This document contains a business plan that outlines key aspects of starting a new software business, including objectives, products, pricing, marketing strategies, personnel, outsourcing options, and financial projections. It discusses the software products to be developed, a pricing strategy, marketing approaches like advertising and promotion, personnel needs and outsourcing possibilities. Metrics like key performance indicators are identified to track progress. Financial projections over three years include forecasts for revenue, costs, cash flow, and projected profits. Contact details are provided at the end.

1. Business Plan
1

2. Business Plan
2

3. 10
11
12
13
KPI’s
15
16
3

4. software
4

5. 5

6. 6

7. 
-

-
7

8. 8

9. -
-
9

10. -
-
10

11. 11

12. 12

13. KPI’s
KPI’s : Key Performance Indicators
KPI’s
13

14. Key
Indicator
KPI’s
KPI
14

15. 15

16. 16

17. 17

18. 




18

19. Boston Consulting Group Matrix
( Growth / Share Matrix )
19

20. Product
20

21. Price
Advertisement
21

22. Place
Promotion
22

23. 








23

24. -
10
–
24

25. 









25


26. 



26

27. 








Logo




Slogan
27

28. 28

29. 













Logo
Slogan
Trade Mark



R

29

30. 30

31. Software
Software
31

32. -




 -


 -
-
-–














32



-

33. 33

34. 34

35. 









35

36. 











-
36

37. 37

38. Outsourcing
-
38

39. Personnel
39

40. 40

41. 

41



42. -
42

43. .
Outsourcing
43

44. 1
2
3
4
5
44

45. 45

46. 46

47. Good will
47

48. 48

49. B
B
A
A
–
49

50. Cash Flow
A
–
B
A
A
B
50

51. 51

52. 52

53. 53

54. 54

55. 0
55

56. -
suwaidan@alresalah.net
56