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GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
INNOVATION
CELEBRATION
2016
These 16 innovations are
rewiring the expectations of
YOUR customers!
J U N E 2 0 1 6
G L O B A L T R E N D B R I E F I N G
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
The innovation
tsunami NEVER
stops...
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
But there is a
way to turn the
innovation
OVERWHELM
into
OPPORTUNITY!
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Your customers are
evolving AGAIN.
If you want to know where
they're heading tomorrow,
start looking at the innovations
being launched TODAY.
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
The expectations
these 16 examples
are helping to
create will do
much to shape
consumerism in
the coming
months.
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
FEATURED
INNOVATIONS
Meet your competition in the race to exceed
customer expectations.
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
MTV
Clock highlights gender wage gap
USA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Ping An
World's first 'face recognition loan
platform'
CHINA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Air France
Finish watching in-flight movie at
home
FRANCE
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Pause & Swish
Customers sent 'discount' cash
before purchase
SWEDEN
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
The Pink Bra
Bra helps underprivileged Pakistani
women detect breast cancer
PAKISTAN
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
LG U+
Smart mirror generates personalized
skincare advice
SOUTH KOREA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Alaska Airlines
Flight delayed to allow passengers
perfect view of solar eclipse
USA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Caterpillar Cat S60
First smartphone with thermal
imaging camera
USA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
trendwatching.com/premium
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Ben & Jerry's
Political debate in a São Paolo
ice-cream store
BRAZIL
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Tunga
Social network connects coders
with employers
KENYA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Didi Chuxing
Customers of taxi hailing app
give test drives to one another
CHINA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Microsoft
Cortana scans emails for
intentions and sends reminders
USA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
ShareWear
Clothes available to borrow for free
on Instagram
SWEDEN
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Tijolos de Mariana
Crowdfunding project to rebuild
town in Brazil
BRAZIL
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
7-Eleven
Grocery chain accepts tax payments
in cash
USA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
Qantas
New parents can pause their
frequent flyer membership
AUSTRALIA
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
THE BIGGER PICTURE
New customer expectations don't emerge out
of the blue. It's all about evolution!
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
16 mega-trends that provide
context and structure when
tracking the evolution of
consumerism.
The Trend
Framework
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
NEXT
Time to start MEETING some expectations...
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
N E X T
Start a new journey.
The innovations above are a
snapshot of some of the key
new expectations hurtling
towards you NOW.
GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
N E X T
Want to take it to
the next level?
CHICAGO / SYDNEY / SINGAPORE / LONDON / AMSTERDAM
At our upcoming 2016 Trend Events you'll hear about THE trends that
will shape consumerism in 2017 and beyond.
www.trendwatching.com/live/events

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Global Trend Briefing - INNOVATION CELEBRATION 2016

  • 1. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 INNOVATION CELEBRATION 2016 These 16 innovations are rewiring the expectations of YOUR customers! J U N E 2 0 1 6 G L O B A L T R E N D B R I E F I N G
  • 2. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 The innovation tsunami NEVER stops...
  • 3. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 But there is a way to turn the innovation OVERWHELM into OPPORTUNITY!
  • 4. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Your customers are evolving AGAIN. If you want to know where they're heading tomorrow, start looking at the innovations being launched TODAY.
  • 5. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 The expectations these 16 examples are helping to create will do much to shape consumerism in the coming months.
  • 6. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
  • 7. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 FEATURED INNOVATIONS Meet your competition in the race to exceed customer expectations.
  • 8. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 MTV Clock highlights gender wage gap USA
  • 9. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Ping An World's first 'face recognition loan platform' CHINA
  • 10. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Air France Finish watching in-flight movie at home FRANCE
  • 11. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Pause & Swish Customers sent 'discount' cash before purchase SWEDEN
  • 12. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 The Pink Bra Bra helps underprivileged Pakistani women detect breast cancer PAKISTAN
  • 13. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 LG U+ Smart mirror generates personalized skincare advice SOUTH KOREA
  • 14. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Alaska Airlines Flight delayed to allow passengers perfect view of solar eclipse USA
  • 15. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Caterpillar Cat S60 First smartphone with thermal imaging camera USA
  • 16. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 trendwatching.com/premium
  • 17. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Ben & Jerry's Political debate in a São Paolo ice-cream store BRAZIL
  • 18. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Tunga Social network connects coders with employers KENYA
  • 19. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Didi Chuxing Customers of taxi hailing app give test drives to one another CHINA
  • 20. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Microsoft Cortana scans emails for intentions and sends reminders USA
  • 21. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 ShareWear Clothes available to borrow for free on Instagram SWEDEN
  • 22. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Tijolos de Mariana Crowdfunding project to rebuild town in Brazil BRAZIL
  • 23. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 7-Eleven Grocery chain accepts tax payments in cash USA
  • 24. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 Qantas New parents can pause their frequent flyer membership AUSTRALIA
  • 25. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 THE BIGGER PICTURE New customer expectations don't emerge out of the blue. It's all about evolution!
  • 26. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 16 mega-trends that provide context and structure when tracking the evolution of consumerism. The Trend Framework
  • 27. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016
  • 28. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 NEXT Time to start MEETING some expectations...
  • 29. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 N E X T Start a new journey. The innovations above are a snapshot of some of the key new expectations hurtling towards you NOW.
  • 30. GLOBAL TREND BRIEFING · JUNE 2016 | INNOVATION CELEBRATION 2016 N E X T Want to take it to the next level? CHICAGO / SYDNEY / SINGAPORE / LONDON / AMSTERDAM At our upcoming 2016 Trend Events you'll hear about THE trends that will shape consumerism in 2017 and beyond. www.trendwatching.com/live/events