Evaulation 2
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The student created a music video, digipak, and magazine advertisement that were all linked through a common water theme. For each piece, the student researched conventions of the genres to include appropriate elements and ensure consistency across the works. The music video, digipak, and advertisement were also designed to promote each other by featuring similar visuals and including references and links between the pieces. The end results were coherent creative works that effectively promoted the artist through an interconnected promotional campaign.
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In what ways does your media product...
The media product challenges conventions by filming the music video in a handheld style to portray an intimate, personal account of a relationship. It also challenges digipak conventions by including some image panels without text, to present a sense of mystery and reflect the personal nature of the video. However, the product also develops conventions by including youths and relationships between characters, and having a simple structure that introduces plot, narrative and characters. The advert reflects conventions through its vintage style, bold text, and consistency across print products.
Media evaluation question 2
The document discusses the challenges of designing packaging and marketing materials for an indie band. The designer started with images focusing on the band itself but found they did not fit the band's indie-pop style after seeing their music video. The designer switched to only using plasticine models on the digipak and poster to create a fun, creative identity in line with the band's new artistic style shown in the video. Adding competitions and extras like a live CD helped market the materials despite the lack of band images. Ensuring consistency across the designs and linking them to the memorable music video helped establish the band's image through a cohesive cross-media campaign.
Q2
Through using synergistic promotional packages, the digipak, music video, and magazine advert effectively promoted each other. The digipak advertised the album and was in turn advertised in the magazine. Viewers of the music video or readers of the digipak would be tempted to consume the other media. Together, the packages created recognition of the artist and album across formats to boost sales and awareness.
How effective is the combination of your main
The document discusses the effectiveness of combining a band's main product (a music video) with ancillary texts (a poster and digipak). Key elements that link the products together include a puzzle piece theme representing a relationship breakup, images of the lead singer wearing the same clothes, and incorporation of other band members. Colors, fonts, and logos are also carried over to create a consistent brand identity and appeal to audiences seeking escapism and self-identity. An audience survey found that consistency across products helps audiences connect with the band and is more likely to encourage album purchases.
Evaluation question 2
The document discusses the effectiveness of combining a main music product (an album) with ancillary tasks (a digipak and magazine advertisement). It describes the extensive research conducted on similar products in genres like house music to determine design choices. This included looking at albums by Daft Punk and The Beatles. Mockups were created and feedback was gathered to help decide on a quirky yet professional style that matched the lighthearted video. The final digipak and ad featured consistent branding elements like a red filter and space theme to tie the products together cohesively and effectively promote the artist.
Evaluation question 2
The document discusses the design process for ancillary products like a digipak and magazine advertisement to accompany a main music product. Extensive research was conducted on designs of similar products in genres like house music. Trials were made and feedback received to help determine the design approach. The final digipak design features the album cover art with a red filter and image of the artist to create brand identity. The magazine ad also features the album art to link it to the digipak while using a formal style to clearly convey information to audiences. The products were designed to have consistent branding that would help popularize and sell all of the items.
Evaluation question 2
The student created a music video, CD cover, and magazine advertisement to promote a song and album. The projects were meant to evoke a 1960s style with modern elements. Specifically, the student used a black and white effect throughout, incorporated 1960s-inspired fashion and makeup, and featured paper hearts as a symbol of the main character's foolish love in all three projects to maintain consistency of theme and style. The student aimed to clearly link the projects to represent a cohesive promotional package for the song and artist.
How effective is the combination of your main
The document discusses the effectiveness of combining a band's main product (a music video) with ancillary texts (a poster and digipak). Key themes and imagery are repeated across all products to create a link. Puzzles pieces represent the song's theme of a breakup. The lead singer's appearance and clothes are consistent to build identity. Mysterious shots avoid directly showing the artist's life. Colors and fonts match to present a cohesive package that attracts audiences and encourages buying the full album. Repeated branding elements increase recognition and loyalty. Mystery and suspense keep viewers engaged with the video. The combination of products builds an identity for fans and meets their needs for escapism and self-expression.
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In what ways does your media product...
The media product challenges conventions by filming the music video in a handheld style to portray an intimate, personal account of a relationship. It also challenges digipak conventions by including some image panels without text, to present a sense of mystery and reflect the personal nature of the video. However, the product also develops conventions by including youths and relationships between characters, and having a simple structure that introduces plot, narrative and characters. The advert reflects conventions through its vintage style, bold text, and consistency across print products.
Media evaluation question 2
The document discusses the challenges of designing packaging and marketing materials for an indie band. The designer started with images focusing on the band itself but found they did not fit the band's indie-pop style after seeing their music video. The designer switched to only using plasticine models on the digipak and poster to create a fun, creative identity in line with the band's new artistic style shown in the video. Adding competitions and extras like a live CD helped market the materials despite the lack of band images. Ensuring consistency across the designs and linking them to the memorable music video helped establish the band's image through a cohesive cross-media campaign.
Q2
Through using synergistic promotional packages, the digipak, music video, and magazine advert effectively promoted each other. The digipak advertised the album and was in turn advertised in the magazine. Viewers of the music video or readers of the digipak would be tempted to consume the other media. Together, the packages created recognition of the artist and album across formats to boost sales and awareness.
How effective is the combination of your main
The document discusses the effectiveness of combining a band's main product (a music video) with ancillary texts (a poster and digipak). Key elements that link the products together include a puzzle piece theme representing a relationship breakup, images of the lead singer wearing the same clothes, and incorporation of other band members. Colors, fonts, and logos are also carried over to create a consistent brand identity and appeal to audiences seeking escapism and self-identity. An audience survey found that consistency across products helps audiences connect with the band and is more likely to encourage album purchases.
Evaluation question 2
The document discusses the effectiveness of combining a main music product (an album) with ancillary tasks (a digipak and magazine advertisement). It describes the extensive research conducted on similar products in genres like house music to determine design choices. This included looking at albums by Daft Punk and The Beatles. Mockups were created and feedback was gathered to help decide on a quirky yet professional style that matched the lighthearted video. The final digipak and ad featured consistent branding elements like a red filter and space theme to tie the products together cohesively and effectively promote the artist.
Evaluation question 2
The document discusses the design process for ancillary products like a digipak and magazine advertisement to accompany a main music product. Extensive research was conducted on designs of similar products in genres like house music. Trials were made and feedback received to help determine the design approach. The final digipak design features the album cover art with a red filter and image of the artist to create brand identity. The magazine ad also features the album art to link it to the digipak while using a formal style to clearly convey information to audiences. The products were designed to have consistent branding that would help popularize and sell all of the items.
Evaluation question 2
The student created a music video, CD cover, and magazine advertisement to promote a song and album. The projects were meant to evoke a 1960s style with modern elements. Specifically, the student used a black and white effect throughout, incorporated 1960s-inspired fashion and makeup, and featured paper hearts as a symbol of the main character's foolish love in all three projects to maintain consistency of theme and style. The student aimed to clearly link the projects to represent a cohesive promotional package for the song and artist.
How effective is the combination of your main
The document discusses the effectiveness of combining a band's main product (a music video) with ancillary texts (a poster and digipak). Key themes and imagery are repeated across all products to create a link. Puzzles pieces represent the song's theme of a breakup. The lead singer's appearance and clothes are consistent to build identity. Mysterious shots avoid directly showing the artist's life. Colors and fonts match to present a cohesive package that attracts audiences and encourages buying the full album. Repeated branding elements increase recognition and loyalty. Mystery and suspense keep viewers engaged with the video. The combination of products builds an identity for fans and meets their needs for escapism and self-expression.
Evaluation
The document discusses what the author learned from creating a preliminary college magazine task and applying that to a subsequent music magazine task. Some key lessons included: having more examples of music magazines to draw from made the second task easier; spending more time editing photos for the music magazine resulted in higher quality images; and managing time better by not obsessively redoing work and setting interim deadlines helped complete the second magazine on time.
Evaluation Question 2
The document discusses how effectively the creator's main music video product and ancillary tasks of a digipak and poster work together. Through thorough research of the genre and artist, feedback, and brand guidelines, the products portray a consistent theme of abuse, pain, and suffering through similar images of a distressed girl. This creates an effective combination of tasks that entertain the audience and relate the protagonist's experience. The magazine ad also advertises the album and draws connections to the music video through a shared image, color scheme, and consistent fonts.
Media evaluation question 7
The student learned several things from creating a preliminary college magazine to a final music magazine. For the music magazine, they had more examples to look to for style guidance, which made them more confident. They also had experience with the software from the first task, allowing them to spend less time on technical aspects. For the music magazine, they were able to experiment more with photography techniques like different shot types. They also learned the importance of time management and meeting deadlines.
Evaluation question 2
The document discusses how the creator linked their three marketing products - a music video, website, and digipak. To create consistency, the same colors and fonts were used across the digipak and website. The artist also maintained a consistent style through costumes, makeup, hair, and camera techniques featured in all three products. This helped establish a clear brand identity. The creator incorporated a color scheme, consistent artist look, and camera distances to clearly link the products and convey a country theme. Social media was used to promote the video and link the products, and synergy was created by viewing the video on the website and purchasing products there.
Question 2
The document discusses the effectiveness of combining a main product and ancillary texts by maintaining consistency across products. Specifically, it maintains:
- A consistent color scheme, font, and camera shots to create continuity.
- A logo featured on all products to easily identify the artist and increase recognition.
- Medium and close-up shots on the artist to engage the target audience and reflect the artist's personality.
- Some props are deliberately excluded to intrigue audiences and encourage viewing the music video.
Overall, maintaining these consistent elements across the three products creates an interrelationship that effectively promotes the artist.
Evaluation Question 2
The document discusses the effectiveness of combining the main product (a music album) with ancillary texts (additional promotional materials).
To ensure continuity across products, the author established a consistent color scheme, font, camera shots, and logo. This unified branding allows the target audience to easily recognize and associate all of the artist's products.
Specific design elements like costumes, camera angles, and rule of thirds composition techniques were used intentionally to portray the artist as confident, glamorous, and independent in a way that would appeal to the target demographic.
Some props from the music video were deliberately excluded from other materials to generate intrigue and encourage audiences to watch the full video. Overall, the interlinking iconic elements
Evaluation question 2
The document discusses how the author designed three media products - a music video, advertisement poster, and digipac - for a pop artist named Phoebe Cooper. To make the products feel cohesive and professional, the author ensured consistency across key elements like color scheme, logo/font, and camera shots. A vibrant color palette of blues, whites, and blacks was used throughout to suit the pop genre. Medium and close-up shots of the artist were used to emphasize her status and appeal to the target audience. Small props from the music video were deliberately excluded from the other products to encourage audiences to watch the full video.
Evaluation question 2
The combination of the artist's music video, website, and digipak were effective because they maintained consistency through shared themes, colors, fonts, and the artist's recognizable style and appearance across all products. This consistency helped create a clear brand identity and linked all the products together to make it obvious they belonged to the same artist. Elements like shared color schemes, costumes, and camera techniques were incorporated into all three products to further strengthen their connection and messaging.
Evaluation Question 1
The document discusses conventions in music videos and how the author's music video for Lady Gaga's "Till It Happens to You" adheres to and develops conventions. The author researched conventions like shot types, camera angles, editing, and mise-en-scene. They filmed the video using mostly close-ups and a tripod to convey emotion. They also included sexualized makeup and revealing clothing to portray the song's message about exploitation while conforming to industry demands. Overall, the author felt their video adhered to conventions through its use of techniques like performance, editing, and visual elements.
Evaluation 2
1) The document discusses the creation of a music video, Digipak, and poster by the author to promote a pop song.
2) A cohesive house style was developed across the products using similar colors, typography, and imagery to tie them together.
3) Specifically, blues and pinks were used to represent the relationship explored in the song, while powder paint explosions represented catharsis and current emotions. Close-up shots of the artist were featured to promote recognition.
Question 1
The document discusses how the media product follows conventions of real music videos, magazines, and digipaks, while also attempting to challenge some conventions.
For the music video, it uses conventions like editing and imagery to tell a narrative, and represents stereotypes commonly seen in music videos.
The magazine ad follows layout conventions but challenges where titles and credits are placed. It also includes production details and a website, conforming to conventions.
The digipak follows conventions for layout, barcode, and track listing, but challenges conventions by using two colors instead of one throughout. It also includes a handwritten note, something not commonly seen. Overall, the document examines how the product draws from real conventions while also attempting
Question 2
The combination of the main music video and ancillary marketing materials was effective because it maintained a coherent house style that was recognizable to the target audience. This style included urban themes, blurred imagery, neon colors, and a cheap indie aesthetic to appeal to fans of the genre. Feedback from the target audience confirmed they could identify the related materials based on sharing these stylistic elements and conventions established in the style guide. While opinions may vary, the research ensured the package resonated with its intended target market.
Evaluation
My target audience would be attracted to my video and ancillary products. The consistency of black in my colors and video represents the nightlife enjoyed by young people. Featuring some aspects of R&B artist style would help expand my fan base by appealing to fans of that genre.
My main ancillary products, including a simple digipak design, were successful. The digipak focused attention on my picture by keeping other colors and designs minimal. Positive reviews from media sources were included to promote the music. The advertisement poster mainly featured upcoming tour dates to help gain new fans. The bubbly music video gives a taste of the album and shows a relatable love story to create connection with viewers.
Evaluation question 2
The document summarizes the creation of three media products - a music video, digipak, and magazine advert - to promote an artist. The products were designed to support each other through using consistent imagery from the music video shoot locations in London. Still photos from the video shoot were used for the print products rather than lower quality screenshots. Feedback confirmed the products effectively promoted each other and connected back to the music video through their shared London imagery and theme of a fun party atmosphere. While the video was most enjoyable to create due to working with others, the creator took pride in presenting the cohesive promotional campaign.
Evaluation 2
The document discusses the creation of a digipak and magazine advertisement for an unsigned artist. The creator researched existing digipaks and ads within the hip hop/rap genre to understand professional standards. Trials were conducted and feedback received to design products that portrayed the artist as serious and unique, helping to build a brand identity and large fan base. The final digipak features a mid-shot of the artist with plasma effects and the ad appears in Hip Hop XXL magazine to target the right audience. Both products use a consistent theme to familiarize audiences with the artist.
Evaluation 2
The document discusses the creation of a digipak and magazine advertisement for an unsigned artist. The creator researched existing digipaks and ads within the hip hop/rap genre to understand professional standards. Trials were conducted and feedback received to design products that portrayed the artist as serious and unique, helping to build a brand identity and large fan base. The final digipak features a mid-shot of the artist with plasma effects and the ad appears in Hip Hop XXL magazine to target the right audience. Both products use a consistent theme to familiarize audiences with the artist.
Evaluation
The document summarizes Sarah Tariq's evaluation of a music video project. It discusses how the music video uses conventions from real media products through techniques like matching shots to the pace of the song. Feedback was received from classmates and online surveys that the video had good humor, storyline, and pacing. Photoshop and iMovie were used to edit the video and create promotional materials, and feedback helped improve the work.
Q2
The document discusses the effectiveness of combining a music album with ancillary promotional materials like a music video, digipak, and magazine advert. It notes that these materials promote each other by drawing audience attention across the different products. For example, someone who enjoys the song on the magazine advert may then be tempted to buy the album. Together, the package of materials creates synergy by connecting the products so that success of one can benefit the others. The document concludes that the final products were well linked to promote each other, though a lyric booklet could have improved the connections further.
Question 3
The feedback from audiences showed that:
- The consistent color scheme across products communicated the serious theme.
- An image from the music video was an effective promotional element.
- Lack of continuity in color between one advert and other products made the connection unclear.
- The intended indie genre was identified from the style of the products.
However, one advert was also said to give an R&B vibe from the typography.
- Dark lighting on the main image made identifying the artist difficult.
Presentation1
The documents discusses the effectiveness of combining a main music product with ancillary texts like a digipak and advert. It summarizes that the digipak fulfills its purpose by including all necessary information and properly promoting the album. The music video portrays the song's message by telling the story of a protagonist struggling with his identity. Both the digipak and advert use similar imagery, color scheme, and fonts to maintain consistency and help the target audience understand the message about equality and acceptance. A brand identity is created across all elements by telling a story of self-acceptance like in the original song and keeping subtle links between the visuals in the video and digipak design.
A pedagogia da repetência
1) A taxa real de repetência escolar no Brasil é muito maior do que os dados oficiais indicam, principalmente na primeira série do ensino fundamental. 2) Isso ocorre porque alunos repetentes são contados duas vezes, inflando os números de evasão. 3) Na verdade, a evasão entre a primeira e segunda série é de apenas 2,3%, enquanto a taxa de repetição é de 52,5%.
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Evaluation
The document discusses what the author learned from creating a preliminary college magazine task and applying that to a subsequent music magazine task. Some key lessons included: having more examples of music magazines to draw from made the second task easier; spending more time editing photos for the music magazine resulted in higher quality images; and managing time better by not obsessively redoing work and setting interim deadlines helped complete the second magazine on time.
Evaluation Question 2
The document discusses how effectively the creator's main music video product and ancillary tasks of a digipak and poster work together. Through thorough research of the genre and artist, feedback, and brand guidelines, the products portray a consistent theme of abuse, pain, and suffering through similar images of a distressed girl. This creates an effective combination of tasks that entertain the audience and relate the protagonist's experience. The magazine ad also advertises the album and draws connections to the music video through a shared image, color scheme, and consistent fonts.
Media evaluation question 7
The student learned several things from creating a preliminary college magazine to a final music magazine. For the music magazine, they had more examples to look to for style guidance, which made them more confident. They also had experience with the software from the first task, allowing them to spend less time on technical aspects. For the music magazine, they were able to experiment more with photography techniques like different shot types. They also learned the importance of time management and meeting deadlines.
Evaluation question 2
The document discusses how the creator linked their three marketing products - a music video, website, and digipak. To create consistency, the same colors and fonts were used across the digipak and website. The artist also maintained a consistent style through costumes, makeup, hair, and camera techniques featured in all three products. This helped establish a clear brand identity. The creator incorporated a color scheme, consistent artist look, and camera distances to clearly link the products and convey a country theme. Social media was used to promote the video and link the products, and synergy was created by viewing the video on the website and purchasing products there.
Question 2
The document discusses the effectiveness of combining a main product and ancillary texts by maintaining consistency across products. Specifically, it maintains:
- A consistent color scheme, font, and camera shots to create continuity.
- A logo featured on all products to easily identify the artist and increase recognition.
- Medium and close-up shots on the artist to engage the target audience and reflect the artist's personality.
- Some props are deliberately excluded to intrigue audiences and encourage viewing the music video.
Overall, maintaining these consistent elements across the three products creates an interrelationship that effectively promotes the artist.
Evaluation Question 2
The document discusses the effectiveness of combining the main product (a music album) with ancillary texts (additional promotional materials).
To ensure continuity across products, the author established a consistent color scheme, font, camera shots, and logo. This unified branding allows the target audience to easily recognize and associate all of the artist's products.
Specific design elements like costumes, camera angles, and rule of thirds composition techniques were used intentionally to portray the artist as confident, glamorous, and independent in a way that would appeal to the target demographic.
Some props from the music video were deliberately excluded from other materials to generate intrigue and encourage audiences to watch the full video. Overall, the interlinking iconic elements
Evaluation question 2
The document discusses how the author designed three media products - a music video, advertisement poster, and digipac - for a pop artist named Phoebe Cooper. To make the products feel cohesive and professional, the author ensured consistency across key elements like color scheme, logo/font, and camera shots. A vibrant color palette of blues, whites, and blacks was used throughout to suit the pop genre. Medium and close-up shots of the artist were used to emphasize her status and appeal to the target audience. Small props from the music video were deliberately excluded from the other products to encourage audiences to watch the full video.
Evaluation question 2
The combination of the artist's music video, website, and digipak were effective because they maintained consistency through shared themes, colors, fonts, and the artist's recognizable style and appearance across all products. This consistency helped create a clear brand identity and linked all the products together to make it obvious they belonged to the same artist. Elements like shared color schemes, costumes, and camera techniques were incorporated into all three products to further strengthen their connection and messaging.
Evaluation Question 1
The document discusses conventions in music videos and how the author's music video for Lady Gaga's "Till It Happens to You" adheres to and develops conventions. The author researched conventions like shot types, camera angles, editing, and mise-en-scene. They filmed the video using mostly close-ups and a tripod to convey emotion. They also included sexualized makeup and revealing clothing to portray the song's message about exploitation while conforming to industry demands. Overall, the author felt their video adhered to conventions through its use of techniques like performance, editing, and visual elements.
Evaluation 2
1) The document discusses the creation of a music video, Digipak, and poster by the author to promote a pop song.
2) A cohesive house style was developed across the products using similar colors, typography, and imagery to tie them together.
3) Specifically, blues and pinks were used to represent the relationship explored in the song, while powder paint explosions represented catharsis and current emotions. Close-up shots of the artist were featured to promote recognition.
Question 1
The document discusses how the media product follows conventions of real music videos, magazines, and digipaks, while also attempting to challenge some conventions.
For the music video, it uses conventions like editing and imagery to tell a narrative, and represents stereotypes commonly seen in music videos.
The magazine ad follows layout conventions but challenges where titles and credits are placed. It also includes production details and a website, conforming to conventions.
The digipak follows conventions for layout, barcode, and track listing, but challenges conventions by using two colors instead of one throughout. It also includes a handwritten note, something not commonly seen. Overall, the document examines how the product draws from real conventions while also attempting
Question 2
The combination of the main music video and ancillary marketing materials was effective because it maintained a coherent house style that was recognizable to the target audience. This style included urban themes, blurred imagery, neon colors, and a cheap indie aesthetic to appeal to fans of the genre. Feedback from the target audience confirmed they could identify the related materials based on sharing these stylistic elements and conventions established in the style guide. While opinions may vary, the research ensured the package resonated with its intended target market.
Evaluation
My target audience would be attracted to my video and ancillary products. The consistency of black in my colors and video represents the nightlife enjoyed by young people. Featuring some aspects of R&B artist style would help expand my fan base by appealing to fans of that genre.
My main ancillary products, including a simple digipak design, were successful. The digipak focused attention on my picture by keeping other colors and designs minimal. Positive reviews from media sources were included to promote the music. The advertisement poster mainly featured upcoming tour dates to help gain new fans. The bubbly music video gives a taste of the album and shows a relatable love story to create connection with viewers.
Evaluation question 2
The document summarizes the creation of three media products - a music video, digipak, and magazine advert - to promote an artist. The products were designed to support each other through using consistent imagery from the music video shoot locations in London. Still photos from the video shoot were used for the print products rather than lower quality screenshots. Feedback confirmed the products effectively promoted each other and connected back to the music video through their shared London imagery and theme of a fun party atmosphere. While the video was most enjoyable to create due to working with others, the creator took pride in presenting the cohesive promotional campaign.
Evaluation 2
The document discusses the creation of a digipak and magazine advertisement for an unsigned artist. The creator researched existing digipaks and ads within the hip hop/rap genre to understand professional standards. Trials were conducted and feedback received to design products that portrayed the artist as serious and unique, helping to build a brand identity and large fan base. The final digipak features a mid-shot of the artist with plasma effects and the ad appears in Hip Hop XXL magazine to target the right audience. Both products use a consistent theme to familiarize audiences with the artist.
Evaluation 2
The document discusses the creation of a digipak and magazine advertisement for an unsigned artist. The creator researched existing digipaks and ads within the hip hop/rap genre to understand professional standards. Trials were conducted and feedback received to design products that portrayed the artist as serious and unique, helping to build a brand identity and large fan base. The final digipak features a mid-shot of the artist with plasma effects and the ad appears in Hip Hop XXL magazine to target the right audience. Both products use a consistent theme to familiarize audiences with the artist.
Evaluation
The document summarizes Sarah Tariq's evaluation of a music video project. It discusses how the music video uses conventions from real media products through techniques like matching shots to the pace of the song. Feedback was received from classmates and online surveys that the video had good humor, storyline, and pacing. Photoshop and iMovie were used to edit the video and create promotional materials, and feedback helped improve the work.
Q2
The document discusses the effectiveness of combining a music album with ancillary promotional materials like a music video, digipak, and magazine advert. It notes that these materials promote each other by drawing audience attention across the different products. For example, someone who enjoys the song on the magazine advert may then be tempted to buy the album. Together, the package of materials creates synergy by connecting the products so that success of one can benefit the others. The document concludes that the final products were well linked to promote each other, though a lyric booklet could have improved the connections further.
Question 3
The feedback from audiences showed that:
- The consistent color scheme across products communicated the serious theme.
- An image from the music video was an effective promotional element.
- Lack of continuity in color between one advert and other products made the connection unclear.
- The intended indie genre was identified from the style of the products.
However, one advert was also said to give an R&B vibe from the typography.
- Dark lighting on the main image made identifying the artist difficult.
Presentation1
The documents discusses the effectiveness of combining a main music product with ancillary texts like a digipak and advert. It summarizes that the digipak fulfills its purpose by including all necessary information and properly promoting the album. The music video portrays the song's message by telling the story of a protagonist struggling with his identity. Both the digipak and advert use similar imagery, color scheme, and fonts to maintain consistency and help the target audience understand the message about equality and acceptance. A brand identity is created across all elements by telling a story of self-acceptance like in the original song and keeping subtle links between the visuals in the video and digipak design.
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Qu 2 final eval
The combination of the main product (music video) and ancillary texts (advert and digipack) is effective because:
1) There is consistency in color scheme, fonts, and images used between the products.
2) The images allow the products to connect by showing the band and relating to shots from the music video.
3) Changes were made to the digipack and advert to better connect them to each other and the music video in order to create audience recognition of the band.
Evaluation Question 2 - Lauren Taylor
The document discusses the effectiveness of combining a music video with two ancillary tasks: a digipak and magazine advertisement.
For the digipak, the author researched conventions of indie pop digipaks and took inspiration from P!nk's album design. Their final design featured the artist throughout with dark colors and lighting to match the music video.
For the magazine ad, research was done on indie pop ads which tend to focus on the artist. The final ad design featured the artist with low-key lighting and colors to match the video, along with social media links and the album cover.
Overall, the author believes they created clear links between the video, digipak and ad through consistent artistic
Evaluation 2018 q2
The document discusses how the main product (a music video) and ancillary texts (an album digipak and magazine advert) work together effectively. There are clear links and consistency across the products in terms of design elements like fonts, colors, clothing, and images to create a cohesive identity. This identity helps the audience recognize and remember the products and artist when encountering them individually or together. Consistent black and white designs, fonts, and images of the artist portray a serious brand identity that will be recognizable to audiences in the future.
How effective is the combination of your main product and ancillary texts
The document discusses the effectiveness of linking a music video to ancillary texts like a magazine advertisement and digipak. It emphasizes using consistent branding across all products through shared elements like colors, fonts, logos and imagery to clearly connect them. Research of conventions for each genre and product informed the creative choices. Feedback confirmed the clear links between the products and that they fit the target genre of pop-rock.
Evaluation 2018 q2
The document discusses the effectiveness of combining a main product (a music video) with ancillary texts (an album digipak and magazine advert). It finds that clear correlations between the design elements of the products helps give them a coherent identity. Stylistic elements like fonts, colors, images, and clothing seen in the video and magazine advert directly parallel those on the digipak, creating visual triggers to link the products together in the audience's memory and represent the artist's brand. Subtle links like crossed arms and lyrics further reinforce the connections between the products and build recognition of the artist's identity.
How effective is the combination of your main product and ancillary text
1. The document discusses the creation of ancillary texts, including a magazine advert and digipak, to accompany an original music video and song.
2. These ancillary texts were meant to expand the audience's interaction with and understanding of the artist and song. Research was done on professional adverts and examples from previous students to design effective pieces.
3. Feedback on the created ancillary texts was mixed, with some feeling the consistent theme worked well across pieces while others found the theme confusing without the accompanying video. Overall, the digipak layout and inclusion of typical features was seen as effective.
Evaluation Question 2
The document discusses the design and purpose of a digipak and magazine advertisement for a band's new album. The digipak uses a pink and blue color scheme inspired by other albums in the same genre. It features photos related to the band's music video, including images of a pylon, to create branding and links between the products. The ad in the magazine also uses the front cover photo for consistency. Together, the digipak, ad, and music video employ genre-related codes and imagery of a pylon to promote the band and form connections that will increase audience recognition and satisfaction.
How effective is the combination of your main
The combination of the artist's main music video product and ancillary materials like the magazine advertisement and digipak is effective because they are carefully linked and connected in several ways.
The advertisement and digipak use the same font and image to create a recognizable identity. The video, advertisement and digipak also share a common autumnal woodland theme. Specific shots from the video are replicated in the digipak to strengthen the connection.
These visual and thematic links between the different media allow recognition and fluidity between the pieces, attracting attention and prompting consumers to explore the artist's profile and purchase the materials. The links are meant to create a memorable bond between the audience and the artist's various
Evaluation question 2
The document discusses the effectiveness of combining a main product with ancillary texts. Specifically, it focuses on the author's music video and digipak. To ensure consistency, the same filters and editing process were applied to all pictures used in the digipak. Additionally, pictures from the music video filming were used so that the digipak and video would look similar with the same clothing, hairstyles, and makeup. This links the two products together and shows continuity. Overall, the author feels the combination of the music video and digipak are successful as they demonstrate consistency while also having individual elements.
In what ways does your media product use, develop or challenge forms and conv...
In what ways does your media product use, develop or challenge forms and conventions of real media products?
How effective is the combination of your main product and ancillary texts?
The document discusses three media products - a digipack, magazine advertisement, and music video - created to promote an artist and album. It explains that all three products were designed to have a cohesive visual style using a black and white/film effect theme. Key locations and images were also consistently featured across products to reinforce their connection. While some conventions were broken, such as the artist not being the protagonist in the music video, efforts were made to prominently feature the artist in all three to ensure the products worked together to successfully promote them. Audience feedback confirmed the products successfully represented the artist in a way that tied them all together.
How effective is the combination of your main
The document evaluates the effectiveness of the combination of a music video, magazine advert, and digipak created to promote a song. The music video, magazine advert, and digipak are all effectively connected as they promote the same song and fit within the indie music genre. Specifically, the music video and magazine advert feature similar close-up images and convey a fun theme. The music video and digipak also have clear links through featuring one of the performers on the album cover and incorporating similar colors and lyrics. The magazine advert and digipak most effectively parallel each other through shared color schemes, fonts, and the use of the same model, allowing audiences to recognize they promote the same product.
Untitleddocument (1)
The document discusses the creation of a music video and promotional materials for Ed Sheeran's song "Lego House." To appeal to both pop and alternative music fans, the creator analyzed conventions of both genres from artists like Amy Winehouse and Kings of Leon. They incorporated conventions from both genres, like close-ups and lip syncing from pop and emotional shots and a darker tone from alternative. Feedback was gathered at various stages to help shape the work to the target audience and ensure the video, advertisement, and album packaging formed a cohesive brand identity through consistent colors, emotions, and styles. Viewers were able to connect the emotions and intentions across the different pieces, showing the brand identity was successfully established.
Media A2 evaluation
The document discusses the student's evaluation of their media production project. It covers how the project used, developed, or challenged conventions of real music videos. The student researched music video conventions and aimed to both follow conventions like relating the video to the music, while also challenging conventions by creating a video without lyrics for a non-mainstream genre. Feedback from audiences suggested people understood the video concept and enjoyed aspects like the atmosphere and shot types, though some found it confusing without a linear story. The student used new media technologies like online research and surveys during planning, research, and construction stages, and aimed to effectively use conventions and aesthetics across their video and ancillary materials.
Question 3
The document summarizes feedback received from an audience about various media products, including a music video, magazine advertisements, and a digipak. Key points from the feedback include:
- The audience recognized consistency in color and imagery between ancillary texts that helped link the products together.
- Feedback indicated the genre was effectively communicated as indie through unique style and lack of major label logos.
- Some images and designs were more effective than others at clearly promoting and linking the products, and some could be improved for better identification of the artist.
- The music video narrative around a mental health condition was understood but could have been made more clear by specifying the condition or using a more linear storytelling approach.
Digipak and video relation
The document discusses how the poster, digipak, and music video for a band's album are related. Images and shots are taken directly from the music video for use in the poster and digipak to clearly connect the products. Consistent lighting, effects, colors, text, and branding are used across all items to maintain a cohesive identity. Relating the various products allows users to recognize them as part of the same project and promotes the music video and album.
Media a2 evaluation
The document provides an evaluation of the author's media product. It discusses how the product uses and challenges conventions of real music videos. The author created a music video for a synth-wave genre of music, which challenges conventions by not including lyrics. Research showed music videos usually relate the video to the music. The author included fast pacing to match upbeat parts of the instrumental music. Feedback showed most viewers understood it as a montage and enjoyed the concept of a late night drive for self-discovery, though some found the camera work too shaky.
Media A2 evaluation
The document provides an evaluation of the author's media product. It discusses how the product uses and challenges conventions of real music videos. The author aimed to create a music video for a synth-wave genre of music, which challenges conventions by not including lyrics. Research showed music videos usually relate the video to the music. The author also created ancillary products like a poster and digital booklet to accompany the video. Audience feedback found the video appealed to a wide age range and mostly males. Viewers understood it as a montage and enjoyed the nighttime concept, but some found the camera work too shaky.
Eval question 2
The document discusses creating a cohesive brand image and intertextuality between a music video and ancillary texts like a digipak and advertisement. Two initial designs for the digipak were considered - one linking directly to the music video, and another in a "doodle style." Audience feedback preferred the doodle design for its relatability. As a result, the advertisement featured the digipak image to create recognition of their relationship, while allowing different styles to showcase the band's personalities. Font choice was also kept consistent to further strengthen the connection between the products.
Media evaluation question 2
The document discusses how a music artist created synergistic promotional materials for their song "A Certain Romance", including a music video, digipak, and magazine advertisement. The music video features the main character that also appears on the digipak cover. Images from the video are included inside the digipak to pique interest. While the magazine ad features an image from the video and text promoting the digipak, the artist suggests also including the main character from the video would strengthen the connection between the materials. Overall, the artist is pleased with how the different promotional elements work together but notes one potential improvement to the magazine ad.
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How effective is the combination of your main product and ancillary texts
How effective is the combination of your main product and ancillary texts
How effective is the combination of your main product and ancillary text
How effective is the combination of your main product and ancillary text
In what ways does your media product use, develop or challenge forms and conv...
In what ways does your media product use, develop or challenge forms and conv...
How effective is the combination of your main product and ancillary texts?
How effective is the combination of your main product and ancillary texts?
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Evaulation 2
- 1. Evaluation 2: how effective is the combination of your main product and ancillary texts
- 2. MusicVideo Out of my music video I wanted to make sure that the audience wouldn't get bored quickly and also wanted to make the video to do with the lyrics of the song.To achieve this I would look at the conventions of a punk/rock music video, this allowed me to see what people liked and I also asked audience members what they would want to see.
- 3. Digipak When creating the digipak I wanted to ensure that it linked back and was consistent with the video this would mean you'd be able to link it back to the music video and know who made it.To ensure I used the correct conventions I done a lot of research into what they would need to make a punk/rock digipak.
- 4. Magazine Advert Once again I wanted the theme to be consistent and so I wanted the magazine ad to follow on from the digipak and the music video. With this in mind I knew the theme of my overall plans were to be water themed so they was easy to work on. I looked through my own personal magazines to see what the conventions were and I also researched into the conventions to see what I may have missed.
- 5. The link between my digipak, magazine and video. The overall link between all my product is that they’ve got all a theme running through them which is water, the water came from experiments and the link to the lyrics which said about water and waves, this gave me the idea to use water. the water also gave off really nice patterns and details when mixed with the ink. Using the different colours also allowed me to use different designs on different pieces of work even if they all linked together still due to the fact they had water. another link was the blue scheme I went with between the digipak and the magazine, but it was a dark blue so also linked back to the video as the video included blue and black ink in it.
- 6. The Music Video Product The out come of my video overall was that it had the conventions included in it such as the outside themes and the dark makeup and lighting.This all allowed me to agree I had followed all the conventions.This also gave the audience an idea that they was watching a punk rock music video. Different videos gave me certain ideas such as the lyric boards and the ink.
- 7. The Digipak Product The digipak is that main selling point for a lot of artists this meant I had to try my hardest to ensure that the digipak looked good and was the main part of the marketing. I had to make sure that the video linked back to it and the magazine advert linked also.The digipak ended up being edited on photoshop and had the water effects on it so that you knew it linked to everything.The conventions allowed me to also see what the include such as the artist name being the biggest piece of writing and making it stand out compared to other digipaks. The digipak and magazine are also linked as the magazine advertises the digipak so the marketing is linked between them and means they’ve got to have some form of similarities so people know that they’re advertising the same thing not two different adverts.
- 8. The Magazine Advert The magazine advert will help with more people finding out about the artist and their album due to advertisement. If peoples favourite artist I mentioned they may also want to read the magazine more to see about there artist.The advertisement as to be eye catching also because if someone is flicking through the magazine they want to see it and look back to see what it is. Looking at the conventions and my own magazines allowed me to see what the advert had to include, I included the elements such as the artwork and the artist and album title being rather bold on the page. Once they’ve seen the advertisement they then might want to watch the video to see what the song meant so they would get more views on the song.
- 9. Promotion The digipak, magazine and music video all play there parts in the promotion process.This is because to begin with the digipak provides promotion for the magazine as if they see the album artwork inside a magazine they’ll know who’s album it is from the artwork.Within the digipak they may also show an issue of the magazine inside the booklet to promote certain magazines.With the digipak it also promotes the youtube channel as they may link it somewhere on the digipak or the person buying the digipak may then look on youtube to see if theirs any videos. The magazines are good for promotion as they include photos of the digipak, this means that users can then see what the digipak looks like and so they would be able to find it in the store.These both support each other as people may buy the magazine and discover this band or buy the digipak and discover the promotion within a magazine. The youtube video promotes both the magazine and digipak in two ways. The first way is by having a similar theme throughout which links to the digipak and magazine so people know what they’re looking at, the second link is that they’re able to link in the description box below the video so that people can find the magazine online and find a link to where to buy the digipak also online.