Building relationships is important for influencing others. To build relationships, you need to create clear two-way communication and understand other perspectives. Good relationships are signaled by understanding each other's views, speaking in an easy to understand way, making eye contact, and feeling comfortable together. Building relationships takes effort but is necessary for influencing those without existing relationships. Excellent communicators build relationships by paying attention to others' behaviors and mirroring them.

1. SMART SELLING 4.0 l HO-08 l INFLUENCING SKILL l PAGE 1:
CRDA-Z ACADEMY BY 3LIGHTHOUSES
www.ThreeLighthouses.com
Influencing someone is easier if we have a sound relationship with that person. Within the work
environment, we have to build those relationships with other people.
 You need to create a clear two-way communication link.
 This helps us to understand another person’s point of view.
 In our personal life we have these strong relationships with family members, partners, friends and
some colleagues.
Signals that you have good relationships with people:
 They seem to understand you and easily accept your way of thinking.
 You share the same views, beliefs, values
 They speak in a way that you find easy to understand
 They are easy to listen to
 They make eye contact when they are speaking to you
 You feel comfortable in their presence
 They frequently use your name when they speak to you
We have relationship that work very well. In these relationships we feel at ease and conversation flows
easily. Looking more closely to how you can consciously build relationships:
1. Building relationships is not always easy but it is an important element within our ability to influence
other people.
2. Certainly, it is more difficult to influence people where no relationship exists.
3. Excellent communicators build relationships partly by paying attention to the behavior of the person
they are communicating with and then “matching” that behavior.