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Task 3: Planning and preparing a pitch
By Leah Sholem
Title • title ‘POP GEN UK’
• catchy title - will be easily remembered by my target audience.
• Font shows BOLDNESS and vibrancy
Format
• hard copy
• glossy paper - easier to flick through
• 70 pages- include different purposes and advertising space
• tickets for upcoming events
• Monthly magazine
Content
• recommended pop songs
• genre quizzes and
crosswords
• educational and fun
• monthly top 15 pop
songs!
Colour scheme
shade of blue, turquoise and yellow
Bright and positive colours
Similar products available
• competitors in the market:
• Promotions to gain customer loyalty!
• Online copy of the magazine will have a ‘chat
with celeb’ section for £2 extra per month
£4.99
Price and USP
• £3.99
• New mag on the market, shock them with low price
• reflects the high quality of content
• Yearly subscription price of £24.99
• In 50 of the copies sold every month, tickets which allow you
to attend a meet and greet with some of the pop stars!
• Advertised on:
• Billboards
• At pop concerts
• Distributed at:
• WHSmith
• Off licences
• Near train stations
Potential fonts and colour
scheme
• These fonts will be
for the writing inside
of the magazine
font for the title of my front page
Draft layout and double-page
spread
Digital front
cover
Digital
double-
page
spread
Target audience
Primary target audience is ages 14-18,
females under 18; content will need to be
age appropriate
• Easily influenced by social trends
• Become popular in schools in the area
Female aged 14-18, White, British background, Middle
class
Resources
and
personnel
• a camera and editing
software
• a laptop in order to
upload the pictures
• Outfits for the models
• A printer will also be
needed
• Models for my magazine
Thank you for
watching!
Do you have any questions?

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Final Pitch

  • 1. Task 3: Planning and preparing a pitch By Leah Sholem
  • 2. Title • title ‘POP GEN UK’ • catchy title - will be easily remembered by my target audience. • Font shows BOLDNESS and vibrancy
  • 3. Format • hard copy • glossy paper - easier to flick through • 70 pages- include different purposes and advertising space • tickets for upcoming events • Monthly magazine
  • 4. Content • recommended pop songs • genre quizzes and crosswords • educational and fun • monthly top 15 pop songs!
  • 5. Colour scheme shade of blue, turquoise and yellow Bright and positive colours
  • 6. Similar products available • competitors in the market: • Promotions to gain customer loyalty! • Online copy of the magazine will have a ‘chat with celeb’ section for £2 extra per month £4.99
  • 7. Price and USP • £3.99 • New mag on the market, shock them with low price • reflects the high quality of content • Yearly subscription price of £24.99 • In 50 of the copies sold every month, tickets which allow you to attend a meet and greet with some of the pop stars!
  • 8. • Advertised on: • Billboards • At pop concerts • Distributed at: • WHSmith • Off licences • Near train stations
  • 9. Potential fonts and colour scheme • These fonts will be for the writing inside of the magazine font for the title of my front page
  • 10. Draft layout and double-page spread
  • 13. Target audience Primary target audience is ages 14-18, females under 18; content will need to be age appropriate • Easily influenced by social trends • Become popular in schools in the area Female aged 14-18, White, British background, Middle class
  • 14. Resources and personnel • a camera and editing software • a laptop in order to upload the pictures • Outfits for the models • A printer will also be needed • Models for my magazine
  • 15. Thank you for watching! Do you have any questions?