Employee Relationship Administration ( Crm )

Employee Relationship Administration ( Crm )
1. Main CRM systems available in B2B context
Stay–in–Front B2B:
Stay–in–Front B2b is business to business client relationship administration which is intended to
expand business adequacy and help the organizations to change their business transform around
their clients and it likewise gives them different approaches to collaborate with clients. The primary
peculiarities of Stay–in–Front are quick arrangement, simple to utilize instruments and rich
usefulness. It has been conveying its administrations from 20 years to commercial enterprises, for
example, chemicals, producing, media, telecom, tourism and utilities.
NetSuite
It is the main programming cloud station that conveys a 360– degree perspective of your client.
NetSuite CRM gives a ... Show more content on Helpwriting.net ...
C2 CRM:
C2crm is a program based Customer Relationship Management arrangement created by Clear C2
Inc. C2CRM is intended to help fair sized organizations expand profit, lessen operational expenses,
expanding deals and income, and to increase more trust of clients. C2 CRM gives continuous data
with respect to leads, figures and customers. It tracks which advertising activities are the best and
offers the most complete client administration data.
Workbooks CRM:
Workbooks CRM programming can be effectively gotten to from any web program and it is
intended to give SME signed up methodology which can help to expand profit and execution at
exceptionally productive rate. Workbooks CRM programming help to build deals and clients can get
to information from any areas. Workbooks CRM dissimilar to other conventional programming its
usefulness stretches out to incorporate Sales Order method, Purchase Order Procedures, Invoicing
and Credit Notes furthermore the administration of agreement, without the necessity for outsider
arrangements.
Major objectives of the CRM systems:
The primary target of CRM frameworks is to help the organization to examine the conduct of its
clients and their quality. As the name proposes client, connection and administration of relationship,
it records and stays informed concerning client 's information which is useful for the organization to
make
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Service Based Companies : Customer Relationship Management
According to Sutton, R. I., in order to innovate, we have to "ignore what has happened before"
(Sutton, 2001). However to ignore any existing, globally accepted phenomenon, we need to develop
something that not only performs the desired functionality but also does it more efficiently. This
definitely is a challenge for service based companies, which believe in using the existing industry
standard tools for catering to the client needs with little or no importance to improving the way in
which the deliverable was created. Not to forget the projects operated within these companies are
bound by rigid timelines, so the idea of innovation is intimidating for the employee, the managers
and the stakeholder.
I worked for a big Consulting, Technology and Outsourcing firm as a Software Engineer, where we
customized a Microsoft Dynamics CRM (Customer Relationship Management) instance as per our
client's requirements. We were up for may be, one of the biggest milestones for our client; going
Online (cloud computing) from an on premise instance. This involved moving all the existing
customizations and migration of years of Customer Data to Microsoft's cloud offering. It also
included a functional release, where we had to incorporate customization changes which were
equally important for the client during that time frame. Considering the limited time frame assigned
for the deliverable and the level of importance this deliverable holds, the client and the team decided
to use Microsoft

Customer Relationship Management ( Crm )
Customer Relationship Management (CRM)
Customer Relationship Management (CRM) describes the practices, strategies, and technologies
many businesses use to manage and critique customer services through customer behavior. A CRM
system helps a business relate more to a customer and implementing a functional system will not
only increase profits, but our relationship with our customers will grow stronger. CRM systems are
designed to store information on customers across a vast majority of channels or points of contact
between the customer and the business. For Tru Lit to utilize a CRM system, there should be an
interactive website, telephone number, online chat, e–mail, and multiple social media platforms that
our customers can easily access ... Show more content on Helpwriting.net ...
CRM systems are usually scaled from basic contact management to sophisticated suites that form
valuable connections to customers. Basic contact management CRMs are cheap and affordable, but
will tend to focus on the basics of a normal customer service operation, which may hurt customer
relations. Sophisticated suites exceed expectations in customer service and are worthy of the extra
investment because the more we decide to invest in our customers, the more they invest in us and
our products. There are many traditional CRM solutions on today's market, but the CRM systems
considered to be the best option for Tru Lit are Salesforce.com and Microsoft Dynamics CRM. They
are currently the leading CRM systems on today's market and both carry exceptional reputations
from businesses that use these systems.
Salesforce is a worldly recognized CRM known for its wealth management and financial services
segments that will help Tru Lit be competitive in the global market. The features of Salesforce are
constructed using the Force.com platform, which the architecture that provides increased flexibility
and scalability that can be used by a business of any size. The Salesforce application can be utilized
for sales management, marketing automation, partner relationship management and customer
service. This application attributes focus in on extending our customer relationship management,
which can help Tru Lit manage supplier relationships,

Analysis of Microsoft Dynamics Crm Solutions
Table of Contents
Section Title of Section Page(s)
I. Executive Summary 2
II. Brief History of Microsoft Corporation 2
III. History of Microsoft Customer Relationship Management Software 3
A. Timeline 3
B. Additional Information on MS–CRM Dynamics 2011 3
IV. Common Business Issues 3–6
V. Proposed Solution 6–7
VI. Recommendations for Executive Committee 7–8
VII. Attachments 8–15
A. References 8–9
B. Supplemental Materials 9–15
I. Executive Summary
Especially true in today's global economy, time is money and cost is the most volatile aspect of
management. Efficient software solutions are an integral aspect of forward–thinking organizational
management. The top competitors to Microsoft in the Customer Relationship ... Show more content
on Helpwriting.net ...
Essentially, the web site data I entered was for recordkeeping and the representatives had no access
to it. This was obviously a frustrating situation for most employees and clients.
Business Example: "Cold Stone Creamery, a premium ice cream chain, used Microsoft Dynamics
CRM to automate and streamline its birthday club program. In one year, Cold Stone Creamery was
able to increase membership from nearly 200,000 to over 1.5 million and to reduce direct marketing
costs per contact from 80 cents to pennies. (Microsoft, Customer Relationship Management: The
Winning Strategy in a Challenging Economy)"
Follow here to read more about the Cold Stone Creamery solution
"Robust workflow capabilities enable organizations to streamline time–consuming processes such as
budget approvals, campaign execution, lead qualification, lead routing, RFP submission, sales
follow up, reference management, and case routing, just to name a few. The more these processes
can be automated, the more employees can focus on their core competencies. Another way to
leverage workflow capabilities is by automating end–to–end business processes. For example,
workflow can be used to take a holistic approach to sales by enforcing best practices from lead to

final close, defining a common sales methodology and streamlining execution. Organizations can
model each stage in the sales process, define an ideal

Kudler Fine Foods
Introduction
Kudler Fine Foods is a company that deals with bakery and pastries products, along with providing
produce, meats, seafood, condiments, cheese, specialty dairy products, and they also package foods
if necessary throughout their many locations within California. Kudler Fine Foods ultimate goal is
very similar to all businesses alike, which is to have an excess amount of income over expenditure.
According to what is stated on the Intranet for Kudler Fine Foods, their drive as a business, is to
always maintain being the best in the business when comes to servicing customers with top high end
products (goods and even services produced by Kudler Fine Foods). KFF will also have to
understand what the needs of customers ... Show more content on Helpwriting.net ...
Product Maintenance Department: will handle all of the goods or services produced by Kudler,
along with the bargains of products, and the quantity of products sold, or the rate at which they are
sold.
Cash Negotiable Department: describes financial instruments such as checks and securities that can
be transferred to another person in exchange for money, (includes debit cards, credit cards and
checks).
IT/IS Department: will derive information from computer data by organizing it and interpreting it in
a specific way; through the use of technologies from computing, electronics, and
telecommunications. That way, information will get processed and distributed in digital and other
forms through the IT/IS department.
Customer Service Department: will provide customer representatives that handle routine inquiries
and complaints from or disputes with customers of Kudler.
Financial Overview of Project
The Loyalty Advantage Program (LAP) could be very costly and risky depending on depending on
the direction Kudler decides to pursue. An approximate calculation depends on what type of Cost
estimates is involved, and that can vary as the projects leads toward an end. "Successfully
controlling project cost is a science unto

Comparing The Warehouse Management And Microsoft Dynamic
This project is consisting upon the throughout comparison of the two major software packages
which are used by an organization for the recording of their day to day matters. The first one
software is Warehouse Management, which is used for the purpose of recording of the matters of
warehouse. On the other hand, the second one software is Microsoft Dynamic which is used for the
purpose of recording of data of employees of an organization. In the next level a discussion about
the main differences between the warehouse management and Microsoft dynamic is discuss briefly.
The warehouse management is best for the operating activity of a warehouse as well as the activities
of Microsoft Dynamic is best for the purpose of human resources. ... Show more content on
Helpwriting.net ...
Warehouse management needed to be refreshed several time for the purpose of getting information
smoothly. On the other hand Microsoft Dynamic has no need to do it. Larger information can be
extracted for the system by the help of warehouse management on the other hand only single
information is created by the using of Microsoft Dynamic application.
Key Words: Warehouse Management, Microsoft Dynamics, Software, MS–Office Introduction
The purpose of this project is to compare both of the system which is used in Human Resource
department of every organization. The purpose of this software is to maintain the records of
employees who are working in an organization.
Software Platforms
Warehouse Management
A warehouse management is software which is used to maintain the record of business's day to day
regarding the warehouse. The whole of the operation of warehouse is run by this system. The
records of inventory such as the tracking of any inventory and matching the old record are done by
this software (Techtarget.com). In starting the warehouse management and its record system was so
simple and every employee of the organization run it easily. But now a day the functions of this
software becomes too complex and due to this reason the skillful employees can use this no other
person can use this type of software.
Microsoft Dynamics
Microsoft Dynamics is a business arrangements stimulate and enable client

Super Training
SuperTraining
Corporation
CS782Session2 2012
Revision: 1.6
Author: Thomas G. Meyer
Date March 27, 2012
Table of Contents Assumptions 3 Section 1: Overview 3 Section 2: Manufacturing Information
Systems 4 Section3: User Communication systems 5 Section4: Customer Relationship Management
Systems 6 Section 5 Sales and Marketing Information Systems 7 Section 6: Firewalls 8 Section 7:
Audio and Video Streaming 9 Section 8: Summary of Topics Not Chosen 11 Bibliography 12
Revision History 14
ABSTRACT
This paper is about how SuperTraining Corporation can best utilize various IT resources to gain a
competitive adavanted in the area of on–line training and eduction. Some topics sucha as e–
commerce, network ... Show more content on Helpwriting.net ...
SuperTraining should utilize current software to advertize on the web and socical media in order to
atract new customers and CRM is necessary to facilitate that. Their Sales and Marketing Information
Systems should fall in line with CRM and are important because without marketing, sales will
deminish. In today's market, no company can stand on it's product with out new marketting ideas
much like what Kimberly Clark did when they revampted their Kleenex® by allowing people to
send the new product to friends via Kleenex.com (Jack Neff, 2011). SuperTraining will need
Firewall security to prevent unwanted intrusion form out side hackers. Not only do they need to
secure the private information for each student but they also need to be conerned about on–line
payments and keeping credit card or bank system imformation private. Audio and Video Streaming
is also important to SuperTraining's business model because many of the classes, such as math, are
taught on–line where on–site instruction is not needed. I metion these 6 topics as important not to
say that other topics are not important, just that I perceive them to be most important to keep Super
Training's business model agile.
Section 2: Manufacturing Information Systems SuperTraining needs good Manufacturing
Inforamtion Systems [MIS] as denoted in the graphic below byNavneet Mehta showing how MIS is
part of a

Innovating Business Software: Customer Relationship...
Development, Implementation, and Diffusion Internal Business Environment Other business
systems or complementary products that might integrate with your business software application:
Other business systems that might integrate with our business software applications are Microsoft
Dynamics and SAP AG. Microsoft products are familiar software used by many people so Microsoft
Dynamics CRM can reduce time required to learn how to use the software. Force.com has a proven
real–time integration system that can work well with on–premise applications from Microsoft,
Oracle, and SAP. The changes in technology today has proven to customers that internet based
software is the way to go. Chief Executive, Mark Benioff states that ... Show more content on
Helpwriting.net ...
It is recommended strongly that companies stimulate and facilitate the further education of staff
involved in innovation, e.g., by means of internal seminars and forums for knowledge exchange as
well as by creating opportunities to attend external seminars (Van, et al, p.358). Properly training
and developing development empowers employees and as a result increases the level of competency
to perform a new responsibility. In addition, it is important for management to know the employee's
existing skills and strengths in order to address and develop skills where needed. The tools
employees need to succeed and obtain knowledge should be readily available and easily accessible.
For example, if an employee wants to view updates on the project progress, it should be readily
available on the company's intranet. Planned Innovations 4) Proposed process and/or product
improvements for your business software application Product databases with information on Drug
class, identified uses, dosing, pharmacological make up, mechanism of action, interactions, side
affects/allergic reactions, and treatment of overdose. This will provide instant information on the
pharmaceuticals that are being displayed for purchase. Having the information readily available also
provides a simple means of communicating, e–mailing, printing, or demonstrating the qualities
easily. Track customer preferences, items and amounts bought, and timing of purchases. The ability
to track

Information Technology ( It ) Is A Universal And Versatile...
Overview
Information Technology (IT) is a universal and versatile tool. It involves our life in every aspect. For
example, we used smart phone, WhatsApp, FaceTime to contact people, used computer, e–mail,
video conferences to work. In fact, I prefer shopping online to going to the mall. If I did not have a
GPS, I would lose my way. In addition, I can order pizza or anything else in the internet. In
business, we cannot without it. We used for information–based system, intranet, and paperless
system at work. We need a financial management system to deal with the financial things, and
Decision Support System can help and support the decision and strategy.
Along with IT developing，it is more and more important in business. It can ... Show more content
on Helpwriting.net ...
In addition, IT also is an industry. Currently, IT industry continues to maintain a sustained, steady,
and rapid development momentum. Such as cloud computing, robotics, 3D printing, and video
games, and more technologies and products are agents of change and development of the global IT
industry. IT continues impacts on the world economy, there are not country would ignore its
potential and influence.
In my opinion, information technology has been taking us into the information age. This is a new
period, we also known as the e–Age or knowledge economy age. Used for internet, we can connect
all computers in the whole world, the earth turned to the global village. We can pull people's
distance with to speak freely and video tools. It amasses many people's wisdom because we can get
the all information at home and do business. It drives to science and technology, culture, commerce,
and human society keep improving. IT technology has been changing the business model, market
development, operations management, technology innovation, human resources development in the
business. We expect it can have the new breakthrough.
What is IT? "IT" is the short for "Information Technology". IT is a term that "encompasses all forms
of technology used to create, store, exchange and utilize information in its various forms, including
business data, conversations, still images, motion pictures and multimedia presentations" (Source)
It also is a tool,

Case Analysis : Us Securities And Exchange Commissions
Chao–Wei Chang
Enterprise IT Integration
October 22, 2015
MACPA Case Analysis
Executive Summary The US Securities and Exchange Commissions required many large public
companies to submit financial reports in XBRL format, but organizations often concern about the
cost and time that associate to transform all their financial data to XBRL. The Maryland Association
of Certified Public Accountants, a privately held nonprofit company, recognized the value of XBRL
to reduce transactional costs and improve operational efficiency. They believed converting their
accounting data to XBRL format would deliver more benefits than the costs. With Altova MapForce
and FlowForce Server, MACPA was able to transform all data from different systems to XBRL and
automate data collection and extraction processes. Not only has the project driven operational
efficiencies and increase data accessibility, but also potentially enabled MACPA to submit
information to SEC in XBRL.
Main Analysis
Solution 1: Altova MapForace and FlowForce MACPA implemented Altova MapForce software to
transform their financial data from Microsoft Dynamics and AM.net to XBRL, and help them to
automate the process of generating XBRL instance file as request which significantly increase the
efficiency of collecting and compiling data. Using MapForce, business data is collected from
various sources to the target by simply connecting lines between data source, such as SQL server, to
the target. MACPA took advantage of MapForce

Enterprise Information Systems : Managing The Digital Firm
Enterprise application– It is difficult to keep up a different kind of systems in one organization, So
the solution is to implement the Enterprise application. Enterprise applications are the software
application used by the enterprise users for performing business related tasks. It helps businesses to
become more adaptable and productive by organizing their business processes more closely and
combining groups of processes so they can concentrate on efficient management of resources and
customer service.
There are 4 major enterprise applications
1.Enterprise resource planning
2.Supply chain management
3.Customer relationship management
4.Knowledge management system
As per the project we are mainly concentrate on enterprise resource planning.
Citation: Management Information Systems: Managing the digital firm. (14th ed). Laudon, K. C., &
Laudon, J. P. Pearson Prentice Hall, 2012.
Enterprise resource planning–
Enterprise resource planning is a type of software. The main functionality of an ERP is to provide an
end–to–end information management solution for a company. This software could be utilized by all
departments inside the organization to deal with their data. The goal of enterprise resource planning
software is to give right data to right individual and at perfect time.
A typical ERP covers all the areas in the business areas.
An ERP system contains
1.Manufacturing
2.Distribution
3.sales and market
4.Warehousing
5.finance
6.Human resource
7.Purchasing

A Report On The Crm Systems
4.3 Empirical data
According to above theoretical studies, ASP vendors offer accessibility of applications on various
mediums On–Premise or On–Demand and compatibility of using the application on web browsers,
mobile devices, handheld devices, etc. Some enterprises would prefer to have complete control on
the CRM systems internally, whereas some prefer to have it on the Internet for various reasons like
the flexibility of the business model, budget, internal IT resources, time to market, etc. For our
empirical study, we have selected 2 ASP vendors Siebel and Salesforce.com that offers solutions via
different approaches On–Premise or On–Demand –based on their leading ASP market situations, a
wide range of CRM applications and integrated ... Show more content on Helpwriting.net ...
4.3.1.2 Salesforce.com
[26] The company was founded in 1999 by former Oracle executive Marc Benioff, who pioneered
the concept of using a simple Web site to deliver enterprise applications. By 2000, the company had
developed the first full online CRM service including customer support and marketing automation.
In February 2002, the company introduced its Enterprise Edition designed specifically to meet the
needs of larger, more complex organizations.
4.3.2 Selected products for research
The comparative analysis will be performed on CRM applications that two companies provide.
These companies are selected for very specific reasons in their prominence and popularity. Several
fortune 500 companies use these products for maintaining relationships with customers. Both the
selected companies and their products have huge market of close to 45% at a point of time, and
hence have chosen them for our research purposes. As part of the research objective – examining
technical features of a CRM system that particularly meets the needs of enterprises. The other
reason for choosing the products is that both companies offer free download or free trail for 30 days
for research purposes.
4.3.2.1 Salesforce.com
[6] As from the salesforce.com website, Salesforce.com 's customer relationship management
(CRM) service is broken down into several broad categories: Sales Cloud, Service Cloud, Data
Cloud (including Jigsaw), Marketing Cloud, Community Cloud

Microsoft And Microsoft 's History Essay
Microsoft Corporation
1. Microsoft's History:
Bill Gates established Microsoft (initially named Micro–Soft) in 1975 in the wake of dropping out
of Harvard at 19 years old and collaborating with High School companion Paul Allen to offer a
rendition of the programming dialect BASIC. Entryways moved Microsoft to Seattle in 1979 and
started creating programming that let other compose programs, in this manner the cutting edge PC
was conceived in 1980 when IBM pick Microsoft to compose the working framework for its new
machines. The organization opened up to the world in 1986, and Gates turned into the business '
initial extremely rich person after a year. In 1995 antitrust concerns expense Gates a $1.5 Billion
dollar securing of his individual finance. Later that year, Gates presented the Microsoft Network that
authorized the Java Web Programming Language from Sun and presented its Internet Explorer Web
program, and also dispatching Expedia.com, its online travel webpage. In the wake of settling a long
claim from Sun in 2001 for $20 Million dollars for charges that Microsoft was making an
incongruent rendition of Java in 1997, the organization in 1999 consented to contribute $5 Billion
for a minority stake in AT&T as a component of a move to gain link administrator Media One.
Likewise, the organization additionally purchased Windows specialized drawing programming Visio
for $1.3 Billion, and sold a stake in Expedia to people in general.
In 2000 Gates

Customer Relationship Management ( Crm )
Customer Relationship Management (CRM) describes the practices, strategies and technologies
many businesses use to manage and critique customer services through customer behavior. A CRM
system helps a business relate more to a customer and implementing a functional system will not
only increase profits, but our relationship with our customers will grow stronger. CRM systems are
designed to store information on customers across a vast majority of channels or points of contact
between the customer and the business. In order for Tru Lit to utilize a CRM system, there should be
an interactive website, telephone number, online chat, e–mail, and multiple social media platforms
that our customers can easily access in order for us to gain their loyalty to our products. CRM
systems are able to locate valuable customers through the RFM formula, which allows our company
to track recently purchased items from a customer, the frequency of purchases made by a customer,
and the monetary value of a customer's purchase. Also, CRM systems give Tru Lit the ability to
present detailed information on customer's tastes and preferences concerning our products, which
will give us the ability to keep innovation alive in our company. Implementing a CRM system is
crucial to the global expansion of the company because having a well–rounded sense of
understanding about our customers in China will act as a huge factor for our performance in the
Chinese market. Each CRM system on the market varies in

Business Project Proposal Of Brettamymelissa Essay
Executive Summary
Brettamymelissa is a family owned, med–sized construction & contacting company specializes in
bridge construction, concrete work, demolition work, and deep foundation installation. Other areas
of work involve a small trucking operation that specializes in flat bed hauling, dump trailer
transportation and specialty hauling of oversized, overweight specially permitted cargo in the
regional area. Currently we are constantly expanding and contracting nationwide. In order for the
company to increase efficiently and effectively the need for implementing a system that will provide
the functionality necessary to run the business, that is easy and convenient for the end users, and
delivers a competitive advantage is highly recommended. The system currently in place does not
meet those needs and will not support the growth and innovation, which are part of the company's
future success. The company main areas of functionality are sending emails, making phone calls or
hand carrying files between various offices within the company. Group 3 – Business Project
Proposal
CURRENT IS STRUCTURE Currently the company is designed, developed and implemented with
a centralized computing systems, mostly with an emphasis on optimizing manufacturing processes
by synchronizing the materials with production requirements using manufacturing resources
planning (MRP II)(Mohammad a rashidmassey, 2002). This would include a combination of
spreadsheets, basic accounting software,

Customer Relationship Management ( Crm ) Systems
Customer Relationship Management (CRM) systems allow companies to have an integrated view of
each of their customers' relationship so they can consider the best way to service them. All
departments in the company have access to the same information because the CRM software
combines all legacy information that creates silos in companies into one database. Laudon and
Laudon (2015, p. 362)) state that a good CRM helps companies answer critical questions such as
who their most profitable customers are, and what they purchase. This information can be used for
marketing purposes to help companies reach their sales goals. The Bank can benefit from the
operational side of CRM with the customer–facing application and the ability to service ... Show
more content on Helpwriting.net ...
It comes with a lot of name recognition and "operates in the Americas, Europe, Africa and Asia
Pacific" (Marketline 2015, p.4). Its main focus is on providing software products to businesses. With
its CRM suite, the company promises to grant analytics visibility to everyone in the company.
Relationship managers would be able to open new accounts and to access the database to locate
existing customers. The system would provide instantaneous transaction history whether they were
done online, at the ATM, by a teller or by a customer service representative. Relationship managers
can see their "active" (Microsoft Dynamics CRM Features, 2016) sales leads, apply for loans, and
see their pipeline of pending approvals. Customer conversations with call center associates would be
readily available for access by all applicable staff. Immediate coding of account type is available
without sending to a back office department for finalization. One important feature is the capability
to view all past owners whether an account is active or closed (Microsoft Dynamics CRM Features,
2016). Another feature that would work well with the Bank 's paper reduction initiative is the
capture of signatures either by scanning or by using an electronic "signature pad" (Microsoft
Dynamics CRM Features, 2016). Currently, RMs need to scan new account contracts to a back
office area using a multi–function device. When this

Cis/207 Team Final Essay
Team B Week Five System Proposal
Tyram Hill, Jason Kral
CIS/207
February
Mel Lee
Team B Week Five System Proposal
Riordan Manufacturing is a worldwide fortune 1000 enterprise manufacturer of plastics with sole
ownership by Riordan Manufacturing Industries. Custom plastic product parts akin to beverage
containers and fan parts help generate company revenue of one billion. Riordan development and
research carries out at the company's R&D headquarters location in San Jose, California. Three
additional Riordan production plants include locations in Pontiac, Michigan and Albany, Georgia
with an international joint venture in Hang Zhou, China. Riordan employs a mere approximate of
550 people with company projections at $46 million a ... Show more content on Helpwriting.net ...
It is observable that the standard procedure issue restricting company progress is a notably derelict
network. The Enterprise Resource Planning (ERP) and Materials Requirements Planning (MRP)
servers are outdated and stand out from the rest of the systems set up. Integration of the servers will
be executed to address the company's customer relation, human resource, sales and order, finance
and inventory issues. Integration will be the goal after upgrades are incorporated in the system's
infrastructure. Recurrent technological advancement compels innovation in apt acknowledgement of
agile enterprise. It is essential for Riordan to transition appropriately to sustain a contemporary pace
that equals the requirements of strong customer levels. The overall decision making process
rudimentary to Riordan's organizational headway entails agile enterprise in its management system.
Primarily, Riordan must contend with its inventory system as manual implementation causes status
delay which can halt production, sales, purchasing, and overall deference from the

Analysis Of Two Different Erp Systems
Introduction
This project is the analysis of two different ERP systems, Dynamics GP 2016 (Microsoft) and SAP
ECC ERP 6.0.
ERP Systems
Microsoft Business Solutions
There are various products that Microsoft 365 offers to businesses including Microsoft Dynamics
AX, NAV, SL, CRM and GP. These products integrate with other Microsoft products (Microsoft
office, SharePoint, Outlook) making business operations easier and more efficient (Microsoft,
2017).
Dynamics AX is targeted for businesses that have more than 200 users. This ERP supports business
analysis and change management tools allowing easy transition between business applications and
IT infrastructure. However, Microsoft AX requires more installation and maintenance time than
other ... Show more content on Helpwriting.net ...
& Word, J., 2012). It offers solutions for every line of business varying from asset management and
manufacturing to sales, sustainability and Human Resources. Any company can find an appropriate
ERP based on the industry (SAP, 2017B). In 2016 SAP announced partnership with Apple allowing
businesses to deliver IOS apps on SAP Cloud Platform utilizing SAP S/4HANA (SAP, 2017A).
In the scope of ITM–319 course SAP ERP system's capabilities and processes were carefully studied
including Sales & Distribution, Materials Management, Production Planning, Financial Accounting,
Controlling, HR Management, Warehouse Management and Project System.
Fulfillment, Production and Warehouse management processes are concerned with goods movement
that triggers goods issue that will be further discussed.
Goods Issue
There are four types of goods movement types: goods receipt, goods issue, goods transfer and
transfer posting. Goods issue process plays a key role in fulfillment process (indicating a goods
shipment to a customer's sales order) and production (issuing of raw or semi–finished materials to a
production order) and is triggered by warehouse management. Goods issue results in decrease of
inventory levels. The SAP ERP screen has the following views: item overview (that contains
information about items in the outbound delivery document), Picking, Loading, Transport, Status

Customer Relationship Manager (CRM)
In order for businesses to grow and maintain the relationships that they have with their customers,
CRM software is essential. CRM systems specialize in their ability to help market to customers,
track leads, sell products and services, manage opportunities, and track customer interactions. Today
many systems offer some type of social media integration, as well as analytics that can highlight
trends. "Customer relationship management (CRM) systems connect a company's ERP system to
those of its customers. CRM systems provide companies with capabilities to manage marketing,
sales, and service for its customers." (Magal, 2009) There are many versions of CRM software that
companies use, however here are three that are dominating the market today:
Salesforce.com – They were one of the first players in the game and have grown into a $37 billion
company. "It has about 14 percent of the CRM market with an estimated $2.5 billion in 2012 sales,
according to Gartner. Customers from tiny businesses to massive enterprises generally seem to like
its sales–, marketing–, and service–management capabilities, which are only available in the cloud."
(Blattberg, 2014) They offer almost all of the features you would find in a CRM tool, including
chatter features and mobile applications. Salesforce is a choice for companies of all sizes.
Microsoft Dynamics – The draw to Microsoft products typically revolves around easy integration.
Windows based PCs are present in most businesses today,

Teva Case Study
|Overview | | |Why would I contemplate a massive transition with a large price tag when I get
everything I need out |
|Country: Canada | | |of Microsoft Dynamics NAV? |
|Industry: Pharmaceutical | | |Jean–Francois Boily, Senior Manager, Finance & Information Systems
Teva Neuroscience |
| | | | |
|Customer Profile | | | ... Show more content on Helpwriting.net ...
| | | |
| | | |Teva Neuroscience Inc. (Teva) is a subsidiary of Teva Pharmaceutical Industries Ltd., a
multinational|
| | | |generic drug manufacturer based in Israel. The parent company established Teva to develop and
market |
| | | |branded neurological products like Copaxone®, an injection for treating multiple sclerosis. With
the |
| | | |drug's blockbuster popularity, Teva's Canadian division had grown rapidly needed a more
complete |
| | | |solution to meet its increasingly complex reporting needs, and a system that made it simple to
drill |
| | | |down into financial data for better budgeting and forecasting. Using an ACCPAC accounting
system it |
| | | |had inherited from its U.S. sister company it made a case for deploying made a case for
deploying |
| | | |Microsoft Dynamics™ NAV, because the Microsoft solution met all of the needs of the
organization but |

Case Analysis: Godrej & Boyce
Godrej
Godrej & Boyce was established in 1897 & has over 15 diversified business divisions offering high
quality products as well as services catering to needs and wants of consumers from every corner of
India as well as those across the globe.
The reason why the company looked into implementing CRM software was because the sales cycle
of the company was being adversely affected by integration capabilities and the absence of the latest
technology. The management could not take effective and efficient decisions about the company
problems with the absence of real time information which could be made available through CRM.
The company then decided to implement Microsoft Dynamic 2011 after conducting an evaluation
process and the software was implemented ... Show more content on Helpwriting.net ...
CRM and ERP are considered two sides of the same coin, where one (ERP) focuses on the business
and the other (CRM) on the customer. Both perform the same basic function – To automate
functions for high degree of functionality and efficiency. ERM is considered while automating back
office functions and CRM in implementing front office functions.
An apt example of an organization implementing an ERP system for their clients to drive business is
Cognizant Technology Solutions. The Cognizant Advanced Applications tool was utilized by the
Advanced Solutions Practices vertical wherein it was used for various back end applications of code
generation for applications of clients such as Walgreen and Philips. The ERP tool was designed so as
to reduce the time spent by employees of the client organization in generating code, it helped in
streamlining applications of the client organizations and increased overall efficiency and reliability.
Basically, the ERP tool manufacturer was responsible at the back end for the smooth functioning of
applications in Philips worldwide and Walgreens. This ensures agility in all business processes and
integrated workflow whilst reducing

Dynamic 365 Research Paper
Alternate Title
How Dynamics 365 Improves Your Sales Team's Productivity
Your sales team is facing challenges that did not exist 10 or 20 years ago. Prospects are better
informed, more technically adept and tired of the same old sales tactics. Even long–time customers
have begun to expect more and become more demanding. If your sales team is to succeed, they need
tools that can boost productivity, help forge better relationships and work smarter. Microsoft
Dynamics 365 is one such tool that can help sales teams excel in a competitive, global economy.
What Is Microsoft Dynamics 365?
Dynamics 365 combines ERP and CRM solutions in the cloud. Different modules are available that
can be mixed and matched to tailor an integrated solution for every ... Show more content on
Helpwriting.net ...
The idea is to have employees approaching retirement to record videos demonstrating how a task is
handled or discussing internal "know–how" that others may not know.
Dynamics 365 also ensures that you will always be working with the most current version. Instead
of waiting years for new features to be added, updates will be made as soon as they are available.
Dynamics 365 can be a winning solution for companies of all sizes that need to become more
competitive by empowering their sales teams. As a bonus, the overall operation can experience
improvements in efficiency and productivity, which can lead to increased revenue and larger profits.
Summary: With Dynamics 365, Microsoft is not attempting to figure out how to make a wheel.
Instead, the company is refining existing wheels to make them more effective, less expensive, more
efficient and more powerful. The refinements can give your sales team new tools to boost
productivity and increase revenue.
LinkedIn: What can Microsoft Dynamics 365 do to help make your sales team more productive?
Read our post to find

Crm : Customer Relationship Management
Abstract CRM (Customer Relationship Management) as a strategy has increased popularity by
connecting enterprises and customers closely through different mediums. This helps businesses to
effectively understand, manage and sustain the customer relationship in a long run. With technology
advancements and enormous amount of information available, enterprises are finding various ways
to stay connected with the customers. CRM has been proven successful for lot of enterprises (small,
medium & large) and thus encouraging lot of new businesses to implement CRM in order to survive
and compete in the world of Internet. This thesis, therefore, aims to study the viability of using the
ASP (Application Service Providers) model for enterprises to ... Show more content on
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8 2.3.1 Operational CRM 8 2.3.2 Analytical CRM 10 2.3.3 Collaborative CRM 10 2.4 CRM market
11 2.5 Prominent CRM vendors 13 2.5.1 Siebel systems – Oracle 13 2.5.2 Salesforce.com 14 2.5.3
Microsoft Dynamics 14 2.5.4 SAP 15 2.5.5 Others 15 Chapter 3 : CRM for Enterprises 17 3.1
Objective and Structure of the chapter 17 3.2 Defining Enterprise's 17 3.3 Characteristics of
enterprise 19 3.4 Benefits 20 3.5 CRM as a strategic imperative for Enterprises 20 Chapter 4 :
Implementing CRM 22 4.1 Objective and structure of the chapter 22 4.2 Developing a CRM vision
22 4.3 Defining common CRM requirements for organization 22 4.4 Determining CRM readiness
23 4.5 CRM implementation approach 24 4.5.1 On–Premise development 24 4.5.2 Cloud Based
CRM 25 4.5.3 On–Premise VS Cloud Based CRM 26 4.6 Key issues in CRM implementation 27
4.6.1 Organizational changes 27 4.6.2 Business justification of CRM 28 4.6.3 Risk management 28
4.6.4 Integration 29 4.6.5 Project ownership 29 4.7 Conclusion 29 Chapter 5 : Exploring SaaS
model 30 5.1 Objective and Structure of the Chapter 30 5.2 Introduction to SaaS 30 5.2.1
Characteristics 30 5.2.2 Benefits of SAAS model 32 5.3 Enterprises outsourcing CRM with ASPs 32
5.4 Conclusion 35 Part II Empirical Study 36 Chapter 6 : The Research 36 6.1 Objective and
structure of the chapter 36 6.2 Research methodology 36 6.3 Measurement Instrument 38 6.4
Empirical data 38 6.4.1 Company overview 39 6.4.2 Selected products for research 43 6.5
Comparison 48 6.5.1 Business

Cis207 Week 3 Riordan Proposal Essays
Riordan System Proposal 2013
Team B
CIS/207
April 8, 2013
David Sysowksi
Proposal
After careful assessment of the infrastructure and inventory systems used at Riordan Manufacturing,
our team has identified these systems are outdated and unable to effectively manage the day to day
processing. As a global leader in the manufacturing of plastic products, the performance and
reliability of the infrastructure is crucial to the continued success and growth of your company's
operations. Therefore, our solution to uplift the infrastructure and launch of the Riordan Global
Operations System (R.G.O) a new platform for supporting inventory and managing customer orders
. Our system will enable your employees and customers see ... Show more content on
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Riordan Manufacturing has a large problem when it comes to inventory and customer orders.
Because Riordan has offices both in the United States and in China, it faces a number of obstacles
both in the logistics of inventory control and the need for accurate customer order management.
Riordan Manufacturing should switch to using Microsoft Dynamics CRM. Microsoft Dynamics
CRM is a Customer Relationship Management program that focuses on customer records, sales,
marketing, help desk, inventory and customer order management, make financial data available for
planning and regulatory compliance, automate routine functions so employees can focus on critical
tasks, help minimize the costs and complexities of administering salaries, benefits recruiting and
performance management, provides greater visibility into aspects of performance factors such as
profitability and potential issues, and meet industry–specific needs with functionality for upward
business processes (Microsoft, 2013). Specific parts of the software, such as human resources (for
payroll, etc.) can be added on an as–needed basis. [pic] Dynamics CRM is what is known as a
server–client application, which is primarily an

Customer Relationship Management Systems : Salesforce And...
HUMBER COLLEGE
GLOBAL BUSINESS MANAGEMENT
CUSTOMER RELATIONSHIP MANAGEMENT
CRM SYSTEMS ASSIGNMENT
SALESFORCE & MICROSOFT DYNAMICS
SUBMITTED BY
SONAM THAKKAR
BHAVIKA CHANDRIANI
SAGAR HEMANT DUA
KRUNALKUMAR PATEL
HEMAXI R TULSI
CUSTOMER RELATIONSHIP MANAGEMENT SYSTEMS
CRM systems are parameters customizable programming bundles that are proposed to incorporate
and deal with all parts of client connections inside the association, thus impressively enhance the
capacity of the organisation to handle customer administration, sales, marketing, online exchanges
and orders (Baran, Galka & Strunk, 2008 pp4)
The fundamental objectives of CRM system are to get 360 degree perspective of client data
furthermore enhance the choice making, it helps an ... Show more content on Helpwriting.net ...
The measures of success for users of these CRM systems are such as picking the system seller
smartly and it would be similar to a business accomplice in time to come. The quality, preparing and
usage ought to likewise be considered, the CRM software must be picked according to the culture,
and policy of the organisation. The adaptable workplace must pick a more easy to understand
system which can be easy to implement and for training purposes. The CRM programming
arrangement necessity ought to be obviously distinguished. The promoting, deals and other division
ought to be counselled about their desires from the system in order to harmonise the working
environment.
Microsoft Dynamics CRM
Microsoft Dynamics CRM is a completely coordinated client relationship administration framework
(CRM framework) intended to help associations draw in, keep and create gainful, captivated
associations with clients and prospects. With a suite of offers, promoting and client administration
apparatuses, Microsoft Dynamics CRM gives a solitary working stage to all staff that empowers you
to oversee progressing associations with clients from first contact, through buy and post deals.
Microsoft Dynamics CRM helps you drive steady and measurable change in regular business forms.

Microsoft Dynamics CRM offers a suite of client administration centred capacities which help your
administration agents track client

Advantages Of Problems With Corporate Customer Information...
B.1 Discussion of challenges faced by the selected company 04 Problems with Corporate Customer
Information System (CCIS) All transaction systems are linked with CCIS which is a central
repository of up–to–the–minute customer information. CCIS main functions can be providing
information about the products and services they use and their relationships with other customers
and the organization. Advantages of CCIS can be that it reduces the costs associated with redundant
systems by functioning as a single, central point of entry for creation, inquiry and retrieval. CCIS
easily accommodates virtually any financial institution's system environment because it readily
accepts information from a variety of systems. In order to build and sustain a competitive edge,
service organization need to strive to maintain a superior quality of services in an effort to gain
customer loyalty, hence improving customer retention rates.(Kadampully,1998) Different
organisations that they are surrounded by data that come in variety of forms: records, instructions,
design, blueprints, maps, image, sounds, metadata, detailed data, and summarized data, to name just
a few which still does not satisfy their information need. This information is stored in places ranging
from file cabinets to ... Show more content on Helpwriting.net ...
For example, the payroll programs will require the information about how the employee file is
organized in order to access to records. Whether the file is organized sequentially by an employee or
organized with an employee it makes a great deal of difference. At the level of the record, the order
of the fields and the length of each will probably need to be known by the program. Without
changing the program or program that access it, it is not possible to change the file organization or
change the record structure. The program is dependent on the

Bandon Group, Integrated case study Essay
Integrated Case Study: Bandon Group, Inc. (Determining Feasibility of an ERP System and Supplier
Recommendation and Evaluation) Submitted to: Professor Stephen Huber Enterprise Resource
Planning (CIS511) Strayer University, Takoma Park Campus August, 2014 This paper is the
continuation of Bandon Group Inc. integrated case study. This part of the case study mines
feasibility of an ERP system at Bandon Group and evaluate alternative ERP and CRM packages for
Bandon Group and make recommendations for a solution which will meet their needs. Step 8:
Determining the feasibility of an ERP system From the description of the executive managers of the
divisions, it is pretty clear that Bandon Group has ... Show more content on Helpwriting.net ...
Adding to their notes, they said that CRM offers customization, simplicity, and convenience for
completing transactions, regardless of the channel used for interaction. Sumner (2005) share their
idea. The main characteristics he distinguished CRM facilitates customer contact and call list
management, It maintains information on customer contacts in a database and forecast customer's
needs, It organizes marketing campaigns, Enables queries to a product marketing database, Delivers
on–line systems that enables customers to configure products on–line, Handles customers' services.
It my recommendation to Bandon Group to implement EPR firs and CRM follows because ERP
provides CRM software. Conceptually, ERP covers all the basic business process but CRM systems
focus specifically on processes at the customer interface (Schubert, 2010). The current situation at
Bandon Group is not limited to customer relationship or the problem of Bandon Group is not limited
to lack of sales and marketing data, the billing system, web enabled support system, better invoice
or the integration of the software but the company and its process need overall business restructure
and re–engineering because that is all about ERP. Step 9: Determining ERP/CRM design issues
Business processing workloads are among the most demanding workloads in the enterprise.

Great People Incorporated
PROBLEMS
Below are the list of problems categorized into short and long term aspects
1. People (Long Term)
Lack of relationship with the placed Executive Assistants who are working for Small business and
Sole proprietorship clients.
Collaborative planning and working is missing between Great People Inc and their clients.
2. Process (Short & Long Term)
The process in place is completely outdated and more of traditional approach which doesn't work in
this fast paced environment. It would certainly result a loss of business or customers in the long run.
Lack of process knowledge and there is no SOP (Standard Operation Procedure) in place, which
would have a major impact in the revenue.
Accounting has little visibility over their ... Show more content on Helpwriting.net ...
It would also be nice to have the performance of each employee being placed, I would recommend if
Great People Inc has provided more resources for any particular company onsite HR Manager
would add more weightage while finding the right fit for their clients. This would establish
themselves to have a long–term relationship with their customers and clients. It would act as CPFR.
Since GPI has one dedicated employee working onsite for their client, it would help them to build
collaborative planning and better understand the business needs of their clients.
Example: Projectline is a recruiting firm based in Seattle, they do the same and has been successful
to establish themselves in the market. One of their preferred client is Microsoft, and Projectline has
1 manager who works on Microsoft site and completely dedicated to their business.
With help of MS office, it would be easy to generate reports. As mentioned on the Exhibit 2 & 2.1,
the parameter would play a vital role in evaluating the performance. GPI should review and update
the templates regularly depending upon the business needs of the client.
SOLUTION
As a Decision maker and SC Leader, I would highly recommend CFPR program to revamp their
entire process with the help of Microsoft Dynamics.
To add and strengthen the "PPT" (People, Process and Technology) it is wise to use CRM Tool. I
would also recommend Microsoft Dynamics to be implemented.
CPFR with Microsoft

Strategies For Improving Marketing With Crm
3 Brilliant Ways to Improve Marketing with CRM
If you're a successful sales person, you probably know all about Customer Relationship
Management (CRM) tools. In fact, you're probably using CRM right now to track all your prospects
as they make their way through the winding road that we call the customer journey. In an earlier
blog, we told you how your sales people could use CRM to increase their productivity and boost
revenue by 41% per salesperson. But, let's back up a bit. You can't sell without prospects. How can
you possibly attract potential leads to your business in the first place? By using CRM as part of your
marketing strategy. A recent study by VentureBeat has shown that 80% of businesses were able to
increase leads by using ... Show more content on Helpwriting.net ...
Find out who your key influencers are and stay informed with alerts about trending topics. Analyze
the data according to sentiment, phrases used, top fans, top critics and top hashtags.
How Listening Works
Here's an example. Blue Yonder (a fictional company) is a provider of cloud–based applications that
help retailers control inventory levels and reduce handling costs and waste. When the company
started receiving trend alerts that its customers were posting bad comments about its new user
interface on social media, it worked quickly to improve the app. Blue Yonder then posted the news
about the improved app on social media and thanked its customers for pointing out the problem.
Once customers tried the new app, they turned to social media once more to praise Blue Yonder. In
the end, the company scored points for listening to its customers.
Customer Opinion at Your Fingertips
Social Engagement gives you quick insights into what people are saying by breaking down results
according to sentiment, volume, phrases, location, search topics, language and social media sources.
As the following illustration shows, the tool will evaluate keywords in a post to determine whether
they are positive, negative or neutral. You can then take this information and route it as either a case
or lead into your CRM.
Want to know how people are feeling about your products and services and those of your
competitors over a specific time period? This information, called

Implementing A Collaborative Crm Software Application
Problem Statement
To achieve business agility in the area of marketing, SW4's sales and marketing departments must
collaborate in order to anticipate challenges and opportunities before they occur (Heisterberg &
Verma, 2014). To achieve optimal collaborative marketing, SW4 must effectively implement a
collaborative CRM software application so that sales, marketing and other departments can easily
share information they collect from customers. So that all organizations involved in SW4 have
access to one CRM software, these systems must utilize cloud computing as well as be effective in
three key marketing management functions: Marketing Planning, Campaign Management, and
Customer Analytics. By doing this, SW4 will be able to improve cross marketing campaigns and
sales promotions, discover the optimal approach to delivering products and services to different
customer segments while creating a competitive advantage for Sonoma Worldwide Wine Week and
increasing profitability for each organization (Baltzan, 2013).
Challenges and Opportunities Along with the challenge of easily integrating a new collaborative,
cloud–based CRM software comes the challenges of training all organizations' employees on the
new system and working together to utilize the system to its fullest in order to achieve the desired
results. "Findings suggest that organizational changes initiated by management create strategically
constructed silos that force implementation through people and systems

Advantages Of Sap R/3
SAP R/3 (The "R" was for "Real–time data processing" and 3 was for 3–tier)
Is a package of integrated applications called modules that record and track the activities and costs
of doing business. These application programs are designed to meet the data processing needs of
medium and large businesses.
R/3 uses the client/server model and provides the ability to store, retrieve, analyze, and process in
many ways corporate data for financial analysis, production operation, human resource
management, and most other business processes applications.
SAP started in 1972, in the company IBM in Germany, when five systems analysts working there,
created the software for collecting large volume of business data in single computer and then
processing ... Show more content on Helpwriting.net ...
Updates only need to be done once to be implemented company wide
Has a single data entry point where the data entered from any location is instantly sent to all other
appropriate modules in the ERP system.
Provides real–time information, reducing the possibility of redundancy errors
Creates a more efficient work environment making it easier for employees to do their job which
leads to effectiveness
Has been designed to be the best ERP system in the four areas of human resources, financial, supply
chain management, and marketing.
Has released "MySAP.com" which is software that provides for data interaction and processing
connections with the Web.
Navision (Microsoft Dynamics NAV) is an ERP (Enterprise Resource Planning) Solution designed
for small to mid–sized businesses to automated the majority of their transactions from CRM
(Customer Relationship Management), to Quoting, Ordering, producing, shipping and Invoicing on
the sales side, to Purchasing, Receiving, Paying and Inventorying on the supply side. Source:

Application Of Enterprise Resource Planning
Enterprise application– It is difficult to maintain a different kind of systems in one organization, So
application used by the enterprise users for performing business related tasks. It helps businesses
become more flexible and productive by organizing their business processes more closely.
As per the project we are mainly concentrate on enterprise resource planning.
Enterprise resource planning–
Enterprise resource planning is a type of software
Functionality–
It provides an ... Show more content on Helpwriting.net ...
Microsoft dynamics ERP
It contains a group of enterprise resource planning products primarily adapted to average size
companies with simple corporate structures. Microsoft dynamics bringing the applications that run
your finances, sales and operation together with familiar Microsoft office apps that we already
known. With the cloud technologies, Microsoft dynamics ERP provides to work anywhere, anytime,
across your device.
It includes four products
1. Microsoft dynamics AX
It is an enterprise resource planning system suitable for average size to large companies. It is
designed to help companies to work together across countries and locations by standardizing
procedures and helping to simplify compliance.
2. Microsoft dynamics GP It helps organization to gain control over their financials, and better deal
with their inventory and operations, and make better decisions that helps in business success. It is
fast to execute and simple to use.
3.Microsoft dynamics NAV It is designed to help organizations to gain control over their financials
and they can also simplify their supply chain, manufacturing and operations.
4. Microsoft dynamics SL
It is suitable for project based small and mid–size companies. It serves unique industries like
construction, government contracting and professional services and engineering. Above figure
demonstrates the number of

Application Of A Enterprise Application
Enterprise application: It is difficult to maintain a different kind of systems in one organization, So
application used by the enterprise users for performing business related tasks. It helps businesses
become more flexible and productive by organizing their business processes more closely.
As per the project we are mainly concentrate on enterprise resource planning. Enterprise resource
planning: ERP is a type of software functionality: It provides an end–to–end information ... Show
more content on Helpwriting.net ...
Microsoft dynamics: Microsoft dynamics offers a software which focused on delivering business
insights that helps to both your customer and business.
Now, collaboration is very efficient and easy , you can connect instantly with your teams by
combining Microsoft Dynamics with Office, Skype, and Yammer.
Microsoft dynamics products:
Microsoft dynamics CRM: It is a customer relationship management application, sold separately
from Microsoft, that gives sales, service and marketing capabilities.
Microsoft dynamics ERP: It contains a group of enterprise resource planning products primarily
adapted to mid size companies with simple corporate structures. Microsoft dynamics bringing the
applications that run your finances, sales and operation together with familiar office apps that we
already known. With the cloud technologies, Microsoft dynamics ERP provides to work anywhere,
anytime, across your device.
It includes four products
1. Microsoft dynamics AX : It is an ERP system suitable for midsize to large companies. It is
designed to help organizations to work together across countries and locations by standardizing
procedures and helping to simplify compliance. The latest version is Microsoft Dynamics AX 2012
R3 CU8.
2. Microsoft dynamics GP: It can help organization to adapt new opportunities and growth by
managing changing markets, enabling unique business requirements, and connecting

Customer Centric Approach With Deliverable Solutions
Operational CRM Aim of this process is to provide best e–support to the team of front employees
for business process, which focus on sales, marketing and product assistance to the customers. This
major goal is to customer centric approach with deliverable solutions.
Business Profit This can result in business profit like its leads broad view of the each and every
customer so that we can't miss any issues unresolved. Every employee will access customer profile
and history so that they can easily understand the problems and solutions of the individual
customers and they will analysis on that basis so employees may change the strategies to suitable to
the customers.Finally they will deliver the substantial and expert sale, marketing and business
services to the customers.
Segment of Operational CRM Sales force automation (SFA) mainly focus on geographical sales
trends and analysis. This focus only on sales force for assigning number of employees and budget to
particular region. Like Customer details, Client management, Lead management, Business
forecasting and Quotation preparation.
Analytical CRM This area major focus on how to find out the customer needs and how can customer
service team address them early as possible. Now a day's time is main constraint frame so we should
focus on that and resolve things in less time so company will become more competitive than other
competitors. This area helpful to increase ARPU (Average Revenue per User) and it will guide the

Authentic Wine Country Is A Small Enterprise
Authentic Wine Country cannot let competitors use digital media against them to attract the younger
generation and gain market share. In order to guard against competition, the company should utilize
business agility to maintain a digital model for providing superior customer service as well as
maintain a digital marketing presence that positively and correctly represents the company's services
and reputation to the younger generation. Therefore, Authentic Wine Country must acquire as much
knowledge as possible about the younger generation of consumers through big data collection.
Therefore, the company must utilize all sources of digital mediums in order to create an effective
digital presence to gather data. In addition, Authentic Wine Country must grasp that younger
customers may hear about them through digital technologies before the company has a chance to
pitch its services to consumers. Thus, maintaining as much control as possible about what the
consumer hears via social networking sites and other outlets and utilizing those sites as a means to
address customer complaints and concerns takes priority.
Authentic Wine Country is a small enterprise that would benefit from an EIMS software utilizing
ERP and SCM. NetSuite proves to be the most experienced, cost–effective, easy to implement and
use system which runs circles around its competitors. Authentic Wine Country can enjoy an easier
and thus faster integration and application of the NetSuite software that

Analysis Of Vivek
Per our interview with Vivek, Zones is achieving an efficient and secure IT infrastructure is his top
priority. He explained that upon his hire in 2016, there were many components of the infrastructure
that needed a fixative. Since then, he has been aggressively reorganizing and refreshing hardware,
software, applications, and systems development initiatives to remedy any pending issues. In the
past, Zones has updated software monthly, servers (every 5–7 years) and other hardware (every 6
years). Their environment is heterogeneous, running Linux and Windows servers on premises, and
AWS VPC. They have multiple data centers, economic feeds, and relationships that allow for
efficient use of hard/software and cloud computing. Vivek has been ... Show more content on
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They also use Marketo and Marketo Lead Tracking (Munchkin) to deliver marketing campaigns,
generate leads, and open new business opportunities. Rain King is used by the sales and marketing
teams to provide tools, functionality, and intelligence on potential customers and business
opportunities. They also use this tool for customer profiles, data accuracy and management,
account–based marketing, alignment, and predictive analytics.
Business Intelligence/Big Data/Data Management
Vivek described the elaborate stack Zones uses for data management and business intelligence, there
are many components and tools they use to run this intricate ecosystem. The process begins each
day around 10:00 PM with an ELT pull from their Oracle database, data marts, and partner databases
to their data warehouse. Next, from that data cubes are computed and constructed. Next, the data is
passed to repositories then to email to update dashboards in CRM and their next generation
reporting framework.
Zones utilize ASG Software Solutions for data management as it offers comprehensive enterprise
intelligence and data management. This includes data inventory, data lineage, impact analysis,
business glossary, reference data management, and intelligent data catalog. MapR provides
information from wide data

Salesforce And The Non Profit Starter Pack Essay
Salesforce is fundamentally set up utilizing a Business to Business (B2B) model when contrasted
with a Business to Customer (B2C) model. It utilizes Accounts to speak to a Business and Contacts
to speak to people both regarding it 's B2C clients, it 's B2B clients, it 's associates, it 's
representatives, administration suppliers . The partners Contact records in the Salesforce database to
their part inside the Account Record. Salesforce can be altered in order to enable what are called
person accounts. This means each contact is basically likewise a record. This is something an
organization must specifically request that Salesforce should enable for them. . Its not something
one ought to manage without having great purposes behind actualizing the component. You might
need to take a glance at Implementing Person Accounts. There 's likewise what 's known as the
Non–Profit Starter Pack basically used by non benefit associations. It has various connections that
have been included to take into account Households and unique individual records to exist together
with associations (the likeness business accounts). The Households highlight permits the NPSP in
gathering life partners, youngsters and every one of those living at the same location into a
Household. The NPSP likewise can make different associations, for example, to family relatives.
There are various distinctive components of NPSP and not all of them should be installed. Recurring
donations would be an example of

Hard Rock International
Hard Rock International
Executive Summary
Hard Rock International is chain of cafés, hotels, casinos, and theme parks spread across 53
countries. It has the world's largest collection of rock 'n' roll memorabilia that the customers can see
when they visit any of Hard Rock's locations. Hard Rock's main business model was built around a
customer–centric approach. As the business was growing, the customer queries were hitting the
numbers close to 56000 inquiries annually; a number that was getting difficult for the existing
customer care staff to handle. And foreseeing an increase in the customer inquiries by 20% annually,
Hard Rock's customer care center was not equipped at all to handle the pressure. They either had to
add new staff to ... Show more content on Helpwriting.net ...
The major problem with the existing CRM system was that it did not have the capability to integrate
with Microsoft Office Outlook 2007. Due to this, "Customer Care representatives had to switch
between multiple applications to find information and communicate with customers and general
managers at restaurant and hotel venues." Also, the outdated system required more than normal
maintenance. "We needed software with new capabilities, solutions and benefits for Hard Rock,"
said Patrick.
Solution
Hard Rock reached out to a Microsoft certified consulting group for help in enhancing the CRM
system. After a detailed review of the needs of Hard Rock and existing applications used to respond
to customers, the consulting group designed and implemented a solution based on Microsoft
Dynamics CRM. The consulting company imported about 1.5 million customer records to the new
system. In words of Patrick, "We were attracted to Microsoft Dynamics CRM because it tightly
integrates with Office Outlook and it's based on the Microsoft .NET Framework, which lets our
developers rapidly prototype and implement new functionality."
Results
As a result of implementing CRM into their system, Hard Rock is now equipped to provide
customer service to the increasing number of queries without sacrificing quality but providing better
quality service. Since the new CRM system integrates Hard Rock's customer database with
Microsoft Outlook, it gives the customer care representatives the

Customer Relationship Management Essay
CRM Features and Benefits
CRM (Customer Relationship Management) helps companies to understand, anticipate and respond
to their customers' needs in a consistent way, right across their organization (Is4Profit, 2006,1).
CRM is a business strategy designed to improve profitability, revenue, and customer satisfaction. It
consists of software, services, and a new way of thinking to improve profitability, revenue, and
customer satisfaction (Sibel, 2006, 1). Practicing CRM requires an efficient and integrated internal
business system. Many businesses benefit from the organizational discipline CRM imposes, as well
as from the technology itself. CRM can benefit and organization in that it can develop better
communication channels; collect ... Show more content on Helpwriting.net ...
The Sales department will be targeted in that a CRM system will implement simple contact,
opportunity management to forecasting, territory management, and pipeline management. Since
CRM includes Sales automation processes, this enables management to see how their sales teams
are performing in real time (Siebel, 2006,1). The Marketing department will be impacted in that
marketing functions will be automated such as campaign design and management, email marketing,
and lead assignment and management, organizations can increase the efficiency of their marketing
organization and target their resources to the most effective marketing programs (Siebel, 2006,1).
Marketing automation captures important customer, lead source, and demographic information that
carry forward throughout the sales cycle. Management can identify new markets and opportunities;
simplify marketing processes; quantify ROI on marketing spending; and improve marketing
productivity while lowering customer acquisition costs (Siebel, 2006,1). Customer service will be
impacted in that a CRM application will automate service request management, have a knowledge
base, and use call routing. With these tools, agents become more productive by ensuring service
requests do not fall through the cracks and solve customer issues faster (Siebel, 2006,1). Because
agents have immediate access to complete customer records,

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