SlideShare a Scribd company logo
Communication Between Cultures 7th ed. Larry A. Samovar     San Diego State University, Emeritus Richard E. Porter       California State University, Long Beach, Emeritus
Chapter 6 Overview  Language and culture: the essential partnership • Challenges of language • Functions of language • Language and culture • Language as reflection of cultural values • Language in intercultural communication
Examples of the challenges of language in contemporary society •  California’s driving test administered in 32 languages   •  Due to increased immigration, U.S. hospitals employ   videoconferencing systems to connect with translators   •  Large numbers of Korean mothers and children    leaving father at home and learning English elsewhere   •  Large numbers of people currently studying Mandarin   Chinese in response to China’s international   prominence
Social and cultural functions of language   Communicative exchange   Without language, unable to speak, write, listen to others, think.     Language conveys emotion, relieves stress, invokes assistance   Language and identity   National and ethnic identities derived in part from language.   Response to need to unify diverse groups (e.g. adoption of Hebrew in Israel)    Reinforces identity among minority group (e.g. Ebonics for African Americans)     Groups organized around language.     Age, gender, socio-economic levels revealed in linguistic conventions   Language and unity   Enables cooperative efforts on small and large scales.    Maintenance of social relations, creation/preservation of communal history,   enculturation of group’s values and norms
Language and culture   Language defined   Set of shared symbols/signs that a cooperative group of people have mutually agreed to use for creating meaning     Symbols and meanings often arbitrary, varying from culture to culture and   within a single group (regional articles, expressions).    Prominent differences within common language in pronunciation, spelling,   terminology.     Language variations   Accents = variations in pronunciation, often result of geographic difference   Dialect = distinctions in vocabulary, grammar, punctuation   Argot = specialized vocabulary of specific co-culture or group; jargon   Slang = extreme informality, often regionally or co-culturally based   Branding = use of corporate name/symbol to ID a product or create image
Symbiosis of  language and culture   Language and culture are inseparable   • Language reflects what’s important in a culture;   culture shapes language
American English and Japanese:  language as reflection of cultural values     High and Low context     High context of Japanese language result of history of people living in closed society.    Seclusion/close proximity required little language, more focus on nonverbal/context   for mutual understanding -- in contrast to directness/explicitness of English language. High and Low power distance     Low-power distance of Americans discourages formalities; workers considered equals.   Japanese high-power distance stresses  status , includes suffix terms:   sensei  = teacher/doctor/political figure  san  = respected    sama  = senior in status  kun  = junior in status/friend   chan  = girls, small children  Otoson ,  Okasan  = father, mother   oniisan, onesan  = older brother, sister  chonan = oldest son   Individualism and Collectivism     Japanese:  value of relations evident in extensive vocabulary related to emotions; value   of group relationships in use of “uchi”  (home/family)  to refer to place of employment.   American English replete with words/phrases promoting individual, e.g. self-reliance.
Language in intercultural communication: Interpersonal interactions       Consider these to reduce potential for miscommunication   Mindfulness   • create new categories   • be receptive to new information   • realize others may not share your perspective   • be aware … second language more physically, cognitively demanding   Fast  speech rate  of native speaker can challenge   Vocabulary  level can impede; avoid jargon, acronyms, metaphors, slang   Alert yourself to  nonverbal responses , including cultural difference cues   Checking :  include measures to ensure understanding
Language in intercultural communication: Interpretation and translation       Interpreter converts spoken or signed language   Consecutive  translation (interpretation)   most often used in business meetings or small, informal gatherings;   short communication, pauses to interpret   Simultaneous  translation (interpretation)   speaker does not pause, ongoing   Translator converts written text   Language variations demand comprehensive vocabulary for correctness
Language in intercultural communication: Intercultural marriage   •  Choice of language for couple   •  Choice of language for children
Communication and technology language: The Internet   •  English, followed by Chinese and Spanish, most common   language Internet developed in U.S. English the lingua franca of scientific, academic publishing   •  China now surpasses U.S. in number of users, suggesting   Chinese will become more prevalent; India not far behind   •  Potential problems of multiculturalism and computer   mediated communication Context not apparent, threat to traditional cultural barriers Directness can create interpersonal conflict Second-language users may lose pace, be excluded
Language considerations in intercultural competence     Learning a second language helps us think about the world   in different dimensions Enriches understanding of other cultures Increases awareness of cultural influences Increases/improves communication Provides insight into emotions and values of other cultures
Next … Chapter 7  Nonverbal Communication:  The messages of action, space, time, and silence
 

More Related Content

What's hot

The Benefits of Cross Cultural Competency
The Benefits of Cross Cultural CompetencyThe Benefits of Cross Cultural Competency
The Benefits of Cross Cultural Competency
Catherine (Cass) Mercer Bing
 
Chapter 9 PowerPoint
Chapter 9 PowerPointChapter 9 PowerPoint
Chapter 9 PowerPointpourettejones
 
Introduction to intercultural communication
Introduction to intercultural communicationIntroduction to intercultural communication
Introduction to intercultural communicationAnnik Ethier
 
BEYOND MULTICULTURALISM presentation
BEYOND MULTICULTURALISM presentationBEYOND MULTICULTURALISM presentation
BEYOND MULTICULTURALISM presentationOlu Alake
 
Chapter 2 PowerPoint
Chapter 2 PowerPointChapter 2 PowerPoint
Chapter 2 PowerPointpourettejones
 
INTERCULTURAL COMMUNICATION COMPETENCE
INTERCULTURAL COMMUNICATION COMPETENCEINTERCULTURAL COMMUNICATION COMPETENCE
INTERCULTURAL COMMUNICATION COMPETENCE
شفاء الزهراء
 
Chapter 12 intercultural communication
Chapter 12   intercultural communicationChapter 12   intercultural communication
Chapter 12 intercultural communicationxiaoshandanni
 
What is Multiculturalism?
What is Multiculturalism?   What is Multiculturalism?
What is Multiculturalism? paul_ilsley
 
What Is Multi Culturalism?
What Is Multi Culturalism?What Is Multi Culturalism?
What Is Multi Culturalism?
PLAI STRLC
 
Multiculturalism
MulticulturalismMulticulturalism
Multiculturalismharsh
 
Linguistic Anthropology
Linguistic AnthropologyLinguistic Anthropology
Linguistic Anthropology
birchenalld
 
Identity & Culture
Identity & CultureIdentity & Culture
Identity & Culture
Corinne Weisgerber
 
Language and culture
Language and cultureLanguage and culture
Week 10_Culture, Communication and Conflict Presentation
Week 10_Culture, Communication and Conflict PresentationWeek 10_Culture, Communication and Conflict Presentation
Week 10_Culture, Communication and Conflict Presentationpphucthuantran
 
Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)
Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)
Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)
John Turnbull
 
Multiculturalism
MulticulturalismMulticulturalism
Multiculturalism
FRSIS Mozac
 
Cross cultural communication
Cross cultural communicationCross cultural communication
Cross cultural communication
Preeti Bhaskar
 
Ethnicity and language use
Ethnicity and language use  Ethnicity and language use
Ethnicity and language use
nordiwiyana mn
 
Intercultural communication
Intercultural communicationIntercultural communication
Intercultural communication
biotech energy pvt limited
 
Lecture 3 culture and diversity culture and identity
Lecture 3 culture and diversity culture and  identityLecture 3 culture and diversity culture and  identity
Lecture 3 culture and diversity culture and identity
Nevzat Yildirim
 

What's hot (20)

The Benefits of Cross Cultural Competency
The Benefits of Cross Cultural CompetencyThe Benefits of Cross Cultural Competency
The Benefits of Cross Cultural Competency
 
Chapter 9 PowerPoint
Chapter 9 PowerPointChapter 9 PowerPoint
Chapter 9 PowerPoint
 
Introduction to intercultural communication
Introduction to intercultural communicationIntroduction to intercultural communication
Introduction to intercultural communication
 
BEYOND MULTICULTURALISM presentation
BEYOND MULTICULTURALISM presentationBEYOND MULTICULTURALISM presentation
BEYOND MULTICULTURALISM presentation
 
Chapter 2 PowerPoint
Chapter 2 PowerPointChapter 2 PowerPoint
Chapter 2 PowerPoint
 
INTERCULTURAL COMMUNICATION COMPETENCE
INTERCULTURAL COMMUNICATION COMPETENCEINTERCULTURAL COMMUNICATION COMPETENCE
INTERCULTURAL COMMUNICATION COMPETENCE
 
Chapter 12 intercultural communication
Chapter 12   intercultural communicationChapter 12   intercultural communication
Chapter 12 intercultural communication
 
What is Multiculturalism?
What is Multiculturalism?   What is Multiculturalism?
What is Multiculturalism?
 
What Is Multi Culturalism?
What Is Multi Culturalism?What Is Multi Culturalism?
What Is Multi Culturalism?
 
Multiculturalism
MulticulturalismMulticulturalism
Multiculturalism
 
Linguistic Anthropology
Linguistic AnthropologyLinguistic Anthropology
Linguistic Anthropology
 
Identity & Culture
Identity & CultureIdentity & Culture
Identity & Culture
 
Language and culture
Language and cultureLanguage and culture
Language and culture
 
Week 10_Culture, Communication and Conflict Presentation
Week 10_Culture, Communication and Conflict PresentationWeek 10_Culture, Communication and Conflict Presentation
Week 10_Culture, Communication and Conflict Presentation
 
Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)
Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)
Manufactured Silences (Bonny Norton on Identity and Second-Language Acquisition)
 
Multiculturalism
MulticulturalismMulticulturalism
Multiculturalism
 
Cross cultural communication
Cross cultural communicationCross cultural communication
Cross cultural communication
 
Ethnicity and language use
Ethnicity and language use  Ethnicity and language use
Ethnicity and language use
 
Intercultural communication
Intercultural communicationIntercultural communication
Intercultural communication
 
Lecture 3 culture and diversity culture and identity
Lecture 3 culture and diversity culture and  identityLecture 3 culture and diversity culture and  identity
Lecture 3 culture and diversity culture and identity
 

Similar to Chapter 6 PowerPoint

LANGUAGE.ppt dialect vs language reporting
LANGUAGE.ppt dialect vs language reportingLANGUAGE.ppt dialect vs language reporting
LANGUAGE.ppt dialect vs language reporting
trishamaeilaganlomio
 
Andrews Ch. 8 - Dialect
Andrews Ch. 8 - DialectAndrews Ch. 8 - Dialect
Andrews Ch. 8 - Dialect
NC State University
 
Relationship between language, culture, and identity
Relationship between language, culture, and identityRelationship between language, culture, and identity
Relationship between language, culture, and identityCool Chaandni
 
relationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptx
relationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptxrelationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptx
relationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptx
LailaAfridi2
 
Working With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docxWorking With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docx
helzerpatrina
 
Working With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docxWorking With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docx
dunnramage
 
March 21 - Culture, Language & Communication PartOne.ppt
March 21 - Culture, Language & Communication PartOne.pptMarch 21 - Culture, Language & Communication PartOne.ppt
March 21 - Culture, Language & Communication PartOne.ppt
Fake474384
 
1- Language.pptx
1- Language.pptx1- Language.pptx
1- Language.pptx
domelyn10
 
Week 2 unit 3 & 4 - language maintenance and shift - linguistic varieties an...
Week 2  unit 3 & 4 - language maintenance and shift - linguistic varieties an...Week 2  unit 3 & 4 - language maintenance and shift - linguistic varieties an...
Week 2 unit 3 & 4 - language maintenance and shift - linguistic varieties an...
Mar Iam
 
Language (1)[1].pptx
Language (1)[1].pptxLanguage (1)[1].pptx
Language (1)[1].pptx
AQSA SHAHID
 
Language, dialect, and varieties
Language, dialect, and varietiesLanguage, dialect, and varieties
Language, dialect, and varietiesSari Kusumaningrum
 
Group-3_Verbal messages.pptx
Group-3_Verbal messages.pptxGroup-3_Verbal messages.pptx
Group-3_Verbal messages.pptx
IsmailHossain4496
 
Module 2.pptx
Module 2.pptxModule 2.pptx
Module 2.pptx
preethageorge10
 
Multilingual societies Language and IdentityThi.docx
Multilingual societies Language and IdentityThi.docxMultilingual societies Language and IdentityThi.docx
Multilingual societies Language and IdentityThi.docx
roushhsiu
 
Local communication.pptx
Local communication.pptxLocal communication.pptx
Local communication.pptx
DennisonGerald
 
Intercultural communication.sal july 2010
Intercultural communication.sal july 2010Intercultural communication.sal july 2010
Intercultural communication.sal july 2010sun1you
 
Language variation assgnmnt
Language variation assgnmntLanguage variation assgnmnt
Language variation assgnmnt
Ayesha Mir
 
ITL_SOCIOLINGUISTICS-1.pptx
ITL_SOCIOLINGUISTICS-1.pptxITL_SOCIOLINGUISTICS-1.pptx
ITL_SOCIOLINGUISTICS-1.pptx
MbaNoviana
 
Cultural & linguistics issues in communication
Cultural & linguistics issues in communicationCultural & linguistics issues in communication
Cultural & linguistics issues in communication
Anant Arun
 

Similar to Chapter 6 PowerPoint (20)

Eex 502 Presentatin All
Eex 502 Presentatin AllEex 502 Presentatin All
Eex 502 Presentatin All
 
LANGUAGE.ppt dialect vs language reporting
LANGUAGE.ppt dialect vs language reportingLANGUAGE.ppt dialect vs language reporting
LANGUAGE.ppt dialect vs language reporting
 
Andrews Ch. 8 - Dialect
Andrews Ch. 8 - DialectAndrews Ch. 8 - Dialect
Andrews Ch. 8 - Dialect
 
Relationship between language, culture, and identity
Relationship between language, culture, and identityRelationship between language, culture, and identity
Relationship between language, culture, and identity
 
relationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptx
relationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptxrelationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptx
relationshipbetweenlanguagecultureandidentity-140502071303-phpapp02 (1).pptx
 
Working With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docxWorking With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docx
 
Working With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docxWorking With Culturally and Linguistically Diverse StudentsCha.docx
Working With Culturally and Linguistically Diverse StudentsCha.docx
 
March 21 - Culture, Language & Communication PartOne.ppt
March 21 - Culture, Language & Communication PartOne.pptMarch 21 - Culture, Language & Communication PartOne.ppt
March 21 - Culture, Language & Communication PartOne.ppt
 
1- Language.pptx
1- Language.pptx1- Language.pptx
1- Language.pptx
 
Week 2 unit 3 & 4 - language maintenance and shift - linguistic varieties an...
Week 2  unit 3 & 4 - language maintenance and shift - linguistic varieties an...Week 2  unit 3 & 4 - language maintenance and shift - linguistic varieties an...
Week 2 unit 3 & 4 - language maintenance and shift - linguistic varieties an...
 
Language (1)[1].pptx
Language (1)[1].pptxLanguage (1)[1].pptx
Language (1)[1].pptx
 
Language, dialect, and varieties
Language, dialect, and varietiesLanguage, dialect, and varieties
Language, dialect, and varieties
 
Group-3_Verbal messages.pptx
Group-3_Verbal messages.pptxGroup-3_Verbal messages.pptx
Group-3_Verbal messages.pptx
 
Module 2.pptx
Module 2.pptxModule 2.pptx
Module 2.pptx
 
Multilingual societies Language and IdentityThi.docx
Multilingual societies Language and IdentityThi.docxMultilingual societies Language and IdentityThi.docx
Multilingual societies Language and IdentityThi.docx
 
Local communication.pptx
Local communication.pptxLocal communication.pptx
Local communication.pptx
 
Intercultural communication.sal july 2010
Intercultural communication.sal july 2010Intercultural communication.sal july 2010
Intercultural communication.sal july 2010
 
Language variation assgnmnt
Language variation assgnmntLanguage variation assgnmnt
Language variation assgnmnt
 
ITL_SOCIOLINGUISTICS-1.pptx
ITL_SOCIOLINGUISTICS-1.pptxITL_SOCIOLINGUISTICS-1.pptx
ITL_SOCIOLINGUISTICS-1.pptx
 
Cultural & linguistics issues in communication
Cultural & linguistics issues in communicationCultural & linguistics issues in communication
Cultural & linguistics issues in communication
 

More from pourettejones (20)

Chapter12
Chapter12Chapter12
Chapter12
 
Chapter11
Chapter11Chapter11
Chapter11
 
Chapter10
Chapter10Chapter10
Chapter10
 
Chapter9
Chapter9Chapter9
Chapter9
 
Chapter8
Chapter8Chapter8
Chapter8
 
Chapter7
Chapter7Chapter7
Chapter7
 
Chapter6
Chapter6Chapter6
Chapter6
 
Chapter5
Chapter5Chapter5
Chapter5
 
Chapter4
Chapter4Chapter4
Chapter4
 
Chapter3
Chapter3Chapter3
Chapter3
 
Chapter2
Chapter2Chapter2
Chapter2
 
Chapter1
Chapter1Chapter1
Chapter1
 
Chapter11
Chapter11Chapter11
Chapter11
 
Chapter9
Chapter9Chapter9
Chapter9
 
Chapter8
Chapter8Chapter8
Chapter8
 
Chapter7
Chapter7Chapter7
Chapter7
 
Chapter6
Chapter6Chapter6
Chapter6
 
Chapter5
Chapter5Chapter5
Chapter5
 
Chapter4
Chapter4Chapter4
Chapter4
 
Chapter3
Chapter3Chapter3
Chapter3
 

Recently uploaded

From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
Product School
 
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
Sri Ambati
 
Essentials of Automations: Optimizing FME Workflows with Parameters
Essentials of Automations: Optimizing FME Workflows with ParametersEssentials of Automations: Optimizing FME Workflows with Parameters
Essentials of Automations: Optimizing FME Workflows with Parameters
Safe Software
 
"Impact of front-end architecture on development cost", Viktor Turskyi
"Impact of front-end architecture on development cost", Viktor Turskyi"Impact of front-end architecture on development cost", Viktor Turskyi
"Impact of front-end architecture on development cost", Viktor Turskyi
Fwdays
 
Knowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and backKnowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and back
Elena Simperl
 
FIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdfFIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance
 
The Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and SalesThe Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and Sales
Laura Byrne
 
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdfFIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance
 
Connector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a buttonConnector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a button
DianaGray10
 
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
Product School
 
Designing Great Products: The Power of Design and Leadership by Chief Designe...
Designing Great Products: The Power of Design and Leadership by Chief Designe...Designing Great Products: The Power of Design and Leadership by Chief Designe...
Designing Great Products: The Power of Design and Leadership by Chief Designe...
Product School
 
DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
Kari Kakkonen
 
IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx
IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptxIOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx
IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx
Abida Shariff
 
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
Product School
 
Key Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdfKey Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdf
Cheryl Hung
 
Search and Society: Reimagining Information Access for Radical Futures
Search and Society: Reimagining Information Access for Radical FuturesSearch and Society: Reimagining Information Access for Radical Futures
Search and Society: Reimagining Information Access for Radical Futures
Bhaskar Mitra
 
JMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and GrafanaJMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and Grafana
RTTS
 
GraphRAG is All You need? LLM & Knowledge Graph
GraphRAG is All You need? LLM & Knowledge GraphGraphRAG is All You need? LLM & Knowledge Graph
GraphRAG is All You need? LLM & Knowledge Graph
Guy Korland
 
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Product School
 
UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3
DianaGray10
 

Recently uploaded (20)

From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
 
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
 
Essentials of Automations: Optimizing FME Workflows with Parameters
Essentials of Automations: Optimizing FME Workflows with ParametersEssentials of Automations: Optimizing FME Workflows with Parameters
Essentials of Automations: Optimizing FME Workflows with Parameters
 
"Impact of front-end architecture on development cost", Viktor Turskyi
"Impact of front-end architecture on development cost", Viktor Turskyi"Impact of front-end architecture on development cost", Viktor Turskyi
"Impact of front-end architecture on development cost", Viktor Turskyi
 
Knowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and backKnowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and back
 
FIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdfFIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdf
 
The Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and SalesThe Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and Sales
 
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdfFIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
 
Connector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a buttonConnector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a button
 
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
 
Designing Great Products: The Power of Design and Leadership by Chief Designe...
Designing Great Products: The Power of Design and Leadership by Chief Designe...Designing Great Products: The Power of Design and Leadership by Chief Designe...
Designing Great Products: The Power of Design and Leadership by Chief Designe...
 
DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
 
IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx
IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptxIOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx
IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx
 
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
 
Key Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdfKey Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdf
 
Search and Society: Reimagining Information Access for Radical Futures
Search and Society: Reimagining Information Access for Radical FuturesSearch and Society: Reimagining Information Access for Radical Futures
Search and Society: Reimagining Information Access for Radical Futures
 
JMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and GrafanaJMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and Grafana
 
GraphRAG is All You need? LLM & Knowledge Graph
GraphRAG is All You need? LLM & Knowledge GraphGraphRAG is All You need? LLM & Knowledge Graph
GraphRAG is All You need? LLM & Knowledge Graph
 
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
 
UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3
 

Chapter 6 PowerPoint

  • 1. Communication Between Cultures 7th ed. Larry A. Samovar San Diego State University, Emeritus Richard E. Porter California State University, Long Beach, Emeritus
  • 2. Chapter 6 Overview Language and culture: the essential partnership • Challenges of language • Functions of language • Language and culture • Language as reflection of cultural values • Language in intercultural communication
  • 3. Examples of the challenges of language in contemporary society • California’s driving test administered in 32 languages • Due to increased immigration, U.S. hospitals employ videoconferencing systems to connect with translators • Large numbers of Korean mothers and children leaving father at home and learning English elsewhere • Large numbers of people currently studying Mandarin Chinese in response to China’s international prominence
  • 4. Social and cultural functions of language Communicative exchange Without language, unable to speak, write, listen to others, think. Language conveys emotion, relieves stress, invokes assistance Language and identity National and ethnic identities derived in part from language. Response to need to unify diverse groups (e.g. adoption of Hebrew in Israel) Reinforces identity among minority group (e.g. Ebonics for African Americans) Groups organized around language. Age, gender, socio-economic levels revealed in linguistic conventions Language and unity Enables cooperative efforts on small and large scales. Maintenance of social relations, creation/preservation of communal history, enculturation of group’s values and norms
  • 5. Language and culture Language defined Set of shared symbols/signs that a cooperative group of people have mutually agreed to use for creating meaning Symbols and meanings often arbitrary, varying from culture to culture and within a single group (regional articles, expressions). Prominent differences within common language in pronunciation, spelling, terminology. Language variations Accents = variations in pronunciation, often result of geographic difference Dialect = distinctions in vocabulary, grammar, punctuation Argot = specialized vocabulary of specific co-culture or group; jargon Slang = extreme informality, often regionally or co-culturally based Branding = use of corporate name/symbol to ID a product or create image
  • 6. Symbiosis of language and culture Language and culture are inseparable • Language reflects what’s important in a culture; culture shapes language
  • 7. American English and Japanese: language as reflection of cultural values High and Low context High context of Japanese language result of history of people living in closed society. Seclusion/close proximity required little language, more focus on nonverbal/context for mutual understanding -- in contrast to directness/explicitness of English language. High and Low power distance Low-power distance of Americans discourages formalities; workers considered equals. Japanese high-power distance stresses status , includes suffix terms: sensei = teacher/doctor/political figure san = respected sama = senior in status kun = junior in status/friend chan = girls, small children Otoson , Okasan = father, mother oniisan, onesan = older brother, sister chonan = oldest son Individualism and Collectivism Japanese: value of relations evident in extensive vocabulary related to emotions; value of group relationships in use of “uchi” (home/family) to refer to place of employment. American English replete with words/phrases promoting individual, e.g. self-reliance.
  • 8. Language in intercultural communication: Interpersonal interactions Consider these to reduce potential for miscommunication Mindfulness • create new categories • be receptive to new information • realize others may not share your perspective • be aware … second language more physically, cognitively demanding Fast speech rate of native speaker can challenge Vocabulary level can impede; avoid jargon, acronyms, metaphors, slang Alert yourself to nonverbal responses , including cultural difference cues Checking : include measures to ensure understanding
  • 9. Language in intercultural communication: Interpretation and translation Interpreter converts spoken or signed language Consecutive translation (interpretation) most often used in business meetings or small, informal gatherings; short communication, pauses to interpret Simultaneous translation (interpretation) speaker does not pause, ongoing Translator converts written text Language variations demand comprehensive vocabulary for correctness
  • 10. Language in intercultural communication: Intercultural marriage • Choice of language for couple • Choice of language for children
  • 11. Communication and technology language: The Internet • English, followed by Chinese and Spanish, most common language Internet developed in U.S. English the lingua franca of scientific, academic publishing • China now surpasses U.S. in number of users, suggesting Chinese will become more prevalent; India not far behind • Potential problems of multiculturalism and computer mediated communication Context not apparent, threat to traditional cultural barriers Directness can create interpersonal conflict Second-language users may lose pace, be excluded
  • 12. Language considerations in intercultural competence Learning a second language helps us think about the world in different dimensions Enriches understanding of other cultures Increases awareness of cultural influences Increases/improves communication Provides insight into emotions and values of other cultures
  • 13. Next … Chapter 7 Nonverbal Communication: The messages of action, space, time, and silence
  • 14.