The document provides guidelines for inviting an effective substitute to represent you in a BNI chapter when you are absent. It emphasizes the importance of choosing a suitable substitute who can provide referrals and represent your business well, such as a team member or a satisfied customer. Additionally, it offers preparation tips to ensure the substitute is well-informed and can effectively present your business.

1. How To
Invite a
Good
Substitute
Mike Darnell
BNI United Bangkok

2. Goal:
Ensuring you’re represented
effectively even when you’re
required to be absent from your
chapter

3. Why do I need a
substitute?
1. GIVE
a source of
referrals to
compensate for
your absence
2. GAIN
a guarantee you’ll
be remembered

4. Who shouldn’t I ask
to substitute for me?

5. Avoid substitutes
that won’t
represent your
company well:
1. Competes with your
chapter members
2. Unlikely to provide
referrals
3. Always a substitute,
never a member

6. Who should I ask
to substitute for me?

7. Send a substitute that will
do a great job of
representing you:
1. Team member or
employee
2. Business person
friend or family
3. Happy customer,
happy customer,
happy customer…

8. A happy customer is
likely to GIVE you a
great testimonial and
will GAIN referrals from
your chapter
Being a substitute
isn’t a chore.
It’s a PRIZE!

9. The Keys to
Substitute Success…

10. Help them
look good!
GIVE good
preparation,
GAIN great
substitution.

11. How to prepare your substitute:
1. Explain the basic concept of BNI
2. Provide the details of your meeting:
– Where, When, Who…
3. Explain how to present themselves
4. Explain how to present your business
– Provide them with a written version of your
60 seconds. Prepare it in advance
– Walk them through it
– Bring them as your guest beforehand

12. THANK YOU!
See you next week…
:)
Mike Darnell
BNI United Bangkok
The Key Performance Indicator Blog