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Let's Talk About Gamification


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This is the presentation I used at the first Thessaloniki Gamification Meetup to present gamification on a variety of professionals.

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Let's Talk About Gamification

  1. 1. Let’s Talk About Gamification What is gamification and how it can help us Vasilis Gkogkidis – January 2017
  2. 2. How did I get here?
  3. 3. What we do • Consulting • Speaking • Training
  4. 4. Definition Gamification “The use of game elements and game-design techniques in non- game contexts.” Werbach and Hunter (2012, p26) 4
  5. 5. “In every job that must be done. There is an element of fun. You find the fun and snap, the job’s a game.” -Mary Poppins
  6. 6. Piano Stairs
  7. 7. How do games work?
  8. 8. “Games give us unnecessary obstacles that we volunteer to tackle” Bernard Suits
  9. 9. Most Expensive Movie Ever Made Most Expensive Game Ever Made Cost: $ 400 million Cost: $ 500 million
  10. 10. Dopamine Dopamine is released before an event that requires some sort of response, pleasurable or otherwise, and drives us to act.
  11. 11. Serotonin Serotonin is a mood regulator. If you have enough you will be happy, if you don’t – you will be miserable.
  12. 12. Oxytocin Oxytocin is key to how we bond to others. This can even occur remotely via social networks such asTwitter!
  13. 13. How Can Gamification Help Us ?
  14. 14. Exercise – Zombie Run
  15. 15. Saying Well Done - Bonusly
  16. 16. Fighting Diseases - Foldit
  17. 17. Fight Hunger – Free Rice
  18. 18. Marketing – James Bond Skyfall
  19. 19. Recruiting – Quest For Oil
  20. 20. Getting People To Notice You
  21. 21. Thank You! Greek Gamification Network @v_gkogkidis