The Resume is Dead -- Building Brand YOU
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This document discusses how employers are increasingly using social media to screen potential job candidates. It notes that 45% of employers surveyed by CareerBuilder.com use social networks to research applicants. While Facebook is the most popular site for this, LinkedIn and other networks like Twitter and MySpace are also used. The rest of the document provides 12 principles for building a personal brand on social media to make a good impression with potential employers through social profiles.
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The Resume is Dead -- Building Brand YOU
- 2. Building Brand YOU
- 4. Steal my slides at: nateriggs.com/bloggingbook
- 12. The resume is DEAD
- 14. Brand YOU is born
- 16. 45% of employers surveyed are using social networks to screen job candidates Survey conducted for Harris Interactive for CareerBuilder.com - January 2010
- 17. Survey conducted for Harris Interactive for CareerBuilder.com - January 2010
- 18. 7% followed job candidates on Twitter ... Survey conducted for Harris Interactive for CareerBuilder.com - January 2010
- 19. Survey conducted for Harris Interactive for CareerBuilder.com - January 2010
- 20. Facebook was the most popular online destination for employers to do their online sleuthing, followed by LinkedIn and MySpace. Survey conducted for Harris Interactive for CareerBuilder.com - January 2010
- 25. 12 PRINCIPALS OF BUILDING BRAND YOU
- 27. 1. Know thyself first
- 29. 2. Tune in to the right stations
- 31. 3. Always collect crowds of people
- 33. 4. Own the right media production tools
- 35. 5. Build a STAGE around YOU
- 37. 6. Adopt a content creation discipline
- 39. 7. Focus on story-telling
- 41. 8. Always show up to the party
- 43. 9. Use the web to buy more face time
- 45. 10. Wait for the right time to sell stuff
- 47. 11. Be willing to work for free
- 49. 12. Do or do not. There is no try...
- 51. @nateriggs NATE RIGGS nateriggs.com tkg.com • Web Design & Development • Search Engine Marketing • Content Marketing • Community Management • Social Business Design • Educational Workshops • Professional Speaking
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- Man it’s busy out there\nYour business is competing for attention\nHow will you stand out? \nRelationships matter.\n
- Man it’s busy out there\nYour business is competing for attention\nHow will you stand out? \nRelationships matter.\n
- Push them to TWITTER HERE.\nEmpty #tag, why???\n
- Man it’s busy out there\nYour business is competing for attention\nHow will you stand out? \nRelationships matter.\n
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- Man it’s busy out there\nYour business is competing for attention\nHow will you stand out? \nRelationships matter.\n
- Self SWOT\nPersonality test\n5-7 Brand elements\nOngoing process\n
- Self SWOT\nPersonality test\n5-7 Brand elements\nOngoing process\n
- Listen\nSearch\nCrowdsourcing\n
- Listen\nSearch\nCrowdsourcing\n
- CRM\nFacebook Groups\nLists\nHashtags\n\n
- CRM\nFacebook Groups\nLists\nHashtags\n\n
- Video\nPictures\nMedia is Art\n10,000 hours\n
- Video\nPictures\nMedia is Art\n10,000 hours\n
- Your performance happens here\nAll other networks direct people into your digital theatre\nBlog, Site, Page\n
- Your performance happens here\nAll other networks direct people into your digital theatre\nBlog, Site, Page\n
- Blog\nGuest blog\nTwitter Chats\nPresentations on Slideshare\neBooks\n
- Blog\nGuest blog\nTwitter Chats\nPresentations on Slideshare\neBooks\n
- Self disclosure - Social Penetration Theroy\nTheatre of the mind\nSurprises\nHumor\n\n\n
- Self disclosure - Social Penetration Theroy\nTheatre of the mind\nSurprises\nHumor\n\n\n
- Leave home often\nLewis living in car story\nGo where the cool kids are\n
- Leave home often\nLewis living in car story\nGo where the cool kids are\n
- One on one meetings\nCoffee is the best thing that ever happen to you career\nLook for little connection points, commonalities \n
- One on one meetings\nCoffee is the best thing that ever happen to you career\nLook for little connection points, commonalities \n
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- Work your ASS off for free.\nVolunteer, donate time, talent, resources, passion\nBut be genuine, karma can be a bitch.\n
- Work your ASS off for free.\nVolunteer, donate time, talent, resources, passion\nBut be genuine, karma can be a bitch.\n
- Do or Do Not...\n
- Do or Do Not...\n
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