This document discusses packaging for clothing and apparel. It describes how packaging protects products from damage during transport and storage, and helps communicate information to consumers. Various materials used for clothing packaging are outlined, including paper, plastic, glass, non-woven fabrics, tin, and steel. The document also covers types of packaging for different clothing items, current packaging trends, shipment packaging, the purposes of packaging, and tips for apparel packaging design.

2. Introduction
Packaging is concerned with designing and
producing of appropriate packages for a
product
It can be described as s coordinated system of
preparing goods for transport, warehousing,
logistics, sale and end
Packaging means a case, container, wrapper
or other receptacle for packaging goods. It can
be made of metals, plastic, wood, paper, glass,
laminates, polyester.

3. Importance
 Physical Protection - protection from mechanical
shock, vibration, electrostatic discharge compression,
temperature.
 Barrier Protection - A barrier from oxygen water vapor,
dust, etc.
 Information Transmission – Packages and labels
communicate how to use, transport, recycle or dispose
of the package or product.
 Marketing -Can be used by marketers to encourage
potential buyers to purchase the product.
 Security – Packaging can play an important role in
reducing the security risks of shipment.
 Convenience- Packages can have features that add
convenience in distribution, handling, stacking display,
sale, opening, reclosing, use, dispensing, reuse,
recycling and ease of disposal.

4. Levels of Packaging for men’s
shirt

5. Various Material Used for
Packaging of Clothing and
Apparel
 Paper and Card Board
They are very popular packaging material. They are very
cheap but have very little strength as compared to other
packaging material except glass. Paper cannot pack liquid
material. However they provide opportunity to present article in
colourful & attractive way. It can protect the contents from
moisture to some extent.
 Plastic Material
It has revolutionized the packaging industry. These types
of package are durable & air tight. They can carry liquid in them
and are not heavy & don’t absorb moisture as like paper.

6.  Glass Material
Glass packaging does not just protect; it actually adds value
to its contents. The transparency of glass, whether colored or plain,
ensures that the contents stand out visually, allowing consumers to
immediately see the quality of the product concerned.
 Non Woven Fabric Material
A dynamic, value-added alternative
Nonwoven fabrics are a dynamic, value-added alternative to
more traditional materials. With nonwoven technology, fabrics can
be designed to take on an array of characteristics that other
materials simply cannot match
 Tin and Steel Can
◦ It is 100% recyclable, without loss in quality.
◦ It offers convenient, protective packaging, allowing ambient
storage for certain products such as for the clothing and
apparel.
◦ It provides an excellent barrier against water, oxygen and light.
◦ It is inexpensive

7. Types of packaging material that
can be use for clothing and
apparel
 Plastic such as translucent plastics
with the type of:
◦ PVC (Polyvinyl chloride),
◦ PET/PE (polyethylene
terephthalate/Polyethylene),
◦ Nonwoven plastic
Perforated clothes packaging plastic bags
with the type of
◦ LDPE (low density polyethylene )

8.  Paper such as paper board, coated
paper, crepe paper, Kraft paper bag

9. Current Trends/Additional
Packaging for Clothing
 Fabric Packaging such as
◦ Hydrophilic non woven fabric bags
◦ Laser non woven bag

10.  Glass Packaging such as jars

11.  Tin and Steel Can Packaging

12. Shipment Packaging of
Garments
Packaging may be divided in various classes with respect to its
protection.
Two Types:
 Close Container Carrying Garment
it is covered completely, individually by
merchandise package

13.  Open Container Carrying Garments
In open merchandise packages coats, suits or dresses
transported without individual covers on hangers suspended from
potable hanger racks. The shipment package separate properly
when it prevent the crushing of the garment during shipment.
◦ Vacuum Packaging
The function Vacuum Package include
 To reduce the shipment weight of shipping good.
 To prevent the garment from catching dust or odors before or
during shipping.
 To prevent garments from acquiring wrinkles or creases during
shipping.
 To minimize storage space for other manufacturer & retailer.

14. Function and Scope of
Packaging
Packaging has two different functions
 The Distribution Function deals with packaging the apparel
in a manner which permits the apparel manufacturer to ship
the product at lower cost & or in the shortest time to the
purchaser without damaging the quality of the product.
 The Merchandising Function deals with presenting the
apparel product in a manner designed to stimulate consumer
desire for the product. Both functions have & style
specifications during the journey from the factory to the
retailer.
◦ Creasing, crushing & dust may affect the quality & have to be
prevented in packaging
◦ Military apparel & apparel destined for export & shipment to
extremes of climate conditions must be packaged to protect the
product against wetting, mildew, fungus, excessive light and
handling damages.
◦ Handling damage refers to tears, creases & staining when the
package is broken by shipping handling.

15. Tips for Apparel Packaging
Design
 Men’s apparel packaging design
 Women’s apparel packaging design
In General
Always NEATLY fold the clothes that are being packaged. And
because you can't predict the weather or the handling of the mail
carriers anywhere, it's best to protect the clothes with something.
 Remember...tape is our FRIEND! If you
are packaging the items inside of a
provided box, place the items inside the
box and TAPE IT UP! Take care to cover
all cracks, crevices, openings, etc. with
GOOD thick tape.
 usually include some sort of free gift or at
least a personal note with all my clothing
purchases (a coupon, a piece of jewelry,
a belt, etc.). It's an added bonus and

16.  Eco friendly Packaging Idea
◦ A Fixtures Close Up thread on wood trays in
retail presentation prompts this detour into
package design.
◦ Levi’s 501 Colored Pack

17. ◦ Lee Never Wasted
◦ Lacoste ECO / Techno polo packaging
by Tom Dixon
◦ Lee Skinny Jeans Packaging

18. One of the most sincere
forms of respect is actually
listening to what another
has to say.
-Bryant H. McGill
Thank you for listening! 