1. Dennis Gaddy
Greater Atlanta Area | 678-378-3450 | dennis.gaddy@gmail.com | www.linkedin.com/in/dggaddy
Operations, Sales and Service Manager
Customer-focused, highly motivated operations, sales and service manager. Background includes the manufacturing,
defense, transportation, and logistics industries. Proven ability to find hidden wastes and other ways to save money.
Skilled in developing solutions that improve processes and boost revenue. Expert in solution selling, negotiations,
new business development, and relationship management. M.B.A., Lean Six Sigma Green Belt. Core competencies
include:
 Operations leadership. Proven ability to “wear a lot of hats” in a small or medium-sized organization. At Unitex,
in charge of all operations and sales in the U.S. for this European company. Annual sales were only $275K when
I took over; we grew to seven employees and over $1M in two years. At AstenJohnson, counseled clients on how
to improve their processes, reduce their energy consumption, and boost their revenue.
 Sales leadership. Strong believer in selling value instead of price alone. Able to assess customer needs, position a
unique solution, and differentiate the product or service. At Unitex, developed a new material handling item that
brought a significant new account on board. In my last full year of sales at AJ, achieved sales of $18M (v. a goal
of $17M) in a market that declined 4%. Achieved a reorder rate for first-time trial opportunities of 100%.
 Customer care. Adept at turning tense situations into opportunities for increased revenues and profits. On my very
first day at Unitex, received a call from an irate customer regarding missed deliveries; resolved a perplexing
problem and turned the customer into a very profitable account. At AJ, often traveled to customer sites after the
sale to conduct product training and to optimize the use of their equipment and our products.
Professional Experience
2009 – 2011 | Unitex USA | Dallas, Georgia
Unitex USA (unitexusa.net) is a manufacturer and distributor of synthetic lifting slings and tie down assemblies. The
products are sold through a series of manufacturer’s representatives and re-sellers throughout North America.
Managing Director
 In charge of all operations and sales in the U.S. for this European company. Delivered the budgets for internal
sales, cost, and expenses. Grew company from $275K in sales to seven employees and over $1M in two years.
 Direct the customer service function including hiring, training and internal sales efforts.
 Accountable for all logistics functions: information technology, order entry, scheduling, inventory management,
domestic and international purchasing, import and export of international shipments, vendor selection, rate
negotiations, and delivery.
 Reduced international freight shipment costs by 3% in 2010, and reduced LTL carriers to two primary
companies, which helped to reduce total freight costs by 2%.
 Manage the HR function; utilized third-parties for insurance, 401(k) and employee manuals.
 Schedule production priorities to meet and exceed customer expectations.
 Personally managed three key customer accounts.
 Managed the MFG Rep agencies that represented our products.
 Conduct training and coaching sessions for the sales, warehouse, and manufacturing staff.
1984 – 2009 | AstenJohnson, Inc. | Jonesboro, Georgia
AstenJohnson (astenjohnson.com) makes paper machine clothing (fabric conveyor belts up to 30’ wide x 200’ long).
Customers include Georgia-Pacific, Mead-Westvaco, and International Paper. This plant closed in 2010.
Product Manager – Press Fabric (1999 – 2009)
 Developed, marketed, and sold solutions to the pulp and paper industry that improve their processes, reduce
energy consumption, and boost revenue. Conduct product presentations and training.
 Built and managed relationships with clients at the local and corporate levels, communicated technical
information, and educated clients on product benefits.
 In my last full year of sales, achieved revenues of $18M (v. a goal of $17M) in a market that declined 4%.
Achieved a reorder rate for first-time trial opportunities of 100%.

2. Dennis Gaddy Page 2
 Maximized revenues by collaborating with the New Products Development Group to evaluate market needs and
develop new products or modify existing products.
 Improved operations and product quality by leading two continuous process and product improvement teams;
improved process flow in one product line by 3%.
 Served as an OSHA-certified Safety Captain for the Product Management Team (zero accidents for three years).
Early Career at AstenJohnson
 Applications Manager (1993 – 1999). Led product presentations for clients, communicating technical data as a
liaison between sales representatives and the manufacturing divisions.
 Product Designer (1991 – 1993). Designed key aspects of paper machine press fabrics.
 Vibration Analyst (1989 – 1991). Conducted diagnostic research on paper machines, collecting, analyzing, and
reporting data for customers throughout North America.
 Machine Operator (1984 – 1989).
1981 – 1984 | Medevac Helicopter Crew Chief | United States Army
 As Senior Crew Chief, supervised six Crew Chiefs and two Unit Supply Clerks.
 Responsible for the maintenance and airworthiness of an assigned UH-1V helicopter.
 Served as a Medevac helicopter crew member.
Education
Master of Business Administration | Saint Leo University | Saint Leo, Florida
Bachelor of Arts in Management | Saint Leo University | Saint Leo, Florida