Jo Wolfe, assistant director, digital, and Tom Kluge, digital analyst, Breast Cancer Care
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Harness the power of the crowd | Digital conference | 27 October 2016CharityComms
Emily Collins, fundraising advisor, I.G. Advisors and Erin Niimi Longhurst, communications and social media advisor, Social Misfits Media
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Adopting a ‘digital first’ approach to health information. Digital transforma...CharityComms
Pierre du Bois, head of communications, Lymphoma Association
Jenny Coldwell, acting digital manager, Lymphoma Association
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
The 'not to' of digital transformation: The MS Society case study | Digital c...CharityComms
Sarah Jordan, digital transformation consultant and Alex Betti, head of digital and content, MS Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social media for change: inspiring Millennials to take real-world action | Di...CharityComms
James Sancto, co-founder and CEO, We Make Change
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Putting users at the heart of your digital products | Digital conference | 27...CharityComms
Catherine Togher, senior change manager, Citizens Advice
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Chatbots and charities | Digital trends seminar | 23 March 2017CharityComms
Lucy Abell, head of communications, Mencap
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Things we can learn from digital start-ups | Digital conference | 27 October ...CharityComms
This document summarizes a presentation on digital startups and lessons that can be applied to charities. It discusses what the presentation will and will not cover. The presentation provides examples of successful startups and their development phases. It also discusses challenges charities may face in adopting startup approaches, including culture, tools, recruitment and scaling. The presentation concludes with questions around how charities can embrace innovation and a "fail friendly" environment to develop digital projects.
Top tips for working content marketing and SEO together | Content marketing c...CharityComms
Victoria Clarke, senior digital editor, NSPCC
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Harness the power of the crowd | Digital conference | 27 October 2016CharityComms
Emily Collins, fundraising advisor, I.G. Advisors and Erin Niimi Longhurst, communications and social media advisor, Social Misfits Media
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Adopting a ‘digital first’ approach to health information. Digital transforma...CharityComms
Pierre du Bois, head of communications, Lymphoma Association
Jenny Coldwell, acting digital manager, Lymphoma Association
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
The 'not to' of digital transformation: The MS Society case study | Digital c...CharityComms
Sarah Jordan, digital transformation consultant and Alex Betti, head of digital and content, MS Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social media for change: inspiring Millennials to take real-world action | Di...CharityComms
James Sancto, co-founder and CEO, We Make Change
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Putting users at the heart of your digital products | Digital conference | 27...CharityComms
Catherine Togher, senior change manager, Citizens Advice
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Chatbots and charities | Digital trends seminar | 23 March 2017CharityComms
Lucy Abell, head of communications, Mencap
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Things we can learn from digital start-ups | Digital conference | 27 October ...CharityComms
This document summarizes a presentation on digital startups and lessons that can be applied to charities. It discusses what the presentation will and will not cover. The presentation provides examples of successful startups and their development phases. It also discusses challenges charities may face in adopting startup approaches, including culture, tools, recruitment and scaling. The presentation concludes with questions around how charities can embrace innovation and a "fail friendly" environment to develop digital projects.
Top tips for working content marketing and SEO together | Content marketing c...CharityComms
Victoria Clarke, senior digital editor, NSPCC
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Transforming supporter experience. Digital transformation conference, 21 May ...CharityComms
Claire Hazle, head of digital, Marie Curie
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Plan and deliver great supporter email journeys | Digital tools and channels ...CharityComms
Claire Donner, digital strategist, more onion
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Skilling-up for transformation. Digital transformation conference, 21 May 2015CharityComms
Bertie Bosrédon, digital strategist
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Building your digital DNA | Digital conference | 27 October 2016CharityComms
Olly Arber, director of communications and digital, Nesta
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Driving engagement and growth through segmentation. Engagement conference, 22...CharityComms
Alison Goldsworthy, head of supporter strategy and engagement, Which?
Shaun Roberts, supporters and promotions manager, Which?
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Getting buy-in from the top: ensuring your digital vision is realised | Digi...CharityComms
Zoe Amar, director, Zoe Amar Communications
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Using your brand to inspire... Brand on the inside, Brand Breakfast, 7 June 2016CharityComms
Chris James, creative and brand adviser, The Scout Association
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to find, engage and work with social influencers | Charity digital confer...CharityComms
Kathryn Excell, head of digital and Nikki Peters, campaign manager, MQ: Transforming Mental Health
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What is an intranet, anyway? The internal communicator's digital toolkit semi...CharityComms
Chris Newstead, head of internal communications, Wellcome Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital tools to supercharge your real-world events. The internal communicato...CharityComms
Jacqui Hill, head of internal communications, Cancer Research UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social business. The internal communicator's digital toolkit seminar, 30 June...CharityComms
Magnus Slingsby, employee engagement manager, WaterAid
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital transformation | Panel: the death of the digital specialist? | Digita...CharityComms
Branislava Milosevic, independent digital strategist and consultant for the not-for-profit sector
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Getting the whole organisation behind your campaign. Changing the game: trend...CharityComms
Sameer Pathak, head of internal communications and engagement, Blue Cross
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The era of digital workers | Panel: the death of the digital specialist? | Di...CharityComms
Julie Dodd, director of digital transformation and communication, Parkinson's UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Website content – keeping out the ‘meh’ - | Charity digital conference | 21 N...CharityComms
Emma Dalby Bowler, digital content and marketing manager and Gareth John, digital development manager, Mind
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The rise of the contactless charity box | Digital trends seminar | 23 March 2017CharityComms
Megan Johnston, fundraising product manager and Jennifer Lyal, fundraising product assistant, NSPCC
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The document discusses ways that volunteers can support the charity Media Trust. Media Trust provides communications resources, training, and support to help other charities improve their marketing and communications. Volunteers can speak at Media Trust events, contribute written content and resources to help charities, and provide mentoring. They are seeking volunteers to review and rewrite existing materials, create new guides and templates, and participate in training and networking events. The document promotes volunteering with Media Trust and provides contact information for those interested.
Influencing culture and enhancing skills. Digital transformation conference, ...CharityComms
Karina Brisby, director of digital, The Children’s Society
Lucy Wappett, digital manager, The Children’s Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
How to Regularly – and Without a Lot of Extra Effort – Find, Capture and Shar...NetSquared Vancouver
The document provides tips for non-profits on how to regularly find, capture, and share good stories about their organization without much extra effort. It recommends planning storytelling by creating a document of important yearly moments and assigning story finders. It also suggests cultivating an organizational culture where collecting stories is part of everyone's job. The document then discusses how to improve interview skills and tools to capture different types of stories digitally. Finally, it advises how to repurpose great stories across multiple channels and make informed decisions about which channels an audience is most active on.
The value of brand in attracting and retaining talent. Brand on the inside, B...CharityComms
Steve Kelly, chief human resources and leadership officer, Avanade
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Getting your story right | Digital conference | 27 October 2016CharityComms
Oli Lewington, engagement director, Cystic Fibrosis Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
A journey to a single customer view: why CRM projects are hard but worth it |...CharityComms
Megan Griffith Gray, head of planning, digital and communications and James Steele, CRM manager, NCVO
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Transforming supporter experience. Digital transformation conference, 21 May ...CharityComms
Claire Hazle, head of digital, Marie Curie
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Plan and deliver great supporter email journeys | Digital tools and channels ...CharityComms
Claire Donner, digital strategist, more onion
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Skilling-up for transformation. Digital transformation conference, 21 May 2015CharityComms
Bertie Bosrédon, digital strategist
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Building your digital DNA | Digital conference | 27 October 2016CharityComms
Olly Arber, director of communications and digital, Nesta
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Driving engagement and growth through segmentation. Engagement conference, 22...CharityComms
Alison Goldsworthy, head of supporter strategy and engagement, Which?
Shaun Roberts, supporters and promotions manager, Which?
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Getting buy-in from the top: ensuring your digital vision is realised | Digi...CharityComms
Zoe Amar, director, Zoe Amar Communications
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Using your brand to inspire... Brand on the inside, Brand Breakfast, 7 June 2016CharityComms
Chris James, creative and brand adviser, The Scout Association
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to find, engage and work with social influencers | Charity digital confer...CharityComms
Kathryn Excell, head of digital and Nikki Peters, campaign manager, MQ: Transforming Mental Health
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What is an intranet, anyway? The internal communicator's digital toolkit semi...CharityComms
Chris Newstead, head of internal communications, Wellcome Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital tools to supercharge your real-world events. The internal communicato...CharityComms
Jacqui Hill, head of internal communications, Cancer Research UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social business. The internal communicator's digital toolkit seminar, 30 June...CharityComms
Magnus Slingsby, employee engagement manager, WaterAid
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital transformation | Panel: the death of the digital specialist? | Digita...CharityComms
Branislava Milosevic, independent digital strategist and consultant for the not-for-profit sector
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Getting the whole organisation behind your campaign. Changing the game: trend...CharityComms
Sameer Pathak, head of internal communications and engagement, Blue Cross
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The era of digital workers | Panel: the death of the digital specialist? | Di...CharityComms
Julie Dodd, director of digital transformation and communication, Parkinson's UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Website content – keeping out the ‘meh’ - | Charity digital conference | 21 N...CharityComms
Emma Dalby Bowler, digital content and marketing manager and Gareth John, digital development manager, Mind
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The rise of the contactless charity box | Digital trends seminar | 23 March 2017CharityComms
Megan Johnston, fundraising product manager and Jennifer Lyal, fundraising product assistant, NSPCC
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The document discusses ways that volunteers can support the charity Media Trust. Media Trust provides communications resources, training, and support to help other charities improve their marketing and communications. Volunteers can speak at Media Trust events, contribute written content and resources to help charities, and provide mentoring. They are seeking volunteers to review and rewrite existing materials, create new guides and templates, and participate in training and networking events. The document promotes volunteering with Media Trust and provides contact information for those interested.
Influencing culture and enhancing skills. Digital transformation conference, ...CharityComms
Karina Brisby, director of digital, The Children’s Society
Lucy Wappett, digital manager, The Children’s Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
How to Regularly – and Without a Lot of Extra Effort – Find, Capture and Shar...NetSquared Vancouver
The document provides tips for non-profits on how to regularly find, capture, and share good stories about their organization without much extra effort. It recommends planning storytelling by creating a document of important yearly moments and assigning story finders. It also suggests cultivating an organizational culture where collecting stories is part of everyone's job. The document then discusses how to improve interview skills and tools to capture different types of stories digitally. Finally, it advises how to repurpose great stories across multiple channels and make informed decisions about which channels an audience is most active on.
The value of brand in attracting and retaining talent. Brand on the inside, B...CharityComms
Steve Kelly, chief human resources and leadership officer, Avanade
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Getting your story right | Digital conference | 27 October 2016CharityComms
Oli Lewington, engagement director, Cystic Fibrosis Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
A journey to a single customer view: why CRM projects are hard but worth it |...CharityComms
Megan Griffith Gray, head of planning, digital and communications and James Steele, CRM manager, NCVO
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Childline – how to make a telephone helpline engaging for an online younger a...CharityComms
Holly Smith, digital project manager (Childline) and Emma McQuillan, brand marketing manager, NSPCC
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Delivering great customer experience through digital | Digital conference | 2...CharityComms
Cory Hughes, director, digital experience and strategy, Precedent
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
People-based marketing: targeting people at the right time and place | Digita...CharityComms
Clare Cook, deputy director of fundraising and communications, Missing People
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Reflections from beyond the digital team | Panel: the death of the digital sp...CharityComms
Emma McQuillan, brand marketing manager, NSPCC
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Viral content and virtual reality – creating an experiential marketing campai...CharityComms
Tom Madders, head of campaigns and community engagement and Chrystyna Chymera, marketing manager, National Autistic Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to develop a successful consumer personalisation strategy | Digital confe...CharityComms
Vimal Patel, commercial director, FARM Digital
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Take off with landing pages | Digital conference | 27 October 2016CharityComms
Mandy Johnson, former director of partnerships, Change.org and Matt Collins, managing director, Platypus Digital
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital Marketing proposal for Health-N-Life magazine in Qatar. It includes campaign and marketing ideas for day to day marketing use. Social Media and other Digital Media channels
Digital Transformation - Institute of Fundraising National Convention (06/07/...Purple Vision
Steve Thomas and Bertie Bosredon share their vision for Digital Transformation in this session at the 2015 IoF Fundraising Convention. Covering everything from what to how, this presentation offers insights into how your charity or non profit can develop and transform itself digitally.
Jo Wolfe, Assistant Director of Digital at Breast Cancer Care spoke at #twbconf 2016.
The UK's breast cancer support charity has long been a pioneer of supporting women through digital tools. As the opportunities for digital support grow, their ambitions are also increasing. Find out how the team at Breast Cancer Care develop new digital products and drive innovation across the charity.
Becca Demo: https://vimeo.com/167913216
Maturity Matrix: http://digitalmaturity.co.uk/
A different kind of IT leadership is required in the digital age. New leadership styles and maybe even new leadership capabilities are needed to capture the business advantages of cloud, mobile, social, analytics and the InterNet of Things. This is now a team game, that cannot be won by individual star players alone. We will discuss how to lead multiple influencing networks and how to collaborate and challenge orthodoxies across organisational boundaries. Don’t ask if you need a CDO, ask if you have the right existing CxOs and if they are working together as digital leaders.”
Support your project online and socially workshopCourtney Ireland
Unlocking your community potential with digital
By Steve Haines – Neighbourly
The pace of technology is moving fast and there are endless opportunities to use it to help connect people, gain new sources of support and resources, and tell your story to engage supporters. But small charities and community groups are often benefiting least from these opportunities. This workshop will showcase the best of these technologies, draw together case studies, helpful advice and tips, and help you get the most out of these new tools to deliver greater impact.
Unlocking your community potential with digital
- By Steve Haines – Neighbourly
The pace of technology is moving fast and there are endless opportunities to use it to help connect people, gain new sources of support and resources, and tell your story to engage supporters. But small charities and community groups are often benefiting least from these opportunities. This workshop will showcase the best of these technologies, draw together case studies, helpful advice and tips, and help you get the most out of these new tools to deliver greater impact.
Livity Africa is a youth development NGO that was launched in 2011 in Cape Town. It aims to harness the ability of young people to create sustainable livelihoods and amplify authentic youth voices. It does this through digital platforms, campaigns, and training programs co-created with youth. Some of its programs include the Live SA digital magazine run by youth, the #2X campaign to encourage youth political engagement, and the Digify training programs that provide digital skills training and job placement for youth. Livity Africa works with clients and partners to develop tailored solutions and gain insights from youth on issues like branding, products, and social impact.
Mental Health Proud 2018: MyCA workshop Tweeting for CPDFiona Cameron
The document discusses My Care Academy, a partnership that provides bite-sized learning opportunities for healthcare professionals through online resources and social media. It promotes joining their Knowledge Bank for collaboration, participating in Twitter chats for CPD credits, and blogging to share knowledge and experiences. Social media is positioned as a tool for continuous professional development and networking to improve patient care.
This document provides information about a two-day masterclass on digital citizen engagement for government. The masterclass will be facilitated by Crispin Butteriss and will provide practical tools and strategies for connecting citizens with policy development through digital channels. It will cover topics like identifying engagement objectives, managing risks, using tools like ideation and crowd-sourcing, and developing a digital engagement strategy. The class is aimed at professionals involved in stakeholder engagement, communications, and policy planning from the public sector.
Bite Sized Learning Tweeting for CPD by My Care Academy #MHProud18 slidesMy Care Academy
By Jenny Springham & Helen Kehoe My Care Academy workshop slides from My Care Academy at the MDX University Mental Health Proud to be Different conference 5 June 2018 - Middlesex University, London
Digital Marketing proposal for a new luxury medical centre in Qatar. It includes campaign and marketing ideas for day to day marketing use. Social Media and other Digital Media channels
The Widening Digital Participation program aims to improve digital inclusion for excluded communities by ensuring everyone has the skills and means to access digital health services. About 11.9 million people in the UK lack these skills. The program takes approaches like designing for inclusion, learning about barriers, and building local digital inclusion capabilities. It has run digital inclusion pathfinder projects in communities to address needs and create solutions. These include a physical health hub in Nailsea and working with homeless services in Hastings. The program will transition to NHSX and continue working to scale effective models and embed digital inclusion practices.
Digitally Transforming Primary Care – Making it Happen at Scale ConferenceRachelHatfield7
Digitally Transforming Primary Care – Making it Happen at Scale Conference, held on Wednesday 19th June 2019, London.
For NHS leaders - Commissioning, workforce development, digital delivery; practising GPs, general practice nurses, practice managers; everyone involved in delivery of primary care and evolving Primary Care Networks
Content provides value to gain attention and should include both topical and evergreen pieces. Connections are built through social media and email to develop relationships. Commerce aims to optimize the purchasing funnel through lead generation or online sales. The DMI certification benefits include staying informed of new developments, improved employability, promotions, distinguishing oneself from peers, and worldwide credibility.
Digital Leads: 10 Keys to Newsroom TransformationKDMC
In a unique partnership, Knight Digital Media Center and the leadership that is now part of the Journal Media Group, developed a process to speed digital transformation in the 13 newsrooms. Where the effort was successful, 10 factors were consistently at work. This free webinar will explore those factors.
Similar to Measuring digital maturity to drive culture change | Digital conference | 27 October 2016 (20)
The science behind fake news and misinformation: lessons for effective charit...CharityComms
Dr Andreas Kappes, lecturer, City, University of London
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to find the heart of your story and truly connect with your audienceCharityComms
Stephen Follows, creative director, Catsnake
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Testing stories in the real world: a case study breakdown with Unicef and Cat...CharityComms
Stephen Follows, creative director, Catsnake and Madhu Parthasarathi, digital campaigns manager, Unicef
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Shifting public perceptions of childhood obesity as part of a long-term appro...CharityComms
Rosa Vaquero, head of communications and Rachel Pidgeon, communications manager, Guy's and St. Thomas' Charity
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Golden rules for changing hearts and minds in divided timesCharityComms
Nicky Hawkins, director of impact, FrameWorks Institute
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How framing is changing the rules of charity commsCharityComms
Luke Henrion, strategic communications manager and Paul Brook, chief copywriter, Joseph Rowntree Foundation
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Applying behavioural insights to commsCharityComms
Clare Delargy, senior advisor, The Behavioural Insights Team
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Alexandra Chesterfield, behavioural scientist, Depolarization Project and Laura Osborne, associate, Depolarization Project and campaigns director, London First
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What if we thought right outside the box?CharityComms
Antonio Cappelletti, director of engagement and communications, The Brain Tumour Charity
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Creating a new sea story - a first aid kit for ocean communicationsCharityComms
The document discusses creating effective communication strategies for raising awareness about ocean conservation. It recommends establishing that the ocean has health, showing how human health is connected, communicating past harms, focusing on solutions and stewardship, being creative, and repeating key messages. The Marine CoLAB aims to cultivate public understanding of ocean systems and solutions through collaboration, experimentation, and framing issues around shared values. Their "changing health" story and reframing the ocean as the planet's body or climate's heart are presented as promising communication approaches.
This document summarizes trends affecting charities and nonprofit organizations. It discusses how the COVID-19 pandemic may accelerate changes to flexible working arrangements. Younger generations are having different views of charities that organizations need to understand. While Brexit continues to impact politics, charities must work to build relationships with new MPs and consider how to engage Conservative voters. Mental health and environmental issues are rising up public and political agendas. Charities are experimenting with pop-up events and spoken word audio to engage new audiences.
What defines us? The importance of authentic communicators and the misconcept...CharityComms
Gary Mazin, stories library manager, RNIB
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What has our brand got to do with our gossip culture?CharityComms
Kelly Smith, partner, NEO and Karin Tenelius, founder, Tuff Leadership Training
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to identify or develop a values framework and apply it to your audiencesCharityComms
Cian Murphy, research director, nfpSynergy
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Embedding social research insights into your communications and culture CharityComms
Kate Nightingale, head of marketing and communications and Francesca Albanese, head of research and evaluation, Crisis
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
20 Voices for 2020: Using supporter-generated content to share personal storiesCharityComms
This document discusses a campaign by Fight for Sight called "20 Voices for 2020" that aims to raise awareness of the personal impact of sight loss in the UK. It will feature 20 supporter-generated videos sharing stories of how sight loss has affected people's lives. While supporter-generated content is authentic, it also poses risks like unsuitable language or poor storytelling. To address this, the document recommends carefully selecting case studies and having open conversations about language to guide stories in the right direction without compromising authenticity.
Crisis at Christmas: Sharing real-life stories at the point of supportCharityComms
Grace Stokes, senior media officer and George Olney, stories manager, Crisis
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How Bowel Cancer UK maximise case studies during Bowel Cancer Awareness MonthCharityComms
Francesca Corbett, press manager, Bowel Cancer UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Crisis communications isn't always about the negativeCharityComms
Nicola Swanborough, acting head of external affairs, Epilepsy Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What opportunities does the new parliament offer charities?CharityComms
This document summarizes a report on opportunities for charities in the new UK parliament. It finds that Brexit, housing, education, and the economy top MPs' agendas. Conservative MPs were more likely to trust and engage with local charities. Face-to-face meetings and events were seen as the most influential ways for charities to contact MPs. The report advises charities to emphasize their local links and constituency-level impacts to appeal to Conservative MPs.
Presentation by Rebecca Sachs and Joshua Varcie, analysts in CBO’s Health Analysis Division, at the 13th Annual Conference of the American Society of Health Economists.
Presentation by Julie Topoleski, CBO’s Director of Labor, Income Security, and Long-Term Analysis, at the 16th Annual Meeting of the OECD Working Party of Parliamentary Budget Officials and Independent Fiscal Institutions.
Causes Supporting Charity for Elderly PeopleSERUDS INDIA
Around 52% of the elder populations in India are living in poverty and poor health problems. In this technological world, they became very backward without having any knowledge about technology. So they’re dependent on working hard for their daily earnings, they’re physically very weak. Thus charity organizations are made to help and raise them and also to give them hope to live.
Donate Us:
https://serudsindia.org/supporting-charity-for-elderly-people-india/
#oldagehome, #donateforeldersinkurnool, #donateforelders, #donationforelders, #donateforoldpeople, #donationforoldpeople, #sponsorforelders, #sponsorforoldpeople, #donationforcharity, #charity, #seruds, #kurnool, #donateforoldagehome, #oldagehomedonation
The Power of Community Newsletters: A Case Study from Wolverton and Greenleys...Scribe
YOU WILL DISCOVER:
The engaging history and evolution of Wolverton and Greenleys Town Council's newsletter
Strategies for producing a successful community newsletter and generating income through advertising
The decision-making process behind moving newsletter design from in-house to outsourcing and its impacts
Dive into the success story of Wolverton and Greenleys Town Council's newsletter in this insightful webinar. Hear from Mandy Shipp and Jemma English about the newsletter's journey from its inception to becoming a vital part of their community's communication, including its history, production process, and revenue generation through advertising. Discover the reasons behind outsourcing its design and the benefits this brought. Ideal for anyone involved in community engagement or interested in starting their own newsletter.
2. Agenda
• Digital Vision at Breast Cancer Care
• The Digital Maturity Matrix
• Maturity Strengths & Weaknesses
(Group)
• Digital Culture
• Digital Culture Scenario (Group)
@msjowolfe
@tomkluge
Hello!
5. Our digital strategy aim
Every person affected by breast cancer, or
motivated by our cause, is able to engage with
us in a meaningful way through digital.
6. Our objectives
1. Increase the reach and impact of existing and
new services
2. Uplift our fundraising income
3. Champion our brand
4. Engage our audiences in a community
5. Increase our digital maturity
7. “a process of maturing along a
continuum, rather than a radical event
like a transformation”
What is digital maturity?
10. Technology
Underlying technology used for
digital/technical development
Channels & Devices
Platforms, products and devices used by
users to access content
Audiences
Identifying, segmenting and understanding
users
User Experience
The management of the overall digital
experience, tailored to segments
Content
Creation and management of assets
Campaigns
Management of marketing
communications
Analytics
Performance measurement and
optimisation
Governance
Governance of digital activity to ensure it
meets organisational needs
14. The Digital Culture Continuum
Rejecting
Don’t want to engage in digital, limited activity
Experimenting
Organic, chaotic activity, willingness but no plan
Organising
Centralised, under one function
Evolving
Decentralised with a clear framework, digital enhances all
functions
BCC is
here!
15. What stage are you at on
the Digital Culture
Continuum?
Group Activity
16. The Digital Culture Continuum
Rejecting
Experimenting
Organising
EvolvingStageofDigitalCulture
Time
18. • You are an agency called DIGICAT
• A charity called Capes For Kittens is an organisation of 50 people with a digital
team of 3
• All of the digital skills reside in the digital team, but they want a digital culture
• Your brief is to increase digital maturity across the charity by implementing a digital
culture programme
19. The Digital Culture Programme
The Digital Culture
Programme aims to
integrate digital into
the work of all teams
across Breast
Cancer Care
The programme ties into the “empower” strand of the Digital Vision.
20. Why integrate digital into teams?
Improving
digital literacy
within the
organisation
Increasing
engagement
with service users
and supporters
Increasing
capacity of the
Digital Team
21.
22. Digital Culture
Programme
1:1 training on Hootsuite 1:1 training on CMS 1:1 training on Adestra
Introduction to
Social Media Writing For The Web Email Marketing
Announced Nov ‘15
Classroom
sessions held Jan-
Feb ‘16
1:1 training held
March – April ‘16 All Digital Champions up and running by April 2016
23. What else?
Creating clear
guidance and support
for use across all of
our channels
Review the
programme at
significant points
during its
evolution
Establish a
cross team
workflow
and defined
processes
Continue to celebrate and inspire through our monthly
Digital Lab sessions
24. Was the training useful and why?
Good to focus on
specifics to BCC
rather than social
media in general
A big thank you
for making it so
informative and
enjoyable!
Great session,
expertly delivered;
good use of hand
outs and practical
activities
Will definitely be able
to put what I learnt into
practise in the future
28. Visit the CharityComms website
to view slides from past events,
see what events we have
coming up and to check out
what else we do:
www.charitycomms.org.uk