Insights and opportunities
•Download as PPTX, PDF•
1 like•172 views
This document discusses observations and insights about creativity and store stalking. It provides details on the author's visits to various stores in Germany and their observations about customer behaviors, product displays, checkout lines, and other aspects of the store layout and operations. The author encourages readers to cultivate their own creativity by paying close attention to their personal interests and surroundings.
Report
Share
Report
Share
Recommended
Assignment 2
Stanford University document provides observations from a store customer's perspective. In 3 sentences: The document summarizes the customer's observations of how stores draw customers in through marketing, the influence of doors on perception, the store environment including security issues, how personnel should act, products and their placement, types of customers, and an example of the customer imagining versus actually observing a store's color scheme. The observations are from the customer's general experience in local stores.
A crash course on creativity by tina
The document summarizes observations from visiting about 10 stores in Mexicali, BC, Mexico to complete an assignment on creativity and paying attention. Some key points include: Stores with open doors and big sign lettering are more inviting; neutral color schemes and sufficient lighting are common; merchandise is arranged by function and there are often impulse items by the cash registers; salespeople generally have uniforms and scripts but availability varies; and innovations could help stores gain more satisfied customers through returns and recommendations.
Are you paying attention
The document discusses observing stores with new eyes in order to change one's perception of the world. It notes that patterns started to emerge after visiting just a few stores/objects. It then lists various observations about store windows, lighting, product placement, employee dress and behavior, customer interactions, and ways shopping could be improved. The key takeaway is that paying close attention to anything, even something mundane like a store, can reveal new insights and make the world seem more mysterious.
Presentation1
Jurgita explored 6 different stores, observing opportunities to improve the customer experience through better signage, central product displays, clear product arrangement, salesperson appearance and behavior, and interior details like lighting, color, and music. While most stores lacked attractive central displays or well-organized products, one store stood out for its memorable signage that communicated the quality of products. Proper attention to visuals, organization, and staff can influence customers' impressions and desire to shop.
Assignment2
The document discusses 6 different stores in a shopping center that all had one thing in common - customers shopping alone. It then proposes that people are less likely to buy extra items and will spend less time shopping if they are alone. The hidden opportunity suggested is a service provided by the shopping center where a person can accompany customers to the stores to offer opinions, help find items, or provide company to encourage more spending and longer shopping visits.
Observation lab
The document observes consumer behavior in stores and notes that stores draw in customers through creative window displays, natural lighting, attractive color schemes, and salespeople who are neat in appearance. Certain scents, wooden floors, and sparse merchandise that implies higher prices make stores feel more comfortable and upscale. Personnel, product diversity and displays, and the social nature of shopping influence customer experiences in stores.
Creativity-Paying Attention in Madrid Shops
1) Madrid shops tend to be more messy and disorganized compared to uniform, orderly stores.
2) Coffee shops aim to be welcoming and familiar places with the smell of coffee drawing customers who know what they want.
3) Luxury brand stores focus on their brand and image through salespeople and merchandise layout to attract attention, while maintaining an exclusive atmosphere.
Assignment2
The document summarizes the author's observations about 6 different stores in Lviv based on their shopping experience. Each store uses visual cues and merchandising to convey messages to customers about the store's identity, products, prices, and target audience. These cues include storefront design, signage, window displays, interior design, product placement, and employee uniforms. The author reflects on how each store's cues are meant to influence customers and help them understand the perceived value of the goods being sold.
Recommended
Assignment 2
Stanford University document provides observations from a store customer's perspective. In 3 sentences: The document summarizes the customer's observations of how stores draw customers in through marketing, the influence of doors on perception, the store environment including security issues, how personnel should act, products and their placement, types of customers, and an example of the customer imagining versus actually observing a store's color scheme. The observations are from the customer's general experience in local stores.
A crash course on creativity by tina
The document summarizes observations from visiting about 10 stores in Mexicali, BC, Mexico to complete an assignment on creativity and paying attention. Some key points include: Stores with open doors and big sign lettering are more inviting; neutral color schemes and sufficient lighting are common; merchandise is arranged by function and there are often impulse items by the cash registers; salespeople generally have uniforms and scripts but availability varies; and innovations could help stores gain more satisfied customers through returns and recommendations.
Are you paying attention
The document discusses observing stores with new eyes in order to change one's perception of the world. It notes that patterns started to emerge after visiting just a few stores/objects. It then lists various observations about store windows, lighting, product placement, employee dress and behavior, customer interactions, and ways shopping could be improved. The key takeaway is that paying close attention to anything, even something mundane like a store, can reveal new insights and make the world seem more mysterious.
Presentation1
Jurgita explored 6 different stores, observing opportunities to improve the customer experience through better signage, central product displays, clear product arrangement, salesperson appearance and behavior, and interior details like lighting, color, and music. While most stores lacked attractive central displays or well-organized products, one store stood out for its memorable signage that communicated the quality of products. Proper attention to visuals, organization, and staff can influence customers' impressions and desire to shop.
Assignment2
The document discusses 6 different stores in a shopping center that all had one thing in common - customers shopping alone. It then proposes that people are less likely to buy extra items and will spend less time shopping if they are alone. The hidden opportunity suggested is a service provided by the shopping center where a person can accompany customers to the stores to offer opinions, help find items, or provide company to encourage more spending and longer shopping visits.
Observation lab
The document observes consumer behavior in stores and notes that stores draw in customers through creative window displays, natural lighting, attractive color schemes, and salespeople who are neat in appearance. Certain scents, wooden floors, and sparse merchandise that implies higher prices make stores feel more comfortable and upscale. Personnel, product diversity and displays, and the social nature of shopping influence customer experiences in stores.
Creativity-Paying Attention in Madrid Shops
1) Madrid shops tend to be more messy and disorganized compared to uniform, orderly stores.
2) Coffee shops aim to be welcoming and familiar places with the smell of coffee drawing customers who know what they want.
3) Luxury brand stores focus on their brand and image through salespeople and merchandise layout to attract attention, while maintaining an exclusive atmosphere.
Assignment2
The document summarizes the author's observations about 6 different stores in Lviv based on their shopping experience. Each store uses visual cues and merchandising to convey messages to customers about the store's identity, products, prices, and target audience. These cues include storefront design, signage, window displays, interior design, product placement, and employee uniforms. The author reflects on how each store's cues are meant to influence customers and help them understand the perceived value of the goods being sold.
Observation lab
This document summarizes observations from various stores. It notes that books at a bookstore may be hard to read if placed above eye level. A towel store had too many goods, making it difficult for customers to find what they wanted, but the store may survive through low prices and promotions. A cafe was noted to overlook sale items. A market had obvious sale spots and imported goods, making it interesting to customers. However, many stores do not allow photography.
A Crash course of Creativity - Assignment 2
The document discusses opportunities for improvement at several stores. Narrow doors at 6 stores made it difficult for customers with carts to enter simultaneously. Wider doors could attract more families. Stores with colorful, clear logos appeared more appealing than those without. A post office painted yellow stood out and its high ceiling with offers made long lines worthwhile. Younger customers were drawn to a store with an inviting electronic flashlight bar. Bigger, more spacious stores are generally preferred over tiny boutiques. Adding pockets to t-shirts could replace money bags. A sizing machine comparing body measurements to brand sizes could reduce time spent trying on clothes.
Assignment2
The document summarizes observations from visiting different stores in a shopping mall and on a nearby street. It notes that cashiers are often attractive women, men pay little attention to women's sections, and fancy stores cater more to older male customers who spend a long time browsing. It concludes with tips like making all items accessible, entertaining potential wealthy buyers, giving compliments, and ensuring stores are visible from outside.
Dania
Dania Farah observed several grocery stores and shops in her neighborhood. She noted features of the store exteriors like bright colors, fonts, and cultural elements. Inside, most had tile floors, high ceilings, and crowded merchandise. Personnel were generally easy to approach but not uniformly dressed. Popular products had large eye-catching displays. Customers ranged from individuals on quick targeted trips to families spending more time selecting from a variety of goods. Overall the observations provided insights into shop environments, layouts, and customer experiences.
Creativity assignment 2
The document summarizes observations from a shopping mall in Lagos, Nigeria. It notes the location of the mall and that photos were not allowed inside stores. It then provides responses to questions about various stores in the mall, including descriptions of store entrances, signage, color schemes, flooring, lighting, noise levels, product placement, salespeople, and customers. It concludes with additional observations and opportunities for improvement at the mall.
Observation lab presentation
This document summarizes observations from a shop observation lab. It notes that large entrances attract more people to shops than regular entrances. While people are drawn in by displays at the front of shops, few stop to look at those items. Shoppers are also turned off by pushy staff assistants but drawn to tidy, organized displays. The document concludes by suggesting opportunities like understanding customer wants, allowing exploration without pressure, and using hooks to draw customers in with slogans like "Happy Books" and "Happy Pills".
Observlab
This document provides observations from several stores. Store 1 had a crowded layout with unrelated items grouped together. Store 2 had a warmer feeling with well-organized sections and friendly staff. Store 3 overwhelmed with racks and fully displayed items. Store 4 was self-serve with poor service but clear labeling. Store 5 emphasized presenting related products with unified themes and colors. Store 6 displayed most items against the wall while promoting some near the path, with good service near the central giant display by the fitting room.
Rupayingattention
The document discusses the findings from visiting 6 different stores. When shopping for living, people look for convenience and good prices. But when shopping for fun, people enjoy discovery and human interaction. Standardized stores are not special, while organic exhibitions that feel different and specialized imply higher quality products that may not be cheap. Specialized products require expert advice. To be most profitable, a store needs a real unique product presented in a differentiated way for customers shopping for fun.
Crash course on creativity assignment ii - observation lab
Crash course on creativity assignment ii - observation labilab Africa Research and Innovation, Global Voices Online, Lion and Hunter Group
Richard visited 6 retail stores, including supermarkets and book/music stores. He observed several insights and opportunities across the stores. Specifically, he found that only 2 stores had staff openly willing to assist customers, 4 had some type of sales promotion, and stores varied in size, age, and product selection. Richard also observed missed branding opportunities, pilferage issues, variability in staff aloofness and efficiency, and opportunities for stores to better adapt merchandise presentation and listen to customer suggestions.Observation lab
The document provides observations and feedback from store visits to various retail stores, noting issues with lighting, organization, signage, music volume, crowding, and lack of engagement from sales personnel across a toy store, household goods store, clothing store, discount store, perfume store, and Italian clothing boutique. Opportunities are identified for stores to improve customer experience and sales through better product displays, directional signs, staff training, and recognition of repeat customers.
See with your eyes open
A Crash Course on Creativity, with Professor Tina Seelig at Stanford University. Lecture 2: Paying Attention. Observation Lab Assignment.
Are you paying attention
The document discusses discoveries made from observing customer behavior in six shops. It finds that shops often use subtle smells, optimized color schemes and music, and high ceilings to make customers feel comfortable and spend more time browsing. Additionally, accessories are often placed in harder to reach locations, and most customers turn right upon entering. The document encourages the reader to pay closer attention to subtle details that can provide opportunities to improve customer experience and sales.
The Blank Canvas
The document discusses observations made during visits to several run-down shops in Wimborne Road, England seeking hidden opportunities for redesign. It describes Boots, a pharmacy chain store that lacks personality once inside; G&T's World of Cards, a greeting card shop overwhelmed with stock in a confusing display; and a second hand bookshop charmingly shelved but could benefit from improved organization. It suggests that opportunities may simply require redecorating, building new furniture, or adding comfortable seating rather than major redevelopment, as some opportunities are hidden in plain sight.
Thoughtful Shopping Expirence
Completed assignment for the "Are you paying attention?" task. Crash Course on Creativity.
Author: Mikhail Smirnov
Investigative shopping
The document provides observations from visits to various stores selling different products. The first two stores visited sold mattresses and had dull features, old paint and a cramped warehouse-like layout with mattresses stacked high and no clear product displays, making it difficult for customers to choose. The second mattress store had more enthusiastic staff but similar issues. Other stores visited sold tools/hardware, fruits and auto parts. The hardware stores contrasted with one being well-lit with good displays but limited staff knowledge, while the other was very cramped and disorganized but had a wide product range. The fruit shop attractively displayed fruits by season and had fixed prices. The auto parts store had a comfortable waiting area but kept products in a back
Creativity Assignment 2
The document provides observations and insights into attracting customers to small, local shops through engaging displays, personal touches, appealing to multiple senses with colorful displays, telling a story through the experience, friendly and knowledgeable staff, opportunities to sample products, focusing expertise, and conveying passion.
Discussion continuum - Access to treatment
What is the role of medical treatment, and how can patients access different types of treatment? This discussion game gives young people the opportunity to investigate issues such as overmedicalisation, vaccination and complementary and alternative medicine, and asks them to consider a number of statements and situations concerning the social and ethical issues surrounding access to medical treatment.
Twitter basico
Twitter es una plataforma de redes sociales donde los usuarios comparten y leen mensajes cortos conocidos como tweets. Los tweets son publicaciones de texto que no pueden exceder los 280 caracteres. Millones de personas usan Twitter a diario para mantenerse actualizados sobre noticias, eventos y conversaciones en tiempo real.
Dallas 2012 analysis
The document provides an overview and analysis of a trailer for the reboot of the television series Dallas. It summarizes key scenes and dialogue to give viewers a sense of the main characters and conflicts. Bobby expresses concern that his son Chris and nephew John Ross will be embroiled in the same family feuds over the Ewing oil business as he and his brother JR were. John Ross embraces his father JR's ruthless ambitions, while Chris wants to focus on their ranch. The trailer teases renewed rivalry and complications involving the next generation of Ewings.
More Related Content
What's hot
Observation lab
This document summarizes observations from various stores. It notes that books at a bookstore may be hard to read if placed above eye level. A towel store had too many goods, making it difficult for customers to find what they wanted, but the store may survive through low prices and promotions. A cafe was noted to overlook sale items. A market had obvious sale spots and imported goods, making it interesting to customers. However, many stores do not allow photography.
A Crash course of Creativity - Assignment 2
The document discusses opportunities for improvement at several stores. Narrow doors at 6 stores made it difficult for customers with carts to enter simultaneously. Wider doors could attract more families. Stores with colorful, clear logos appeared more appealing than those without. A post office painted yellow stood out and its high ceiling with offers made long lines worthwhile. Younger customers were drawn to a store with an inviting electronic flashlight bar. Bigger, more spacious stores are generally preferred over tiny boutiques. Adding pockets to t-shirts could replace money bags. A sizing machine comparing body measurements to brand sizes could reduce time spent trying on clothes.
Assignment2
The document summarizes observations from visiting different stores in a shopping mall and on a nearby street. It notes that cashiers are often attractive women, men pay little attention to women's sections, and fancy stores cater more to older male customers who spend a long time browsing. It concludes with tips like making all items accessible, entertaining potential wealthy buyers, giving compliments, and ensuring stores are visible from outside.
Dania
Dania Farah observed several grocery stores and shops in her neighborhood. She noted features of the store exteriors like bright colors, fonts, and cultural elements. Inside, most had tile floors, high ceilings, and crowded merchandise. Personnel were generally easy to approach but not uniformly dressed. Popular products had large eye-catching displays. Customers ranged from individuals on quick targeted trips to families spending more time selecting from a variety of goods. Overall the observations provided insights into shop environments, layouts, and customer experiences.
Creativity assignment 2
The document summarizes observations from a shopping mall in Lagos, Nigeria. It notes the location of the mall and that photos were not allowed inside stores. It then provides responses to questions about various stores in the mall, including descriptions of store entrances, signage, color schemes, flooring, lighting, noise levels, product placement, salespeople, and customers. It concludes with additional observations and opportunities for improvement at the mall.
Observation lab presentation
This document summarizes observations from a shop observation lab. It notes that large entrances attract more people to shops than regular entrances. While people are drawn in by displays at the front of shops, few stop to look at those items. Shoppers are also turned off by pushy staff assistants but drawn to tidy, organized displays. The document concludes by suggesting opportunities like understanding customer wants, allowing exploration without pressure, and using hooks to draw customers in with slogans like "Happy Books" and "Happy Pills".
Observlab
This document provides observations from several stores. Store 1 had a crowded layout with unrelated items grouped together. Store 2 had a warmer feeling with well-organized sections and friendly staff. Store 3 overwhelmed with racks and fully displayed items. Store 4 was self-serve with poor service but clear labeling. Store 5 emphasized presenting related products with unified themes and colors. Store 6 displayed most items against the wall while promoting some near the path, with good service near the central giant display by the fitting room.
Rupayingattention
The document discusses the findings from visiting 6 different stores. When shopping for living, people look for convenience and good prices. But when shopping for fun, people enjoy discovery and human interaction. Standardized stores are not special, while organic exhibitions that feel different and specialized imply higher quality products that may not be cheap. Specialized products require expert advice. To be most profitable, a store needs a real unique product presented in a differentiated way for customers shopping for fun.
Crash course on creativity assignment ii - observation lab
Crash course on creativity assignment ii - observation labilab Africa Research and Innovation, Global Voices Online, Lion and Hunter Group
Richard visited 6 retail stores, including supermarkets and book/music stores. He observed several insights and opportunities across the stores. Specifically, he found that only 2 stores had staff openly willing to assist customers, 4 had some type of sales promotion, and stores varied in size, age, and product selection. Richard also observed missed branding opportunities, pilferage issues, variability in staff aloofness and efficiency, and opportunities for stores to better adapt merchandise presentation and listen to customer suggestions.Observation lab
The document provides observations and feedback from store visits to various retail stores, noting issues with lighting, organization, signage, music volume, crowding, and lack of engagement from sales personnel across a toy store, household goods store, clothing store, discount store, perfume store, and Italian clothing boutique. Opportunities are identified for stores to improve customer experience and sales through better product displays, directional signs, staff training, and recognition of repeat customers.
See with your eyes open
A Crash Course on Creativity, with Professor Tina Seelig at Stanford University. Lecture 2: Paying Attention. Observation Lab Assignment.
Are you paying attention
The document discusses discoveries made from observing customer behavior in six shops. It finds that shops often use subtle smells, optimized color schemes and music, and high ceilings to make customers feel comfortable and spend more time browsing. Additionally, accessories are often placed in harder to reach locations, and most customers turn right upon entering. The document encourages the reader to pay closer attention to subtle details that can provide opportunities to improve customer experience and sales.
The Blank Canvas
The document discusses observations made during visits to several run-down shops in Wimborne Road, England seeking hidden opportunities for redesign. It describes Boots, a pharmacy chain store that lacks personality once inside; G&T's World of Cards, a greeting card shop overwhelmed with stock in a confusing display; and a second hand bookshop charmingly shelved but could benefit from improved organization. It suggests that opportunities may simply require redecorating, building new furniture, or adding comfortable seating rather than major redevelopment, as some opportunities are hidden in plain sight.
Thoughtful Shopping Expirence
Completed assignment for the "Are you paying attention?" task. Crash Course on Creativity.
Author: Mikhail Smirnov
Investigative shopping
The document provides observations from visits to various stores selling different products. The first two stores visited sold mattresses and had dull features, old paint and a cramped warehouse-like layout with mattresses stacked high and no clear product displays, making it difficult for customers to choose. The second mattress store had more enthusiastic staff but similar issues. Other stores visited sold tools/hardware, fruits and auto parts. The hardware stores contrasted with one being well-lit with good displays but limited staff knowledge, while the other was very cramped and disorganized but had a wide product range. The fruit shop attractively displayed fruits by season and had fixed prices. The auto parts store had a comfortable waiting area but kept products in a back
Creativity Assignment 2
The document provides observations and insights into attracting customers to small, local shops through engaging displays, personal touches, appealing to multiple senses with colorful displays, telling a story through the experience, friendly and knowledgeable staff, opportunities to sample products, focusing expertise, and conveying passion.
What's hot (16)
Crash course on creativity assignment ii - observation lab
Crash course on creativity assignment ii - observation lab
Viewers also liked
Discussion continuum - Access to treatment
What is the role of medical treatment, and how can patients access different types of treatment? This discussion game gives young people the opportunity to investigate issues such as overmedicalisation, vaccination and complementary and alternative medicine, and asks them to consider a number of statements and situations concerning the social and ethical issues surrounding access to medical treatment.
Twitter basico
Twitter es una plataforma de redes sociales donde los usuarios comparten y leen mensajes cortos conocidos como tweets. Los tweets son publicaciones de texto que no pueden exceder los 280 caracteres. Millones de personas usan Twitter a diario para mantenerse actualizados sobre noticias, eventos y conversaciones en tiempo real.
Dallas 2012 analysis
The document provides an overview and analysis of a trailer for the reboot of the television series Dallas. It summarizes key scenes and dialogue to give viewers a sense of the main characters and conflicts. Bobby expresses concern that his son Chris and nephew John Ross will be embroiled in the same family feuds over the Ewing oil business as he and his brother JR were. John Ross embraces his father JR's ruthless ambitions, while Chris wants to focus on their ranch. The trailer teases renewed rivalry and complications involving the next generation of Ewings.
Native americans
The first Americans lived in North America for thousands of years, with over 562 Native American tribes recognized today. The largest tribes are the Navajo, Cherokee, and Sioux, and more than 3 million people in the US identify as Native American. Native Americans are divided into 8 cultural regions based on their location and shared customs. The tribes grew important crops that are still used worldwide like corn, potatoes, tomatoes, peppers, and tobacco.
Business Marketing
The document provides information on business-to-business (B2B) marketing and industrial customers. It discusses that B2B marketing involves marketing products, services, and solutions to organizations for use in production or to facilitate their operations. Industrial customers include commercial enterprises, government bodies, institutions, and non-profit organizations. The document then describes characteristics of B2B markets, classifications of industrial products and customers, and strategies for marketing to different types of industrial customers like commercial enterprises and government entities.
Tugas 3 Rangkuman Protocol DNS, FTP, HTTP, dan SMTP
Dokumen tersebut merangkum pengertian beberapa protokol jaringan, yaitu:
1. DNS digunakan untuk menerjemahkan nama komputer menjadi alamat IP dan membantu pengguna mengingat nama komputer.
2. HTTP memfasilitasi pertukaran informasi di internet secara request-response antara klien dan server.
3. FTP digunakan untuk bertukar file di antara komputer di jaringan menggunakan protokol TCP.
4. SMTP mengatur komunikasi
Paperless - smartare pappershantering
Varför ska man sträva efter att bli papperslös? Hur gör man för att arbeta mer effektivt och få mer gjort?
Detta är några av de bilder jag använder när jag föreläser om smartare pappershantering. Hör av dig om det låter intressant.
www.westmark.se
Declarative security-oes
Oracle Entitlements Server 11g provides real-time, fine-grained authorization for applications, web services, and data. It scales to support large numbers of users, roles, and resources, and enforces authorization decisions with low latency. It integrates with applications through open standards and supports selective data redaction and encryption.
3interview1 ima
Ima Bimbeaux found her employer Simon P. Ano dead in his bedroom after hearing alarms sound. She called 911 and turned off his medical equipment. Ano had been paralyzed for 7 years since a car accident. Ima suspects an affair between Ano's wife, who goes by her maiden name of Digger, and his business partner Mr. Vios. Ano seemed depressed until recently but the cause of his change in mood is unknown. The police will investigate further to determine the cause of Ano's death.
Продукция ТРАДО для вашего здоровья
Сезон простуд, сердце и сосуды, Очищение организма, Желудочно кишечный тракт, коррекция веса, витаминизация
C 9
- YouTube was created in 2005 and was co-founded by 3 people including Steve Chen who was from Taiwan.
- Before starting YouTube, the founders worked at PayPal. The first video uploaded on YouTube showed a zoo parade.
- YouTube gets over 3 billion video views per day and plays tricks on viewers annually on April Fool's Day.
PS - the principals of PS delivery
Dokumen tersebut membahas tiga rukun penyampaian publik speaking (PS) yang efektif, yaitu:
1. Kontak, yakni komunikasi tatap muka dua arah antara pembicara dan audiens
2. Olah vokal, meliputi kejelasan, keragaman, dan ritme suara
3. Olah visual, yang terdiri atas gerak tubuh dan penggunaan alat bantu visual
Composer Helpdesk
This document summarizes the key points from a PHP user group meeting about using Composer:
- Sven Rautenberg introduced himself and his background developing with PHP for over 15 years. He discussed using Composer to autoload PHP libraries and manage dependencies.
- Attendees were encouraged to ask questions during or after the presentation. Sven explained how to install Composer and initialize a composer.json file to get started managing a project's dependencies.
- Sven covered best practices for defining autoloading rules in composer.json using PSR-4 and PSR-0, and alternatives like classmaps and files. He emphasized the importance of semantic versioning and provided guidance on using version constraints
Steve Wiggins: Agricultural_policy - issues of consensus and debate
"The African Agriculture Policy Agenda in Practice: Managing processes and improving advisory capacities”, Accra, June 2014
Rangkuman Ping -h dan Route -h
Dokumen tersebut memberikan penjelasan tentang perintah PING dan ROUTE untuk menguji konektivitas jaringan dan mengelola tabel routing. PING digunakan untuk mengirim paket echo request dan memonitor respons, sedangkan ROUTE digunakan untuk menambah, menghapus, dan mengubah route di tabel routing sistem operasi. Kedua perintah mendukung spesifikasi alamat IPv4 dan IPv6.
Viewers also liked (20)
Tugas 3 Rangkuman Protocol DNS, FTP, HTTP, dan SMTP
Tugas 3 Rangkuman Protocol DNS, FTP, HTTP, dan SMTP
Tajuk 10 rumusan & ulang kaji [compatibility mode]
Tajuk 10 rumusan & ulang kaji [compatibility mode]
Steve Wiggins: Agricultural_policy - issues of consensus and debate
Steve Wiggins: Agricultural_policy - issues of consensus and debate
Similar to Insights and opportunities
Assignment 2
The document analyzes 6 different stores - a bakery, skincare store, clothing stores, and a jewelry store - by observing details like the environment, personnel, products, and customers. Key opportunities identified include the bakery emphasizing its handmade process, the skincare store better guiding customers to products, clothing stores reducing lines and adding staff, and the jewelry store exploiting its exclusive image. The summary focuses on the high-level observations and opportunities across multiple stores.
Why we buy: The Science of shopping
Is there a method to our madness when it comes to shopping? Hailed by the "San Francisco Chronicle" as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. "Why We Buy" is based on hard data gleaned from thousands of hours of field research -- in shopping malls, department stores, and supermarkets across America. With his team of sleuths tracking our every move, from sweater displays at the mall to the beverage cooler at the drugstore, Paco Underhill lays bare the struggle among merchants, marketers, and increasingly knowledgeable consumers for control.
In his quest to discover what makes the contemporary consumer tick, Underhill explains the shopping phenomena that often go unnoticed by retailers and shoppers alike
Observations
The document summarizes observations from visits to various stores including Sprouts, Target, Petsmart, StarPower, Bed Bath & Beyond, and Walmart. Key points include Sprouts having small quantity items and free coffee samples, Target being located in a busy mall and having a community contribution display, Petsmart having a pet clinic and rewards program, StarPower focusing on custom audio/video services, Bed Bath & Beyond accepting expired coupons, and Walmart having small in-store shops and self-checkout lanes.
Paying attention
The document discusses observations made during visits to various shops and stores. It notes that most shops are located along roads with large signs to attract customers. The lighting and air conditioning in one food store made it appealing, though the slippery floor was a concern. Salespeople in some shops were charming and encouraging customers to purchase products. A variety of snacks, jewelry, and clothing items were on display. Providing low-cost customer service training was identified as a business opportunity given some attendants' lack of knowledge.
Observations
The document describes observations made while visiting different types of stores. It notes key details about the environment, products, personnel, and customers for each store. The stores observed include a discount store, pharmacy, kiosk, grocery store, bakery, and open air market. Common themes across stores include the use of impulse items near the cash register to encourage additional purchases and the role of signage, smells, and open versus closed doors in attracting or discouraging customers from entering.
Tem 435 lesson 5 observation lab
The document summarizes observations made during visits to several stores, noting details about the outward appearance, interior environment, employees, products, and typical customers at each location, including a business supply store, pet store, craft store, coffee shop, upscale coffee shop, and big box store. Key details provided include the layout, music, cleanliness, age and dress of employees, organization of merchandise, and behaviors of typical customers at each location.
Observations
The document describes observations made during visits to different types of stores. It notes key details about the environment, products, personnel, and customers for each store. The stores included are a discount store, pharmacy, kiosk, grocery store, bakery, and open air market. Common themes across stores included the use of impulse items near the checkout, the role of smells in drawing customers, and how personnel treatment can influence return visits.
Paying Attention - Creativity Course
The document describes observations made during visits to various stores including Desigual, Zara, Forever 21, Natura, A Loja do Gato Preto, and Zara Home. Key insights and hidden opportunities were noted for each store related to design, product offerings, customer experiences, and ways to improve engagement. The purpose was to view the stores with a fresh perspective and identify ways they could enhance their businesses.
Assignment 2 paying attention
The document provides observations and recommendations for improving several retail environments, including a tourist kiosk, Apple store, car dealership, book store, frozen food store, and convenience store. It notes opportunities like adding impulse purchase items and check-out areas, providing more product information and price ranges, rearranging displays to combine related items or target different audiences, and suggestions like lowering prices to drive higher store traffic and sales volume.
Analyzing Navigations - Anthropologie
The document discusses and compares the in-store and online navigation experiences at Anthropologie. In-store, employees are available to assist customers in finding items like brown handbags, but the store layout can be overwhelming with items scattered throughout. Online, categories make items easier to find, but the large selection and lack of customer service can be difficult. Customers may use both channels, first visiting stores and then checking online if their desired item is not available in-store.
Shopandme
The document discusses different types of retail stores in Madrid, Spain. It describes the layout, organization, prices, customer service levels, and shopping experiences at various stores including supermarkets, boutiques, outlets, and beauty supply stores. The conclusion is that each store aims to appeal to different customer types, and more exclusive stores provide a better shopping experience through details like lighting, music, smells, and product information. Impulse items are also typically placed near the cash register.
Paying attention
This document discusses key aspects of paying attention to detail in retail stores. It outlines several factors that impact a customer's shopping experience such as the store exterior, employees, environment, product presentation and organization. The author observed these elements in six different stores and noticed both positive and negative examples. Specific observations that stood out included the free space in one store, disorganized product ordering in another, poor lighting and environment in a third store, and calm, helpful atmospheres in two other stores.
Creativty Class Observation Lab Assignment #2
The document summarizes observations from visits to 6 retail stores in New York City. Key insights include how store design, color schemes, product placement and signage can influence customer experience and purchasing behaviors. Opportunities for improving each store are also identified, such as better showcasing products, encouraging browsing, or reorganizing layouts to drive more sales.
The Store Newsletter
Contribute to our knowledge and understanding of in-store shopper behaviour and Highlight the importance the store environment has on the shopper
Creativity Course: Are You Paying Attention?
The document provides observations and insights from visiting 7 different stores. It discusses 4 key points: 1) Attract customers by having open doors and samples to touch merchandise, 2) Show customers how to use products by having employees demonstrate, 3) Create a strong customer experience through consistent store details, and 4) Delegate sales duties to employees while owners focus on business operations. Overall, the document emphasizes the importance of experiential retail that engages customers physically and emotionally.
Observation lab
The document summarizes the author's observations from visiting various retail stores. At Walmart, the author has become desensitized to marketing tactics due to frequent visits, but associates low prices with the Walmart brand. Target employees maintain a neat, professional appearance and the store feels well-organized. At Bashas, the employee to customer ratio allows for more attentive service and produce is displayed attractively at entrances. Ross feels cluttered but customers browse without urgency. Chick-Fil-A masks its identity as fast food with polished service and order calling by name. Chipotle engages customers throughout the ordering process.
Sales course
This document provides information about a sales trainer named Qusai Nsour. It includes details about his educational background, work experience, roles and responsibilities in various organizations. It also touches upon some of the topics he covers as a sales trainer such as the sales process, types of buyers, product lifecycles and pricing strategies.
Worldwide brands product sourcing ebook 3
This document discusses product sourcing for online businesses. It explains that proper product sourcing through legitimate wholesale suppliers allows businesses to earn high profits, offer flexible products to customers, and compete on price. Some common local sourcing methods for starting businesses are discussed, such as yard sales, local merchants, and artisans, but these become limited over time. The document recommends that to grow a full-time online business, relying on factory authorized wholesale suppliers is important for access to renewable products and freeing up time to focus on other business activities.
Successful Sales Closing Skills
Learn about, the sales process, customer personality styles, the golden principle of selling, the secrets of successful sales closing,
Sparkle your brand
This document discusses how to create an ideal brand. It explains that a brand is a roadmap for the customer experience and internal team expectations, not just logos or marketing. It emphasizes understanding target customers and filling their needs consistently through habit or standard procedures. The brand should be unique while meeting needs, and allow the customer community to promote it through lived experience. Measuring financial and customer feedback results helps innovate the brand over time. Building a brand requires understanding the target, consistency, uniqueness, community engagement, and continual improvement.
Similar to Insights and opportunities (20)
Insights and opportunities
- 1. Crash course on creativity Venture Lab Insights and opportunities Store stalking is a personal interest and more of a hobby of mine so I would be creative enough to stick to my own observation lab I leave it for the readers’ imagination and so called creativity by having no pictures ,so I hope you would get your creativity out.
- 2. How it begins If one has something in mind predefined one always goes to a specific store. Else the logo color and postings and hoardings matter but people hardly care for these things. Most stores however have standard ways to somehow attract customers despite customers hardly noticing it.
- 3. The variation of stores • I have seen a lot of difference between stores across Germany ,also within stores there is a difference based on the demography of the place. • I observe it based on cost of living of the place and affordability/willingness to pay. • I have been visiting many stores in Germany to name a few: LIDL,NETTO,ADESE,KAUFLAND,PENNY,AL DI,REWE,MARKAUFT and so on.
- 4. What I feel like doing in a store • Sometimes I go to a store just to look at people to see how they behave at stores what sort of moods they come with and so on. • I find that usually a lot of people come in specific need of a good and like to touch goods physically and the store employees too encourage it as a marketing stunt in spite of some customers being very annoying.
- 5. Products • Once I start looking at products usually the brightest lit area seeks my attention and also the foods zone for new foods and/or offers. • I also look for sale boards and attractive prices and also look at others who look for other things people are crazy . • I look how products are arranged and sometimes the stores manager taking care of arrangement with his/her staff. • Products near the cash counter are usually a little expensive but very tempting and pulls you to buy.
- 6. Bill counters • I never felt any of the stores I have been to had a good customers to counters ratio. • There could be an innovative system of pre- billing goods to decrease waiting time which is what customers hate. • Customers hate holding things on their hands ( non cart customers) stores have nothing special for these customers who randomly shop unexpectedly.
- 7. Random observations • One can count the number of trolleys(shopping cart) available and number of people actively using trolleys and non trolley users. • I found that in a relatively big supermarket like LIDL there are 60 carts and at any given point 15 are used..Cart management is sometimes a challenge for modern store managers sometimes threat of being stolen. • The entrance of modern stores is usually boring to make sure its automatic doors but something interesting could be done there.
- 8. Further • One could make many more observations if one wants to and paying attention to things we want to could pay off well . • Its not just environment, customers and products , being creative through paying attention • Should naturally come in a way to things we like its not a big thing but could be used well if one has it.
- 9. Attention • Paying attention in general could be seen by others are very crazy . • Everybody has some way to be crazy about something and its perfectly fine to be so. • “Be crazy! But learn how to be crazy without being the center of attention. Be brave enough to live different.”-Paulo Coelho
- 10. Thank you Thanks for all the attention you paid in reading this. If you have learnt something new by paying attention to this you have become a bit more creative!!!