The document summarizes the repackaging effort of the Challenge Program on Water and Food (CPWF) to make the learning from Phase 1 (2005-2009) more accessible to different audiences. Through a process from 2011-2013, materials were identified, repackaged and edited, reviewed, and finalized. Products included dialogue posters, a sourcebook, outcome stories, and a revamped website. These products were disseminated and found use by various organizations. A survey found the information was more accessible but indicated a need to better link research to development professionals. Lessons included the need to embed knowledge management in research and find innovative ways to disseminate. Implications discussed focusing repackaging on use and co-

1. CPWF Repackaging Effort
Can you repackage for different audiences?

2. When did we lose the art of
repackaging?

3. CPWF Phase 1
(2005 – 2009)
Immense learning, little
documentation that
could be used outside of
research

4. Materials to developed from the
repackaging exercise
• 50 best chapters
• Techniques, tools,
approaches, methods
• Audience: development
administration, trainers, dev
professionals, researchers
• 50 posters with key
messages
• Audience: education
institutes
• Revamped CPWF website
which makes all CPWF
learning accessible
• Audience: academics,
researchers development
professionals
• 13 outcomes stories related
to changes in KAS from
CPWF projects
• Audience: Donors, media,
other projects
Outcomes
stories
Learning
website
repository
Sourcebook
Dialogue
Posters

5. Process
January 2011 – June 2013
Harvesting &
Marshaling
Material
Identification
Repackaging
& Editing
Review &
Validation
Meeting
Finalization,
roll out and
dissemination

6. The products

7. Outcomes
• Dialogue Posters –
– Translated and used by a number of universities in Thailand,
Peru, Laos, India
• Sourcebook:
– Foundation for Ecological Security/India translating selected
articles to farming communities for its work on groundwater
and water management
– More than 1600 download of top 5 articles
• Outcome stories:
– A number of donors have requested the stories and used in
presentations to promote CPWF approach.
– Used as a model in CGIAR as a way to demonstrate
outcomes
– More than 2500 downloads of top five stories

8. Results from final survey
• 69% of respondents indicated CPWF information was more accesible
• non-IFAD respondents were more familiar with the sourcebook than
IFAD respondents
• Many IFAD staff feel ‘happily uninformed
• A gap exits between the supply of innovation from researchers and
the demand from development professionals
• Only a modest share of non-researchers rate CPWF research as
more applicable than other research – need to find new ways to
package.

9. Lessons learned on
repackaging process
• Knowledge management has to be embedded into
research from the beginning if users are going to use
materials
• The review workshop validated the quality and
usefulness of the materials and generated interest
amongst next users
• Production/dissemination resource intensive:
– Need to be contextualized
– More time/budget into getting it into the hands of people who
can use – requires innovative ways to disseminate.

10. Implications for IFAD
• Materials are appetizers – a first step. Need to clearly
define pathways for use
• Repackaging for use should be re-emphasized balance
promotional material
• Knowledge Management has to be built into R4D process
(outputs designed for next users from the outset) –
– doing this now in WLE and CPWF Phase 2
• Focus on Co-design to ensure research is used by next
users (see tomorrow’s presentation)

11. Questions
• How can repackaging be better promoted
with a focus on utilization?
• What other successful repacking efforts
have you seen? What were
conditions/principles for success?