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Evaluation (5)
- 1. HOW DID YOU ATTRACT/ADDRESSYOUR TARGET AUDIENCE?
- 2. LANGUAGE Firstly I usedformal language to address my target audience, this suggests how it is the best way to draw the audience’s attention. Another reason is, makes the text interesting and less boring to read. For my interview I made the questions bold, this is because I wanted to make it obvious that it was the question and that the answer is below the question.
- 3. SECONDARY RESEARCH The importanceof the secondary research, when I analysed the different magazines. One of them are the ‘Kerrang’ magazine. I believe that the target audience for this magazine is between 15-25. I think this because the four males which are the models of this magazine are between the age of the target audience. Additionally, I also think males might dominant for reading this magazine, however females may also be attracted, by having four males at the front cover this may draw some females to buy the magazine and be interested. The race of reading the magazine will be white females and males. Perhaps this is because there is four white males at the front of the magazine.
- 4. CONVENTIONS AND EXPECTATIONS Ifelt, while analysing this magazine that it was overall a successful magazine. The audience of ‘Kerrang’ magazine perhaps felt that the headlines on the front cover was overlapping each other. This suggests the confusion of the magazine. The effect of this, from the audience is makes the audience the focus on different sections of the magazine cover. A convention that was used successfully was the maths head, while creating a magazine, using an appropriate maths head (title). The maths head was at the top of the magazine. The white colour was used to make the maths head stand out from the red background. This makes the magazine conventional. This research guided me to keep my magazine conventional and meet my target audience. The way I ensured of following the conventions was by analysing other magazines.
- 5. WHAT AUDIENCE TOATTRACT? The audience that I would like to attract for my music magazine is teenagers. The age between 15-20. This is because the genre of my music magazine is Hip-Hop and the ages between 15-20 are more interested to Hip-Hop music. If my target audience is interested to the music genre I chose this is will be a huge advantage to me as the editor, that will make the audience buy, read my magazine. As I mentioned before when I was audience profiling that the socio-economics will be, letter E. Letter E is students and unemployed adults that can buy my media product. My magazine price is £4, I chose this amount because £4 is suitable for students to buy and unemployment adults to buy as well. When I was thinking about my proposal, I thought about just attracting females but then decided of attracting both genders. Males will be attracted by the female model, from the front cover. By my magazine being based on music, the people that enjoy reading about music will enthusiastic about my music
- 6. QUESTIONNAIRES I carried outa questionnaire which was about my media product. I asked ten questions in total. Most of the questions was open questions which helps me to have external opinions. Having a questionnaires was important because it gave me an idea of what target audience to choose, gave me a clue of how much my magazine should cost.
- 7. 0 2 4 6 8 10 Children Teenagers AdultsElderly Who is your favourite music artist? Justin Bieber Drake Katy Perry Selena Gomez or other
- 8. WHY WAS THEPRIMARY RESEARCH IMPORTANT? Primary research was important because it helps to gather research independently and to interact with the audience myself. Additionally, it gives valid and accurate data. The questionnaire method is trustworthy, by doing it by myself.