Gregory Alan Rodgers
6085 Carrie Lane
Beaumont, Texas
409-937-0414
Objective: To provideinformation pertinent to a management position in
Marketing, Sales, Strategic Planning and/or Physician Relations. My years of
clinical and marketing experience would provide a unique perspectiveto your
organization. Also, being a native of the area brings a personalconnection
whether speaking to individuals or groups.
Work Experience:
2013 to2015:Victory Medical Center Beaumont
Position:Director of Marketing /PhysicianLiaison
 Developed Marketing Strategies including social media, local and regional
advertising and direct contact with physician partners and office staff.
 Developed and implemented brand building campaign with emphasis on
extraordinary customer satisfaction. Worked directly with local advertising
agency on campaign.
 Recruited additional physician partners to VMCB
 Recruited additional physician for surgery privileges at VMCB therefore
increasing surgery volume.
 Worked directly with CFO and CEO on business development projects
focusing on volumegrowth and yearly projections.
 Trained Director of Marketing and Physician Liaison new hires for other
Victory facilities
 Worked directly with Senior Vice Presidentof Sales and Marketing for
Victory Healthcare on volume tracking reporting
 Worked directly with Minerva Consulting to providecontent relevant to our
facility as well as providecontent for socialmedia resulting in over 7500
followers on Facebook in less than two years.
 Worked directly with local advertising agency to brand Victory Medical
Center Beaumont in the local community.
 Participated in numerous local charity events establishing VMCB as a
steward for local fund raising efforts
 Developed and maintained relationships with physician office staff
including Practice Managers and Schedulers
 Worked directly with Physician officestaff, Victory Business OfficeManager
and Patients to resolveany questions or concerns the patient may have
concerning our billing and collections policy
2006 to 2013:AtriaCollierPark Retirement Community
Position: Community Sales Director
 Responsiblefor inside and outsidesales initiatives and goals
 Meet and tour community with prospectiveresidents and their families.
Determine their needs and how wecan best fulfill thoseneeds. Negotiate
the bestoption for all parties involved in the movein process.
 Develop and initiate monthly sales plans
 Develop and maintain relationships with outside referralsources such as
physicians, financialadvisors, churches, senior centers, hospitals, skilled
nursing and rehabs.
 Maintain and develop inquiry management systemof new and existing
inquiries through direct phone calls, emails and mail.
 Participate in local senior events by providing information booth on Atria
Collier Park and our services.
 Assistin the daily management of community.
2004 to2006:HorizonHealthcare Services
Position:Community Liaison
 Responsiblefor developing new business and maintaining relationships
with area referralsources.
 Direct outside calls to physician offices, hospitals, rehabs, skilled nursing
and clinics.
 Participated in area senior healthcare events by providing an informational
booth on Horizon’s services
1999 to2004:HealthSouthRehabilitationHospital
Position:Marketing Director –2002 to2004
 Responsiblefor managing the marketing and admissions departments and
staff.
 Managed a staff of seven employees both clinical and clerical
 Worked directly with the Administrator and Medical Director in developing
monthly sales plans for both Inpatientand Outpatient Services
 Met daily with all managerial staff and Medical Director to review
admission candidates
 Completed evaluations on potential admission candidates in area hospitals
and worked directly with Medical Director and Rehab Physicians to
facilitate admission.
Position:Community Liaison1999 to2002
 Represented all services, including Diagnostic Radiologic Services, Surgery
Center, Sports Medicine, Inpatientand Outpatient Rehabilitation.
Responsiblefor developing and maintaining relationships with area referral
sources representing these services.
 Developed relationships with area industrialproviders representing
HealthSouth’s OccupationalMedicine Program. Worked directly with their
Human Resource Manager and Medical Staff. Participated in on-site health
fairs for their employees and families.
1997 to1999:Lincare
Position:Staff Therapist / Sales Representatives
 Provided direct patient care as a Registered Respiratory Therapist
 Developed and maintained relationships with area physicians and other
medical referralsources through directsales initiatives.
1983 to1997:St. ElizabethHospital
Positions Held: Clinical Educator, Shift Supervisor andStaff Therapist
1990 to1997: Clinical Educator
 Provided direct patient care as a Registered Respiratory Therapist
 Developed and initiated continuing education programs for clinical staff
 Conducted yearly competency evaluations on all clinical staff.
 Conducted new hire orientation for clinical staff.
 Served as adjunctclinical instructor for Lamar University Respiratory Care
Program
 Actively participated in AnnualJoint Commission surveys.
1987 to1990: Shift Supervisor
 Provided direct patient care as a Registered Respiratory Therapist
 Assisted in managing staff of 90+ clinical staff.
 Developed daily assignmentschedules and conducted yearly evaluations.
1983 to1987:Staff Therapist
 Provided direct patient care in CVICU, MICU, Neuro ICU, Neonatal ICU,
Pediatrics, Floor Therapy, Hyperbarics, Sleep Lab and Emergency
Department.
 Obtained certification in Advanced Cardiac Life Support: ACLS
 Spokeperson for the Wilton P. Hebert Health and Wellness Center at St.
Elizabeth Hospital. Shot 10 infomercials for the center that ran on local
television over a 12 month period.
Education: Lamar University –Associate of AppliedSciences Degree in
Respiratory Care with113 credithours.
References:
Endorsements onLinkedin.com
Becky Ames
Chief Executive Officer
Victory Medical Center Beaumont
Mayor of Beaumont
409-504-4801
Tanya Snodgrass
Senior Vice President of Sales andMarketing
Victory Healthcare
713-249-5172
Traci Fowler
Bereavement Coordinator
Altus Hospice
409-782-3822
Polly Matlock
Administrator
HorizonHealthCare
409-466-7239

Greg's Resume

  • 1.
    Gregory Alan Rodgers 6085Carrie Lane Beaumont, Texas 409-937-0414 Objective: To provideinformation pertinent to a management position in Marketing, Sales, Strategic Planning and/or Physician Relations. My years of clinical and marketing experience would provide a unique perspectiveto your organization. Also, being a native of the area brings a personalconnection whether speaking to individuals or groups. Work Experience: 2013 to2015:Victory Medical Center Beaumont Position:Director of Marketing /PhysicianLiaison  Developed Marketing Strategies including social media, local and regional advertising and direct contact with physician partners and office staff.  Developed and implemented brand building campaign with emphasis on extraordinary customer satisfaction. Worked directly with local advertising agency on campaign.  Recruited additional physician partners to VMCB  Recruited additional physician for surgery privileges at VMCB therefore increasing surgery volume.  Worked directly with CFO and CEO on business development projects focusing on volumegrowth and yearly projections.  Trained Director of Marketing and Physician Liaison new hires for other Victory facilities
  • 2.
     Worked directlywith Senior Vice Presidentof Sales and Marketing for Victory Healthcare on volume tracking reporting  Worked directly with Minerva Consulting to providecontent relevant to our facility as well as providecontent for socialmedia resulting in over 7500 followers on Facebook in less than two years.  Worked directly with local advertising agency to brand Victory Medical Center Beaumont in the local community.  Participated in numerous local charity events establishing VMCB as a steward for local fund raising efforts  Developed and maintained relationships with physician office staff including Practice Managers and Schedulers  Worked directly with Physician officestaff, Victory Business OfficeManager and Patients to resolveany questions or concerns the patient may have concerning our billing and collections policy 2006 to 2013:AtriaCollierPark Retirement Community Position: Community Sales Director  Responsiblefor inside and outsidesales initiatives and goals  Meet and tour community with prospectiveresidents and their families. Determine their needs and how wecan best fulfill thoseneeds. Negotiate the bestoption for all parties involved in the movein process.  Develop and initiate monthly sales plans  Develop and maintain relationships with outside referralsources such as physicians, financialadvisors, churches, senior centers, hospitals, skilled nursing and rehabs.  Maintain and develop inquiry management systemof new and existing inquiries through direct phone calls, emails and mail.  Participate in local senior events by providing information booth on Atria Collier Park and our services.  Assistin the daily management of community.
  • 3.
    2004 to2006:HorizonHealthcare Services Position:CommunityLiaison  Responsiblefor developing new business and maintaining relationships with area referralsources.  Direct outside calls to physician offices, hospitals, rehabs, skilled nursing and clinics.  Participated in area senior healthcare events by providing an informational booth on Horizon’s services 1999 to2004:HealthSouthRehabilitationHospital Position:Marketing Director –2002 to2004  Responsiblefor managing the marketing and admissions departments and staff.  Managed a staff of seven employees both clinical and clerical  Worked directly with the Administrator and Medical Director in developing monthly sales plans for both Inpatientand Outpatient Services  Met daily with all managerial staff and Medical Director to review admission candidates  Completed evaluations on potential admission candidates in area hospitals and worked directly with Medical Director and Rehab Physicians to facilitate admission. Position:Community Liaison1999 to2002  Represented all services, including Diagnostic Radiologic Services, Surgery Center, Sports Medicine, Inpatientand Outpatient Rehabilitation. Responsiblefor developing and maintaining relationships with area referral sources representing these services.
  • 4.
     Developed relationshipswith area industrialproviders representing HealthSouth’s OccupationalMedicine Program. Worked directly with their Human Resource Manager and Medical Staff. Participated in on-site health fairs for their employees and families. 1997 to1999:Lincare Position:Staff Therapist / Sales Representatives  Provided direct patient care as a Registered Respiratory Therapist  Developed and maintained relationships with area physicians and other medical referralsources through directsales initiatives. 1983 to1997:St. ElizabethHospital Positions Held: Clinical Educator, Shift Supervisor andStaff Therapist 1990 to1997: Clinical Educator  Provided direct patient care as a Registered Respiratory Therapist  Developed and initiated continuing education programs for clinical staff  Conducted yearly competency evaluations on all clinical staff.  Conducted new hire orientation for clinical staff.  Served as adjunctclinical instructor for Lamar University Respiratory Care Program  Actively participated in AnnualJoint Commission surveys. 1987 to1990: Shift Supervisor  Provided direct patient care as a Registered Respiratory Therapist  Assisted in managing staff of 90+ clinical staff.
  • 5.
     Developed dailyassignmentschedules and conducted yearly evaluations. 1983 to1987:Staff Therapist  Provided direct patient care in CVICU, MICU, Neuro ICU, Neonatal ICU, Pediatrics, Floor Therapy, Hyperbarics, Sleep Lab and Emergency Department.  Obtained certification in Advanced Cardiac Life Support: ACLS  Spokeperson for the Wilton P. Hebert Health and Wellness Center at St. Elizabeth Hospital. Shot 10 infomercials for the center that ran on local television over a 12 month period. Education: Lamar University –Associate of AppliedSciences Degree in Respiratory Care with113 credithours. References: Endorsements onLinkedin.com Becky Ames Chief Executive Officer Victory Medical Center Beaumont Mayor of Beaumont 409-504-4801
  • 6.
    Tanya Snodgrass Senior VicePresident of Sales andMarketing Victory Healthcare 713-249-5172 Traci Fowler Bereavement Coordinator Altus Hospice 409-782-3822 Polly Matlock Administrator HorizonHealthCare 409-466-7239