Two teenagers are joking around when one bets the other that they can't hit the crossbar from a long distance. The other accepts the challenge and takes a shot, but skies it completely. The ball zooms through the air, passing famous landmarks and monuments, before returning and hitting the first teenager in the stomach.
An editor works closely with the film director to lead a team in editing films and videos, requiring creativity in pacing, storytelling, and handling pressure. Editors need experience with editing software, a bachelor's degree, and the ability to organize complex projects while following guidelines. The average salary for an editor ranges from £18,000 for entry-level to £45,000 for highly experienced editors.
The document provides information on the role and responsibilities of a film director. It details that directors are responsible for the overall creative vision and production of a film. Directors typically work long hours and it can take years to work up to directing features from entry-level positions. Directors must have an in-depth understanding of all aspects of film production.
The advergame involves a girl throwing Irn Bru cans at boys running towards her. As play time increases, more boys come at the girl in waves, making the game more competitive. The girl only has a limited number of cans and must reload before running out. This adds strategy and tests the player's skills. The game uses vibrant colors to keep the viewer engaged.
The document provides information about the role and responsibilities of a film director, including making creative decisions during pre-production and directing performances during filming which can involve long hours. It notes that directors typically work their way up from entry-level positions and that income can be inconsistent, so directors may supplement their work with other jobs. The summary also highlights that directing often requires working unsocial hours and traveling for projects.
Irn bru pro forma oliver keppie finishedOliverKeppie
The document provides information about the animation industry in the UK. It states that there are around 4,642 animators in England earning an average yearly salary of £35,207, though some earn up to £63,970. Around 46% of animators go directly into the field after their education. Some key skills needed for the job include artistic ability, animation expertise, patience, communication skills, teamwork, attention to detail, and the ability to take direction. Getting a junior position or apprenticeship is a good way to break into the industry. There is currently a 26% skill shortage in animators.
Irn bru pro forma oliver keppie updatedOliverKeppie
The document provides information about the animation industry in the UK. It states that there are around 4,642 animators in England who earn an average salary of £35,207 per year, though some earn up to £63,970. About 46% of animators go directly into the field after their education. The animation industry in London employs around 56% of UK animators. Some key skills needed for animators include artistic ability, patience, communication skills, and attention to detail. Getting a bachelor's degree in fields like computer animation or graphic design can help one get a job as an animator. The animation workforce in the UK grew by 53% between 2004 and 2012.
The document provides information about the role of a film director, including:
- Directors are responsible for the creative vision and overall production of a film.
- Experience in television or film is required, along with an understanding of the production process.
- Director salaries vary depending on the size of the project and the director's experience, with the median salary in the UK being £58k.
- Early career roles include working as a runner or in assistant positions to gain experience in different aspects of filmmaking.
- The development process can take a long time and is often unpaid. Directors must also be willing to work long hours and travel for filming locations and meetings.
The document discusses ideas for creating advertisements for Irn Bru, a popular Scottish soft drink brand. Some ideas proposed include creating a TV advertisement with a comedic narrative relating to Irn Bru, as well as developing an addictive advergame for younger audiences to promote the drink. Planning documents discuss filming a TV ad outdoors with props like a kilt to make it seem more realistic, as well as designing an original advergame without copying existing games. A print ad may showcase the drink's iconic colors and puns for humor.
An editor works closely with the film director to lead a team in editing films and videos, requiring creativity in pacing, storytelling, and handling pressure. Editors need experience with editing software, a bachelor's degree, and the ability to organize complex projects while following guidelines. The average salary for an editor ranges from £18,000 for entry-level to £45,000 for highly experienced editors.
The document provides information on the role and responsibilities of a film director. It details that directors are responsible for the overall creative vision and production of a film. Directors typically work long hours and it can take years to work up to directing features from entry-level positions. Directors must have an in-depth understanding of all aspects of film production.
The advergame involves a girl throwing Irn Bru cans at boys running towards her. As play time increases, more boys come at the girl in waves, making the game more competitive. The girl only has a limited number of cans and must reload before running out. This adds strategy and tests the player's skills. The game uses vibrant colors to keep the viewer engaged.
The document provides information about the role and responsibilities of a film director, including making creative decisions during pre-production and directing performances during filming which can involve long hours. It notes that directors typically work their way up from entry-level positions and that income can be inconsistent, so directors may supplement their work with other jobs. The summary also highlights that directing often requires working unsocial hours and traveling for projects.
Irn bru pro forma oliver keppie finishedOliverKeppie
The document provides information about the animation industry in the UK. It states that there are around 4,642 animators in England earning an average yearly salary of £35,207, though some earn up to £63,970. Around 46% of animators go directly into the field after their education. Some key skills needed for the job include artistic ability, animation expertise, patience, communication skills, teamwork, attention to detail, and the ability to take direction. Getting a junior position or apprenticeship is a good way to break into the industry. There is currently a 26% skill shortage in animators.
Irn bru pro forma oliver keppie updatedOliverKeppie
The document provides information about the animation industry in the UK. It states that there are around 4,642 animators in England who earn an average salary of £35,207 per year, though some earn up to £63,970. About 46% of animators go directly into the field after their education. The animation industry in London employs around 56% of UK animators. Some key skills needed for animators include artistic ability, patience, communication skills, and attention to detail. Getting a bachelor's degree in fields like computer animation or graphic design can help one get a job as an animator. The animation workforce in the UK grew by 53% between 2004 and 2012.
The document provides information about the role of a film director, including:
- Directors are responsible for the creative vision and overall production of a film.
- Experience in television or film is required, along with an understanding of the production process.
- Director salaries vary depending on the size of the project and the director's experience, with the median salary in the UK being £58k.
- Early career roles include working as a runner or in assistant positions to gain experience in different aspects of filmmaking.
- The development process can take a long time and is often unpaid. Directors must also be willing to work long hours and travel for filming locations and meetings.
The document discusses ideas for creating advertisements for Irn Bru, a popular Scottish soft drink brand. Some ideas proposed include creating a TV advertisement with a comedic narrative relating to Irn Bru, as well as developing an addictive advergame for younger audiences to promote the drink. Planning documents discuss filming a TV ad outdoors with props like a kilt to make it seem more realistic, as well as designing an original advergame without copying existing games. A print ad may showcase the drink's iconic colors and puns for humor.
The document provides information about film directors. It begins with some key facts - in 2016, the average director's salary in the US was $70,950 and there were 123,000 people employed as directors in 2014. Most directors begin their careers in motion pictures or film. The document then discusses what directors do, including creatively translating scripts into visuals and sounds on screen. It also notes some top Hollywood directors and compares salaries of directors in the UK (£19,000-£68,000) to those in Hollywood ($750,000-$1.5 million). Gender composition at 20th Century Fox showed 58% of directors were male and 32% female.
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history and origins in the late 19th/early 20th century. The document also covers how Irn-Bru advertises through television commercials and sponsorships. It analyzes Irn-Bru's main competitor, Coca-Cola, and how the two companies compare in terms of marketing, sales, and global reach. Research on Irn-Bru's market performance and the effects of the sugar tax are also mentioned.
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history, noting it was founded in 1901 and originally called "Iron Brew." The document also covers how Irn-Bru advertises, including through television commercials, posters, and sponsoring sports events. It compares Irn-Bru to its main competition, Coca-Cola, in terms of worldwide sales and marketing strategies.
The document provides information about Irn-Bru, a carbonated soft drink produced and sold in Scotland. Some key details include:
- Irn-Bru has been produced since 1901 and is most popular in Scotland, though sold worldwide.
- It is advertised through TV commercials, posters, and decorated vehicles. Ads aim to be comedic to grab attention.
- The manufacturer is A.G. Barr and it was originally called "Iron Brew" due to a small iron content, though it is not brewed.
- In the UK it is the third best-selling soft drink behind Coca-Cola and Pepsi, and it has utilized taglines over the years
The document provides information about Irn-Bru, a soft drink produced in Scotland. It discusses Irn-Bru's marketing strategies, target audiences, and competitors. Research was conducted on corporate photography as a potential idea for an Irn-Bru advertisement. Various ideas were proposed and developed, including a TV commercial featuring the Loch Ness Monster, an advergame set in the Scottish Highlands, and a print advertisement. Planning documents cover the various concepts in further detail.
The document provides research and planning for an Irn-Bru advertisement campaign. It includes background on Irn-Bru's marketing strategies, audience research through surveys and profiling, ideas for three linked advertisements including a TV commercial, and planning documents for the TV commercial outlining shots, characters, locations and more. The goal is to create memorable and effective advertisements that appeal to Irn-Bru's target audience through the use of humor.
The document summarizes Mitchell Frost's research into logos of major film production companies like Universal, 20th Century Fox, Columbia Pictures, DreamWorks, and Walt Disney Pictures. It also discusses smaller British production companies like Heyday Films and Warp Films. Key findings include that most successful logos feature the sky/clouds and imply size/dominance through large, bold fonts or vast landscapes. The research will inform the design of Mitchell's own logo and production company to make it memorable, simple, timeless, and appropriate.
Irn-Bru is a popular soft drink in Scotland. Job requirements are listed for careers in the video game and animation industries, including facial animator and game designer. Skills and qualifications needed include experience with animation software like Maya, good communication skills, creativity, and a degree or relevant qualifications. Graphic designer roles involve creating visual designs, interpreting client briefs, meeting deadlines, and having a strong portfolio. Research is provided on A.G. Barr, the company that produces Irn-Bru, and their advertising approaches, which commonly use humor and portray luxurious lifestyles. Analysis is given of some Irn-Bru advertisements and how they appeal to audiences. Coca-Cola is identified
The document is an artist's portfolio highlighting their graphic design work over the past 3 years. It includes a brief introduction where the artist discusses studying graphic design and later discovering a passion for prints, branding, and packaging. The portfolio then showcases various design projects including logos, illustrations, apparel, packaging, and more for different clients. For each project, the artist provides context on the client and brand as well as mockups of the final designs.
IM Smite was founded in 1917 by Iurnan Mungan SMITE in Scotland and grew to become a full service advertising agency in London with over 45 clients by 1969, when the founder passed away. In 2009, the agency was revived by Overspin who continue operating IM Smite today under Managing Director Florin Maxim and provide services such as special productions, events, branding, and creative work for clients like Absolut, Ballantine's, and Chivas Regal.
For his fashion magazine FMP, the student will create a magazine covering various topics related to fashion including brand releases, histories, and shops. Each page will have a unique design related to the article topic. Articles will be grouped by fashion culture or style. A variety of contrasting colors will make the articles vibrant. Photography will take place in York and Easingwold, utilizing free locations and models. The magazine will have a very low budget as most equipment is already owned and transportation and models are free. Various articles and advertisements are outlined.
The document provides information about the role of a director of photography (DP). Key points include:
1. DPs manage all aspects of filming including equipment, location scouting, and camera setups.
2. They work closely with the director to achieve the desired visual style and with camera crews to operate equipment.
3. The job requires long hours, including evenings and weekends, and experience working up through roles like camera assistant.
4. Pay can be up to £60,000 per production and between £50,000 to £300,000 annually, with much of the work being freelance. DPs also get to travel worldwide.
Irn-Bru is Scotland's most popular soft drink and the third most popular in England. As a director of photography, one would be responsible for managing all camera-related aspects of film production including equipment, setups, techniques, and ensuring the visual style matches the director's vision. The role requires long hours, worldwide travel, and a portfolio of past work before being eligible for high-paying freelance positions earning between £50,000-300,000 annually.
The document discusses ideas for special effects and visual effects advertisements for Irn Bru, a Scottish soft drink. It includes ideas for a print ad that parodies propaganda posters, a retro 8-bit video game advergame where a Scottish character collects Irn Bru cans, and a TV ad that spoofs action movies where drinking Irn Bru gives the character special abilities to fight enemies or withstand bullets. It also describes a group idea for a Western-themed TV ad where one character drinks Irn Bru and becomes bulletproof during a duel.
The document provides details on various ideas for marketing Irn Bru, a Scottish soft drink, using a Wild West theme. It includes plans and drafts for a retro-style advergame where a cowboy collects Irn Bru cans, a print ad featuring Wild West props and references to an iconic movie quote, and a TV ad depicting a quick draw duel resolved by one man drinking Irn Bru. Accompanying materials include mood boards, planning documents, and links to the finished creative works of an advergame, poster, and TV commercial developed around this Wild West concept for promoting Irn Bru.
The director had to oversee all aspects of film production including storyboarding, editing decisions, music supervision, and ensuring the opening sequence was high quality. They used creative solutions throughout to achieve a result worthy of their abilities. As director, they acted as a link the team could rely on for technical and creative advice. Location selection was essential to capture the period feel of the 1960s drama. The director was fully committed to the film and ensured all opinions were considered in decision making.
The document analyzes several Irn-Bru advertisements. The first advert shows a boy saving an Irn-Bru bottle from being crushed by a steamroller, portraying Irn-Bru products as very strong. The second advert features elderly people swearing in response to tasting a spicy Irn-Bru drink. The third advert depicts one child at a daycare as "different" like Irn-Bru, with dark, devilish eyes. The fourth advert shows a man's living situation becoming increasingly difficult but he is able to tolerate it after drinking Irn-Bru each time.
The director had to oversee all aspects of film production including storyboarding, editing decisions, music supervision, and ensuring the opening sequence was high quality. Through creative solutions, the director aimed to produce a result worthy of their abilities by acting as a link the team could rely on for technical and creative advice. Location selection was essential to capture the period feel of the 1960s-inspired drama. The director was committed to the film and ensured all opinions were considered in decision making.
This document provides an overview and analysis of the energy drink Red Bull. It discusses Red Bull's target market of young adventurous males aged 16-29. It describes Red Bull's logo featuring two bulls, and its signature blue and silver can design. The document analyzes Red Bull's marketing strategy of sponsoring extreme sports and Formula 1 racing. It also summarizes Red Bull's website focus on extreme sports over the drink itself.
This document provides planning details for a fashion magazine photo shoot project. It outlines two photo locations - York city centre and Easingwold. Models from both locations are named, along with their availability. Draft articles are included on the history of Nike Air Max day and a profile of the menswear store Oi Polloi. Other planned articles discuss the links between football fandom and fashion, and profiles of key streetwear brands. A bibliography is also included.
Irn-Bru is a popular soft drink brand in the UK that competes with larger brands like Coke and Pepsi. It mainly targets younger audiences and sells more products than competitors in Scotland due to its connection to Scottish heritage. While Coke and Pepsi use celebrity endorsements and feel-good advertising, Irn-Bru creates controversial ads that attract attention and make the brand more memorable. It continues to challenge larger brands with new product launches and mimicking marketing campaigns to stand out.
Irn-Bru is a popular soft drink brand in Scotland. It competes with larger brands like Coca-Cola and Pepsi. While those brands use celebrities and feel-good advertising, Irn-Bru creates controversial ads that stand out. This helps the brand gain attention and awareness. In Scotland, Irn-Bru outsells its competitors due to its ads connecting to local heritage. The brand targets younger audiences through humorous ads featuring realistic scenarios.
The document provides information about film directors. It begins with some key facts - in 2016, the average director's salary in the US was $70,950 and there were 123,000 people employed as directors in 2014. Most directors begin their careers in motion pictures or film. The document then discusses what directors do, including creatively translating scripts into visuals and sounds on screen. It also notes some top Hollywood directors and compares salaries of directors in the UK (£19,000-£68,000) to those in Hollywood ($750,000-$1.5 million). Gender composition at 20th Century Fox showed 58% of directors were male and 32% female.
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history and origins in the late 19th/early 20th century. The document also covers how Irn-Bru advertises through television commercials and sponsorships. It analyzes Irn-Bru's main competitor, Coca-Cola, and how the two companies compare in terms of marketing, sales, and global reach. Research on Irn-Bru's market performance and the effects of the sugar tax are also mentioned.
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history, noting it was founded in 1901 and originally called "Iron Brew." The document also covers how Irn-Bru advertises, including through television commercials, posters, and sponsoring sports events. It compares Irn-Bru to its main competition, Coca-Cola, in terms of worldwide sales and marketing strategies.
The document provides information about Irn-Bru, a carbonated soft drink produced and sold in Scotland. Some key details include:
- Irn-Bru has been produced since 1901 and is most popular in Scotland, though sold worldwide.
- It is advertised through TV commercials, posters, and decorated vehicles. Ads aim to be comedic to grab attention.
- The manufacturer is A.G. Barr and it was originally called "Iron Brew" due to a small iron content, though it is not brewed.
- In the UK it is the third best-selling soft drink behind Coca-Cola and Pepsi, and it has utilized taglines over the years
The document provides information about Irn-Bru, a soft drink produced in Scotland. It discusses Irn-Bru's marketing strategies, target audiences, and competitors. Research was conducted on corporate photography as a potential idea for an Irn-Bru advertisement. Various ideas were proposed and developed, including a TV commercial featuring the Loch Ness Monster, an advergame set in the Scottish Highlands, and a print advertisement. Planning documents cover the various concepts in further detail.
The document provides research and planning for an Irn-Bru advertisement campaign. It includes background on Irn-Bru's marketing strategies, audience research through surveys and profiling, ideas for three linked advertisements including a TV commercial, and planning documents for the TV commercial outlining shots, characters, locations and more. The goal is to create memorable and effective advertisements that appeal to Irn-Bru's target audience through the use of humor.
The document summarizes Mitchell Frost's research into logos of major film production companies like Universal, 20th Century Fox, Columbia Pictures, DreamWorks, and Walt Disney Pictures. It also discusses smaller British production companies like Heyday Films and Warp Films. Key findings include that most successful logos feature the sky/clouds and imply size/dominance through large, bold fonts or vast landscapes. The research will inform the design of Mitchell's own logo and production company to make it memorable, simple, timeless, and appropriate.
Irn-Bru is a popular soft drink in Scotland. Job requirements are listed for careers in the video game and animation industries, including facial animator and game designer. Skills and qualifications needed include experience with animation software like Maya, good communication skills, creativity, and a degree or relevant qualifications. Graphic designer roles involve creating visual designs, interpreting client briefs, meeting deadlines, and having a strong portfolio. Research is provided on A.G. Barr, the company that produces Irn-Bru, and their advertising approaches, which commonly use humor and portray luxurious lifestyles. Analysis is given of some Irn-Bru advertisements and how they appeal to audiences. Coca-Cola is identified
The document is an artist's portfolio highlighting their graphic design work over the past 3 years. It includes a brief introduction where the artist discusses studying graphic design and later discovering a passion for prints, branding, and packaging. The portfolio then showcases various design projects including logos, illustrations, apparel, packaging, and more for different clients. For each project, the artist provides context on the client and brand as well as mockups of the final designs.
IM Smite was founded in 1917 by Iurnan Mungan SMITE in Scotland and grew to become a full service advertising agency in London with over 45 clients by 1969, when the founder passed away. In 2009, the agency was revived by Overspin who continue operating IM Smite today under Managing Director Florin Maxim and provide services such as special productions, events, branding, and creative work for clients like Absolut, Ballantine's, and Chivas Regal.
For his fashion magazine FMP, the student will create a magazine covering various topics related to fashion including brand releases, histories, and shops. Each page will have a unique design related to the article topic. Articles will be grouped by fashion culture or style. A variety of contrasting colors will make the articles vibrant. Photography will take place in York and Easingwold, utilizing free locations and models. The magazine will have a very low budget as most equipment is already owned and transportation and models are free. Various articles and advertisements are outlined.
The document provides information about the role of a director of photography (DP). Key points include:
1. DPs manage all aspects of filming including equipment, location scouting, and camera setups.
2. They work closely with the director to achieve the desired visual style and with camera crews to operate equipment.
3. The job requires long hours, including evenings and weekends, and experience working up through roles like camera assistant.
4. Pay can be up to £60,000 per production and between £50,000 to £300,000 annually, with much of the work being freelance. DPs also get to travel worldwide.
Irn-Bru is Scotland's most popular soft drink and the third most popular in England. As a director of photography, one would be responsible for managing all camera-related aspects of film production including equipment, setups, techniques, and ensuring the visual style matches the director's vision. The role requires long hours, worldwide travel, and a portfolio of past work before being eligible for high-paying freelance positions earning between £50,000-300,000 annually.
The document discusses ideas for special effects and visual effects advertisements for Irn Bru, a Scottish soft drink. It includes ideas for a print ad that parodies propaganda posters, a retro 8-bit video game advergame where a Scottish character collects Irn Bru cans, and a TV ad that spoofs action movies where drinking Irn Bru gives the character special abilities to fight enemies or withstand bullets. It also describes a group idea for a Western-themed TV ad where one character drinks Irn Bru and becomes bulletproof during a duel.
The document provides details on various ideas for marketing Irn Bru, a Scottish soft drink, using a Wild West theme. It includes plans and drafts for a retro-style advergame where a cowboy collects Irn Bru cans, a print ad featuring Wild West props and references to an iconic movie quote, and a TV ad depicting a quick draw duel resolved by one man drinking Irn Bru. Accompanying materials include mood boards, planning documents, and links to the finished creative works of an advergame, poster, and TV commercial developed around this Wild West concept for promoting Irn Bru.
The director had to oversee all aspects of film production including storyboarding, editing decisions, music supervision, and ensuring the opening sequence was high quality. They used creative solutions throughout to achieve a result worthy of their abilities. As director, they acted as a link the team could rely on for technical and creative advice. Location selection was essential to capture the period feel of the 1960s drama. The director was fully committed to the film and ensured all opinions were considered in decision making.
The document analyzes several Irn-Bru advertisements. The first advert shows a boy saving an Irn-Bru bottle from being crushed by a steamroller, portraying Irn-Bru products as very strong. The second advert features elderly people swearing in response to tasting a spicy Irn-Bru drink. The third advert depicts one child at a daycare as "different" like Irn-Bru, with dark, devilish eyes. The fourth advert shows a man's living situation becoming increasingly difficult but he is able to tolerate it after drinking Irn-Bru each time.
The director had to oversee all aspects of film production including storyboarding, editing decisions, music supervision, and ensuring the opening sequence was high quality. Through creative solutions, the director aimed to produce a result worthy of their abilities by acting as a link the team could rely on for technical and creative advice. Location selection was essential to capture the period feel of the 1960s-inspired drama. The director was committed to the film and ensured all opinions were considered in decision making.
This document provides an overview and analysis of the energy drink Red Bull. It discusses Red Bull's target market of young adventurous males aged 16-29. It describes Red Bull's logo featuring two bulls, and its signature blue and silver can design. The document analyzes Red Bull's marketing strategy of sponsoring extreme sports and Formula 1 racing. It also summarizes Red Bull's website focus on extreme sports over the drink itself.
This document provides planning details for a fashion magazine photo shoot project. It outlines two photo locations - York city centre and Easingwold. Models from both locations are named, along with their availability. Draft articles are included on the history of Nike Air Max day and a profile of the menswear store Oi Polloi. Other planned articles discuss the links between football fandom and fashion, and profiles of key streetwear brands. A bibliography is also included.
Irn-Bru is a popular soft drink brand in the UK that competes with larger brands like Coke and Pepsi. It mainly targets younger audiences and sells more products than competitors in Scotland due to its connection to Scottish heritage. While Coke and Pepsi use celebrity endorsements and feel-good advertising, Irn-Bru creates controversial ads that attract attention and make the brand more memorable. It continues to challenge larger brands with new product launches and mimicking marketing campaigns to stand out.
Irn-Bru is a popular soft drink brand in Scotland. It competes with larger brands like Coca-Cola and Pepsi. While those brands use celebrities and feel-good advertising, Irn-Bru creates controversial ads that stand out. This helps the brand gain attention and awareness. In Scotland, Irn-Bru outsells its competitors due to its ads connecting to local heritage. The brand targets younger audiences through humorous ads featuring realistic scenarios.
The document discusses the crucial role that film directors play in overseeing all aspects of the creative process, from managing budgets and communicating their vision during planning, execution, and post-production to selecting actors, locations, and the final version of the film. It also lists the key responsibilities of a film director, such as reading scripts, directing actors during filming, and maintaining technical skills.
The document provides information about the career of a film/video editor, including:
- Salaries for early career editors range from £19,000 to £26,000 per year depending on skills and ability to find regular work.
- Flexible hours are typical. Common employer types include film companies, broadcast companies, and post-production facilities.
- Recommended qualifications include degrees in communication/media, fine art, graphic design, or IT/multimedia. Important skills are attention to detail, creativity, ability to work as part of a team, and strong time management.
- Popular editing software includes Adobe After Effects, Premiere, and Final Cut Pro. Salaries can depend on the
This document summarizes research about the role of series director in 2D animation. It discusses the responsibilities of a series director, typical qualifications like a degree in animation or art, and factors like talent and experience being more important than formal qualifications. It also provides information on the employment outlook and typical salary for series directors. Breaking into the field typically involves apprenticeships, degrees, or persistence and passion. Qualifications alone are not enough - directors must also understand the animation process and types to succeed.
The document discusses research done on the role of photographer for an infographic. It provides details on the qualifications needed to become a photographer, statistics on photographers in the UK such as average salary and percentage self-employed. It also lists the highest paying areas for photographers and current vacancies. Equipment needed to start photography is outlined as well as typical personality traits. Worldwide photography stats are also presented.
The document discusses research done on the role of photographer for an infographic. It provides details on the qualifications needed to become a photographer, statistics on photographers in the UK such as average salary and percentage self-employed. It also lists the highest paying areas for photographers and current vacancies. Equipment needed to start photography is outlined as well as typical personality traits. Worldwide photography stats are also presented.
The document discusses three roles in media that the author has chosen to research: photographer, editor, and screenwriter. For the photographer role, the document provides information on the qualifications needed, typical job stats in the UK, highest paying areas and vacancies for photographers, typical duties and personality traits, and equipment needed to start. It then continues researching the role of photographer with worldwide stats. The document concludes with a bibliography citing sources for the research.
The document provides information about film directors, including:
1) Half of most film directors earn less than $68,440 per year, while the other half earns more.
2) Directors typically need good organizational, motivational, leadership, and planning skills.
3) Directors are usually paid per project, with rates varying based on experience and production type.
Irn-Bru is a carbonated soft drink from Scotland that is often described as Scotland's other national drink after whisky. Barr, the company that produces Irn-Bru, advertises the drink through humor-filled television commercials, print posters featuring puns and wordplay, and social media posts that engage customers. The advertisements target teenagers and younger audiences by using bright colors, humor, and references to youth culture. While older Irn-Bru advertisements focused on music and promoting happiness, modern ads use the tagline "It'll get you through" to help customers remember the brand. Barr employs various advertising methods to promote Irn-Bru successfully and gain widespread recognition as a iconic Scottish soft drink
The document provides information about music video directors including their typical salaries, job requirements, and notable directors in the hip-hop genre. Salaries for music video directors range from $128,790 to $38,680 annually but most work is paid per project. Experience with video editing software and cameras is required as well as a creative mindset. Some big names in music video directing include Cole Bennett, Nicholas Jandora, and Kaylum Dennis.
The document provides information about graphic design as a career path. It outlines that graphic designers work in advertising and marketing communications, creating visual designs that communicate ideas and promote brands. It lists important skills for graphic designers like artistic ability, proficiency with design software, and the ability to meet deadlines. The document also discusses pathways into graphic design like obtaining a degree and developing a portfolio of work, and notes that the graphic design industry is competitive.
Here are the key planning documents required for a TV advert:
Shot list:
1. Establishing shot of Oliver walking into classroom from front angle
2. Medium shot of Oliver sitting at desk from front angle
3. Close up of Oliver drinking Coke from front angle
4. Close up of Oliver throwing Coke away from front angle
5. Close up of Oliver drinking Fanta from front angle
6. Close up of Oliver throwing Fanta in air from front angle
7. Establishing shot of Oliver drinking Irn Bru from front angle
8. Close up of Oliver smiling from front angle
9. Close up of Irn Bru can from front angle
10. Close up of Oliver walking out of classroom
Irn-Bru is a carbonated soft drink originated in Scotland and made by A.G. Barr. It uses humor in its advertisements to attract attention and make the brand memorable. Some of its most famous ads include a boy flying with a snowman and goths changing moods after drinking Irn-Bru. While Coca-Cola is its main competition, Irn-Bru stands out with its comedic approach to advertising.
Irn-Bru is a Scottish carbonated soft drink made by A.G. Barr since 1901. It uses humor in its advertising to stand out from competitors and make its ads memorable. Notable ads include a boy flying with a snowman set to a humorous version of "Walking in the Air" and an ad where drinking Irn-Bru transforms sad goths into happy, active individuals pursuing unusual hobbies. The ads aim to attract customers by portraying Irn-Bru as mood-changing and leaving viewers with catchy jingles or images stuck in their heads.
Directors are responsible for the creative vision of a film and must understand all aspects of production from concept to editing. They oversee casting, directing camera crews, choosing equipment and locations while adhering to budgets and schedules. Directors earn an average salary of £100,000 in the UK and require strong creative skills, vision, leadership, and the ability to work under pressure.
The document provides information about camera operators, including:
1) The key responsibilities of camera operators such as setting up equipment, choosing camera angles and lenses, following scripts, and working closely with other departments.
2) Camera operators carry out instructions from the director of photography and director regarding camera positioning and equipment usage.
3) Experience is more important than qualifications, and most camera operators start as assistants before working their way up.
The document provides information about the role of a camera operator, including their responsibilities in setting up equipment, following camera scripts, solving problems, and specializing in areas like studio, outside broadcasts, and on location filming. Camera operators work under the direction of the director and director of photography to decide camera placement and equipment. Technical skills and experience are more important than qualifications for becoming a camera operator.
Screenwriting requires extensive research and perseverance. Most screenwriters work independently from home and face rejection frequently before finding success. To be a successful screenwriter requires dedication and the ability to create unique stories and characters.
Journalism covers many areas from print to television. Most journalists work under strict deadlines and must be hardworking, independent, and passionate. Some journalists become famous for investigative work exposing outdated practices. All journalists need a fresh and unique approach in their work to progress their careers.
IRN-BRU is Scotland's most popular soft drink. It is seen as a symbol of Scottish identity and culture. Most advertising features comedy scenarios depicting characters overcoming problems by drinking IRN-BRU. While controversial
This document provides information on the role and responsibilities of a Digital Marketing Manager position. The role will be responsible for managing and executing the digital marketing strategy across Europe, Middle East and Africa (EMEA). Key responsibilities include leading digital growth, delivering marketing campaigns through digital channels, managing websites and digital assets. Successful candidates will have extensive experience in digital marketing channels like search engine optimization, paid search, display advertising and email marketing. The role requires a strategic thinker who is results-driven and passionate about digital marketing and analytics.
This document contains Oscar-Gibb's UCAS application which includes details of their academic history, current studies, and future plans. Their academic history shows they studied media and creative subjects at GCSE level and are currently in the second year of a UAL Diploma in Creative Media Production and Technology. They provide details on 4 university courses they are applying to for Media Production degrees and rate their suitability for each course.
Oscar Gibb evaluates his production process for an audio documentary about Market Weighton. His research strengths included exploring different documentary and audio play formats which informed his project layout. However, he did not allocate enough time to in-depth subject research. His planning was inconsistent due to changing his idea late, making his initial plans and script unusable. While he completed his work on time, additional time would have allowed for improvements to research, planning, and production quality.
The document summarizes the research Oscar Gibb conducted on existing audio documentary products to inform the development of their own audio documentary project. It discusses four existing products that were analyzed: 1) James Veitch's comedy audio show which helped understand how to keep listeners engaged through constant sound; 2) a documentary on Brexit which showed how to appeal to older audiences; 3) Louis Theroux documentaries which provided insights into interview structure and tension-building; and 4) Ross Kemp documentaries that use intense music to create tension. The research found that incorporating constant background sound, full interviews, and tension-building music could help make the project appealing to younger audiences while informing the questions and tone. Aspects from the first, third,
Oscar Gibb is developing an audio documentary project based on Market Weighton, a small town in England. His initial idea was to interview "odd" people in the town, but after revising his mood board, he decided to make it a more serious radio show documentary about issues in the entire town. The mood board influenced his project by helping him narrow his focus and decide what research and questions were needed. Key influences on his project include the Joe Rogan podcast for allowing different opinions to be shared, A Christmas Carol for having a storyline of personal growth, and a Conor McGregor documentary for its behind-the-scenes perspective and story alignment.
This document outlines key influences on Oscar Gibb's planned documentary project. It will take the form of a "fake documentary" interviewing "odd" people in the town of Market Weighton. The mood board provides inspiration, focusing the project on issues in the town. Key influences include the Joe Rogan podcast for interviewing a variety of subjects, A Christmas Carol for the character's storyline of changing views, and a Conor McGregor documentary for showing intriguing behind-the-scenes details. The final product will ask questions on local topics to elicit interesting responses and contrasting viewpoints from different demographics.
The document summarizes the research Oscar Gibb conducted on existing audio documentary products to inform the development of their own audio documentary project. It discusses four existing products that were analyzed: 1) James Veitch's comedy audio show which helped understand how to keep listeners engaged through constant sound; 2) a documentary on Brexit which showed how to appeal to older audiences; 3) Louis Theroux documentaries which provided insights into interview structure and tension-building; and 4) Ross Kemp documentaries that use intense music to create tension. Key learnings included using consistent audio quality, involving full interviews, and incorporating background sound to build tension. The research findings will influence Oscar's project by including constant background sound, full interviews, and a technique of
The document outlines the pre-production steps for an audio documentary project. It will focus on "odd" people in society like train spotters and give insight into their lives. The target audience is older generations who listen to radio and audio. Pre-production tasks include determining sound effects, drafting a script and interview questions. Resources needed are a phone, car, home appliances and locations like an empty house. Contingency plans address issues like uninteresting interviews or technical problems. A production schedule allocates days for recording, editing and finishing the project.
The document summarizes the research Oscar Gibb conducted on existing audio documentary products to inform the production of their own documentary. It discusses four existing products analyzed: 1) James Veitch's comedy audio show which helped understand how to keep listeners engaged through constant sound; 2) a documentary on Brexit which showed how to appeal to older audiences; 3) Louis Theroux documentaries which provided insight into interview structure and tension-building; and 4) Ross Kemp documentaries that use intense music to create tension. Key aspects to be included are constant background sound to engage younger audiences, incorporating full interviews, and using sound design to build tension. However, the concept has now changed to a documentary focused on Market Weighton due to difficulties securing interviews
This proposal outlines a student's audio documentary project about the town of Market Weighton. The student will create a multi-episode documentary series allowing rural residents to share their experiences and perspectives. Skills gained from previous projects, like refined audio editing, will be applied. Originally conceived as a regular documentary, the concept changed to focus more on interviews than a script. The project will be evaluated through self-assessment, peer review, and input from tutors on the editing quality. Tasks over the coming weeks include further research, planning, recording interviews and sounds, editing the audio together, and a final evaluation.
This proposal outlines Oscar Fred Gibb's audio documentary project. The project will document strange individuals in the town of Market Weighton, including train spotters and adult football players. Gibb will interview both real people and fictional characters to tell a story about a presenter who changes his views after making the documentary. Over 9 weeks, Gibb will research subjects, conduct interviews, record sound, edit audio, and evaluate the final product. The goal is to create a higher quality audio project using skills developed in previous work.
This document outlines the initial plans and key influences for Oscar Gibb's pre-proposal project. It will be a fake documentary interviewing "odd" people in the small town of Market Weighton to showcase a presenter's journey and change in perspective. The mood board and influences, including the podcast of Joe Rogan, the story of A Christmas Carol, and a documentary on Conor McGregor, will help shape the project to be entertaining while addressing issues like bullying and helping listeners understand different interests. Interviews will explore topics like trainspotting and amateur football to demonstrate how meeting different people can influence attitudes.
Oscar Gibb is proposing an audio project titled "An insight into Weighton's minds". The project will be a fake documentary interviewing eccentric individuals in the town of Market Weighton such as train spotters. The narrator will begin with prejudices against such people but will change his views after learning their perspectives. Gibb will research the town and individuals to develop thoughtful interview questions. He will critically evaluate his work on storytelling effectiveness and editing quality while also highlighting strengths. References like the Joe Rogan podcast and A Christmas Carol will influence the project's exploration of overcoming biases through exposure to different lives.
The document outlines the pre-production steps for an audio documentary project. It will focus on "odd" people in society like train spotters and give insight into their lives. The target audience is older generations who listen to radio and audio. Pre-production tasks include determining sound effects, drafting a script and interview questions. Resources needed are a phone, car, home appliances and locations like an empty house. Contingency plans address issues like uninteresting interviews or technical problems. A production schedule allocates days for recording, editing and finishing the project.
The document discusses research Oscar Gibb conducted on existing audio products to inform their own audio documentary project. They analyzed comedic interview show "Contractual Obligation" to understand how to keep listeners engaged without pauses. They also examined a formal Brexit documentary to learn how to appeal to older audiences. Louis Theroux and Ross Kemp documentaries were researched to understand interview styles and using sound effects to build tension. Gibb plans to incorporate constant background sound, full interviews, and building tension with sound in their own production to appeal to younger audiences. Audience research on the BBC Sounds platform will also help tailor the project.
Oscar Fred Gibb proposes an audio documentary project about strange individuals in the town of Market Weighton. He will interview people with unusual hobbies like train spotters and Sunday football players. The documentary will give insight into why these people pursue their interests. Gibb will also interview fake people to advance a story about a presenter who alters his views after making the documentary. Over nine weeks, Gibb will research subjects, conduct interviews, record sound, edit audio, and evaluate his final product. He believes his improved skills from past projects will allow him to create a better audio documentary.
Oscar Gibb is creating an initial pre-proposal and mood board for a documentary project. The mood board contains images related to "odd" people that will be interviewed in the small town of Market Weighton. These interviews will help develop the storyline of a presenter's journey creating a fake documentary. The mood board is meant to inspire an entertaining documentary that gives insight into different people's interests. Key influences on the project include the style of Joe Rogan's podcast in interviewing a wide range of guests, the story of A Scrooge Christmas Carol in how the main character changes his views, and a documentary on Conor McGregor in how it portrayed his lifestyle and training.
Oscar Gibb evaluated his magazine design project. His research involved studying sport magazines like Match of the Day and Four Four Two to help design a magazine that would appeal to both male and female audiences. For planning, Oscar drew on his experience creating a similar magazine project previously. His time management improved from past projects as he caught up after being ill. Oscar aimed to create a magazine with a more formal style than Match of the Day to appeal to older kids, combining elements of Match of the Day and Four Four Two. He used new Photoshop tools to improve the aesthetic qualities and felt it effectively targeted his intended teenage audience.
The document describes the process used to create elements for the front cover and a double page spread of a magazine. For the front cover, the creator used blending tools to eliminate lines around an image and designed a badge in Photoshop. For the double page spread, the creator developed the spread as a single large image in Photoshop using guidelines and text boxes to guide text around images. Hexagons in the magazine's color scheme were placed and duplicated at 50% opacity to form the background.
The document provides an evaluation of the student's game design project. It summarizes the strengths and weaknesses of the student's research, planning, time management, technical qualities, aural qualities, aesthetic qualities, and audience appeal for the project. The research focused on combat games like Street Fighter and UFC, with consistent research across 4 games. Planning was efficient but basic, restricting creativity. Time management was average but fell behind due to illness. The technical qualities like smoothness could be improved. There was basic audio but no sound effects. The aesthetics looked good due to Photoshop skills but kicks could be smoother. The combat game concept appeals to its teenage target audience.
The document provides details for the pre-production of a football club magazine. It discusses using green and yellow colors to match the team's kits and choosing a blue text color to provide contrast from a potentially bright background. Potential issues and solutions are outlined, such as taking photos ahead of time if images are lacking and saving work frequently to avoid losing files. Health and safety concerns like eye strain, electrocution, and posture are also addressed.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
2. Info-graphic Research:
Editor- The lowdown of what an editor does is work closely with the director of a film and runs a team of assistant's and
trainee editors on large productions
To be an editor you need to be creative with what and where u place certain features like noises etc. An editor also needs
to be creative under high amounts of pressure as during filmmaking it won’t all be calm as it reaches nearby deadlines..
Editors need a wide range of experience with different equipment (that help to edit) and wide experience of the post
production process. An editor needs to understand dramatic techniques as well as dramatic storytelling to hep create a
rhythm/pace or even help build tension. An editor needs to be able to lead a team of people who may be at a lower skill
level than them which leads to having good patience with people and the project itself as an editor cannot rush a project
and be careful. An editor will obviously need great organisational skills as they’ll need to place different sequences closely
together in a sufficient order .An editor most importantly needs to understand guidelines, safety laws as they cannot
leave in parts which may cause controversy. Editors basic skills tend to vary on visualisation and aesthetic awareness as
they need these to understand editing techniques and useful pattern in the film/video.
The average income of a film/video editor was £18,000 for a starter to £20,000/£35,000 for an experienced editor.
However a highly experienced editor makes around £45,000 .The hours of an editor variable at times per week and during
different parts of film.
To become a video editor you need to have a bachelors degree in film production is the minimum requirement for the
workforce as an editor
3. Info-graphic Research:
An editor at very basic levels or going into work experience etc. only needs to understand Final Cut Pro, Media Composer or
Premiere Pro as these are the very basic and popular apps to use. Most editors start off at work experience, charitable or
community productions.
Editors in UK who live outside of a city will not need to travel for long or at all as most of the big companies and editing
suites are in most cities so it allows most of the general public to have access to editing.
A big component to a lot of editors is that most of them are independent freelances as this makes more money than lower
experienced editors who work for big companies such as warner bros etc.
Gender has never been an issue in the world of film editor as the top 10 best editors to ever grace the land were 6 male and
4 female which is well balanced.
The steps to becoming a film editor is to earn a bachelors degree then create a demo reel which serves as a portfolio then
this leads to gaining experience in the industry then obtain certification and of course then maintain proficiency.
4. Info-graphic Bibliography:
anon. (2018). Video editor. Available: https://nationalcareersservice.direct.gov.uk/job-profiles/video-editor . Last accessed
13th Sept 2018.
anon. (2018). Editor. Available: http://creativeskillset.org/job_roles/2940_editor. Last accessed 13th Sept 2018.
anon. (2003). Video Editing Career Information and Educational Requirements. Available:
https://study.com/video_editing_career.html. Last accessed 13th Sept 2018.
6. Client research:
Irn Bru’s adverts attempt to appeal to the stereotypical Scottish working man/woman and
their political and personal views on topics such as England etc. They do this by using the
background and decorations of the mans house as it has quite clearly a Scottish flag rug.
The man has the lion rampant flag in a frame in the background as well. The hints towards
the stereotypical rivalry between England and Scotland explored through the new
boyfriend as he takes off his jacket within seconds of meeting the dad which may infer
that he feels comfortable in the mans house as if he feels at home and he owns it which
may be another link towards what the Scottish stereotypically think of the English, the
new boyfriend is wearing an England top and his dog is called wembley (as of wembley
stadium) and the fact the dog farts on the Scottish flag which is a sign of major disrespect,
may suggest the Scottish views on what the English are like and what the English think of
the Scottish. The music played during the adverts is very stereotypical of the Scottish as its
bagpipes that are played which appeals to the older generation of the Scottish as the
younger generation may find the bagpipes old fashioned and not as appealing.
Irn Bru is a carbonated soft
drink and is produced and
widely popular in Scotland
and is often referred to as
Scotland's other national
drink alongside whiskey.
In the beginning the scene is of a daughter bringing home a new boyfriend which is a
stereotypically negative thing for fathers, the fact the bf is cocky and confident may also
indicate towards the Scottish views on the English being frustrating and acting with a certain
manor.
7. Client research:
Irn Bru have done advertisements for Glasgow's commonwealth games in 2014 which had
to have it’s humor toned down from controversial to a regular comical advert as this may
have been for publicity reasons as Irn Bru doesn't advertise for other countries as its only
big in the UK and Canada and so advertising Glasgow towards the entire commonwealth
would've meant Irn Bru were not allowed to be them usual self's and advertise like a
normal brand like Coca-Cola and Pepsi.
Irn Bru still managed to make the ad humorous with the bearded man dropping his can of
Irn Bru at the end which is humor which the extreme youth and old may have found
comical. The advert has a theme of the Scottish public making the most out of every little
and large achievement e.g. the bowling chants by the old.
This advert shows that Irn Bru are every patriarchal and the entire Scottish population is
and that Irn bru use this attitude to create humor as that’s what irn brus adverts a
renowned for like the old people chanting at the bowling this ad is used to make the
Scottish feel nostalgic and infer to the rest of the commonwealth that the Scottish are
imposing but still getting the brand advertised as there is a drink of Irn Bru in every shot
as this could've been there to infer that Irn Bru should be that years ”commonwealth
drink” like coca cola is a big ”Christmas drink “.
8. Client research:
Irn Brus ads are stereotypical for the Scottish but go against the stereotypes for the rest of the
UK for instance the woman in the ad is rather large and has tattoos with kids who wear the
same outfit as her ( ripped denim jacket and tracksuit bottoms/leggings ) and not seen as
desirable by most and has a thick Scottish accent whereas he is very timid and small so the
stereotypes of a man and woman cross over.
Irn Bru only appears once throughout as he drinks it and it changes his preference on first
seeing his date as the us of the drink meaning it can get you through anything ( probably
because it is amazing ). This idea has run throughout a lot of their other adverts like the new
boyfriend and many others with the same idea that Irn Bru can get you through tough periods
which are not serious stereotypically.
In the ad the woman shouts over to him that she's his date and throughout the scene no
customer gives her a funny look at even acknowledges that she even shouted which suggests
that the Scottish public are use to people shouting loudly and are not stereotypically
beautiful.
The woman is made to not be gorgeous like a Coca-Cola ad might have a model as the Irn Bru
advertisements are made to be comical but some bits relatable to the public which intrigues
customers and makes the ads a more comical thing as maybe some customers have gone on a
blind date with a not so gorgeous woman.
The fact the man brings
her a rose may
emphasize the type of
kind, sweetheart he is
which are what the
stereotypical
characteristics of a
woman are.
9. Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
10. Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
11. Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
12. Market research:
Irn Brus competition are the main fizzy drink sellers in
the UK like Coca-Cola and Pepsi as irn bru isn't one of the
biggest redistributors in the entire UK or around the
world. The competitors have a similar customer type to
irn bru with them mostly being young and generally any
gender but with more open political views.
The advertisement's done by Coca-Cola especially never
are controversial and are well known for the Christmas
advert which may open them up to a much older and
larger audience than Irn Bru as there adverts are
controversial and not appealing to an extremely older
audience and extremely younger audience.Coca-Cola
tend to use more animations in their adverts to appeal to
the younger audience
The reason Coca-Cola and Pepsi sell more and are widely
known better than Irn Bru may be because in the
advertisements they have used social figures ( Pepsi used
Beyoncé, Britney spears and Kendall Jenner ) and Coca-
Cola have a partnership with Christmas.
13. Market research:
Put your market research here.
Things to consider:
What market is your client part of, who is their competition?
14. Audience Research:
The Irn Bru customers are
generally gender balanced but
slightly more male and younger
which is why the advertisements
are humorous and push the
boundaries as young people find
that more engaging and enjoyable
which will make them want to
recommend the adverts to their
friends and make Irn Bru a topic of
conversation. Irn Brus adverts are
controversial to make the brand
and drink stand out as no other
drink is advertising lie that which
may be a technique to gain more
customers and expand the drink to
new people and allow them to
compete with the likes of Coca-
Cola and Pepsi.
The correlation between Irn Bru and dominos, Glenn’s Vodka, Apple, Brewdog and
Frankie and Berry’s are widely consumed by the youth/young adults and so Irn Bru
try to appeal to this target audience.
15. Audience research:
Put your audience research here.
Things to consider:
The results of any primary research you conducted about this brand.
Information you found on this audience from secondary sources.
16. Audience research:
Put your audience research here.
Things to consider:
The results of any primary research you conducted about this brand.
Information you found on this audience from secondary sources.
17. Audience research:
Put your audience research here.
Things to consider:
The results of any primary research you conducted about this brand.
Information you found on this audience from secondary sources.
18. Idea Generation:
Performance issues;
A couple are making love in a Scottish stereotypical bedroom with the Scottish flag bed sheets and flag
,which indicates it’s a boy, and hes not “performing well “ so has a sip of Irn-Bru and carries on and
begins to perform unlikely stunts in the bedroom.
At the bar and isn't flirting with a girl very well and she orders 2 irn brus and has a sip then is charming
and blows her off her feet literally or he isn't very good looking then drinks someone's irn bru on
another table then becomes very good looking then all the girls drop dead when he looks at them.
19. Idea Generation:
A lad is playing golf and cannot reach the hole and then his mate gives him a can of irn bru and he has a sip then
hits the ball so far and its leaves the atmosphere and cuts to the moon into the background with a golf ball passing
by as its says don’t be a can't be a can with irn bru advertising
Instead of it leaving the atmosphere it flies through the air and passes multiple famous monuments.
Maybe it flies through the air and hits a disabled woman in the face or it’s the wheelchair and knocks her over.
As it flies through the air it may hit birds or break through walls etc.
20. Idea Generation:
A business meeting where a woman is giving a presentation and as its not going well as the business men start
getting bored and yawning so she shouts “oh just beep off” so she walks out near the camera has a sip of irn bru
and walks back in doing interpretive dance and begins to sing in a weird way so the men leave grunting and
saying what a weird person she is.
Shot through a door so not loud noises
21. Idea Generation:
Kendall Jenner Pepsi advert rip off– well known advert across the youth and will hopefully be taken in by the youth
as humorous
A riot of Scottish workers shouting for more beer at a pub and posh/well off man comes out of the pub and gives 1
of them a half full bottle of irn bru and the workers says to him “don’t be a cant” and the posh lad goes to say “ be a
can” and is comically punched mid way through his sentence.
Outside a pub (a famous Scottish one or a stereotypical Scottish pub)
Idea of how irn bru could stop a study, 2 students and 1 tutor and
22. Individual Idea:
2 teenagers are joking about as one says “I bet you cant hit the crossbar from here” so the other says “game on” and
takes a shot he skies it completely and the ball zooms through the air passing famous landmarks and monuments and
returns to the two teens and hits the first one in the stomach.
It will have to be shot outside on the grounds.
23. Group Idea:
Put your groups idea here. Agree on what you are doing. You need to work to this concept from here on.
24. Planning Docs (TV Advert):
Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning.
You may need to copy this slide several times, so you can fit all the work on here.
25. Planning Docs (Advergame):
Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning.
You may need to copy this slide several times, so you can fit all the work on here.
26. Planning Docs (Print Advert):
Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning.
You may need to copy this slide several times, so you can fit all the work on here.