1. Evaluation question 3 What kind of media institution might distribute your media product and why?

2. Magazine producing. The 2 main media producers and distributors of magazines in the media institution are IPC and EMAP. I found this out by my own research. Most magazines are produced by IPC as they are more popular.

3. IPC IPC Media (formerly International Publishing Company UK Ltd) is one of the UK's leading consumer magazine and digital publishers, with a large portfolio selling over 350 million copies each year. IPC Media groups titles under five magazine divisions: connect, inspire, ignite, south bank & TX.

4. EMAP Emap Limited is a British media company, specialising in the production of Business to Business magazines, and the organisation of business events and conferences. The company was once a constituent of the FTSE 100 index but is now owned by Apax And guardian media group.

5. I think that IPC would distribute my magazine because it is a larger distribution institution which appeals to a larger range of genres. My magazine is similar to some of the other magazines that have already been distributed.