This document proposes an educational program called School Cinema that uses films and workbooks to teach children important life lessons. It notes that children today spend more time engaged with media than in traditional classrooms. School Cinema aims to leverage this by using films to subtly influence children's minds and teach citizenship, values, life skills and other topics in an engaging way. It contains 10 films for students, and one each for teachers and parents. The workbooks are meant to help children identify issues, express thoughts, and internalize lessons. The program is meant to make sensitive topics easier to teach, utilize existing school audio/video infrastructure, empower children, and reduce stress.

1. THE REEL WAY
TO EDUCATE IS HERE...

2. FACTS
=
drifting away from conventional learning methods
=
FACTS
Children today are exposed extensively to various forms of media and are increasingly
Average time spent by children on TV / Internet is 2 hours a day. Average time spent on
quality learning in a day is less than 1 hour
= attention span of a child today in regular class is about 7-8 minutes
The average
= computer based educational content available in the market is an extension of
Most of the
the textbook
=
73% schools have audio - video facilities but they are not put to optimum use due to lack of
quality and relevant content
=
Next generation schools will focus on providing a multi-sensory learning experience
Source : Survey conducted in 500 schools across 30 cities with inputs from renowned child psychologists and data from the internet

3. The reality of how our children are growing today is very different from what it used to be. Bullying, fear,
pressures, stress, sexual predators, classroom violence have all taken over our children, and they have
more to deal with than our earlier generations ever did.
And when it comes to teaching our children about this new world, the need of the hour is a method of
communication through which we can talk to them in a language they can understand. Films today
have an unbelievable impact in society, indirectly educating & influencing thousands across the
country.
All this while keeping in mind, that schools today are often equipped with the technology to support this
type of learning – but unfortunately, are rarely able to source quality content for the same.
And that was how the idea of School Cinema was born...
School Cinema is a film-based learning module combined with a fun and exciting film workbook which
uses a language and medium that children are familiar with to subtly influence their minds and actions.
The films deal with the essential lessons of life like citizenship, national integration, life-skills, values
and morals.

4. WHY
SCHOOL CINEMA
= introduction and teaching of sensitive topics easy and effective
Makes the
=utilization of the existing AV infrastructure in school
Effective
= children to better understand the various issues affecting their lives better and
Empowers
creates a channel for them to communicate and share their feelings
=
The workbook helps children identify issues, express their thoughts and internalise the
learning from the films
=
Brings parents into the learning curve of the school to improve interaction between parents
teachers and children
= teacher training aid to better understand and empathize with children
An effective
='fun element' into the everyday school process, so that students look forward to
Brings a
going to school
= students to face life positively and build self-esteem
Prepares
=
Enables children to learn to appreciate good media and films
=stress levels of children
Reduces

5. BENEFITS OF
SCHOOL CINEMA
For Students
= – Self Awareness,
LIFE SKILLS
BENEFITS
School Cinema has learning modules for students from classes 1–12 and separate films for their parents & teachers. It will
address the following topics and issues :
Empathy, Communication,
Interpersonal Skills,
For Teachers
= Understanding & motivating children
= effective learning
Creating an
atmosphere in classrooms
For Parents
=
=
Understanding the psychological and
social development of children
Effective parenting - Raising a healthy
Decision Making, Problem Solving, = teaching interesting and
How to make child
Creative Thinking, Critical Thinking, effective = Effective communication
coping with Stress and Emotions = learn
Learning to = children and their
Encouraging
= Social Skills = Understanding learning disabilities personalities
= Self Management Skills = children
Motivating
= Values & Ethics
= Environment
= & National Integration
Citizenship
= Careers
= Disaster Management
= issues
Adolescent

6. CREDENTIALS
The School Cinema project is carried out with inputs on child psychology and development by
renowned institutions like NIMHANS, Christ University (Bangalore) & Banjara Academy in
conjunction with relevant research content from socially active NGO's such as Janaagraha,
IRTE and initiatives of changes among others
The films are directed by filmmakers from varied professional backgrounds such as cinema,
television, advertising & on-air promotions, and hail from prominent film-making schools such
as the FTII (Film & Television Institute of India), NID (National Institute of Design), NYFA (New
York Film Academy) and other reputed film schools
Modules are developed based on recommendations by prominent world agencies such as WHO
(World Health Organization), UN (United Nations) and the UNICEF (United Nations Childrens
Fund), along with extensive surveys conducted across indian schools, covering the syllabus of
life skills, value education & moral science
School cinema films are certified by the Central Board of Film Certification (CBFC)
MESSAGES
Mr. Vineet Joshi – Chairman, Central Board of Secondary Education (CBSE)
“… I find the project interesting and very relevant. I wish you All the Best… ”
Mr. Neil O' Brien - Chairman, Council for Indian School Certificate Examinations Board
“We need innovative concepts in education and this sounds like a good step towards it… My
best wishes for the project, I'm sure the children will love it… ”

7. =
Create 'School Cinema Hour' as part of the school system – each session to include a film viewing, a worksheet and
suggested classroom activitiesm
=can enhance and add value to an existing moral science / life skills / SUPW / zero period / value education
Program
class etc.
=
School teachers can lead the learning sessions as facilitators with simple training
= visual equipment is sufficient to run the program
Basic audio
SCHOOL CINEMA PACKAGE CONTAINS...
= children
10 films for
=teachers
1 film for
=parents
1 film for
=copy of My Cinema Book*
1 sample
=Manual
Teacher's
=Helpline
Teacher's
=
Online Support
*My Cinema Book is an exclusive children activity workbook designed for the project based on the films. It helps children understand
the issues being addressed in the film and internalize the learning by penning down their own experiences.

8. TO IMPLEMENT
SCHOOL CINEMA IN YOUR SCHOOL
CONTACT Mobile : +91 93790 58238 / 39 ( for North, South & East regions )
+91 93210 30797 ( for West region )
Email : info@schoolcinema.net
Website : www.schoolcinema.net
TM
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