The document discusses various concepts related to international business and marketing. It provides multiple choice questions and answers about topics such as characteristics of international marketing, stages of the international product cycle, components of promotional strategies, reasons for firms to enter international markets, factors that affect domestic demand, major activities of global marketing, forms of international business operations such as direct selling, and factors that influence the international political environment.
Pre-Assessment Quiz for teaching the topic of Globalisation & MNCs.
The idea of this quiz is an informal fun way of building a positive relationship with your students in addition to gaining an understanding of how much they know about the topic to be taught.
Resources needed: Powerpoint, Computer, Projector, Four Flash cards A, B, C, D
Instructions:
Students to initially do the quiz individually. Given 5-10 minutes. Collect these once completed.
Next group students into teams of four or five, each group is to have 4 students, each student has a role, Student 1: Facilitator/Manager, Student 2: Secretary (Scribe), Student 3: PR (student who represents the group decision via the flash cards).
Students are given 4 flash cards, titled A, B, C, D. These cards are used to communicate their collective answer.
Teacher can award chocolate bars or lollies as the quiz progresses or at the end.
Multiple Choice Questions. Choose the one alternative that best AlyciaGold776
Multiple Choice Questions. Choose the one alternative that best answers the question. 2 points each.
1)
Successful supply chain management requires which of the following decision phases?
1)
_______
A)
Supply chain strategy/design
B)
Supply chain operation
C)
Supply chain planning
D)
all of the above
E)
A and B only
2)
Supply chain surplus involves what two parts?
2)
_______
A)
Reliable transportation and supply chain cost
B)
Manufacturing cost and selling price
C)
Customer value and high quality products
D)
Customer value and supply chain cost
3)
Successful supply chain management requires many decisions relating to the flow of information, product, and funds. These decisions fall into three categories or phases. Which of the following is NOT one of these categories?
3)
_______
A)
Supply Chain Strategy and Design
B)
Supply Chain Operation
C)
Supply Chain Alliances
D)
Supply Chain Planning
4)
Customer arrival refers to
4)
_______
A)
the customer informing the retailer of what they want to purchase and the retailer allocating product to the customer.
B)
the process where product is prepared and sent to the customer.
C)
the process where the customer receives the product and takes ownership.
D)
the point in time when the customer has access to choices and makes a decision regarding a purchase.
E)
none of the above
5)
Which of the following is
not
a process in the customer order cycle?
5)
_______
A)
Customer order fulfillment
B)
Customer arrival
C)
Customer order receiving
D)
Customer order entry
E)
All are processes in the customer order cycle.
6)
Supply chain responsiveness includes the ability to do which of the following?
6)
_______
A)
Handle supply uncertainty
B)
Match supply chain responsiveness with the implied uncertainty of demand
C)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
D)
Understand customers and supply chain uncertainty
E)
none of the above
7)
The key weakness of the ________ view is that different functions within a firm may have conflicting objectives.
7)
_______
A)
Intrafunctional scope
B)
Intercompany scope
C)
Intraoperation scope
D)
Interfunctional scope
8)
Supply chain responsiveness includes the ability to do which of the following?
8)
_______
A)
Meet short lead times
B)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
C)
Match supply chain responsiven ...
ASCM 631 – Integrative Supply Chain Management – Midterm Examination
Multiple Choice Questions. Choose the one alternative that best answers the question. 2 points each.
1)
Successful supply chain management requires which of the following decision phases?
1)
_______
A)
Supply chain strategy/design
B)
Supply chain operation
C)
Supply chain planning
D)
all of the above
E)
A and B only
2)
Supply chain surplus involves what two parts?
2)
_______
A)
Reliable transportation and supply chain cost
B)
Manufacturing cost and selling price
C)
Customer value and high quality products
D)
Customer value and supply chain cost
3)
Successful supply chain management requires many decisions relating to the flow of information, product, and funds. These decisions fall into three categories or phases. Which of the following is NOT one of these categories?
3)
_______
A)
Supply Chain Strategy and Design
B)
Supply Chain Operation
C)
Supply Chain Alliances
D)
Supply Chain Planning
4)
Customer arrival refers to
4)
_______
A)
the customer informing the retailer of what they want to purchase and the retailer allocating product to the customer.
B)
the process where product is prepared and sent to the customer.
C)
the process where the customer receives the product and takes ownership.
D)
the point in time when the customer has access to choices and makes a decision regarding a purchase.
E)
none of the above
5)
Which of the following is not a process in the customer order cycle?
5)
_______
A)
Customer order fulfillment
B)
Customer arrival
C)
Customer order receiving
D)
Customer order entry
E)
All are processes in the customer order cycle.
6)
Supply chain responsiveness includes the ability to do which of the following?
6)
_______
A)
Handle supply uncertainty
B)
Match supply chain responsiveness with the implied uncertainty of demand
C)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
D)
Understand customers and supply chain uncertainty
E)
none of the above
7)
The key weakness of the ________ view is that different functions within a firm may have conflicting objectives.
7)
_______
A)
Intrafunctional scope
B)
Intercompany scope
C)
Intraoperation scope
D)
Interfunctional scope
8)
Supply chain responsiveness includes the ability to do which of the following?
8)
_______
A)
Meet short lead times
B)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
C)
Match supply chain responsiveness with the implied uncertainty of demand
D)
Understand customers and supply chain
E)
all of the above
9)
A supply chain strategy involves decisions regarding all of the following except
9)
_______
A)
operating facilities.
B)
transportation.
C)
inventory.
D)
information flows.
E)
new product development.
10)
Pricing directly affects revenues but.
Pre-Assessment Quiz for teaching the topic of Globalisation & MNCs.
The idea of this quiz is an informal fun way of building a positive relationship with your students in addition to gaining an understanding of how much they know about the topic to be taught.
Resources needed: Powerpoint, Computer, Projector, Four Flash cards A, B, C, D
Instructions:
Students to initially do the quiz individually. Given 5-10 minutes. Collect these once completed.
Next group students into teams of four or five, each group is to have 4 students, each student has a role, Student 1: Facilitator/Manager, Student 2: Secretary (Scribe), Student 3: PR (student who represents the group decision via the flash cards).
Students are given 4 flash cards, titled A, B, C, D. These cards are used to communicate their collective answer.
Teacher can award chocolate bars or lollies as the quiz progresses or at the end.
Multiple Choice Questions. Choose the one alternative that best AlyciaGold776
Multiple Choice Questions. Choose the one alternative that best answers the question. 2 points each.
1)
Successful supply chain management requires which of the following decision phases?
1)
_______
A)
Supply chain strategy/design
B)
Supply chain operation
C)
Supply chain planning
D)
all of the above
E)
A and B only
2)
Supply chain surplus involves what two parts?
2)
_______
A)
Reliable transportation and supply chain cost
B)
Manufacturing cost and selling price
C)
Customer value and high quality products
D)
Customer value and supply chain cost
3)
Successful supply chain management requires many decisions relating to the flow of information, product, and funds. These decisions fall into three categories or phases. Which of the following is NOT one of these categories?
3)
_______
A)
Supply Chain Strategy and Design
B)
Supply Chain Operation
C)
Supply Chain Alliances
D)
Supply Chain Planning
4)
Customer arrival refers to
4)
_______
A)
the customer informing the retailer of what they want to purchase and the retailer allocating product to the customer.
B)
the process where product is prepared and sent to the customer.
C)
the process where the customer receives the product and takes ownership.
D)
the point in time when the customer has access to choices and makes a decision regarding a purchase.
E)
none of the above
5)
Which of the following is
not
a process in the customer order cycle?
5)
_______
A)
Customer order fulfillment
B)
Customer arrival
C)
Customer order receiving
D)
Customer order entry
E)
All are processes in the customer order cycle.
6)
Supply chain responsiveness includes the ability to do which of the following?
6)
_______
A)
Handle supply uncertainty
B)
Match supply chain responsiveness with the implied uncertainty of demand
C)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
D)
Understand customers and supply chain uncertainty
E)
none of the above
7)
The key weakness of the ________ view is that different functions within a firm may have conflicting objectives.
7)
_______
A)
Intrafunctional scope
B)
Intercompany scope
C)
Intraoperation scope
D)
Interfunctional scope
8)
Supply chain responsiveness includes the ability to do which of the following?
8)
_______
A)
Meet short lead times
B)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
C)
Match supply chain responsiven ...
ASCM 631 – Integrative Supply Chain Management – Midterm Examination
Multiple Choice Questions. Choose the one alternative that best answers the question. 2 points each.
1)
Successful supply chain management requires which of the following decision phases?
1)
_______
A)
Supply chain strategy/design
B)
Supply chain operation
C)
Supply chain planning
D)
all of the above
E)
A and B only
2)
Supply chain surplus involves what two parts?
2)
_______
A)
Reliable transportation and supply chain cost
B)
Manufacturing cost and selling price
C)
Customer value and high quality products
D)
Customer value and supply chain cost
3)
Successful supply chain management requires many decisions relating to the flow of information, product, and funds. These decisions fall into three categories or phases. Which of the following is NOT one of these categories?
3)
_______
A)
Supply Chain Strategy and Design
B)
Supply Chain Operation
C)
Supply Chain Alliances
D)
Supply Chain Planning
4)
Customer arrival refers to
4)
_______
A)
the customer informing the retailer of what they want to purchase and the retailer allocating product to the customer.
B)
the process where product is prepared and sent to the customer.
C)
the process where the customer receives the product and takes ownership.
D)
the point in time when the customer has access to choices and makes a decision regarding a purchase.
E)
none of the above
5)
Which of the following is not a process in the customer order cycle?
5)
_______
A)
Customer order fulfillment
B)
Customer arrival
C)
Customer order receiving
D)
Customer order entry
E)
All are processes in the customer order cycle.
6)
Supply chain responsiveness includes the ability to do which of the following?
6)
_______
A)
Handle supply uncertainty
B)
Match supply chain responsiveness with the implied uncertainty of demand
C)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
D)
Understand customers and supply chain uncertainty
E)
none of the above
7)
The key weakness of the ________ view is that different functions within a firm may have conflicting objectives.
7)
_______
A)
Intrafunctional scope
B)
Intercompany scope
C)
Intraoperation scope
D)
Interfunctional scope
8)
Supply chain responsiveness includes the ability to do which of the following?
8)
_______
A)
Meet short lead times
B)
Ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness
C)
Match supply chain responsiveness with the implied uncertainty of demand
D)
Understand customers and supply chain
E)
all of the above
9)
A supply chain strategy involves decisions regarding all of the following except
9)
_______
A)
operating facilities.
B)
transportation.
C)
inventory.
D)
information flows.
E)
new product development.
10)
Pricing directly affects revenues but.
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1. In the managerial function of __________, managers encourage a.docxelliotkimberlee
1. In the managerial function of __________, managers encourage and motivate workers to work toward organizational goals.
a) organizing
b) planning
c) controlling
d) leading
2. eBay.com is a vast auction site that is similar to a competitive market in some ways but differs from it in others. Which of the following describes how eBay resembles a competitive market?
a) On eBay the large sellers dominate the market.
b) Sellers sometimes do not describe the products accurately on eBay.
c) There is a great variety of different products sold on eBay.
d) It is easy to enter and easy to leave eBay.
3. From the point of view of consumer surplus and producer surplus, what problem was created when Thailand subsidized the cost of energy to consumers to help alleviate the burden of higher energy costs?
a) It encouraged the consumption of too much fuel at the expense of other goods.
b) It has no effect; consumers gained consumer surplus, but taxpayers lost the same amount because they had to finance the subsidy.
c) It hurt the poor and benefitted the rich.
d) It led to less fuel being used than the amount that maximizes consumer surplus.
4. The following is an example of a moral value judgment:
a) Keith Lewis must be a total flake.
b) The senator dresses well.
c) As an actress, Paris Hilton has a nice clothes rack.
d) I don’t deserve to be flunked for an honest mistake.
5. Research on the five-stage model of group development shows that
a) all groups pass through the norming stage.
b) not all groups go through each of the stages.
c) groups always pass through the stages in order.
d) all groups pass through the adjourning stage.
6. A standardized language used to manipulate data is
a) Microsoft Access.
b) a structured query language.
c) Oracle.
d) a data manipulation language.
7. Business communication is often more demanding than social communication because communication on the job is affected by
a) desire to always advance and move up in an organization.
b) the growing reliance on teamwork in business.
c) personalities.
d) politics.
8. Communication is the process of
a) listening actively.
b) talking constantly.
c) transferring information and meaning.
d) writing messages.
9. Aggregate demand management policies are designed most directly to
a) prevent budget deficits or surpluses
b) control the aggregate level of spending in the economy
c) minimize inflation
d) minimize unemployment
10. What is a subjective statement?
a) A statement that is fact
b) A statement made true by someone thinking it is true
c) A statement involving a subject
d) A statement that pertains to a chapter in a book
11. Brenda Butler, editor of the Republican, is trying to decide whether to take a job at a much larger newspaper or to become the CEO and publis.
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Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
1. 1. ________ is visualized as a social process.
(a) International marketing (b) Domestic marketing
(c ) a & b (d) none of the above
ANS – (a)
2. ________ is not a characteristic of International marketing.
(a) large volume of transactions (b) Exchange fluctuatuion risk
(c) Less knowledge about parties credibility
(d) none of the above
ANS – (d)
3. ________ refers to the location of various marketing activities throughout the world.
(a) Market configuration (b) Market Co-ordination
(c) International marketing (d) Confiscation
ANS – (a)
4. _______ stage of International Product cycle is also known as pioneering.
(a) 0- Local innovation (b) 1- Overseas innovation
(c) 3 – Maturity (d) none of the above
ANS – (b)
5. The promotional component which has more credibility is ________.
(a) Advertising (b) Publicity
(c) Sales promotion (d) Salesmanship
ANS – (b)
6. Trade Promotion includes _________.
(a) Trade fairs (b) Special discounts
(c) Samples (d) Price off
ANS – (d)
7. Entry into international markets enable a firm to _______.
(a) Improve its product (b) Reduce cost
(c) Pick up a new product (d) all of the above
ANS – (d)
8. Demand for a product in domestic market is affected by _______.
(a) Political factor (b) Cyclical factor
(c) Environmental factor (d) all of the above
ANS – (b)
9. The major activities of global marketing are _________.
(a) Market assessment (b) Product decision
(c) Pricing decision (d) all of the above
ANS – (d)
2. 10. The legal term of brand is ________.
(a) Trade Mark (b) brand
(c) Product (d) Corporate
ANS – (a)
11.Colour and language are ________ driven factors driven to necessitate product
modification.
(a) political (b) Economical
(c) cultural (d) geographical
ANS – (c)
12. International firm generally adopts which pricing policy
(a) standard pricing policy (b) two tiered policy
(c) market pricing (d) all of the above
ANS – (d)
13. _______ occurs when a manufacturer with unsold inventories desire to get rid of
distress and excess merchandise.
(a) reverse dumping (b) persistent dumping
(c) redatory dumping (d) sporadic dumping
ANS – (d)
14. The old name of public relations was
(a) people relations (b) personal relation
(c) publicity (d) none of the above
ANS – (c)
15. _____ is employed when a manufacturer develops an overseas channel
(a) direct selling (b) indirect selling
(c) personal selling (d) global selling
ANS – (a)
16. Logistics activities involve
(a) Storage (b)handling
(c)packing (d) all of the above
ANS – (d)
17. What form of transportation is usually used to transmit goods between US and
Canada
(a) Airways (b) waterways
(c) rail and road (d) all of the above
ANS – (c)
18. Which is the world’s most recognized brand
3. (a) Coca Cola (b) Marlbaro
(c) starbucks (d) Google
ANS – (d)
19. Due to various _____ and _______ reasons relationship between countries may keep
on changing
(a) legal & economic (b) economic & social
(c) economic & political (d) cultural & social
ANS – (c)
20. Confiscation means that the government of a country takes over the ___ of the
property of a firm.
(a) control (b) organization
(c) Ownership (d) none of the above
ANS – (c)
21. Private entities are allowed to operate the confiscated or expropriated property in
_______
(a) nationalization (b) domestication
(c) expropriation (d) none of the above
ANS – (b)
22. The policies of the __________ government plays a very important role in the
international political environment.
(a) social unrest (b) attitudes
(c) Host (d) none of the above
ANS – (c)
23. ______ companies have to change their attitudes and beliefs
(a) global (b) international
(c) domestic (d) foreign
ANS – (d)
24. one simple and common way of sharing ownership is to form_____
(a) Amalgamation (b) Absorption
(c) Joint venture (d) none of the above
ANS – (c)
25. All democratic nations and most of the industrialized countries have the _____ type of
government
(a) absolute (b) two party
(c) parliamentary (d) none of the above
ANS – (c)
26. Example of two party
4. (a) UK (b) USA
(c)India (d) South Africa
ANS – (a)
27. _______ provides the stability and continuity necessary for rapid growth
(a) two party (b) multi party
(c) single party (d) domestic
ANS – (c)
28. _______ is a system of economic organization featured by private ownership and use
for the private profit of manmade and nature made
Capital
(a) socialism (b) capitalism
(c) Mixed economy (d) none of the above
ANS – (b)
28. If the government wants to protect the domestic industry, _____ restrictions are
generally imposed
(a) Tax (b) market
(c) import (d) Price
ANS – (c)
29. _____ law system relies heavily on precedents and conventions
(a) statute (b) dictatorship
(c) common (d) none of the above
ANS – (c)
30. In _____ law system the main rules of the law are embodied in the legislative
(a) common (b) statute
(c) dictatorship (d) none of the above
ANS – (b)
31._______ involves infringement of a patent or trade mark
(a) Bribe (b) gift
(c) brend copying (d) counterfeiting
ANS – (d)
31. International business environment is ____ as compared to the domestic environment
(a) Flexible (b) rigid
(c) semi flexible (d) semi- figid
ANS – (b)
32. Foreign operations & the comparative business are sometimes used synonymously
with _____
(a) globalization (b) foreign exchange
5. (c) international business (d) exports
ANS – (c)
33. Many companies expand their business in the global markets because of the ______-
constraints faced by them in the domestic markets
(a) demand (b) supply
(c) logistics (d) production
ANS – (a)
34. The ____ of companies also affect the decision of the companies to go global
(a) organization structure (b) size
(c) objectives (d) nationality
ANS – (d)
35. In licensing the licensee pays ______ to the licensor
(a) commission (b) fees
(c)interest (d) royalty
ANS- (b)
36. ______ is the process in which the international firm supplies the management know
how to the company in the foreign country
(a) contract manufacturing (b) business management
(c)management contracting (d) franchising
ANS – (c)
37. _______ is a for m of association which implies collaboration for more than a
transistory period.
(a) franchising (b) licensing
(c)joint venture (d) mergers
ANS – (C)
38. ________ in tariffs & other trade barriers in one of the latest scenarios of international
business
(a)increase (b) decrease
(c)uniformity (d) stagnation
ANS – (b)
39. International business environment is highly
(a) predictable (b) certain
(c)stable (d) uncertain
ANS – (d)
40. The growth potential in many foreign market is ___
(a) standard (b) unusual
(c)strong (d) vulnerable
6. ANS – (C)
41.The most traditional way of doing business internationally is
(a) exporting (b) importing
(c)marketing (d) advertising
ANS – (a)
42. ___- is a form of international trade in which import of goods are paid for only export
of goods instead of money payments
(a) strategic alliance (b) franchising
(c) counter trade (d) management contracting
ANS – (c)
43. _______ is the method in which the company takes over a company in the foreign
country
(a) merger (b) joint venture
(c) acquisition (d) none of the above
ANS –(c)
44. _______ is a strategy in which a company contracts with firms in foreign countries to
manufacture or assemble the product
(a) management contracting (b) licensing
(c)contract manufacturing (d) none of the above
ANS – (c)
45. ______ represents a cross between exporting and manufacturing
(a) Joint venture (b) assembly operations
(c) franchising (d) none of the above
ANS – (b)
7. ANS – (C)
41.The most traditional way of doing business internationally is
(a) exporting (b) importing
(c)marketing (d) advertising
ANS – (a)
42. ___- is a form of international trade in which import of goods are paid for only export
of goods instead of money payments
(a) strategic alliance (b) franchising
(c) counter trade (d) management contracting
ANS – (c)
43. _______ is the method in which the company takes over a company in the foreign
country
(a) merger (b) joint venture
(c) acquisition (d) none of the above
ANS –(c)
44. _______ is a strategy in which a company contracts with firms in foreign countries to
manufacture or assemble the product
(a) management contracting (b) licensing
(c)contract manufacturing (d) none of the above
ANS – (c)
45. ______ represents a cross between exporting and manufacturing
(a) Joint venture (b) assembly operations
(c) franchising (d) none of the above
ANS – (b)