Care about how to leverage 'How To Conduct Successful Webinar Series'. You will find this deck presented by the industry expert and co-founder of Digital Vidya- Kapil Nakra, during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/

1. Digital Marketing Webinar
How To Conduct Successful Webinar Series
June 5, 2015 | Kapil Nakra, Co-founder, Digital Vidya
www.digitalvidya.com

2. `
Getting Started Session
How to Conduct Successful Webinar
Series?
Case Study – Digital Vidya

3. Getting Started Session
Journey So far…

4. Getting Started Session
Journey so far

5. Getting Started Session
Industry Experts we were able to attract..

6. Getting Started Session
Objectives Achieved

7. Lead Generation – Highly Relevant
Landing Page
WebsiteWebsite
EmailersEmailers

8. Credible content for the Website
Getting Started Session
Blog Posts
Webinar Page
Webinar Leaders Page

9. Sustainable Lead Generation Asset
Getting Started Session

10. Anchor for experts to talk about you
Getting Started Session

11. Anchor for experts to talk about you
Getting Started Session

12. Anchor to get the Buzz in Social
Media
Getting Started Session

13. Types of Blog Post
Getting Started Session
Recording Interview

14. Quality Content for our Newsletter
Getting Started Session

15. Building Thought Leadership
Getting Started Session

16. Seed Content for YouTube Chanel
Getting Started Session

17. Getting Started Session
How to Promote Webinar?

18. Getting Started Session
How much time is needed to promote a webinar?

19. Getting Started Session
Webinar: Mobile Analytics - Driving Consumer Insights
Date: 3rd
April, 2015
Registrations: 326

20. Getting Started Session
How many people will finally attend?

21. Getting Started Session
Attendance During the Session
0
10
20
30
40
50
60
70
80
90
100
Number of Attendees (#)
Webinar: Google Analytics for Enhanced Marketing Measurement
Date: 19-Dec, 2014
Registrations: 376
Attendance: 110

22. Webinar Promotion for Lead Generation

23. Modeling Customer Journey
EmailEmail
UsersUsers
Website VisitorWebsite Visitor
Nurtured Subscriber: Users Registering
Moderate Potential Lead: Users Attending
High Potential Lead: Showing Interest in Our Product
Nurtured Subscriber: Users Registering
Moderate Potential Lead: Users Attending
High Potential Lead: Showing Interest in Our Product
SearchSearch

24. Modeling Customer Journey - Example
Invitation EmailInvitation Email
Webinar PageWebinar Page
Reminder EmailsReminder Emails
Website Home PageWebsite Home Page
NewsletterNewsletter
Post Webinar Pages
(Blog Posts, Recording
Page)
Post Webinar Pages
(Blog Posts, Recording
Page)
Post Webinar EmailPost Webinar Email
Website Webinar SectionWebsite Webinar Section
Social Media PostsSocial Media Posts
N
S
N
S
CTA PageCTA Page
MLML
HLHL
Live WebinarLive Webinar PollPoll

25. Secondary Call to Action Page
Getting Started Session

26. Getting Started Session
Q & A

27. Getting Started Session
Thanks

28. www.digitalvidya.com
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