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Engaging The Audience

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Angela Connor
Angela Connor

Presented by Angela Connor to a group of journalists at the Knight Center for Specialized Journalism at the University of Maryland.

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Engaging the Audience Knight Center for Specialized Journalism December 2, 2009 Angela Connor Author, “18 Rules of Community Engagement”
Common Buzzwords and Phrases ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What it all really means is…. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
And THIS is what you already DO!
Community, defined ,[object Object],[object Object],[object Object],[object Object]
Summer 1973
What Constitutes Community?
Can you build community through your beat? YES!!!
Broadcasting vs. Conversing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A FEW Rules of Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
A FEW Rules of Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Encourage two-way conversations
 
Show some personality
 
The Community Responds
Build Community Through INTERACTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Build Community Through ACKNOWLEDGEMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions to ask yourself ,[object Object],[object Object],[object Object],[object Object]
Managing the Conversation Nurturing
Let’s talk about Comments!
Common Community Killers ,[object Object],[object Object],[object Object],[object Object],[object Object]
8 Rules of Community Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Takeaways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Angela Connor Stay in touch with me: E - [email_address] T - @communitygirl C – 919.607.0435

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