Zeyan Mirza 1178 64135

1. OCR Media Studies – AS Level
Unit G321: Foundation Portfolio in Media
Planning & Research
Name: Zeyan Mirza
Candidate Number: 1178
Center Name: St. Andrew’s Catholic School
Center Number: 64135
Set Brief - Print
Music Magazine – Production
Preliminary Task Progression and
Planning & Research

2. Section 1) –
Preliminary Task

3. Preliminary Task Progression–
Evidence
Front Cover
Step-by-step
Step 1
The first thing I done when making
my preliminary front cover was make
the background the colour and tint I
wanted it to be, I wanted it to be
yellow fading into a much more
mellow yellow and I done this by
using the gradient tool. I already had
the template with the bold stripes in
St Andrews house colours at the top
of the document, along with the St
Andrews badge. I then inserted the
web address for my magazine.
Step 2
Secondly I used the ruler tool to align
everything and make sure when
inserting conventions onto my front
cover I know where to put them. This
makes it a lot easier to make the
front cover as I know where I need to
put everything so It enabled me to
work faster.
Step 3
The third thing I done was use
Photoshop to remove the
background from the image, after
this I inserted in onto my front
cover by placing the file into the
document. The reason I made sure
I placed the image on before I
done anything else, such as the
text, was so I would know how all
the other conventions would look
around it.
Step 4
I then inserted the masthead, it did not take
long for me to pick the font as I knew that I
wanted something simple. After this I put the
magazine slogan in, under the ‘Andy's”
aligned using the ruler tool with the bottom
of the ‘y’.
Step 5
On a separate document I done my
barcode, I got an image of the barcode of
the internet and placed it into a white box
with a black outline. I then put the barcode
onto the front cover document and added
the three social media signs and using a text
box, inserted the issue number, price and
date.
Step 6
The next thing I done was make my puff
promotion, I done this by using the shape
tool to make a circle I then filled it with blue
and put a bold yellow outline around the
circle. After this I inserted the image of the
amazon kindle, and lastly used the text tool
to write win and placed into into the puff
promotion.

4. Step 7
The next thing I done was insert the
cover story headline, I wanted to stick
with the house colours therefore I
made the text yellow and gave it a
thick blue outline. I believe this helps
make the cover story stand out more.
Step 8
I then inserted my sub story's, I
done this using the text tool and
again decided to stick with the
house colours, I chose blue
instead of yellow because yellow
would be the same colour as the
background. I then realized I was
going to have space on the left
hand side of the page so inserted
a main sub story, this time using
yellow text and gave it a black
outline.
Step 9
To make the sub story's look better, I
decided to add the St Andrews logo,
these acted as bullet points for each
story, and helped emphasize to the
reader what magazine they are
reading as well as it looking more
aesthetically pleasing.
Step 10
Lastly I inserted an image of a
student over piled with work and
books, this links with my sub story's.
Preliminary Task Progression–
Evidence
Front Cover
Step-by-step

5. Preliminary Task Progression–
Evidence
Contents Page
Step-by-step
Step 1
The first thing I done was use the text tool to
put in my contents, I wanted the contents
writing to be the in my house colours
therefore they had to be the same colours as
the St Andrews badge, I used blue text with a
bold yellow outline and then incorporated
this into the St Andrews banner which I had
already made.
Step 2
I then inserted my masthead logo into my
contents page, I done this so the reader
knows what magazine they are reading. I
copied and pasted the masthead from my
front cover, made it smaller and placed it
into the St Andrews banner.
Step 3
After this I inserted the magazines issue
number, date and the web address, this
was done using the text tool.
Step 4
The next thing I done was use the ruler
tool to determine where I wanted my
text. I inserted the editorial I previously
created on word, after inserting the
text I decided I wanted the ‘Andy's
Stars’ in my editorial to be in my
masthead font style. So I used the
Andy's Stars I used in the banner, made
it smaller wand put it where I wanted it
in the text. I then inserted my
signature which I had written on a piece
of paper, and taken a picture off, I used
the magic wand tool to remove the
white background, then sharpened the
signature.
Step 5
I then inserted my images into my
contents page, these included the editor
photo, social media logos, Christmas quiz
photo and photos taken In St Andrews. I
done this by placing the images into the
Photoshop file.
Step 6
I then inserted my sub dividers, I made a
rectangle using the shape tool the filled it
in St Andrews blue, I then using the text
tool wrote my text and made this St
Andrews blue and gave it a yellow outline,
to emphasize the magazine they are
reading I added the St Andrews badge.
Step 7
I then inserted my articles using the
text tool

6. Section 2) – Log Book

7. Music Magazine – Genre research
Firstly you must set the date of publication (When the magazine will be
published to the general public). You then also make sure there is enough
space to eradicate any mistakes, before the magazine is actually published.
After this you decide what is going to be in the magazine content wise and how
to acquire what was needed. You then then check the quality and accuracy of
the facts to make sure all the content is correct. Then using powerful software
like InDesign you create the page layout. After all of the following is done you
send the magazine off for printing and then get them ready for distribution to
the general public.
• Vibe has a circulation of 300,943 of which 202,439 was paid and 98,504
was non paid
• Q magazine has a circulation of 52,781 as of December 2013

8. Established Magazine for my Research]
Masthead-
Name of the
magazine
Cover lines-
Gives reader an insight
into articles.
House Colors-
Enables reader to
clearly associate this
magazine
Puff promotion-
Giving the reader freebies, which
will encourage them to buy the
magazine every week
Slogan-
A term associated
with the magazine Cover star/ Main
Image-
Tinie Tempah gives
the magazine star
appeal
Barcode
Pull Quote-
Makes the
reader want to
open the
magazine and
read the article
Main cover line-
Bold and bigger then
other text, indicating
it’s the main story
Border

9. The target audience for Q magazine appeals to all classes and genders. Q
magazine is published every month and costs 3.50 per issue. According to
socio economic needs, students are placed in the class E section. 3.50 a
month is a fair and affordable price for teenagers as well as others. Q
magazine have purposely not targeted any specific class or gender so their
magazine appeals to all different types of people. People most probably red Q
magazine for ‘diversion’ and to be ‘informed and educated’ (Katz)
The USP of Q magazine is that it is an exclusive, collectors addition magazine.
People would be more tempted to buy the version of Q that I have analyzed
because it is a one off 25th anniversary addition. The front cover also looks as
if it has Tinie Tempah’s signature at the front. Tinie Tempah is one of the
biggest artists in the UK therefore he brings ‘star appeal’ (Richard Dyer). This
magazine is one of a kind as it is a special edition so will almost definitely
tempt readers into buying it.

10. Publisher research
The connotations behind the slogan “We think popular” indicates that Bauer magazine
is a magazine that strives to be the best. Q’s content mainly focuses on rock and roll
and their target readership is those aged between 15-25. Because of Bauer media Q
has a total of 48, 353 copies of their magazine and has a total readership of 339,000.
Bauer reaches over 22 million people in the UK, and has many magazines on its roster
making it one of the most popular publishing companies in the UK. Bauer magazines
are made available in retail outlets such as WH Smith, Sainsbury and Tesco, meaning if
my magazine is published by Bauer, the magazine will be easily accessible.

11. Established Magazine for my Research
The masthead is red going into
black and this helps it to stand
out on the white background.
This will help it to stand out on
the shelves of a store.
This cover of Vibe has
cover lines with separate
artists that are set to
feature in the magazine.
If Eminem does not
appeal to the readers,
there are most definitely
other rappers featuring in
the magazine that might.
The web address for Vibe is
placed in the bottom left
hand corner and encourages
readers to go online.
Has a question often
asked by raps fans,
will encourage
reader to have their
say.
Eminem is one of the biggest
artists in the world and by
including him on the front cover
you are making the magazine an
attractive proposition to buy,
Eminem adds ‘star appeal’ to the
magazine.
By having the word rap
on the cover, you are
immediately telling
someone who does not
know about the
magazine what it is
about

12. The target audience for Vibe magazine is mainly targeted at males rather than
females (Hartley). This mainly male audience would all share a common
interest in Hip Hop/Rap. The majority of the people that buy this magazine
would most probably be in their late teens. The cost of the magazine is 5.00
which is again very affordable for the class E (Socio economic needs). I don’t
think that vibe has been specifically made to target a specific race or gender
because rap is predominately black genre, yet Eminem is on the front cover of
this magazine (Hartley). The readers of Vibe magazine are most likely
‘survivors’ or ‘explorers’ (Maslow) and probably read it because they want
‘diversion’ (Katz).
From the research completed into this media product, I think the USP is the
gradient in the masthead. I especially like how the color changes from red to black
and I feel these two colours represent rap. This masthead is slick therefore will
stand out on the shelves in store. Another USP of this magazine would be that it
features ‘The best rapper ever, you decide’ this gives readers a way to Interact
with the editor in the magazine, and will most definitely excite the readers as it is
a frequently asked question and they get to have their say.

13. Publisher research
Vibe magazine was founded by Quincy Jones and is published by spin media,
located in new York. Their main content is Rap and RnB. Vibe’s target
readership would be people aged between 18-34 (Hartley). According to
recent statistics Vibe has a circulation of around 300,943 copies;.
Vibe used to publish both printed and online copies, there were small
differences in the content provided in each version. Because the online
version is online, it had more information. However as of 2014 Vibe only
publishes online copies and no longer has printed copies that were
distributed to places such as WH Smith and Sainsbury’s.