The document discusses factors that contribute to business success, including profit, social responsibility, employee satisfaction, and personal satisfaction. It defines profit and ways to measure it, such as return on sales. Maximizing profit involves increasing revenues through price or sales increases and decreasing expenses through cost controls. Social responsibility involves donations, sponsorships, and providing opportunities for students. Employee satisfaction is measured by surveys and retention rates, and is increased through good compensation and workplace environment. Personal satisfaction of the owner is also a factor. Economic conditions like supply and demand, as well as government influences like taxes and regulations, affect business success but are outside a business's control. Reasons why businesses fail include lack of skills, expanding too quickly, lack of capital,