1) Cultural diplomacy involves using cultural exchanges like the arts, education, and media to influence foreign audiences and achieve diplomatic goals. It is considered a "soft power" approach.
2) India uses cultural diplomacy tools like Indian cultural centers abroad, cultural agreements with other countries, festivals of India abroad, and educational scholarships to project Indian culture and build relationships.
3) The large and influential Indian diaspora community helps strengthen India's cultural diplomacy through business and community ties to their homelands. Events like Pravasi Bharatiya Diwas aim to engage the diaspora in India's development.
This PPT touches briefly following points:
1. Soft Power meaning and its relation to Indian Context
2. Branding India- by Modi Government
3. How to Power Softly??
4. Opportunities, Challenges to Rise
I hope you like this. Do share your thoughts and comments at
deshadi805@gmail.com
Thanks
Aditya Deshpande
This ppt file contains complete information about galobalization and its very simple to present because its very relitive to the topic.
I present this to my class and got 10/10.
Its well designed and much easy to view the whole globalization .Its contains detaid information about globalization causes of globalization effects of globalization law of globalization and analysis of advantages and disadvantages of globalization.
I you pick this presentation you just need to change the name because it don't have unrelated constants.
This PPT touches briefly following points:
1. Soft Power meaning and its relation to Indian Context
2. Branding India- by Modi Government
3. How to Power Softly??
4. Opportunities, Challenges to Rise
I hope you like this. Do share your thoughts and comments at
deshadi805@gmail.com
Thanks
Aditya Deshpande
This ppt file contains complete information about galobalization and its very simple to present because its very relitive to the topic.
I present this to my class and got 10/10.
Its well designed and much easy to view the whole globalization .Its contains detaid information about globalization causes of globalization effects of globalization law of globalization and analysis of advantages and disadvantages of globalization.
I you pick this presentation you just need to change the name because it don't have unrelated constants.
Today I am uploading a presentation that initially was supposed to be devoted to the tools, tips and hints for cultural diplomacy projects. Then I realised, however, that having students from three continents and a dozen of countries is a resource I cannot underestimate in these classes. I decided to discuss with tchem the importance of culture in international relations, showing that cultural diplomacy is just a tool in a much broader challenge - a challenge of understanding each other and realising values and interests on a broad scale. We spoke of liberalism and contemporary challenges towards the concept. We spoke of traditional attidues, as well as about the meaning of religion. I wanted to tackle Fukuyama, Huntington and Barber, but my students went much further and built a very deep analytical dispute on Huxley. One of my favourite lectures.
Introduction to National Interest, it's Nature, Definition, and Types.Muhammad Saad
The basic purpose of this ppt Presentation is to understand the following main topics in detail.
1. INTRODUCTION TO NATIONAL INTEREST.
2. NATURE OF NATIONAL INTEREST.
3. VARIOUS DEFINTIONS OF NATIONAL INTEREST
4. NINE MAIN TYPES OF NATIONAL INTEREST
(1. PRIMARY INTERESTS)
(2. SECONDARY INTERESTS)
(3. PERMANENT INTERESTS)
(4. VARIABLE INTERESTS)
(5. GENERAL INTERESTS)
(6. SPECIFIC INTERESTS)
(7. IDENTICAL INTERESTS)
(8. COMPLEMENTARY INTERESTS)
(9. CONFLICTING INTERESTS)
...That's all....
IF SOMEONE NEEDS A CUSTOM PPT PRESENTATION...FEEL FREE TO MESSAGE US ON WHATSAPP (+923104826711)
....Thank you.
Al Qaeda in the Arabian Peninsula (AQAP) is al Qaeda’s Yemen-based affiliate and has become the most operational al Qaeda node. The organization seeks to attack the United States and maintains the capability to conduct terrorist attacks. Understanding AQAP’s leadership will help define the challenge the U.S. faces, and underpin strategies to defeat the threat that AQAP poses to the United States and its allies.
For more, please see: www.criticalthreats.org/yemen/zimmerman-aqap-leaders-and-networks-september-27-2012.
Today I am uploading a presentation that initially was supposed to be devoted to the tools, tips and hints for cultural diplomacy projects. Then I realised, however, that having students from three continents and a dozen of countries is a resource I cannot underestimate in these classes. I decided to discuss with tchem the importance of culture in international relations, showing that cultural diplomacy is just a tool in a much broader challenge - a challenge of understanding each other and realising values and interests on a broad scale. We spoke of liberalism and contemporary challenges towards the concept. We spoke of traditional attidues, as well as about the meaning of religion. I wanted to tackle Fukuyama, Huntington and Barber, but my students went much further and built a very deep analytical dispute on Huxley. One of my favourite lectures.
Introduction to National Interest, it's Nature, Definition, and Types.Muhammad Saad
The basic purpose of this ppt Presentation is to understand the following main topics in detail.
1. INTRODUCTION TO NATIONAL INTEREST.
2. NATURE OF NATIONAL INTEREST.
3. VARIOUS DEFINTIONS OF NATIONAL INTEREST
4. NINE MAIN TYPES OF NATIONAL INTEREST
(1. PRIMARY INTERESTS)
(2. SECONDARY INTERESTS)
(3. PERMANENT INTERESTS)
(4. VARIABLE INTERESTS)
(5. GENERAL INTERESTS)
(6. SPECIFIC INTERESTS)
(7. IDENTICAL INTERESTS)
(8. COMPLEMENTARY INTERESTS)
(9. CONFLICTING INTERESTS)
...That's all....
IF SOMEONE NEEDS A CUSTOM PPT PRESENTATION...FEEL FREE TO MESSAGE US ON WHATSAPP (+923104826711)
....Thank you.
Al Qaeda in the Arabian Peninsula (AQAP) is al Qaeda’s Yemen-based affiliate and has become the most operational al Qaeda node. The organization seeks to attack the United States and maintains the capability to conduct terrorist attacks. Understanding AQAP’s leadership will help define the challenge the U.S. faces, and underpin strategies to defeat the threat that AQAP poses to the United States and its allies.
For more, please see: www.criticalthreats.org/yemen/zimmerman-aqap-leaders-and-networks-september-27-2012.
In the Ministry of External Affairs, we have adapted and adopted to the new demands of technology and have evolved our communication and engagement strategy to assume a Unique Digital Identity.
Diplomacy and diplomatic event b/w pak & indafakharsargaana
what is diplomacy , its types and one diplomatic event between pakistan and india ( indus water treaty ),,,,, Comsats institute of information technology lahore... Chemical Engineers.
Here is the report edited and corrected by me just a few pages need to be done properly..feedback pages have got disturbed...The press coverage is to be added...
The notion of soft power I wanted to address in this presentation can be quoted from Laotze; The best of man is like water,
Which benefits all things, and does not contend with them, which flows in places that others disdain, where it is in harmony with the Way.
Ron Nehring's Post-Pakistan Mission ReportRon Nehring
In May 2011 Ron Nehring served as a member of a State Department-sponsored delegation to Pakistan. The mission took place 12 days following the death of Osama Bin Laden in Abbotabad, Pakistan. This PowerPoint presentation provides a report on the mission and conditions in the country at the time.
Pakistan faces many challenges at the beginning of the second decade of the 21stcentury:
• Decades-long struggle with macroeconomic stabilisation arising from unsustainable fiscal policies
• Pressure of demography
• Legacy of economic distortions
• Battering from external events, including earthquakes, floods and a continuing
longstanding low intensity conflict
• A large and loss-making public sector that impedes market development
• Low and declining productivity
• Heightened expectations of the population for a better life from a democratic
government.
Our growth experience of the last four decades has been volatile annual growth and
declining trend in long run growth patterns. In addition, productivity growth (a
measure of efficiency) has been low in comparison to our comparators. For the last
four years per-capita incomes have not increased in real terms while double-digit
inflation has prevailed.
A case of energy diplomacy
Dr Vaqar Ahmed July 20, 2014
Pakistan must compete for limited pockets of energy surplus in the region for inclusive and sustainable economic growth
Public Diplomacy is winning the foreign Publics to your side by use of soft power without coercion. This presentation is about various aspects of public diplomacy, definitions and case studies of public diplomacy pursued by Pakistan, India and China. This also include case studies of two most important and successful public diplomacy campaigns Incredible India, and Beautiful China. This also include practical examples of public diplomacy which I myself practised when I was posted in Malaysia as Press Attache and later as Press Minister in France. The presentation is followed by action plan as well. this also identifies the soft power institutions of India, Pakistan and China and discusses successful models of other parts of the world as reference. I also identified soft power resources which can be used to pursue successful public diplomacy. This presentation is in three parts due to limit imposed by the slide share. I hope you will enjoy watching the presentations.
Culture, has been defined as “the whole complex of distinctive spiritual, intellectual, & emotional features that characterize a society or social group. It includes not only the arts and letters, but also modes of life, the fundamental rights of a human being, value systems, traditions and beliefs”.
For adventurous travel blog please visit http://wilsontom.blogspot.com/
Public Diplomacy Presentation for Mission officers PDF.pdfQamarBashir9
Pakistan’s focus on use of soft power
• Prime Minister of Pakistan Mr. Imran Khan in December 2019 stressed the need to overhaul country’s public diplomacy and communication policy for effective projection of national narrative abroad primarily through improving the skill set and orientation of ambassadors and their subordinate diplomatic and media staff at all the missions abroad. The Prime Minister suggested creation of a fully empowered Strategic Communications division (SCD) within the Ministry of Foreign Affairs, comprising officers from Ministries of Foreign Affairs, Information, commerce, national security, tourism and Prime Minister’s Office. The Prime Minister observed that the existing system is constraints with outdated operating and approval procedures as a result Pakistan’s ability to project its foreign policy and national narrative abroad was limited and messaging was uncoordinated and reactive and sometimes even contradictory. He envisioned SCD as the nerve centre for coordinating foreign policy and national narrative projection abroad (Kiani 2020). This realization although came but is sage. The proposed SCD will have a gigantic task ahead. It would need to develop a holistic well-oiled system to form a theoretical, intellectual and philosophical basis, develop an institutional framework to identify, sharpen and refine country’s soft power resources and channel them to foreign audiences through public and cultural diplomacies. Currently, Pakistan is rated one of the worst performing countries of the world in terms of quality and utilization soft power resources. Prime reason of dismal performance is confused, misleading and out of place philosophical interpretation of the softpower resources and the manner of their utilization. The lack of centralized fully sold out philosophical will only provide clear purpose and direction to the soft power related institutions for development of soft power asset on single theme, tagline or logo. Currently every institute develop its own intellectual framework dominated by the philosophical disposition of the head of the department. Thus, each department develop its own theme and determine its own direction having no coherence and uniformity with other institutions of softpower therefore adding to the existing confusion and incoherence. This leave Pakistan’s soft power assets highly underdeveloped and underutilized and therefore all the assets are reflected at the bottom of international ranking leaving Pakistan with a world lowest brand value and dismal power of its passport. This can change provided Pakistan leadership show high level of political commitment, develop fully sold out centralized softpower policy, raise soft power specific institutions, identify soft power asset and launch them for foreign public with a clear and concrete message as to what Pakistan is ready to offer in terms of its soft power assets.
Paul Long Royal Geographical Society 2014 presentationPhil Jones
Whose Culture, Whose Creative City. A paper given by Paul Long of the AHRC-funded Cultural Intermediation project at the Royal Geographical Society annual conference in August 2014.
The period from 25th December to 12 January, the birth anniversary of Swami Vivekananda we celebrate as Samarth Bharat Parva.
Ref : http://www.vivekanandakendra.org/samarth-bharat-parva
Incredible India Campaign- Unfolding its Story : Dr. Amit Gangotia Amit Gangotia
"Unfolding the Story of Incredible India Campaign"
Presentation by Dr. Amit Gangotia,Central University of Jammu during the Faculty Interaction Programme (FIP),Central University of Jammu
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
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𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
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1. INDIAN DIASPORA
AND
CULTURAL DIPLOMACY
Dr. Bhawna Gupta
Assistant Professor in Public Administration,
PG GCG – 42,
Chandigarh
2. CULTURAL DIPLOMACY -
MEANING
• multifaceted
– cultural policy,
– information and
– advocacy.
• Willy Brandt - the „third pillar of foreign
policy‟.
3. .
• Changing place of Culture in foreign policy
– funding artists‟ tours or by promoting the study of
country‟s language and culture in universities abroad.
– music,
– literature,
– performance and
– the visual arts
The Role of UNESCO
4. Hard Power
• HARD = actual use of military force, economic sanctions,
coercive diplomacy etc
„Hard power is the ability to get others to do what they
otherwise would not do through threats or rewards.
Whether by economic carrots or military sticks, the ability
to coax or coerce has long been the central element of
power.‟
5. Soft Power
„Soft power …is the ability to achieve goals through
attraction rather than coercion. It works by convincing
others to follow or getting them to agree to norms and
institutions that produce the desired behavior.
Soft power can rest on the appeal of one's ideas or culture
… and …depends largely on the persuasiveness of the free
information that an actor seeks to transmit. If a state can
[do this] it may not need to expend as many costly
traditional economic or military resources.‟
6. PUBLIC DIPLOMACY
‘Soft Power’
CULTURAL INTERNATIONAL
DIPLOMACY BROADCASTING
Long-term; Short-term;
Education News & Views
• Indian Council of Cultural Relations • Media
•International Agencies
7. Nation Branding
• Nation branding has been identified as a useful tool to
counter negative stereotypes
• Aims :
– boost tourism,
– be used to promote trade and investment.
– establish regular trade routes and
– facilitate the exchange of local knowledge.
– can improve interstate relations and
– build foundations for economic, political and cultural dialogue.
8. INDIA
• India is home to
– all the world‟s major religions
– 500 dialects,.
– “Vasudeva Kutumbakam
• Recognizing “the importance of the Indian
Diaspora as it has brought economic, financial,
and global benefits to India,” the government has
initiated a number of programs focusing on
outreach to Indians abroad.
9. Nehru and Non-Alignment
• 1947 – late 80s - non-aligned foreign policy
stance
• For Nehru, cultural linkages and cooperation
between nations and people were an important
• The end of the Cold War in the 1990s - change
• India‟s relationships with the United States, China
and Russia were reconfigured, as were those with
immediate neighbours, including Pakistan.
10. • The idealism replaced by pragmatism.
• Major thrust - fostering better trade and economic
relations and at the political level through public
and cultural diplomacy.
– “Know India Program”.
– the annual „Pravasi Bharatiya Divas‟
– “Brand India” image as part of its outreach to a global
audience.
• Uploading Website
11. INDIAN DIASPORA
• 30 million and spread across 120 countries.
– NRIs (Non-resident Indians) and
– "PIOs" (Persons of Indian Origin), they cover
practically every part of the Indian Ocean.
• Migration
– to the far-flung coasts of the Indian Ocean
– As indentured laborers by the British to South Africa, and Kenya,
in the 19th and early 20th centuries.
12. Role of Indian Diaspora
• professionals - provide technical skills and
expertise.
• decision-makers in their respective countries.
• government and in key non-government sectors.
• Indian associations
– regional,
– religious and
– caste-based
„mini-Indias‟ across the world.
14. Indian Cultural Centres
• The Indian Council for Cultural Relations (ICCR) - 24 cultural centres
outside India to project Indian culture to local people.
• under the administrative control of the respective Indian diplomacy
missions in which the centres are located.
– „strong ethnic link‟ i.e. a sizeable Indian community (Mauritius,
Guyana, Suriname, Indonesia, Trinidad and Tobago, South Africa
(Johannesberg and Durban), Sri Lanka, Malaysia and Fiji);
– those in major European capitals (Moscow, London and Berlin);
– those in newly independent republics of the erstwhile Soviet Union
(Tajikistan, Kazakhstan and Uzbekistan);
– the cultural centre in Egypt (Cairo).
15. Cultural Agreements
• Department of Culture - 121 cultural agreements
with countries.
• Department of Culture - „the overall
responsibility for chalking out plans for cultural
exchanges with other countries through
concluding agreements on Cultural Cooperation
and Cultural Exchange Programmes.‟
• The ICCR - „essentially concerned with
implementation of relevant provisions of these
agreements and exchange programmes.‟
16. Festivals of India Abroad
• counter stereotypical images abroad.
• showing a once-great India, a country founded on
a millenia-old civilisation
• national pride.
Cultural group performances, artist performances
and exhibitions
17. Educational scholarships and
distinguished scholars
• The ICCR also facilitates scholarships and
exchange programmes for students and
scholars.
• focused on students from developing
countries
• But the numbers of such scholarships have
to increase for a greater impact.
18. Pravasi Bharatiya Diwas
• “Diaspora Day,” is major annual event that encourages
the involvement of the Diaspora community in the
development of their homeland:
• Aims:
– bringing the expertise and knowledge of the Indian overseas community to
India and integrating it into India‟s development process.
– highlighting networking opportunities and collaborating to confer a
mutual development platform.
• The event involves a number of activities bringing together
representatives from around the world.
19. Know India Program
• KIP is hosted through the Ministry of Overseas Indian
Affairs.
– connecting the younger generation of Indians living abroad to Indian
heritage and culture:
• Also known as the Internship Program for Indian
Diaspora (IPDY)
• forum to students and young professionals of Indian origin
to visit India and share their views, expectations and
experiences.
• Youth Festivals and Cultural Camps
20. Religion
• different groups and cults in Indian religion and
some of them have their presence in other
countries also.
• Gurus visited countries abroad for lectures
• The emphasis - on spiritualism, rather than on
religion per se, on yoga, vegetarian food,
meditation, mental peace.
21. Yoga
• Training institutes/centres for Yoga are to be seen in
almost all countries
• Aim
– gain peace of mind,
– putting body in shape and
– learn how to meditate and concentrate one‟s mind power.
• “spirituality” and not on religion.
23. Indian Films and Bollywood
• Indian films and Indian TV serials
• Indian male and female film stars - judges or as prominent
guests at international film festivals.
• honorary doctorates
24. Indian Fashions
• Nehru Sherwani
• Indian fashion designers set up their stores in Paris,
London, New York, Dubai and/or Abu Dhabi.
• Some of the Indian Diaspora members in Europe have
also popularized their designs like the House of Mexx.
• the Indian Pashmina Shawls and richly embroidered male
long shirts are becoming popular.
• Beauty Queens
25. Indian Cuisine
• The “curry appeal” is irresistible.
• Number of Indian restaurants in major cities of
the world
– employment of a large number of people,
– considerable import of Indian grains, lentils, condiments and other
ingredients from India.
• display paintings by famous Indian artists
• display of Indian music and dance.
26. Indian Music
•Both Indian Classical and Pop
Music is very popular
•Ravi Shanker‟s Sitar music
•Zakir Hussain‟s percussion
themes
•Bhangra Music,
•Rythm and Dance.
• music and dance schools
27. Indian literature
• Indian correspondents of influential newspapers
and periodicals, and also anchors of CNN, BBC
News Service.
• Man Booker and Pulitzer Prizes,
• India is the second largest newspaper market in
the world.
• India has more than 60,000,000 internet users,
• and the country ranks 8thin the world by number
of TV stations.
28. Public Diplomacy in the
Information Age
• The Public Diplomacy Division of the Ministry of External
Affairs was established in May 2006.
• Indian diplomacy has to exploit systems and active
communication tools such as twitter, blogs, facebook, etc.
that are symbols of an increasingly interconnected world.
• It is thus time that Indian diplomats took up Public
Diplomacy and its tools to convey their message to a
global audience.
29. CONCLUSION
• tapping media resources through the use of
modern communication tools.
• Indian diplomacy can leverage is Indian culture
and civilization which date back to 5000 years.
• tap all available resources and seek ways of
projecting the country‟s soft power.
• “Leveraging public diplomacy and cultural
diplomacy is key for this purpose.”