The document discusses the target audience for a media product. It aims to attract both female and male readers aged 16-24 through images on the cover and throughout. Bright, bold colors and informal text are used to appeal to this age range. Photos taken in York allow readers to relate to the people featured. Free posters inside the magazine will attract readers in this demographic who enjoy decorating their rooms. The £3.50 price point, similar to other weekly magazines, is affordable for the target B-C2 social class who are still in education or just entering the workforce and do not have significant disposable income.

1. What would be the audience for
your media product?

2. Gender
Though my magazine is mainly focused towards
the female audience, I have also tried to include
the male audience as well. To do this, I have use
an image of a female on the cover which will
attract a female audience but will also encourage
some males to pick up the magazine as they may
be attracted to the girl on the cover.
I have also tried to use colours which are suitable
for both genders (like red, black, grey and yellow)
so that the colours do not put people off buying
the magazine.
The images that I have used on both the cover
and throughout the magazine are of both males
and females so that it includes both of them in
my audience and does not cater to just one
gender.

3. Age
Through my questionnaire, I found that my magazines
target audience would be between 16 and 24. To appeal to
this age range, I have included images of people between
this age range and I have used informal text throughout
which is what is commonly used with this age range.
The colours and images used throughout the magazine are
very bright and bold which is typically related with this
audience which helps me to appeal even more to them.
I have taken pictures outside in York which is somewhere
that my audience would be. By having the images taken
here, the magazine helps to appeal to them as it makes it
seem like the people in the magazine are the same as them
and they can relate to the people in the images more.
The magazine advertises free posters inside which will
attract my audience as they are likely to have posters up in
their rooms and will want more to put up. Due to this,
giving free posters away will encourage the reader to buy
the magazine as they are not only getting more posters but
they are also for free. By them being free, it will help to
appeal to the audience as they will not have much
disposable income so it is better if they can get something
for free as opposed to paying for it.

4. Class
My audience is likely to be in the B-C2 social class
bracket. This is because they are either still in
education or just going into the working world which
means that they will not have as much disposable
income as other people.
To appeal to this class, I have made the price £3.50
which is how much people said that they were
willing to pay in my questionnaire. This is similar to
Kerrang and NME as they both come out weekly and
cost about £3.50 so it is a reasonable amount to ask
for my audience to pay.
Due to them not having as much disposable income
as other classes and ages would, the price of the
magazine is the best way to appeal to my magazines
audience. This means that they can buy the
magazine and still have some extra money to spend
which helps to attract the audience. The adverts
inside the magazine will also keep this in mind so
that they will be influenced to buy things inside the
magazine as they will still have extra money left
over.