Island Gate General Trading LLC initially conducted its business in 2004; serving important markets such as industrial, consumer electronics, electrical, and health care. From that humble beginning, the company has come a long way in terms of total business development and expansion.
Health Monitoring System of Elderly using Wireless Sensor NetworkIjcatr04031005Editor IJCATR
Wireless-sensor-network-based home monitoring system for elderly activity behaviour involves functional assessment of daily activities. In this paper, we report a mechanism for estimation of elderly well-being condition based on usage of house-hold appliances connected through various sensing units. We define a two new wellness functions to determine the status of the elderly on performing essential daily activities. The modernized system for monitoring and evaluating the essential daily activities was tested at homes for four different elderly persons living alone and the results are encouraging in determining wellness of the elderly.
Health Monitoring System of Elderly using Wireless Sensor NetworkIjcatr04031005Editor IJCATR
Wireless-sensor-network-based home monitoring system for elderly activity behaviour involves functional assessment of daily activities. In this paper, we report a mechanism for estimation of elderly well-being condition based on usage of house-hold appliances connected through various sensing units. We define a two new wellness functions to determine the status of the elderly on performing essential daily activities. The modernized system for monitoring and evaluating the essential daily activities was tested at homes for four different elderly persons living alone and the results are encouraging in determining wellness of the elderly.
With rapid development of economies, growth of aging population and the prevalence of chronic diseases across the world, there is an urgent need to find new ways to improve patient outcomes, increase access to care, and reduce the cost of medical care. A health care monitoring system is necessary to constantly monitor patient’s physiological parameters. The tele-medical system focuses on the measurement and evaluation of vital parameters e.g. temperature, electrocardiogram (ECG), heart rate variability, fall detection etc. This will enable doctors and care givers to observe patients without having to be physically present at their bedside, be it in the hospital or in their home.
Health monitoring is the major problem in today’s world. Due to lack of proper health monitoring, patient suffer from serious health issues. There are lots of IoT devices now days to monitor the health of patient over internet. Health experts are also taking advantage of these smart devices to keep an eye on their patients. With tons of new healthcare technology start-ups, IoT is rapidly revolutionizing the healthcare industry.
Here in this project, we will make an IoT based Health Monitoring System which records the patient heart beat rate and body temperature and also send an email/SMS alert whenever those readings goes beyond critical values. Pulse rate and body temperature readings are recorded over ThingSpeak and Google sheets so that patient health can be monitored from anywhere in the world over internet. A panic will also be attached so that patient can press it on emergency to send email/sms to their relative
During treatment, it is highly important to continuously monitor the vital physiological signs of the patient. Therefore , patient monitoring systems has always been occupying a very important position in the field of medical devices.
The continuous improvement of technologies not only helps us transmit the vital physiological signs to the medical personnel but also simplifies the measurement and as a result raises the monitoring efficiency of patients.
Its kind of technology to society.
The the project is of a Heart Monitoring Device which keeps a track of your heart beats.
If the person is getting Heart Attack, the device sends a message to pre-coded number(eg. Hospital, Doctor, Relative), so that the person can be treated.
Microcontroller Based Heart Beat and Temperature Monitoring System using Fing...xpressafridi
The basic idea behind this project is that anyone can stay connected with the doctor 24 hrs. It continuously provides following information to doctors.
Heart pulse rate
Temperature of human body
The epidemic growth of wireless technology and mobile services in this epoch is creating a great impact on our life style. Some early efforts have been taken to utilize these technologies in medical industry. In this field, ECG sensor based advanced wireless patient monitoring system concept is a new innovative idea. This system aims to provide health care to the patient. We have sensed the patient’s ECG through 3 lead electrode system via AD8232 which amplifies minor and small bio-signals to the arduino which processes them, along with saline level. Saline level is detected through IR sensors. The output of the electrical pulse is shown with the serial monitor. The saline level is indicated by LCD. The major output ECG analog signal is displayed on serial plotter. The outputs are displayed through mobile application.
As elderly population increases day by day caretaking demands are also increasing. Hence patient health monitoring systems are gaining importance these days. This paper is based on monitoring of patients. We have designed and developed a reliable, energy efficient patient monitoring system. It is able to send parameters of patient in real time. It enables the doctors to monitor patient's health parameters (temp, heartbeat, ECG, position) in real time. In the current proposed system the patient health is continuously monitored using different sensors which is connected to the Arduino board. And the acquired data is send to the server using Ethernet shield attached to the Arduino board. If any of the parameter values goes beyond the threshold value an alert is given to the doctor using an Android application installed in the doctor’s smartphone.
Heart beat monitor using AT89S52 microcontrollerSushil Mishra
We , in this project are measuring the heart beat using the pulse oximetry logic.
The timer we have set for counting the heart beat is 30s.
There is a set point we can decide, after 30 s the heartbeat would be shown on the LCD along with a buzzer sound (if it exceeds the set point).
A Wireless Methodology of Heart Attack Detectionijsrd.com
The wrist watch with Heart Attack Detection is equipment that is used daily to indicate heart condition, to detect heart attack and to call for emergency help. It was designed specially to help patients with heart disease.This includes three common sub units. They are Circuit, Analysis Algorithm, and Bluetooth Communication. The first one is to wear on the wrist of the patient to captures the abnormal heart beat waves from the victim and the alternate methods are installed under the stick. This project is based on the previous project “Wireless Heart Attack Detector with GPS†of Fall 2004 [1]. we consider a big improvement in reducing the complexity of the project greatly, in saving power consumption of the project to run much fewer codes and in making the project to run at a faster time. No wire is attached to the wrists. In our project, the ECG waveform is transmitted wirelessly from the wrists to the watch. This gives the user great flexibility while the program is switched on and running. User can drive safely, can use restroom easily and can function normally like without the project. Previous project had the wire connection. All the hardware on the walking watch would have been strapped to the wrists. This will not make the project functional and marketable. Our project is completely portable. Heart condition is displayed in our project. The previous project did not inform the user about his heart condition. We display the heart condition through two LEDs as low-risk (alert level between 4 and 6) and high risk (alert level between 7 and 9). The user can know their heart condition and take proper action to avoid the fatal moment. Proper action could be slowing down and taking a rest.
Now-a-days, a growing number of people in a developing countries like India forces to look for new solutions for the continuous monitoring of health check-up. It has become a necessity to visit hospitals frequently for doctor’s consultation, which has become financially related and a time consuming process. To overcome this situation, we propose a design to monitor the patient’s health conditions such as heart beat, temperature, ECG and BP and send the message to guardian using GSM. In the recent development of internet of things(IoT) makes all objects interconnected and been recognized as the next technical revolution. Patient monitoring is one of the IoT application to monitor the patient health status. Internet of things makes medical equipments more efficient by allowing real time monitoring of health. Using IoT doctor can continuously monitor the patient’s on his smart phone and also the patient history will be stored on the web server and doctor can access the information whenever needed from anywhere.
Island Gate General Trading LLC initially conducted its business in 2004; serving important markets such as industrial, consumer electronics, electrical, and health care. From that humble beginning, the company has come a long way in terms of total business development and expansion.
With rapid development of economies, growth of aging population and the prevalence of chronic diseases across the world, there is an urgent need to find new ways to improve patient outcomes, increase access to care, and reduce the cost of medical care. A health care monitoring system is necessary to constantly monitor patient’s physiological parameters. The tele-medical system focuses on the measurement and evaluation of vital parameters e.g. temperature, electrocardiogram (ECG), heart rate variability, fall detection etc. This will enable doctors and care givers to observe patients without having to be physically present at their bedside, be it in the hospital or in their home.
Health monitoring is the major problem in today’s world. Due to lack of proper health monitoring, patient suffer from serious health issues. There are lots of IoT devices now days to monitor the health of patient over internet. Health experts are also taking advantage of these smart devices to keep an eye on their patients. With tons of new healthcare technology start-ups, IoT is rapidly revolutionizing the healthcare industry.
Here in this project, we will make an IoT based Health Monitoring System which records the patient heart beat rate and body temperature and also send an email/SMS alert whenever those readings goes beyond critical values. Pulse rate and body temperature readings are recorded over ThingSpeak and Google sheets so that patient health can be monitored from anywhere in the world over internet. A panic will also be attached so that patient can press it on emergency to send email/sms to their relative
During treatment, it is highly important to continuously monitor the vital physiological signs of the patient. Therefore , patient monitoring systems has always been occupying a very important position in the field of medical devices.
The continuous improvement of technologies not only helps us transmit the vital physiological signs to the medical personnel but also simplifies the measurement and as a result raises the monitoring efficiency of patients.
Its kind of technology to society.
The the project is of a Heart Monitoring Device which keeps a track of your heart beats.
If the person is getting Heart Attack, the device sends a message to pre-coded number(eg. Hospital, Doctor, Relative), so that the person can be treated.
Microcontroller Based Heart Beat and Temperature Monitoring System using Fing...xpressafridi
The basic idea behind this project is that anyone can stay connected with the doctor 24 hrs. It continuously provides following information to doctors.
Heart pulse rate
Temperature of human body
The epidemic growth of wireless technology and mobile services in this epoch is creating a great impact on our life style. Some early efforts have been taken to utilize these technologies in medical industry. In this field, ECG sensor based advanced wireless patient monitoring system concept is a new innovative idea. This system aims to provide health care to the patient. We have sensed the patient’s ECG through 3 lead electrode system via AD8232 which amplifies minor and small bio-signals to the arduino which processes them, along with saline level. Saline level is detected through IR sensors. The output of the electrical pulse is shown with the serial monitor. The saline level is indicated by LCD. The major output ECG analog signal is displayed on serial plotter. The outputs are displayed through mobile application.
As elderly population increases day by day caretaking demands are also increasing. Hence patient health monitoring systems are gaining importance these days. This paper is based on monitoring of patients. We have designed and developed a reliable, energy efficient patient monitoring system. It is able to send parameters of patient in real time. It enables the doctors to monitor patient's health parameters (temp, heartbeat, ECG, position) in real time. In the current proposed system the patient health is continuously monitored using different sensors which is connected to the Arduino board. And the acquired data is send to the server using Ethernet shield attached to the Arduino board. If any of the parameter values goes beyond the threshold value an alert is given to the doctor using an Android application installed in the doctor’s smartphone.
Heart beat monitor using AT89S52 microcontrollerSushil Mishra
We , in this project are measuring the heart beat using the pulse oximetry logic.
The timer we have set for counting the heart beat is 30s.
There is a set point we can decide, after 30 s the heartbeat would be shown on the LCD along with a buzzer sound (if it exceeds the set point).
A Wireless Methodology of Heart Attack Detectionijsrd.com
The wrist watch with Heart Attack Detection is equipment that is used daily to indicate heart condition, to detect heart attack and to call for emergency help. It was designed specially to help patients with heart disease.This includes three common sub units. They are Circuit, Analysis Algorithm, and Bluetooth Communication. The first one is to wear on the wrist of the patient to captures the abnormal heart beat waves from the victim and the alternate methods are installed under the stick. This project is based on the previous project “Wireless Heart Attack Detector with GPS†of Fall 2004 [1]. we consider a big improvement in reducing the complexity of the project greatly, in saving power consumption of the project to run much fewer codes and in making the project to run at a faster time. No wire is attached to the wrists. In our project, the ECG waveform is transmitted wirelessly from the wrists to the watch. This gives the user great flexibility while the program is switched on and running. User can drive safely, can use restroom easily and can function normally like without the project. Previous project had the wire connection. All the hardware on the walking watch would have been strapped to the wrists. This will not make the project functional and marketable. Our project is completely portable. Heart condition is displayed in our project. The previous project did not inform the user about his heart condition. We display the heart condition through two LEDs as low-risk (alert level between 4 and 6) and high risk (alert level between 7 and 9). The user can know their heart condition and take proper action to avoid the fatal moment. Proper action could be slowing down and taking a rest.
Now-a-days, a growing number of people in a developing countries like India forces to look for new solutions for the continuous monitoring of health check-up. It has become a necessity to visit hospitals frequently for doctor’s consultation, which has become financially related and a time consuming process. To overcome this situation, we propose a design to monitor the patient’s health conditions such as heart beat, temperature, ECG and BP and send the message to guardian using GSM. In the recent development of internet of things(IoT) makes all objects interconnected and been recognized as the next technical revolution. Patient monitoring is one of the IoT application to monitor the patient health status. Internet of things makes medical equipments more efficient by allowing real time monitoring of health. Using IoT doctor can continuously monitor the patient’s on his smart phone and also the patient history will be stored on the web server and doctor can access the information whenever needed from anywhere.
Island Gate General Trading LLC initially conducted its business in 2004; serving important markets such as industrial, consumer electronics, electrical, and health care. From that humble beginning, the company has come a long way in terms of total business development and expansion.
Island Gate General Trading LLC initially conducted its business in 2004; serving important markets such as industrial, consumer electronics, electrical, and health care. From that humble beginning, the company has come a long way in terms of total business development and expansion.
Island Gate General Trading LLC initially conducted its business in 2004; serving important markets such as industrial, consumer electronics, electrical, and health care. From that humble beginning, the company has come a long way in terms of total business development and expansion.
How to Write a Marketing Plan: A Comprehensive Guide with TemplatesVital Design
Since we are a digital marketing agency, this marketing plan discussion will focus heavily on
digital marketing (what we call “inbound marketing”) — but the strategies and concepts discussed
can be expanded to encompass your entire marketing department.
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesWeb Trainings Academy
In our Digital Marketing Presentation (PPT) we have various methodologies of Digital Marketing. In digital marketing we can generate traffic in both non-paid and paid methods. Based on the budget of the client we can utilize various digital marketing strategies like SEO, PPC, Display Ads, Social Media, Email Marketing etc.
26 topline marketing strategies to launch a new brand, product or service. Includes a 1 page summary outlining the pros and cons of each approach as well as best in class examples. Designed as flashcards so that it can be printed out to help stimulate brainstorm sessions.
This is Prateek Mishra from Ramaiah institute of management studies, Bangalore and the following presentation gives an overview of launch of a hypothetical product into the market.
OptimaEquipments.com has emerged as a leading provider of high-quality MRI and CT scanners, offering cutting-edge technology, personalized service, and competitive pricing.
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healthcare products help you stay informed about the
status of your health and that of your loved ones so that
you are always safe, prepared, and healthy.
Untuk demo request dan pemesanan produk, silakan menghubungi PT. Siwali Swantika Jakarta Office : 021-45850618 / Surabaya Office : 031-8421278 atau mengirimkan email ke marketing.siwali@gmail.com.
Kunjungi website kami di www.siwali.com.
SAFE AND RELIABLE COMPONENTS ARE VITAL TO THE SUPPLY OF WATER, AIR, OXYGEN, MEDICAL GASES AND CHEMICALS, SO IT IS LOGICAL THAT HIGH DEMANDS ARE MADE OF THOSE COMPONENTS.
New Directions in Targeted Therapeutic Approaches for Older Adults With Mantl...i3 Health
i3 Health is pleased to make the speaker slides from this activity available for use as a non-accredited self-study or teaching resource.
This slide deck presented by Dr. Kami Maddocks, Professor-Clinical in the Division of Hematology and
Associate Division Director for Ambulatory Operations
The Ohio State University Comprehensive Cancer Center, will provide insight into new directions in targeted therapeutic approaches for older adults with mantle cell lymphoma.
STATEMENT OF NEED
Mantle cell lymphoma (MCL) is a rare, aggressive B-cell non-Hodgkin lymphoma (NHL) accounting for 5% to 7% of all lymphomas. Its prognosis ranges from indolent disease that does not require treatment for years to very aggressive disease, which is associated with poor survival (Silkenstedt et al, 2021). Typically, MCL is diagnosed at advanced stage and in older patients who cannot tolerate intensive therapy (NCCN, 2022). Although recent advances have slightly increased remission rates, recurrence and relapse remain very common, leading to a median overall survival between 3 and 6 years (LLS, 2021). Though there are several effective options, progress is still needed towards establishing an accepted frontline approach for MCL (Castellino et al, 2022). Treatment selection and management of MCL are complicated by the heterogeneity of prognosis, advanced age and comorbidities of patients, and lack of an established standard approach for treatment, making it vital that clinicians be familiar with the latest research and advances in this area. In this activity chaired by Michael Wang, MD, Professor in the Department of Lymphoma & Myeloma at MD Anderson Cancer Center, expert faculty will discuss prognostic factors informing treatment, the promising results of recent trials in new therapeutic approaches, and the implications of treatment resistance in therapeutic selection for MCL.
Target Audience
Hematology/oncology fellows, attending faculty, and other health care professionals involved in the treatment of patients with mantle cell lymphoma (MCL).
Learning Objectives
1.) Identify clinical and biological prognostic factors that can guide treatment decision making for older adults with MCL
2.) Evaluate emerging data on targeted therapeutic approaches for treatment-naive and relapsed/refractory MCL and their applicability to older adults
3.) Assess mechanisms of resistance to targeted therapies for MCL and their implications for treatment selection
Ethanol (CH3CH2OH), or beverage alcohol, is a two-carbon alcohol
that is rapidly distributed in the body and brain. Ethanol alters many
neurochemical systems and has rewarding and addictive properties. It
is the oldest recreational drug and likely contributes to more morbidity,
mortality, and public health costs than all illicit drugs combined. The
5th edition of the Diagnostic and Statistical Manual of Mental Disorders
(DSM-5) integrates alcohol abuse and alcohol dependence into a single
disorder called alcohol use disorder (AUD), with mild, moderate,
and severe subclassifications (American Psychiatric Association, 2013).
In the DSM-5, all types of substance abuse and dependence have been
combined into a single substance use disorder (SUD) on a continuum
from mild to severe. A diagnosis of AUD requires that at least two of
the 11 DSM-5 behaviors be present within a 12-month period (mild
AUD: 2–3 criteria; moderate AUD: 4–5 criteria; severe AUD: 6–11 criteria).
The four main behavioral effects of AUD are impaired control over
drinking, negative social consequences, risky use, and altered physiological
effects (tolerance, withdrawal). This chapter presents an overview
of the prevalence and harmful consequences of AUD in the U.S.,
the systemic nature of the disease, neurocircuitry and stages of AUD,
comorbidities, fetal alcohol spectrum disorders, genetic risk factors, and
pharmacotherapies for AUD.
micro teaching on communication m.sc nursing.pdfAnurag Sharma
Microteaching is a unique model of practice teaching. It is a viable instrument for the. desired change in the teaching behavior or the behavior potential which, in specified types of real. classroom situations, tends to facilitate the achievement of specified types of objectives.
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Lung Cancer: Artificial Intelligence, Synergetics, Complex System Analysis, S...Oleg Kshivets
RESULTS: Overall life span (LS) was 2252.1±1742.5 days and cumulative 5-year survival (5YS) reached 73.2%, 10 years – 64.8%, 20 years – 42.5%. 513 LCP lived more than 5 years (LS=3124.6±1525.6 days), 148 LCP – more than 10 years (LS=5054.4±1504.1 days).199 LCP died because of LC (LS=562.7±374.5 days). 5YS of LCP after bi/lobectomies was significantly superior in comparison with LCP after pneumonectomies (78.1% vs.63.7%, P=0.00001 by log-rank test). AT significantly improved 5YS (66.3% vs. 34.8%) (P=0.00000 by log-rank test) only for LCP with N1-2. Cox modeling displayed that 5YS of LCP significantly depended on: phase transition (PT) early-invasive LC in terms of synergetics, PT N0—N12, cell ratio factors (ratio between cancer cells- CC and blood cells subpopulations), G1-3, histology, glucose, AT, blood cell circuit, prothrombin index, heparin tolerance, recalcification time (P=0.000-0.038). Neural networks, genetic algorithm selection and bootstrap simulation revealed relationships between 5YS and PT early-invasive LC (rank=1), PT N0—N12 (rank=2), thrombocytes/CC (3), erythrocytes/CC (4), eosinophils/CC (5), healthy cells/CC (6), lymphocytes/CC (7), segmented neutrophils/CC (8), stick neutrophils/CC (9), monocytes/CC (10); leucocytes/CC (11). Correct prediction of 5YS was 100% by neural networks computing (area under ROC curve=1.0; error=0.0).
CONCLUSIONS: 5YS of LCP after radical procedures significantly depended on: 1) PT early-invasive cancer; 2) PT N0--N12; 3) cell ratio factors; 4) blood cell circuit; 5) biochemical factors; 6) hemostasis system; 7) AT; 8) LC characteristics; 9) LC cell dynamics; 10) surgery type: lobectomy/pneumonectomy; 11) anthropometric data. Optimal diagnosis and treatment strategies for LC are: 1) screening and early detection of LC; 2) availability of experienced thoracic surgeons because of complexity of radical procedures; 3) aggressive en block surgery and adequate lymph node dissection for completeness; 4) precise prediction; 5) adjuvant chemoimmunoradiotherapy for LCP with unfavorable prognosis.
MANAGEMENT OF ATRIOVENTRICULAR CONDUCTION BLOCK.pdfJim Jacob Roy
Cardiac conduction defects can occur due to various causes.
Atrioventricular conduction blocks ( AV blocks ) are classified into 3 types.
This document describes the acute management of AV block.
These simplified slides by Dr. Sidra Arshad present an overview of the non-respiratory functions of the respiratory tract.
Learning objectives:
1. Enlist the non-respiratory functions of the respiratory tract
2. Briefly explain how these functions are carried out
3. Discuss the significance of dead space
4. Differentiate between minute ventilation and alveolar ventilation
5. Describe the cough and sneeze reflexes
Study Resources:
1. Chapter 39, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 34, Ganong’s Review of Medical Physiology, 26th edition
3. Chapter 17, Human Physiology by Lauralee Sherwood, 9th edition
4. Non-respiratory functions of the lungs https://academic.oup.com/bjaed/article/13/3/98/278874
Explore natural remedies for syphilis treatment in Singapore. Discover alternative therapies, herbal remedies, and lifestyle changes that may complement conventional treatments. Learn about holistic approaches to managing syphilis symptoms and supporting overall health.
These lecture slides, by Dr Sidra Arshad, offer a quick overview of physiological basis of a normal electrocardiogram.
Learning objectives:
1. Define an electrocardiogram (ECG) and electrocardiography
2. Describe how dipoles generated by the heart produce the waveforms of the ECG
3. Describe the components of a normal electrocardiogram of a typical bipolar leads (limb II)
4. Differentiate between intervals and segments
5. Enlist some common indications for obtaining an ECG
Study Resources:
1. Chapter 11, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 9, Human Physiology - From Cells to Systems, Lauralee Sherwood, 9th edition
3. Chapter 29, Ganong’s Review of Medical Physiology, 26th edition
4. Electrocardiogram, StatPearls - https://www.ncbi.nlm.nih.gov/books/NBK549803/
5. ECG in Medical Practice by ABM Abdullah, 4th edition
6. ECG Basics, http://www.nataliescasebook.com/tag/e-c-g-basics
Title: Sense of Smell
Presenter: Dr. Faiza, Assistant Professor of Physiology
Qualifications:
MBBS (Best Graduate, AIMC Lahore)
FCPS Physiology
ICMT, CHPE, DHPE (STMU)
MPH (GC University, Faisalabad)
MBA (Virtual University of Pakistan)
Learning Objectives:
Describe the primary categories of smells and the concept of odor blindness.
Explain the structure and location of the olfactory membrane and mucosa, including the types and roles of cells involved in olfaction.
Describe the pathway and mechanisms of olfactory signal transmission from the olfactory receptors to the brain.
Illustrate the biochemical cascade triggered by odorant binding to olfactory receptors, including the role of G-proteins and second messengers in generating an action potential.
Identify different types of olfactory disorders such as anosmia, hyposmia, hyperosmia, and dysosmia, including their potential causes.
Key Topics:
Olfactory Genes:
3% of the human genome accounts for olfactory genes.
400 genes for odorant receptors.
Olfactory Membrane:
Located in the superior part of the nasal cavity.
Medially: Folds downward along the superior septum.
Laterally: Folds over the superior turbinate and upper surface of the middle turbinate.
Total surface area: 5-10 square centimeters.
Olfactory Mucosa:
Olfactory Cells: Bipolar nerve cells derived from the CNS (100 million), with 4-25 olfactory cilia per cell.
Sustentacular Cells: Produce mucus and maintain ionic and molecular environment.
Basal Cells: Replace worn-out olfactory cells with an average lifespan of 1-2 months.
Bowman’s Gland: Secretes mucus.
Stimulation of Olfactory Cells:
Odorant dissolves in mucus and attaches to receptors on olfactory cilia.
Involves a cascade effect through G-proteins and second messengers, leading to depolarization and action potential generation in the olfactory nerve.
Quality of a Good Odorant:
Small (3-20 Carbon atoms), volatile, water-soluble, and lipid-soluble.
Facilitated by odorant-binding proteins in mucus.
Membrane Potential and Action Potential:
Resting membrane potential: -55mV.
Action potential frequency in the olfactory nerve increases with odorant strength.
Adaptation Towards the Sense of Smell:
Rapid adaptation within the first second, with further slow adaptation.
Psychological adaptation greater than receptor adaptation, involving feedback inhibition from the central nervous system.
Primary Sensations of Smell:
Camphoraceous, Musky, Floral, Pepperminty, Ethereal, Pungent, Putrid.
Odor Detection Threshold:
Examples: Hydrogen sulfide (0.0005 ppm), Methyl-mercaptan (0.002 ppm).
Some toxic substances are odorless at lethal concentrations.
Characteristics of Smell:
Odor blindness for single substances due to lack of appropriate receptor protein.
Behavioral and emotional influences of smell.
Transmission of Olfactory Signals:
From olfactory cells to glomeruli in the olfactory bulb, involving lateral inhibition.
Primitive, less old, and new olfactory systems with different path
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CH452
CH453
CH437
CH456
CH453 AC adapter
CHU503
CH452 AC adapter
10. BPM Wrist Type
CITIZEN SYSTEMS
Healthcare products
2012 2013 2014 2015 2016
High end
Middle
end
Low end
Super
Low end
CH657
CH650
CH617
CH618
11. Distribution StructureCITIZEN SYSTEMS JAPAN CO.,LTD.
Country
Distributor
Medical
Centers
End-User
Wholesalers
Smaller
Retailers
End-User
Pharmacy
Chains
End-User
End-User
How to find CITIZEN products
12. CITIZEN SYSTEMS JAPAN CO.,LTD.
Target Market
Pharmacies
Clinics & Hospitals
Medical shops
Electronic outlets & Hypermarkets
Where are the possible target markets?
13. CITIZEN SYSTEMS JAPAN CO.,LTD.
Target Market
Gift & Advertising companies
Household retailers
Bundle with other products or point reward programs
Online sale
Air lines, Airport Duty Free, Corporate Staffs, etc
Innovative target markets
14. CITIZEN SYSTEMS JAPAN CO.,LTD.
Advertising
CITIZEN designs all types of marketing materials to reach
all sectors of the population