The document discusses using films and short stories in schools to teach life skills and values in an impactful yet enjoyable way. It introduces the School Cinema initiative which uses entertaining short films and workbooks to teach lessons in a memorable and educative manner. The program aims to make learning fun and impactful by relating lessons to students' lives and encouraging creative thinking over rote memorization. It suggests media can be leveraged in the classroom if used properly to engage students and impart lasting lessons.