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How Did You attract/address your audience? Joe Morton
After creating a customer survey I used the results to design a product that met what my target market said they liked in a music magazine.
After  asking my target audience what colours they associated with the rock genre, I used the results to choose the colour scheme of my magazine. The results shown that red and black where the most popular colours associated with the genre so I used the colour scheme of Red, Black and White for my Front cover and Contents page.
For my Double page spread I chose to use Black and Yellow for the colour scheme as they are complimentary colours and also because I felt they went well with the image I'd taken making the page more aesthetically pleasing to help attract the audience
From my audience survey I also found the different contents that people from my target market like to see in a music magazine. From the results I found that interviews where the most popular contents for music magazines in my target market. So I chose to interviews a lot in my articles.
From my audience survey I also found that people would be willing to pay just under £3 for a music magazine. However, I also found that people would be willing to pay slightly more if the magazine had a gift or posters so I chose for my magazine to retail at £3.20.
After asking what draws my target market to buying a music magazine I found that a band image or artist on the cover was the main attraction. From this information I chose to use a picture of an artist from a band for my front cover.
Conclusion In conclusion, I think my media product attracts and addresses the audience very well as I have took into account the results from my audience survey to meet their needs

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Attract and address

  • 1. How Did You attract/address your audience? Joe Morton
  • 2. After creating a customer survey I used the results to design a product that met what my target market said they liked in a music magazine.
  • 3. After asking my target audience what colours they associated with the rock genre, I used the results to choose the colour scheme of my magazine. The results shown that red and black where the most popular colours associated with the genre so I used the colour scheme of Red, Black and White for my Front cover and Contents page.
  • 4. For my Double page spread I chose to use Black and Yellow for the colour scheme as they are complimentary colours and also because I felt they went well with the image I'd taken making the page more aesthetically pleasing to help attract the audience
  • 5. From my audience survey I also found the different contents that people from my target market like to see in a music magazine. From the results I found that interviews where the most popular contents for music magazines in my target market. So I chose to interviews a lot in my articles.
  • 6. From my audience survey I also found that people would be willing to pay just under £3 for a music magazine. However, I also found that people would be willing to pay slightly more if the magazine had a gift or posters so I chose for my magazine to retail at £3.20.
  • 7. After asking what draws my target market to buying a music magazine I found that a band image or artist on the cover was the main attraction. From this information I chose to use a picture of an artist from a band for my front cover.
  • 8. Conclusion In conclusion, I think my media product attracts and addresses the audience very well as I have took into account the results from my audience survey to meet their needs