This article analyzes human resource practices in the global aviation industry, specifically recruitment and selection practices as well as diversity and equal opportunity efforts. It discusses how airlines recruit and select pilots based on flying skills, ability to handle critical situations, and interpersonal skills. Guidelines for hiring technicians and targeting job announcements are also covered. The study found that poor human resource management and a lack of internal marketing have led to high customer dissatisfaction levels in the airline industry compared to other sectors. It recommends airlines conduct audits and gather employee feedback to improve practices.