An updated version of my merchandising and book display presentation for library staff and libraries.

1. On merchandising, displays, and what librarians can learn
from independent book stores
An Indie State of Mind

2. Who am I?
• Leah L. White
• Head of Popular Materials
• Ela Area Public Library
• @leahlibrarian
• www.leahlwhite.com

3. Yes but...
http://bit.ly/GVhiJd

4. Why we should listen

5. Not so different

6. And our recommendations aren't based on an Internet
algorithm. We've actually read our recommended books.
And any two people want two different things. Why should
they be pigeon-holed into buying whatever the steepest
discount is? Sure, people want to read "The Help," but
where do you go after that? We know the answer by
listening to our customers and the community, and that will
never change.
Stefan Moorehead, Buyer, Unabridged Bookstore
http://www.pbs.org/newshour/art/blog/2011/07/how-are-independent-book-sellers-faring-and-adapting.html

7. Bookstore model?

8. We are unique

9. The Plan
• What is merchandising?
• Merchandising basics
• Collection development
• Bookstore ideas worth stealing

10. Merchandising

12. Merchandising Basics

13. Consistent Signage

14. Create
experiences

15. Shelftalkers

21. Staff Favorite
Bookmarks

22. Book displays

24. Stack 'em high (library edition)

26. Collection
Development

27. Covers Count

28. No one wants to check this out.

29. Ditch those
funky books

30. Boutique Collections

31. Local or Regional Author Collections

33. Steal these ideas

45. Local
Author
Love

46. So many more...
• Wild Rumpus, Minneapolis
• Common Good, St.Paul
• The Elliot Bay Book Company, Seattle
• Arcadia Books, Spring Green
• Prairie Lights, Iowa City
• http://www.indiebound.org/indie-store-finder

47. Never stop
reading for
pleasure

48. Thank you.
• Questions?
• Twitter @leahlibrarian
• www.leahlwhite.com