2. Purpose
• The purpose of Hertfordshire sport is to inform and entertain the
local community.
• This will be achieved by including interesting information about the
games and events that take place and have many interviews to have
variety of perspectives.
• The magazine will be distinctive to others as it will be reliable and
truthful with all the information it holds.
3. Content
• We will include interviews, articles, a section in the magazine giving
information on specific sports each month giving examples of clubs
and teams, the best equipment and kit out there for it and general
skills for the sport.
• Front cover will include main image relating to what the main
feature is in that issue, will have cover lines to engage the target
audience to read more.
• Title will be white to contrast the background and to stand out. Will
be in the top left hand side as that is where the human eye starts
when reading.
• Double page spreads will be included with a equal ratio of images
and text so that it isn’t lacking information or has to much.
4. Form and genre
• Will be a regular sized A4
• Regular issue will be 40 pages,
issues with more info will be
maximum 50 pages
• An issue will be printed each
month so there will be 12 issues in
total
5. Competition
• We don’t have much competition but there is
some local magazines that are more specific to
sport such as ‘runners world’ which is to do
with running. However we do not see this
magazine as a bug threat as we hold a variety
of different sports and info so the readers will
not get bored reading the same thing
• To keep our magazine the best we will include
lots of variety of content, interviews and will
have an equal balance of photos and text.
6. Here is an sketch of what one of
out magazine covers may look
like.
This is an example of the front cover.
There is a main image shown to the
theme of the magazine which this issue
will be on running. There are cover lines
dotted around the image with snippets of
information
8. Target
audience
• Appeal to the younger
generation as they would
have more time during the
day to take part that an
adult would
• Our secondary audience is
parents of the children that
are in the local teams and
clubs as they may have
been featured in the
magazine and the parents
will want to see this in the
magazine.
We will promote our
magazine on social media
such as snap chat and
Instagram so then it will
reach our target audience
9. Resources and Personnel
• Camera
• Computer/tablet
• Software
Adobe illustrator
Adobe photoshop
Word
• Props
• Photographer
• Writer
• Reporter
• Editor
• Graphic designer
• Social media manager
10. Distribution and
Marketing
• Will be sold in local magazines so it reaches our
secondary audience
• When becomes more popular we will sell in a
transportable cart/stands to be taken to
Events
Teams
Clubs
This means that the target audience will definitely
be reached as they are attending what are main
focus is on those events, clubs and teams.
The magazine will be £5 so it is an affordable
magazine for the target audience
