Learn how Mzinga's Social Depth and Engagement Platform, OmniSocial Engaged, can help your business or organization create passionate fans and enthusiasts, crowdsourced customer support, and increased brand awareness and loyalty.

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Mzinga
OmniSocial Engaged

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Who is Mzinga?
Technology
& Services
Robust social software technology suite
SaaS deployment
Scalable solution platform with flexible deployment options
Strategic consulting, learning & moderation services
Broadest
Solution Set
Targeted social software solutions for:
• Marketing
• Employee collaboration & training
• Customer engagement & training
• Customer support
Company
Headquartered in Burlington, MA
100 employees & network of 50+ multilingual social media professionals
Experience Service 40M users across hundreds of leading brands worldwide
Sample Customers

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Mzinga
What is OmniSocial Engaged?

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What is OmniSocial Engaged?
 Flexible, SaaS, cloud-hosted social engagement platform.
 Integrate social capabilities and user generated content into
your existing website.
 Launch branded destination communities.
 Create custom and mobile experiences.

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Large businesses and organizations manage on average
178 social media accounts. *
Forums and branded community constitute 13% of that overall
mix. *
 Connect with target audiences on a deeper level.
 Robust set of social applications, configurability, features and
functionality.
 One platform, multiple use cases – Enthusiasts, Support,
Brand
* Source: Altimeter Group – Survey of Social Media Program Managers 2011
Why OmniSocial Engaged?

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Scalability and stability to power your social interactions.
In Q1+Q2 2013 alone, OmniSocial Engaged powered *:
 3,276,535 pieces of User Generated Content
(messages, blogs, comments, etc)
 337,671,330 Page Views
 454,878 Unique Active Members
 42,536,408 Total Registered Members (all-time)
*includes OmniSocial Engaged and data to be migrated from Mzinga’s legacy
social engagement platform
Why OmniSocial Engaged?

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 Easy to use
 Multiple Integration
Options
 High Availability
 Rapid Product Release
Cycle
 Low Risk
 Competitive Pricing
Why OmniSocial Engaged?

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Multiple deployment options
 Direct branded links:
Easily skinable and branded
 Full application widgets:
Embed into your CMS
 Content widgets:
Promote activity & drive traffic
 JSON REST APIs:
Create customized & mobile
solutions
OmniSocial Engaged – Key Features

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Robust suite of social media applications and features including:
APPLICATIONS
• Classic Forums
• Q&A Forums
• Ideas
• Polls
• Blogs
• Profiles
• Comments
• Ratings
• Content Pages
FEATURES
• Tagging/Tag Clouds
• Categories
• WYSIWYG editing
• Search
• Multi-language
• Moderation controls
• Integrations: Social Sharing,
Analytics, Ad Code
OmniSocial Engaged – Key Features

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 Seamless Authentication or
Mzinga Registration w/
Facebook Connect
 Rich content and user
moderation capabilities
 Gamification & Badging
 Social Analytics
OmniSocial Engaged – Key Features

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Enthusiasts
SupportBrand
• Community Managers
• Communications Planning
Professionals
• Social Marketing and Brand
Communications Directors
• Social Media Marketing Managers
• Social Media Professionals
• Customer Care Leaders
• Account Management
• Customer Support
• Chief Customer Officer
• Business Unit Owner
• Brand Management
• Marketing Director
• Director Product
Marketing
One Platform, Multiple Use Cases

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Fans of a TV show, band, sports team, entity, brand, or
organization OR People who share similar interests, hobbies, or
experiences like knitting, parenting, careers, or home
improvement.
Engage base of passionate, engaged fans and like-minded
individuals, who are also consumers
• Direct dialogue with target audience in controlled environment
• Harness the conversation
• Integrate and promote all social channels
• Increase revenue generating opportunities
• UGC helps to drive site traffic, stickiness, and SEO
Download the Enthusiast Community Data Sheet Here
Use Case – Enthusiast Community

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Customers of particular (typically paid) product or service looking
for help, how-to’s, expert advice, and experiences of other
owners or customers.
• Reduce support costs
• Crowdsourced support
• Peer-to-peer collaboration
• Concierge level of customer service and expert advice
• Increase customer satisfaction
• Gain valuable customer insights
Download the Support Community Data Sheet Here
Use Case – Support Community

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Allow customers, partners, or prospects to connect with each
other and your brand.
• Increased brand reputation, customer loyalty and
advocacy
• Word of mouth, testimonials, and referrals
• Shared experiences and reviews
• Insider tips and tricks
• Repeat purchases
• Focus groups
Download the Brand Community Data Sheet Here
Use Case – Brand Community

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You can get started with OmniSocial Engaged for FREE!
Sign up for fully featured FREE TRIAL TODAY!
http://www.mzinga.com/omnisocial-engaged-trial-program/
OmniSocial Engaged – Free Trial

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Want to learn more about OmniSocial Engaged?
http://www.mzinga.com/products/omnisocial-engaged/
View an on-demand webcast
http://www.mzinga.com/events-resources/upcoming-webcasts/on-demand-
webcasts/introducing-omnisocial-engaged/
Contact Us:
learnmore@mzinga.com
1.888.MZINGA.8
1-888-694-6428
OmniSocial Engaged – Learn More