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Game Design
If it were easy, everyone would do it.
Sheri Graner Ray
University of Texas, Pan American
Nov 26, 2012
Sheri Graner Ray
Game Design
What I think I do
Game Design
What my parents think I do
Game Design
What my friends think I do
Game Design
What society used to think I do
Game Design
What society now thinks I do
Game Design
What I really do
What DOES a game designer do?
Art
Programming
Design
Games
?
But what does a game designer do?
Game Designer
• System Design • Content Design
Content Design
Systems Design
Other Designer roles
TDDGDD
Executive summary
Player Experience
Walk Through
Play Cycle
Monetization plan
UI Flow
Main Game Loop
Progression Loot Tables
Skill Trees
Badges
Where do we work?
Who are game developers?*
• Male = 88.5%,
• Female = 11.5%
• White = 83.3%,
• Black = 2.0%,
• Hispanic/Latino =
2.5%,
• Asian = 7.5%,
• Other = 4.7%
• Heterosexual =
92%,
• Lesbian/Gay =
2.7%,
• Bisexual = 2.7%
• Percentage of
people with
disabilities = 13%
* IGDA, “Game Developer Demographics: An Exploration of Workforce Diversity”2012
So what’s the problem?Diversity and Business facts
1The Catalyst study: The Bottom Line: Connecting Corporate Performance and Gender Diversity
2Harvard Business Review, Dr. Roy Adler, Pepperdine University
3Group Intelligence, Science Journal, Anita Woolley
• 35% increase Return on Equity1
• 34% increase Total Shareholder Return1
• Highest percentages of women equal to
highest earnings2
• Make better business decisions resulting
in higher profits3
In the United States, Asians, African-Americans, and Hispanics
combined now collectively represent nearly $1 Trillion dollars
annually in consumer spending.
Diversity and Business facts
Fordes Insights : Diversity & Inclusion: Unlocking Global Potential www.Forbes.com/forbesinsights
Diversity drives innovation
Diversity and Business facts
Diversity
• Improves ROI
• Improves decision making
• Opens avenues to new markets
• Is critical to innovation and creativity
Diversity and Business facts
We know we have a problem
What does it take to be a game
designer?c
What does it take to be a game
designer?
• Over 80% have a university level education or
greater
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
What does it take to be a game
designer?
• Get your degree
• Understand your audience will not be
you
• Be ready to move
• Be prepared to deal with the image of
your chosen profession
• Have passion for making digital
entertainment
What does it take to be a game
designer?
How do I get there?
More than 80% have a university level
education or greater*
* IGDA, “Game Developer Demographics: An Exploration of Workforce Diversity”2012
How do I get there?
How do I get there?
How do I get there?
Use Facebook and Twitter
(Oh, and Linked In too)
How do I get there?
Practice Online Hygiene
How do I get there?
VOLUNTEER
How do I get there?
• Alternate Reality Games
• Artificial Intelligence
• Audio Development and
Implementation
• Business and Legal Special Interest
Group
• Casual Games
• Diversity
• Flash
• Game Accessibility
• Game Design
• Game Education
• Indies
• IP rights and games
• Learning, Education and Games
• Level Design
• LGBT
• Localization
• Mobile
• Online Games SIG
• Online Safety and Moderation
• Outsourcing
• Positive impact
• Preservation
• Production SIG
• Programmers SIG
• Quality Assurance
• Quality of Life
• Serious Games
• Sex & Game SIG
• Students
• Tools SIG
• User Research
• Visual Arts
• Women in games
• Writing SIG
JOIN AN IGDA SIG
How do I get there?
Farm your connections
How do I get there?
• Get business cards and contact information from
those people who can help you
• Write them a thank you email note
• Write them a short note about every month or two
• Do not expect an answer
• Do not get discouraged
How do I get there?
• Get your degree
• Use Social network sites
• Practice Online Hygiene
• Change your facebook status once a day min.
• Tweet twice a day, min.
• Join an IGDA Sig and participate
• Volunteer
• Farm and grow your network
Why do I do it?
Email: Blog: Twitter:
sheri@schellgames.com SheriGranerRay.com @Twylite1
THANK YOU!
Resources:
IGDA –IGDA.org
LGBT - Gaymer.org
WIGI –WomenInGamesInternational.org
BIG –BlacksInGaming.org
ACCESSIBILITY- Gameaccessibility.org

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Game Design - If it was easy, everyone would do it

  • 1. Game Design If it were easy, everyone would do it. Sheri Graner Ray University of Texas, Pan American Nov 26, 2012
  • 3. Game Design What I think I do
  • 4. Game Design What my parents think I do
  • 5. Game Design What my friends think I do
  • 6. Game Design What society used to think I do
  • 7. Game Design What society now thinks I do
  • 8. Game Design What I really do
  • 9. What DOES a game designer do?
  • 11. But what does a game designer do?
  • 12. Game Designer • System Design • Content Design
  • 16. TDDGDD Executive summary Player Experience Walk Through Play Cycle Monetization plan UI Flow Main Game Loop Progression Loot Tables Skill Trees Badges
  • 17. Where do we work?
  • 18. Who are game developers?* • Male = 88.5%, • Female = 11.5% • White = 83.3%, • Black = 2.0%, • Hispanic/Latino = 2.5%, • Asian = 7.5%, • Other = 4.7% • Heterosexual = 92%, • Lesbian/Gay = 2.7%, • Bisexual = 2.7% • Percentage of people with disabilities = 13% * IGDA, “Game Developer Demographics: An Exploration of Workforce Diversity”2012
  • 19. So what’s the problem?Diversity and Business facts 1The Catalyst study: The Bottom Line: Connecting Corporate Performance and Gender Diversity 2Harvard Business Review, Dr. Roy Adler, Pepperdine University 3Group Intelligence, Science Journal, Anita Woolley • 35% increase Return on Equity1 • 34% increase Total Shareholder Return1 • Highest percentages of women equal to highest earnings2 • Make better business decisions resulting in higher profits3
  • 20. In the United States, Asians, African-Americans, and Hispanics combined now collectively represent nearly $1 Trillion dollars annually in consumer spending. Diversity and Business facts
  • 21. Fordes Insights : Diversity & Inclusion: Unlocking Global Potential www.Forbes.com/forbesinsights Diversity drives innovation Diversity and Business facts
  • 22. Diversity • Improves ROI • Improves decision making • Opens avenues to new markets • Is critical to innovation and creativity Diversity and Business facts
  • 23. We know we have a problem
  • 24.
  • 25. What does it take to be a game designer?c
  • 26. What does it take to be a game designer? • Over 80% have a university level education or greater
  • 27. What does it take to be a game designer?
  • 28. What does it take to be a game designer?
  • 29. What does it take to be a game designer?
  • 30. What does it take to be a game designer?
  • 31. What does it take to be a game designer?
  • 32. What does it take to be a game designer?
  • 33. What does it take to be a game designer?
  • 34. What does it take to be a game designer?
  • 35. What does it take to be a game designer?
  • 36. What does it take to be a game designer?
  • 37. What does it take to be a game designer?
  • 38. What does it take to be a game designer?
  • 39. • Get your degree • Understand your audience will not be you • Be ready to move • Be prepared to deal with the image of your chosen profession • Have passion for making digital entertainment What does it take to be a game designer?
  • 40.
  • 41. How do I get there? More than 80% have a university level education or greater* * IGDA, “Game Developer Demographics: An Exploration of Workforce Diversity”2012
  • 42. How do I get there?
  • 43. How do I get there?
  • 44. How do I get there? Use Facebook and Twitter (Oh, and Linked In too)
  • 45. How do I get there? Practice Online Hygiene
  • 46. How do I get there? VOLUNTEER
  • 47. How do I get there? • Alternate Reality Games • Artificial Intelligence • Audio Development and Implementation • Business and Legal Special Interest Group • Casual Games • Diversity • Flash • Game Accessibility • Game Design • Game Education • Indies • IP rights and games • Learning, Education and Games • Level Design • LGBT • Localization • Mobile • Online Games SIG • Online Safety and Moderation • Outsourcing • Positive impact • Preservation • Production SIG • Programmers SIG • Quality Assurance • Quality of Life • Serious Games • Sex & Game SIG • Students • Tools SIG • User Research • Visual Arts • Women in games • Writing SIG JOIN AN IGDA SIG
  • 48. How do I get there? Farm your connections
  • 49. How do I get there? • Get business cards and contact information from those people who can help you • Write them a thank you email note • Write them a short note about every month or two • Do not expect an answer • Do not get discouraged
  • 50. How do I get there? • Get your degree • Use Social network sites • Practice Online Hygiene • Change your facebook status once a day min. • Tweet twice a day, min. • Join an IGDA Sig and participate • Volunteer • Farm and grow your network
  • 51. Why do I do it?
  • 52. Email: Blog: Twitter: sheri@schellgames.com SheriGranerRay.com @Twylite1 THANK YOU! Resources: IGDA –IGDA.org LGBT - Gaymer.org WIGI –WomenInGamesInternational.org BIG –BlacksInGaming.org ACCESSIBILITY- Gameaccessibility.org

Editor's Notes

  1. This is a tough industry to get in to.. No one’s gonna hand it to you. No one is gonna come to your house and offer you your dream job. YOU have to go out and get it. How do you do that? Social networking.
  2. Social networking