Christian Cadeo is the Regional Director for Southeast Asia at Domo. He gave a keynote at the DigiMarConAPAC conference in Singapore on turning data into actionable information for CMOs. His presentation focused on the need for a single customer view across different business units and departments. He outlined three solutions that companies need to tell data-driven stories: a data warehouse to house all company data, ETL tools to easily combine data sources, and a platform to view and collaborate on insights.