Are you curious about the power of crowdfunding but not sure where to start? Join Moshe Hecht, CIO of the fundraising organization Charidy, who will share the insights and campaign experience that have led to hundreds of viral crowdfunding campaigns. During this 60-minute webinar, we will focus on all the important elements to create a robust, and ultimately viral, campaign for your organization. We will cover - Intro to the ""tipping point"" - The power of the few and who they are - Getting your message to stick - Creating an effective message - The importance of context - The power of community

1. How to Make
Crowdfunding Go
Viral
April 9, 2019

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3. A Global Network
Bridging Tech Solutions
and Services for Good
Where are you on the map?

4. Acclivity
Adobe
Alpha Software
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Atomic Training
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Reading Eggs
ReadyTalk
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Shopify
Simple Charity Registration
Skillsoft
Smart Business Savings
Society for Nonprofit Organizations
Sparrow Mobile
Symantec
Tableau
TechBridge
Tech Impact
Teespring
Telosa
Tint
Ultralingua
Western Digital
Zoner

5. TechSoup Solutions
for Nonprofits

6. Presenters
Moshe Hecht
Chief Innovation Officer
Charidy
Jessica Quarello
Client Success Manager
Charidy
Sima Thakkar
Senior Manager, Content
TechSoup
Assisting with chat:
Zerreen Kazi, TechSoup
Zerreen Kazi
Marketing Associate
TechSoup
Sima Thakkar
Senior Manager,
Content
TechSoup
Moshe Hecht
Chief Innovation Officer
Charidy
Jessica Quarello
Client Success Manager
Charidy

7. Moshe Hecht
at Charidy.com
@moshehecht @wearecharidy

8. How to make
crowdfunding go viral

9. 4000+
$650M 99%
1M+
EXPERIENCE

10. 99%
2/3

11. Tipping
Point.

13. Ingredients
For Tipping
point?

15. Power of
the few:
Critical element of the
Tipping Point concept.

16. a tiny percentage of people do the
majority of the work.

17. 3 Types of
People Who
Matter in
the Few

18. Connectors

20. Mavens

22. Salespeople

23. The
“Stickiness”
Factor

24. Commercial
Jingle
Mashup

26. A
C
E
Actionable
Connected
Extensible

27. Power of
“Context”
The environment in
which your message
spreads
●

28. Timing

29. Brilliant Startups that Failed
Because They Were Ahead of Their
Time
9 Lessons from Products that Went
to Market too Soon

30. Community
/The Power
of 150

31. Small groups essential
to distribution
●
●

32. V E L O C I T Y

34. T O G E N T U M

35. T O G E

36. T O G E T H E R N E S S

37. E N T U M

38. M O M E N T U M

39. T O G E N T U M

40. the right place

41. Moshe Hecht
at Charidy.com
@moshehecht @wearecharidy

43. Q&A
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45. Join us for our
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4/16
What is Adobe Creative Cloud and How
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5 Things Every Nonprofit Needs to
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