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Deming’s 14 Points
Quality Control
Abdallah Lattouf
German Jordanian University
About DR. W. Edwards
Deming
 was an American engineer,
statistician, professor, author, lecturer,
and management consultant.
 Deming received his electrical
engineering degree from the
University of Wyoming and his Ph.D.
in mathematical physics.
About DR. W. Edwards
Deming
 Deming was a professor of statistics
at New York University's graduate
school of business administration.
 He also taught at Columbia
University's graduate school of
business.
 Awards: National Medal of Technology
and Innovation, Shewhart Medal,
14 Points on Total Quality
Management
 DR. W. Edwards Deming offered 14 key
principles for management to follow for
significantly improving the effectiveness
of a business or organization.
 Many of the principles are philosophical.
Others are more programmatic. All are
transformative in nature.
 The points were first presented in his
very famous book “Out of the Crisis”
The 14 points with their
explanations
Rule #1
“Create constancy of purpose for
improving products and services”
 Inspire the workers to stay competitive in
the market and remind them about the
importance of stability in jobs and new
opportunities which may come up in later
stages, as inducing a sense of purpose in
producing quality products will work as the
inspiration to work efficiently.
 Don't just do the same things better – find
better things to do.
Rule #2
“Adopt the new philosophy”
The customer demands and taste
change very fast and the competition in
the market grow at a rapid rate today,
and we have to accept new
philosophies according to the market
trends and technology revolutions.
Rule #3
“Cease dependence on inspection to
achieve quality”
Inspection is too late, ineffective, and
costly. It is too late to react to the quality
of a product when the product leaves
the door. Quality comes not from
inspection but from improving the
production process.
Rule #4
“End the practice of awarding
business on price alone; instead,
minimize total cost by working with a
single supplier”
Profitable job cant ignore the selling price at
all, but it must count on suppliers who
depend on the quality of their products, and
consolidate the relationship with them.
Look at suppliers as your partners in quality.
Encourage them to spend time improving
their own quality – they shouldn't compete
for your business based on price alone.
Rule #5
"Improve constantly and forever every
process for planning, production and
service”
 Improve performance permanently .Whatever
the quality level that you have reached today,
it must be the basis for improvement in the
future.
 Fixed and invariable Standards are the
reasons that breaks down the company or
organization
 Every company must improve their
performance and products in order to catch
up with the competitive market.
Rule #6
“Institute training on the job”
 A trained worker has more productivity
and quality than an untrained one, so
giving training sessions will drastically
improve the quality of the person and
directly it helps in better product quality
performance.
 Allow workers to understand their roles
Rule #7
“Adopt and institute leadership”
 Don't simply supervise – provide
support and resources so that each
staff member can do his or her best.
Be a coach instead of a policeman.
 A company can display stunning
growth if potential leaders are
identified and encouraged.
Rule #8
“Drive out fear”
 Creating a fearful impression in the employees
does not give more quality and productivity to
work. If a person is not working willingly with
satisfaction and without fear then he can never
do a work perfectly even if he has the intention
to be perfect in conscious mind, so driving out
fear is essential.
 Make workers feel valued by ensuring that
they're not afraid to express ideas or concerns
and encourage them to look for better ways to
Rule #9
“Break down barriers between staff areas“
 We as Company must improve the
relationships between the workers and try to
solve their personal problems and make them
feel that they are one family by fun days, trips
and vacations and we must also make them
feel that they are working to achieve one goal
which is quality not competing between with
other workers .
 Breaking down the barriers between workers
will take the company to better quality
assurance management and also other profit
with better planning.
Rule #10
“Eliminate slogans, exhortations and
targets for the workforce”
 Slogans and exhortations focuses on the desire to do
something more than focusing on how to work it. It is
better to eliminate Slogans or exhortations that call for
more quantity in production than focusing on quality
control in manufacturing, which will severely damage
the quality management process.
 “Let people know exactly what you want – don't make
them guess”
 “Don't let words and nice-sounding phrases replace
effective leadership.”
Rule #11
“Eliminate work standards and numerical
quotas for the workforce and numerical
goals for management”
 Reduce Instructions that require achieving specific
results each year , because going beyond
customer expectations that are related to quality
have long-term value more than the expectations
about the amount of manufactured production.
 Look at how the process is carried out, not just
numerical targets.
 Measure the process rather than the people
behind the process.
Rule #12
“Remove barriers that rob people of
pride of workmanship, hinder the hourly
worker and eliminate the annual rating or
merit system”
Eliminate everything that rob the pride of
workmanship, for example the evaluation system.
Negative evaluation that focuses in negative
details will destroy the desire of employees or staff
to improve performance, all workers want to do
their job in a good way and they don’t want also to
be sentenced inaccurate, or were subjected to
unfair criticism, and their lowest expectations that
they will be treated in a fair way
Rule #13
“Institute a vigorous program of
education and self-improvement for
everyone”
 This rule is so important because all
workers and employees must be up to
date with the new information that goes
with their job, Because tools, techniques
and information are changing
permanently
 A person must grow after joining a
company, and letting them learn new
technology and techniques will increase
employee longevity and experience and
Rule #14
“Put everybody in the company to
work accomplishing the
transformation”
 Improve your overall organization by
forcing each person to take a step
toward quality, the transformation is
everybody's job starting from the
Director ending with the security .
Thanks for listening

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Deming’s 14 points

  • 1. Deming’s 14 Points Quality Control Abdallah Lattouf German Jordanian University
  • 2. About DR. W. Edwards Deming  was an American engineer, statistician, professor, author, lecturer, and management consultant.  Deming received his electrical engineering degree from the University of Wyoming and his Ph.D. in mathematical physics.
  • 3. About DR. W. Edwards Deming  Deming was a professor of statistics at New York University's graduate school of business administration.  He also taught at Columbia University's graduate school of business.  Awards: National Medal of Technology and Innovation, Shewhart Medal,
  • 4. 14 Points on Total Quality Management  DR. W. Edwards Deming offered 14 key principles for management to follow for significantly improving the effectiveness of a business or organization.  Many of the principles are philosophical. Others are more programmatic. All are transformative in nature.  The points were first presented in his very famous book “Out of the Crisis”
  • 5. The 14 points with their explanations
  • 6. Rule #1 “Create constancy of purpose for improving products and services”  Inspire the workers to stay competitive in the market and remind them about the importance of stability in jobs and new opportunities which may come up in later stages, as inducing a sense of purpose in producing quality products will work as the inspiration to work efficiently.  Don't just do the same things better – find better things to do.
  • 7. Rule #2 “Adopt the new philosophy” The customer demands and taste change very fast and the competition in the market grow at a rapid rate today, and we have to accept new philosophies according to the market trends and technology revolutions.
  • 8. Rule #3 “Cease dependence on inspection to achieve quality” Inspection is too late, ineffective, and costly. It is too late to react to the quality of a product when the product leaves the door. Quality comes not from inspection but from improving the production process.
  • 9. Rule #4 “End the practice of awarding business on price alone; instead, minimize total cost by working with a single supplier” Profitable job cant ignore the selling price at all, but it must count on suppliers who depend on the quality of their products, and consolidate the relationship with them. Look at suppliers as your partners in quality. Encourage them to spend time improving their own quality – they shouldn't compete for your business based on price alone.
  • 10. Rule #5 "Improve constantly and forever every process for planning, production and service”  Improve performance permanently .Whatever the quality level that you have reached today, it must be the basis for improvement in the future.  Fixed and invariable Standards are the reasons that breaks down the company or organization  Every company must improve their performance and products in order to catch up with the competitive market.
  • 11. Rule #6 “Institute training on the job”  A trained worker has more productivity and quality than an untrained one, so giving training sessions will drastically improve the quality of the person and directly it helps in better product quality performance.  Allow workers to understand their roles
  • 12. Rule #7 “Adopt and institute leadership”  Don't simply supervise – provide support and resources so that each staff member can do his or her best. Be a coach instead of a policeman.  A company can display stunning growth if potential leaders are identified and encouraged.
  • 13. Rule #8 “Drive out fear”  Creating a fearful impression in the employees does not give more quality and productivity to work. If a person is not working willingly with satisfaction and without fear then he can never do a work perfectly even if he has the intention to be perfect in conscious mind, so driving out fear is essential.  Make workers feel valued by ensuring that they're not afraid to express ideas or concerns and encourage them to look for better ways to
  • 14. Rule #9 “Break down barriers between staff areas“  We as Company must improve the relationships between the workers and try to solve their personal problems and make them feel that they are one family by fun days, trips and vacations and we must also make them feel that they are working to achieve one goal which is quality not competing between with other workers .  Breaking down the barriers between workers will take the company to better quality assurance management and also other profit with better planning.
  • 15. Rule #10 “Eliminate slogans, exhortations and targets for the workforce”  Slogans and exhortations focuses on the desire to do something more than focusing on how to work it. It is better to eliminate Slogans or exhortations that call for more quantity in production than focusing on quality control in manufacturing, which will severely damage the quality management process.  “Let people know exactly what you want – don't make them guess”  “Don't let words and nice-sounding phrases replace effective leadership.”
  • 16. Rule #11 “Eliminate work standards and numerical quotas for the workforce and numerical goals for management”  Reduce Instructions that require achieving specific results each year , because going beyond customer expectations that are related to quality have long-term value more than the expectations about the amount of manufactured production.  Look at how the process is carried out, not just numerical targets.  Measure the process rather than the people behind the process.
  • 17. Rule #12 “Remove barriers that rob people of pride of workmanship, hinder the hourly worker and eliminate the annual rating or merit system” Eliminate everything that rob the pride of workmanship, for example the evaluation system. Negative evaluation that focuses in negative details will destroy the desire of employees or staff to improve performance, all workers want to do their job in a good way and they don’t want also to be sentenced inaccurate, or were subjected to unfair criticism, and their lowest expectations that they will be treated in a fair way
  • 18. Rule #13 “Institute a vigorous program of education and self-improvement for everyone”  This rule is so important because all workers and employees must be up to date with the new information that goes with their job, Because tools, techniques and information are changing permanently  A person must grow after joining a company, and letting them learn new technology and techniques will increase employee longevity and experience and
  • 19. Rule #14 “Put everybody in the company to work accomplishing the transformation”  Improve your overall organization by forcing each person to take a step toward quality, the transformation is everybody's job starting from the Director ending with the security .