There's a worrying trend out there in storytelling land. Too many non-profits either don’t have a case for support at all or have put a huge amount of effort and expense into creating one that, well... kinda sucks.
But cases for support are critically important to non-profit fundraising, and every non-profit should have one. No longer tied solely to capital campaigns, a strong case will pull your stakeholders together, touch people’s hearts, and elevate philanthropy.
And what's the most important element of an exceptionally effective case? The story that you weave into it. Stories are uniquely yours. They uniquely illustrate the problem and the solution. They are at the heart of everything you do.
Leah shares the secrets to case-specific storytelling, along with lots of really great examples.
Presented at the 2018 Nonprofit Storytelling Conference
How Nonprofits Drum Up Giving Through Social Mediaraymundf23
Why nonprofits are using social media to raise money for their cause. Nine successful case studies of how they're fundraising using social networks. What challenges are up ahead for nonprofit organizations trying to get donations through Twitter or Facebook.
There's a worrying trend out there in storytelling land. Too many non-profits either don’t have a case for support at all or have put a huge amount of effort and expense into creating one that, well... kinda sucks.
But cases for support are critically important to non-profit fundraising, and every non-profit should have one. No longer tied solely to capital campaigns, a strong case will pull your stakeholders together, touch people’s hearts, and elevate philanthropy.
And what's the most important element of an exceptionally effective case? The story that you weave into it. Stories are uniquely yours. They uniquely illustrate the problem and the solution. They are at the heart of everything you do.
Leah shares the secrets to case-specific storytelling, along with lots of really great examples.
Presented at the 2018 Nonprofit Storytelling Conference
How Nonprofits Drum Up Giving Through Social Mediaraymundf23
Why nonprofits are using social media to raise money for their cause. Nine successful case studies of how they're fundraising using social networks. What challenges are up ahead for nonprofit organizations trying to get donations through Twitter or Facebook.
As an instructional assistant at the S.I. Newhouse school of Public Communications, I oversaw a number of team teaching and research presentations. This is an example of one of those.
Oikos workshop presentation on Social Media. The presentation takes a high-level strategy view of Social Media for small charities and community groups, along with providing statistics, hints and tips and some fun as we go.
Using social media to promote your station final Eric Athas
Thinking about marketing your station with social media and not sure where to start? In this webinar, we’ll talk about understanding your online audience,establishing digital goals, and best practices for engaging with your digital community. Emphasis will be placed on creating and curating content that resonates with your audience and strengthens your brand.
Zandra Zuno, SVP at GolinHarris and practice leader of the agency's multicultural practice, presented an All-Markets Strategy at the Boy Scouts of America NextConnect 'll National Marketing Conference.
The presentation covers:
- The importance of an "All-Markets" strategy
- Insights as to how corporate america is developing its strategies
- 5 things to do at the local council level using the resources Scouting has available
As an instructional assistant at the S.I. Newhouse school of Public Communications, I oversaw a number of team teaching and research presentations. This is an example of one of those.
Oikos workshop presentation on Social Media. The presentation takes a high-level strategy view of Social Media for small charities and community groups, along with providing statistics, hints and tips and some fun as we go.
Using social media to promote your station final Eric Athas
Thinking about marketing your station with social media and not sure where to start? In this webinar, we’ll talk about understanding your online audience,establishing digital goals, and best practices for engaging with your digital community. Emphasis will be placed on creating and curating content that resonates with your audience and strengthens your brand.
Zandra Zuno, SVP at GolinHarris and practice leader of the agency's multicultural practice, presented an All-Markets Strategy at the Boy Scouts of America NextConnect 'll National Marketing Conference.
The presentation covers:
- The importance of an "All-Markets" strategy
- Insights as to how corporate america is developing its strategies
- 5 things to do at the local council level using the resources Scouting has available
Getting Your Board on Board – Feeling anxious about telling your Board you need a Twitter strategy? Is your Board skeptical of the value and return on investment social media can provide? Or, do they have unrealistic expectations that you’re going to sign up on Facebook today and raise $1 million tomorrow? Either way, get the information you need to manage your Board’s expectations around social media. Find out the best ways to present the value and tangible benefits of social media to get your Board on-side.
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that's based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
A Democratic Philanthropy - A Different Perspective on FundingEPIPNational
Webinar - A Democratic Philanthropy: A Different Perspective on Funding
December 4, 2013 
Based on an article from the Fall 2013 issue of Responsive Philanthropy, the quarterly journal of the National Committee for Responsive Philanthropy (NCRP), titled "A Democratic Charity: A Different Perspective on Funding", co-authors Christine Reeves and Regina McGraw led this webinar on how funders can be more democratic in their social change work. Discussions centered on both (1) the article’s content and (2) the processes of an EPIP member co-authoring an article with a colleague and philanthropic leader. Participants gained an understanding of diversified funding strategies, such as advocacy and community organizing. Christine and Regina also discussed 10 concerns funders have about democratic philanthropy, and provided participants with a number of ideas for next steps. Speakers included: Christine Reeves, Senior Field Associate, National Committee for Responsive Philanthropy and Regina McGraw, Executive Director, Wieboldt Foundation.
Getting Your Board on Board – Feeling anxious about telling your Board you need a Twitter strategy? Is your Board skeptical of the value and return on investment social media can provide? Or, do they have unrealistic expectations that you’re going to sign up on Facebook today and raise $1 million tomorrow? Either way, get the information you need to manage your Board’s expectations around social media. Find out the best ways to present the value and tangible benefits of social media to get your Board on-side.
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that’s based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
Global progress and delay in ending violence against childrenThomas Müller
The International NGO Council on Violence against Children was established in 2006 to work with NGOs and other partners, including member states, to ensure that the recommendations from the UN Study on Violence against Children are effectively implemented. Now, as the Sustainable Development Goals adopt the call to end all violence against children and the Global Partnership to End Violence Against Children take up the mantle of pursuing this goal, the NGO Council publishes its fourth and final report.
The report concludes that for many children around the world violence is an ever present fact of life. Where progress has been made, it remains tainted by its limitations. The contributions from key global experts on violence against children point to some hard truths about our failings, but also to the way ahead.
Innovation within organisations: Child Helpline International - Innovation Ex...Thomas Müller
Innovation within organisations: Child helpline International launched a campaign called Free Our Voices in order to raise awareness amongst telecom operators of the high number of unanswered calls to child helplines. The campaign is innovative because it is Child helpline International's first campaign, it involves ground breaking technology and it is entirely youth led. These slides were used in at The Innovation Exchange organised by War Child Holland in collaboration with TNO on 8 December 2015 in The Hague.
Creating a Non-Violent Juvenile JusticeThomas Müller
Child Helpline International is part of the "International NGO Council of Violence against Children", which developed this report. This report from creates an enriching
vision of a non-violent juvenile justice system.
The vision is no more than the fulfillment of states’
obligations under international law to create a distinct
and separate justice system which takes account of
the special status of the child, focuses exclusively on
rehabilitation and reintegration and protects the child
from all forms of violence.
The International NGO Council on Violence Against Children: "creating a non-v...Thomas Müller
The International NGO Council on Violence Against Children has launched it latest report, "Creating a non-violent juvenile justice system". This report is a follow-up to the 2006 UN Study on Violence against Children. This report has been written to address the growing epidemic and global magnitude of the violence being experienced by children in juvenile justice systems. Whilst aspiring to clarify the many ways in which governments are failing to protect children in conflict with the law, the report also presents a non-violence vision of juvenile justice.
Chat Counselling for Children and Youth - A HandbookThomas Müller
This book was developed by Trine Sindahl from the Child Helpline International Danish member organisations Bornsvilkar. Child Helpline International has translated it from Danish into English language in order to make this great resource avaialble to a bigger target group.
Categorising or labelling large and diverse groups of people as vulnerable can lead to fragmented and
ineffective interventions, which ignore overlapping vulnerabilities and the changing nature of
vulnerabilities over time, even during one specific crisis”. To effectively and strategically respond to
the protection needs of populations across the conflict impacted region, decision makers must
determine which vulnerable groups are most in need of humanitarian support and what the factors
are that increase and compound their vulnerabilities.
Fundraising Handbook for child protection and gender based violence in humani...Thomas Müller
The global Gender Based Violence (GBV) and Child Protection Working Group
(CPWG) areas of responsibilities (AoRs) have developed this handbook to
provide practical guidance to child protection and GBV coordination groups and
their members; with the aim of helping them access more humanitarian funding.
Minimum Standards for Child Protection in Humanitarian ActionThomas Müller
The Child Protection Working Group (CPWG) is the global level forum for coordination and collaboration on child protection in humanitarian settings. The group brings together NGOs, UN agencies, academics and other partners under the shared objective of ensuring more predictable, accountable and effective child protection responses in emergencies. - See more at: http://cpwg.net/cpwg/#sthash.wTqjET4D.dpuf
In 2010 the members of the global CPWG agreed on the need for child protection standards in humanitarian settings. The Minimum Standards for Child Protection in Humanitarian Action were developed between January 2011 and September 2012. The process of drafting the Minimum Standards involved over 400 individuals from 30 agencies in over 40 countries, including child protection practitioners, humanitarian actors from other sectors, academics and policy makers. - See more at: http://cpwg.net/minimum-standards/#sthash.01h1va2Z.dpuf
3. •Who are we targeting?
•Why?
•Where do we want to take these target
audiences?
•What do we want them to do as a result of
this awareness?
•Are there better ways of spending our
money?
4. •Media very expensive
•Huge media noise
•Fragmented channels
•Are we different enough?
•Profile is very ephemeral
11. Campaigning
•Ideal for the internet
•Campaigners convert to donors by
telephone (5%)
•Powerful campaigns will spread virally if
•They are fun
•Make me look good to my friends
•They are simple and direct
•I can see how it will make a difference
12. National media
•Public opinion surveys
•Qualitative research
•Quantitative research
•Single issue research
•Release in-depth multi-aspect research a
bit at a time
•“It’s a scandal…”
•Anything controversial
•Negative stories
13. Local media
•Human interest stories
•Local impact stories
•Local impact statistics
•“A day in the life of…”
•Local heroes
•Positive stories
