SlideShare a Scribd company logo
The Food Systems Practitioner of
the 21st Century
Systems Thinking Skills
H. Scott Hurd DVM, PhD
College of Veterinary Medicine, Veterinary Diagnostic & Production Animal Medicine
shurd@iastate.edu
www.hurdhealth.com
Why are we here?
• Because you are visionary
• Higher Ed Challenge USDA grant
• The FUTURE – sustainable (safe)
global food production
WHY Systems Approach???
• WE NEED IT!!!! - sorely
• Vets are working in systems with individual
animal view
• Little mistakes can go a long way
• Reductionist approach does not “work” for
long term complex, dynamic, global issues
• Common language when working on a
problem
What is the need?
• MUCH more interaction among animal,
human, food systems – One Health
• Consolidation, Intensification,
Globalization of food
• Growing food needs and quality
demands
New mindset for problem solving
• “We cannot solve problems using the same
thinking we used when we created them”, Einstein
• “The continued search for better understanding of
social and economic systems represents the next
great frontier.” J Forrester 1991
• Broad systems changes require a systems
approach to research, including interdisciplinary
discussion among social and biophysical scientists,
agricultural producers, community planners,
industry experts, state and local governments, and
others (USDA:NIFA, 2007)
Try the scenarios
This link is
CASE SENSITIVE!
http://bit.ly/1efdrDm

More Related Content

What's hot

1-s2.0-S095816691630266X-main
1-s2.0-S095816691630266X-main1-s2.0-S095816691630266X-main
1-s2.0-S095816691630266X-main
Dustin Heeney
 
Paper Presented-Soya Fortified Yorghurt
Paper Presented-Soya Fortified YorghurtPaper Presented-Soya Fortified Yorghurt
Paper Presented-Soya Fortified Yorghurt
Prapti Patel
 
Challenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRI
Challenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRIChallenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRI
Challenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRI
LIDC
 
Principles of animal nutrition
Principles of animal nutritionPrinciples of animal nutrition
Principles of animal nutrition
Syed Taimur Rahim
 

What's hot (20)

Food and hygiene ppt
Food and hygiene pptFood and hygiene ppt
Food and hygiene ppt
 
Probiotics
ProbioticsProbiotics
Probiotics
 
Alleviating ‘Hidden Hunger’ whilst achieving adequate and safe fortification
Alleviating ‘Hidden Hunger’ whilst achieving adequate and safe fortificationAlleviating ‘Hidden Hunger’ whilst achieving adequate and safe fortification
Alleviating ‘Hidden Hunger’ whilst achieving adequate and safe fortification
 
Go further with food or the future foods
Go further with food or the future foodsGo further with food or the future foods
Go further with food or the future foods
 
1-s2.0-S095816691630266X-main
1-s2.0-S095816691630266X-main1-s2.0-S095816691630266X-main
1-s2.0-S095816691630266X-main
 
Pulses and food security
Pulses and food securityPulses and food security
Pulses and food security
 
Paper Presented-Soya Fortified Yorghurt
Paper Presented-Soya Fortified YorghurtPaper Presented-Soya Fortified Yorghurt
Paper Presented-Soya Fortified Yorghurt
 
Nutritional strategies to support intestinal health in poultry
Nutritional strategies to support intestinal health in poultryNutritional strategies to support intestinal health in poultry
Nutritional strategies to support intestinal health in poultry
 
Food security
Food securityFood security
Food security
 
Challenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRI
Challenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRIChallenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRI
Challenges and Success in Linking Agriculture and Nutrition - Marie Ruel, IFPRI
 
Mostafa Gouda American Society for microbiology (2017)
Mostafa Gouda American Society for microbiology (2017)Mostafa Gouda American Society for microbiology (2017)
Mostafa Gouda American Society for microbiology (2017)
 
Presentation 1(1)
Presentation 1(1)Presentation 1(1)
Presentation 1(1)
 
Food Nutrition Security & Innovation
Food  Nutrition Security & Innovation Food  Nutrition Security & Innovation
Food Nutrition Security & Innovation
 
Principles of animal nutrition
Principles of animal nutritionPrinciples of animal nutrition
Principles of animal nutrition
 
Diabetes & microbiota
Diabetes & microbiotaDiabetes & microbiota
Diabetes & microbiota
 
Food production seminar
Food production seminarFood production seminar
Food production seminar
 
Functionalfood
FunctionalfoodFunctionalfood
Functionalfood
 
Food Security Definition
Food Security DefinitionFood Security Definition
Food Security Definition
 
Suvi Virtanen: Transformation of Food System for Better Health
Suvi Virtanen: Transformation of Food System for Better HealthSuvi Virtanen: Transformation of Food System for Better Health
Suvi Virtanen: Transformation of Food System for Better Health
 
Concept of functional foods
Concept of functional foodsConcept of functional foods
Concept of functional foods
 

Similar to The Food Systems Practitioner of the 21st Century Systems Thinking Skills

Hoza biotechnology safety lecture
Hoza  biotechnology safety lectureHoza  biotechnology safety lecture
Hoza biotechnology safety lecture
Bruno Mmassy
 
Science of the century2
Science of the century2Science of the century2
Science of the century2
Hope Gillespie
 
Hoza biotechnology safety lecture
Hoza  biotechnology safety lectureHoza  biotechnology safety lecture
Hoza biotechnology safety lecture
Bruno Mmassy
 
21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx
RAJU852744
 
21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx
lorainedeserre
 
Environmental ethics
Environmental ethicsEnvironmental ethics
Environmental ethics
Samchuchoo
 

Similar to The Food Systems Practitioner of the 21st Century Systems Thinking Skills (20)

Food health society ashoka 210918
Food health society   ashoka 210918Food health society   ashoka 210918
Food health society ashoka 210918
 
Introduction to EcoHealth
Introduction to EcoHealthIntroduction to EcoHealth
Introduction to EcoHealth
 
Towards Precepts of Food System Sustainability
Towards Precepts of Food System SustainabilityTowards Precepts of Food System Sustainability
Towards Precepts of Food System Sustainability
 
Chapter1 (1).ppt
Chapter1 (1).pptChapter1 (1).ppt
Chapter1 (1).ppt
 
Envisci 2.pptx
Envisci 2.pptxEnvisci 2.pptx
Envisci 2.pptx
 
Hoza biotechnology safety lecture
Hoza  biotechnology safety lectureHoza  biotechnology safety lecture
Hoza biotechnology safety lecture
 
Science of the century2
Science of the century2Science of the century2
Science of the century2
 
Hoza biotechnology safety lecture
Hoza  biotechnology safety lectureHoza  biotechnology safety lecture
Hoza biotechnology safety lecture
 
The Future of Health
The Future of HealthThe Future of Health
The Future of Health
 
Escaping the cave - Changing the metaphors of social marketing
Escaping the cave - Changing the metaphors of social marketingEscaping the cave - Changing the metaphors of social marketing
Escaping the cave - Changing the metaphors of social marketing
 
Multimodal augmented homeostasis 200925 final
Multimodal augmented homeostasis 200925  finalMultimodal augmented homeostasis 200925  final
Multimodal augmented homeostasis 200925 final
 
CONCEPT, OBJECTIVES ,SCOPE, PRINCIPLES, Philosophy OF COMMUNITY HEALTH NURSE
CONCEPT, OBJECTIVES ,SCOPE, PRINCIPLES, Philosophy OF COMMUNITY HEALTH NURSECONCEPT, OBJECTIVES ,SCOPE, PRINCIPLES, Philosophy OF COMMUNITY HEALTH NURSE
CONCEPT, OBJECTIVES ,SCOPE, PRINCIPLES, Philosophy OF COMMUNITY HEALTH NURSE
 
PPWNov13- Day 1 Keynote- D.Pelletier- Cornell
PPWNov13- Day 1 Keynote-  D.Pelletier- CornellPPWNov13- Day 1 Keynote-  D.Pelletier- Cornell
PPWNov13- Day 1 Keynote- D.Pelletier- Cornell
 
Interprofessional Teamwork
Interprofessional TeamworkInterprofessional Teamwork
Interprofessional Teamwork
 
World Cafe, Slow Food Terra Madre 2015
World Cafe, Slow Food Terra Madre 2015World Cafe, Slow Food Terra Madre 2015
World Cafe, Slow Food Terra Madre 2015
 
21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx
 
21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx21720201Chapter 14Eating and WeightHealth Ps.docx
21720201Chapter 14Eating and WeightHealth Ps.docx
 
Ignoring Nature No More: The New Work of Social Sciences in Collaboration Res...
Ignoring Nature No More: The New Work of Social Sciences in Collaboration Res...Ignoring Nature No More: The New Work of Social Sciences in Collaboration Res...
Ignoring Nature No More: The New Work of Social Sciences in Collaboration Res...
 
Holistic Health Indicators: From Context to Application
Holistic Health Indicators: From Context to ApplicationHolistic Health Indicators: From Context to Application
Holistic Health Indicators: From Context to Application
 
Environmental ethics
Environmental ethicsEnvironmental ethics
Environmental ethics
 

More from dedmark

Listeria monocytogenes transfer during slicing of delicatessen meats
Listeria monocytogenes transfer during slicing of delicatessen meatsListeria monocytogenes transfer during slicing of delicatessen meats
Listeria monocytogenes transfer during slicing of delicatessen meats
dedmark
 
Development of nano-scale technologies for food safety protection
Development of nano-scale technologies for food safety protection Development of nano-scale technologies for food safety protection
Development of nano-scale technologies for food safety protection
dedmark
 
Tyson Foods - How Are We Applying What We've Learned
Tyson Foods - How Are We Applying What We've LearnedTyson Foods - How Are We Applying What We've Learned
Tyson Foods - How Are We Applying What We've Learned
dedmark
 
Incidence of Foodborne Disease in the US
Incidence of Foodborne Disease in the USIncidence of Foodborne Disease in the US
Incidence of Foodborne Disease in the US
dedmark
 
Outcomes Analysis of E. coli O157:H7 Vaccination in Beef Cattle
Outcomes Analysis of E. coli O157:H7 Vaccination in Beef CattleOutcomes Analysis of E. coli O157:H7 Vaccination in Beef Cattle
Outcomes Analysis of E. coli O157:H7 Vaccination in Beef Cattle
dedmark
 
Integrating Detection of Multiple Pathogens in Food
Integrating Detection of Multiple Pathogens in FoodIntegrating Detection of Multiple Pathogens in Food
Integrating Detection of Multiple Pathogens in Food
dedmark
 
Control of Listeria monocytogenes
Control of Listeria monocytogenesControl of Listeria monocytogenes
Control of Listeria monocytogenes
dedmark
 
Strategies for Improving Auditor Competency on a Global Perspective
Strategies for Improving Auditor Competency on a Global PerspectiveStrategies for Improving Auditor Competency on a Global Perspective
Strategies for Improving Auditor Competency on a Global Perspective
dedmark
 
Sunsweet Ingredients
Sunsweet IngredientsSunsweet Ingredients
Sunsweet Ingredients
dedmark
 
GFSI approved once, accepted everywhere
GFSI approved once, accepted everywhereGFSI approved once, accepted everywhere
GFSI approved once, accepted everywhere
dedmark
 
Useful Microbiological Testing in Food Safety and Quality Management
Useful Microbiological Testing in Food Safety and Quality ManagementUseful Microbiological Testing in Food Safety and Quality Management
Useful Microbiological Testing in Food Safety and Quality Management
dedmark
 

More from dedmark (20)

Needs of Systems Thinking for Veterinarians and Inspectors -- Food Processin...
Needs of Systems Thinking for Veterinarians and Inspectors -- Food Processin...Needs of Systems Thinking for Veterinarians and Inspectors -- Food Processin...
Needs of Systems Thinking for Veterinarians and Inspectors -- Food Processin...
 
Strategies for Optimizing Salmonella Control
 Strategies for Optimizing Salmonella Control Strategies for Optimizing Salmonella Control
Strategies for Optimizing Salmonella Control
 
Foodborne Pathogens: Where Have We Been and Where Are We Going?
Foodborne Pathogens: Where Have We Been and Where Are We Going? Foodborne Pathogens: Where Have We Been and Where Are We Going?
Foodborne Pathogens: Where Have We Been and Where Are We Going?
 
Current Issues in Foodborne Illness Caused by Staphylococcus aureus
Current Issues in Foodborne Illness Caused by Staphylococcus aureusCurrent Issues in Foodborne Illness Caused by Staphylococcus aureus
Current Issues in Foodborne Illness Caused by Staphylococcus aureus
 
Current Perspectives on Campylobacter Ecology
Current Perspectives on Campylobacter EcologyCurrent Perspectives on Campylobacter Ecology
Current Perspectives on Campylobacter Ecology
 
Listeria and Omics Approaches for Understanding Its Biology
Listeria and Omics Approaches for Understanding Its BiologyListeria and Omics Approaches for Understanding Its Biology
Listeria and Omics Approaches for Understanding Its Biology
 
Validation of Food Processes: In-Plant Approaches
Validation of Food Processes: In-Plant ApproachesValidation of Food Processes: In-Plant Approaches
Validation of Food Processes: In-Plant Approaches
 
Global Food Safety Initiative (GFSI) Implementation – Concepts and Issues
Global Food Safety Initiative (GFSI) Implementation – Concepts and IssuesGlobal Food Safety Initiative (GFSI) Implementation – Concepts and Issues
Global Food Safety Initiative (GFSI) Implementation – Concepts and Issues
 
Shiga Toxin-Producing E. coli and Ruminant Diets: A Match Made in Heaven?
Shiga Toxin-Producing E. coli and Ruminant Diets: A Match Made in Heaven?Shiga Toxin-Producing E. coli and Ruminant Diets: A Match Made in Heaven?
Shiga Toxin-Producing E. coli and Ruminant Diets: A Match Made in Heaven?
 
Listeria monocytogenes transfer during slicing of delicatessen meats
Listeria monocytogenes transfer during slicing of delicatessen meatsListeria monocytogenes transfer during slicing of delicatessen meats
Listeria monocytogenes transfer during slicing of delicatessen meats
 
Development of nano-scale technologies for food safety protection
Development of nano-scale technologies for food safety protection Development of nano-scale technologies for food safety protection
Development of nano-scale technologies for food safety protection
 
Tyson Foods - How Are We Applying What We've Learned
Tyson Foods - How Are We Applying What We've LearnedTyson Foods - How Are We Applying What We've Learned
Tyson Foods - How Are We Applying What We've Learned
 
Incidence of Foodborne Disease in the US
Incidence of Foodborne Disease in the USIncidence of Foodborne Disease in the US
Incidence of Foodborne Disease in the US
 
Outcomes Analysis of E. coli O157:H7 Vaccination in Beef Cattle
Outcomes Analysis of E. coli O157:H7 Vaccination in Beef CattleOutcomes Analysis of E. coli O157:H7 Vaccination in Beef Cattle
Outcomes Analysis of E. coli O157:H7 Vaccination in Beef Cattle
 
Integrating Detection of Multiple Pathogens in Food
Integrating Detection of Multiple Pathogens in FoodIntegrating Detection of Multiple Pathogens in Food
Integrating Detection of Multiple Pathogens in Food
 
Control of Listeria monocytogenes
Control of Listeria monocytogenesControl of Listeria monocytogenes
Control of Listeria monocytogenes
 
Strategies for Improving Auditor Competency on a Global Perspective
Strategies for Improving Auditor Competency on a Global PerspectiveStrategies for Improving Auditor Competency on a Global Perspective
Strategies for Improving Auditor Competency on a Global Perspective
 
Sunsweet Ingredients
Sunsweet IngredientsSunsweet Ingredients
Sunsweet Ingredients
 
GFSI approved once, accepted everywhere
GFSI approved once, accepted everywhereGFSI approved once, accepted everywhere
GFSI approved once, accepted everywhere
 
Useful Microbiological Testing in Food Safety and Quality Management
Useful Microbiological Testing in Food Safety and Quality ManagementUseful Microbiological Testing in Food Safety and Quality Management
Useful Microbiological Testing in Food Safety and Quality Management
 

Recently uploaded

New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...
New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...
New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...
i3 Health
 

Recently uploaded (20)

Anuman- An inference for helpful in diagnosis and treatment
Anuman- An inference for helpful in diagnosis and treatmentAnuman- An inference for helpful in diagnosis and treatment
Anuman- An inference for helpful in diagnosis and treatment
 
"Central Hypertension"‚ in China: Towards the nation-wide use of SphygmoCor t...
"Central Hypertension"‚ in China: Towards the nation-wide use of SphygmoCor t..."Central Hypertension"‚ in China: Towards the nation-wide use of SphygmoCor t...
"Central Hypertension"‚ in China: Towards the nation-wide use of SphygmoCor t...
 
DECIPHERING COMMON ECG FINDINGS IN ED.pptx
DECIPHERING COMMON ECG FINDINGS IN ED.pptxDECIPHERING COMMON ECG FINDINGS IN ED.pptx
DECIPHERING COMMON ECG FINDINGS IN ED.pptx
 
TEST BANK For Advanced Practice Nursing in the Care of Older Adults, 2nd Edit...
TEST BANK For Advanced Practice Nursing in the Care of Older Adults, 2nd Edit...TEST BANK For Advanced Practice Nursing in the Care of Older Adults, 2nd Edit...
TEST BANK For Advanced Practice Nursing in the Care of Older Adults, 2nd Edit...
 
The POPPY STUDY (Preconception to post-partum cardiovascular function in prim...
The POPPY STUDY (Preconception to post-partum cardiovascular function in prim...The POPPY STUDY (Preconception to post-partum cardiovascular function in prim...
The POPPY STUDY (Preconception to post-partum cardiovascular function in prim...
 
New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...
New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...
New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...
 
TEST BANK For Williams' Essentials of Nutrition and Diet Therapy, 13th Editio...
TEST BANK For Williams' Essentials of Nutrition and Diet Therapy, 13th Editio...TEST BANK For Williams' Essentials of Nutrition and Diet Therapy, 13th Editio...
TEST BANK For Williams' Essentials of Nutrition and Diet Therapy, 13th Editio...
 
Scientificity and feasibility study of non-invasive central arterial pressure...
Scientificity and feasibility study of non-invasive central arterial pressure...Scientificity and feasibility study of non-invasive central arterial pressure...
Scientificity and feasibility study of non-invasive central arterial pressure...
 
Contact dermaititis (irritant and allergic).pdf
Contact dermaititis (irritant and allergic).pdfContact dermaititis (irritant and allergic).pdf
Contact dermaititis (irritant and allergic).pdf
 
PT MANAGEMENT OF URINARY INCONTINENCE.pptx
PT MANAGEMENT OF URINARY INCONTINENCE.pptxPT MANAGEMENT OF URINARY INCONTINENCE.pptx
PT MANAGEMENT OF URINARY INCONTINENCE.pptx
 
Antiulcer drugs Advance Pharmacology .pptx
Antiulcer drugs Advance Pharmacology .pptxAntiulcer drugs Advance Pharmacology .pptx
Antiulcer drugs Advance Pharmacology .pptx
 
Couples presenting to the infertility clinic- Do they really have infertility...
Couples presenting to the infertility clinic- Do they really have infertility...Couples presenting to the infertility clinic- Do they really have infertility...
Couples presenting to the infertility clinic- Do they really have infertility...
 
How to Give Better Lectures: Some Tips for Doctors
How to Give Better Lectures: Some Tips for DoctorsHow to Give Better Lectures: Some Tips for Doctors
How to Give Better Lectures: Some Tips for Doctors
 
Aptopadesha Pramana / Pariksha: The Verbal Testimony
Aptopadesha Pramana / Pariksha: The Verbal TestimonyAptopadesha Pramana / Pariksha: The Verbal Testimony
Aptopadesha Pramana / Pariksha: The Verbal Testimony
 
Blue Printing in medical education by Dr.Mumtaz Ali.pptx
Blue Printing in medical education by Dr.Mumtaz Ali.pptxBlue Printing in medical education by Dr.Mumtaz Ali.pptx
Blue Printing in medical education by Dr.Mumtaz Ali.pptx
 
Prix Galien International 2024 Forum Program
Prix Galien International 2024 Forum ProgramPrix Galien International 2024 Forum Program
Prix Galien International 2024 Forum Program
 
Retinal consideration in cataract surgery
Retinal consideration in cataract surgeryRetinal consideration in cataract surgery
Retinal consideration in cataract surgery
 
Non-Invasive assessment of arterial stiffness in advanced heart failure patie...
Non-Invasive assessment of arterial stiffness in advanced heart failure patie...Non-Invasive assessment of arterial stiffness in advanced heart failure patie...
Non-Invasive assessment of arterial stiffness in advanced heart failure patie...
 
Impact of cancers therapies on the loss in cardiac function, myocardial fffic...
Impact of cancers therapies on the loss in cardiac function, myocardial fffic...Impact of cancers therapies on the loss in cardiac function, myocardial fffic...
Impact of cancers therapies on the loss in cardiac function, myocardial fffic...
 
Relationship between vascular system disfunction, neurofluid flow and Alzheim...
Relationship between vascular system disfunction, neurofluid flow and Alzheim...Relationship between vascular system disfunction, neurofluid flow and Alzheim...
Relationship between vascular system disfunction, neurofluid flow and Alzheim...
 

The Food Systems Practitioner of the 21st Century Systems Thinking Skills

  • 1. The Food Systems Practitioner of the 21st Century Systems Thinking Skills H. Scott Hurd DVM, PhD College of Veterinary Medicine, Veterinary Diagnostic & Production Animal Medicine shurd@iastate.edu www.hurdhealth.com
  • 2. Why are we here? • Because you are visionary • Higher Ed Challenge USDA grant • The FUTURE – sustainable (safe) global food production
  • 3. WHY Systems Approach??? • WE NEED IT!!!! - sorely • Vets are working in systems with individual animal view • Little mistakes can go a long way • Reductionist approach does not “work” for long term complex, dynamic, global issues • Common language when working on a problem
  • 4. What is the need? • MUCH more interaction among animal, human, food systems – One Health • Consolidation, Intensification, Globalization of food • Growing food needs and quality demands
  • 5. New mindset for problem solving • “We cannot solve problems using the same thinking we used when we created them”, Einstein • “The continued search for better understanding of social and economic systems represents the next great frontier.” J Forrester 1991 • Broad systems changes require a systems approach to research, including interdisciplinary discussion among social and biophysical scientists, agricultural producers, community planners, industry experts, state and local governments, and others (USDA:NIFA, 2007)
  • 6. Try the scenarios This link is CASE SENSITIVE! http://bit.ly/1efdrDm

Editor's Notes

  1. Honor and challenge to do this talk!
  2. Thrilled to be here in Chicago. Like many grad students gave one of my first scientiific papers hereAslo, gave my first Systems talk here at AVMA meeting in 1995
  3. When I went to Washington saw a lotConcerned people are going to hurt themselves
  4. For good or for ill, food production is consolidating and intensifying. Today one decision may affect one carcass which may have a global impact (e.g. international trade bans due to one tissue residue violation, or large-scale disease outbreak). In three months one egg producer can supply a half billion potentially contaminated eggs. Therefore producers and their consulting veterinarians have influence on a much larger scope of animals, consumers, and the environment. No matter where in the food supply chain a veterinarian is working, they must understand the implications of decisions throughout the food, environment and public health systems.