The document discusses potential media institutions to distribute a music magazine product and why the Bauer Media Group would be chosen. It notes that Bauer Media Group publishes and distributes several successful music magazines like Kerrang! and Q that target a young adult/teenage audience. Distributing the new magazine with Bauer Media Group would help the magazine become well known due to their influence and understanding of how to reach the target audience.

1. Evaluation Question 3.
What kind of media institution
might distribute your media
product and why?

2. There are many different
distributers of magazines,
both online and off. These
include…

3. The Bauer
Media Group
publish
Kerrang!
Magazine.

4. IPC distributes
the New
Musical
Express (NME)
magazine.

5. JannWenner
distributes
the Rolling
Stone
magazine.

6. The Bauer
Media Group
also publish Q
magazine.

7. Smash Hits
magazine is
published by
EMAP Limited.

8. Kerrang magazine is also
published as a webzine.

9. NME magazine is also
published online.

10. I have decided that my magazine will be both
printed and in the form of a webzine. This is
because I feel that with the advances of
technology in this day and age, my magazine
would reach more of my target audience if it is
also published on the internet too (Especially
since my target audience were born in the age of
technology).

11. My music magazine would be distributed
by Bauer Media Group much like my
style model Q magazine. This is my
choice because Bauer Media Group have
published and distributed many
successful music magazines. This
company also has a lot of influence in the
industry and I feel that this would help
my magazine in becoming well known;
furthermore, the types of magazines that
the Bauer Media Group have they same
target audience as my magazine (Young
adults/teenagers) therefore they
understand how to direct the audience.