Dan Sutch, director, CAST Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk

1. www.wearecast.org.uk
@dansutch
Lessons about Innovation from Fuse
May 2017

2. Driving social change with digital technology
CAST
Tech for Good
Characteristics
of social
challenge
Existing
digital
behaviours
A convergence of powerful technology,
design approaches
+ reimagining how we can address social
challenges
www.wearecast.org.uk

3. Centre for the Acceleration of Social Technology
CAST works with grant makers, investors and mission driven
organisations to drive social change using technology
We upskill and upscale social-impact organisations to use technology
for accelerated social change.
image cc bryanmmathers.com

4. wearecast.org.uk
Digital architecture

5. A digital product accelerator that fuses the fast-
paced, test-driven, user-centred development of
startups with the reach, reputation and expertise of
established charities.

6. Fusilier charities

7. Weeks
1—4
Interrogate problem
space
User interviews
Understanding user
behaviours
Desk research
Create hypotheses

8. Refined problem
statement
Early idea generation
Idea testing
Paper-based
prototyping
Validating hypotheses
Plan integration
Weeks
5—8

9. Solution statement
User journey mapping
Refined UI design
Start development
Integration into
organisation
Weeks
9—12

10. Four key principles:
test driven | agile development | integration | triple helix

11. Three layers of value – they don’t work independently
www.wearecast.org.uk

12. Test
driven
User
led

13. Driving social change with digital technology
CAST
Workable products and constant iteration
www.wearecast.org.uk

14. Fusing test-driven, user-led processes with an established
non-profit’s reach, expertise, brand and structures
Critical to identify and ensure integration at Board, C-level, across functional
groups and within existing service delivery. Middle management as important as
senior buy-in.
Integration
www.wearecast.org.uk

15. Driving social change with digital technology
CAST
www.wearecast.org.uk

16. Driving social change with digital technology
CAST
Sense and Respond
Talk with 5 ‘service users’ a week
Understand their digital behaviours

17. wearecast.org.uk
hello@wearecast.org.uk
@techforgoodCAST

18. be great at giving and getting help
cc FlickrEduardo Mueses
www.wearecast.org.uk

19. Visit the CharityComms website
to view slides from past events,
see what events we have
coming up and to check out
what else we do:
www.charitycomms.org.uk

20. 25 May 2017
Seminar
London
#CCcreativeculture
The innovative organisation –
promoting a culture of
creativity
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