The document discusses how changes in the workforce due to trends like increasing numbers of women, evolving expectations of younger generations, and technology require changes to how companies approach careers. It proposes an approach called "Mass Career Customization" that would allow individuals greater control over the pace, location, role, and workload of their careers over time. This is analogous to how "Mass Product Customization" allows consumers to customize products. The approach would help align companies' talent management with individuals' changing needs and likely lead to benefits like increased loyalty, productivity, and profitability for companies.