Broadband: From Federal Perspectives to Local Impact
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Director Lee Rainie's keynote address at the Missouri Broadband Summit. More: http://pewinternet.org/Presentations/2010/Oct/Missouri-Broadband-Summit.aspx
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Broadband: From Federal Perspectives to Local Impact
- 1. Broadband From Federal Perspectives to Local Impact Missouri Broadband Summit October 27, 2010 Jefferson City Lee Rainie: Director, Pew Internet Project
- 2. Internet and Broadband Revolution
- 4. 70% 66%
- 5. Year-to-year % change in broadband adoption 10/5/2010 Trends in Home Broadband Adoption Source: Pew Internet Project, May 2010 tracking survey
- 7. Demographic factors correlated w/ broadband adoption Source: Pew Internet Project, April 2009 tracking survey 10/5/2010 Trends in Home Broadband Adoption Positive correlation (in order of importance) Negative correlation (in order of importance) Household income of $75,000 or more per year Having high school degree or less College degree Senior citizen (age 65+) Parent with minor child at home Rural resident Married or living with partner Disabled Employed full time African-American
- 10. Cell phone owners – 85% adults 96% 90% 85% 58%
- 11. Mobile internet connectors – 57% adults 62% 59% 55%
- 16. How do you convince non-users to adopt broadband?
- 17. By the numbers: Who’s not online? Source: Pew Internet Project, May 2010 tracking survey 10/5/2010 Trends in Home Broadband Adoption 21% … of American adults are not online 34% … have some past or current contact w/ internet 10% … want to use the internet in the future 61% … would need assistance getting online
- 19. Relevance & digital literacy are primary factors for not going online Source: Pew Internet Project, May 2010 tracking survey 10/5/2010 Trends in Home Broadband Adoption
- 20. The “value” proposition: Jobs + continuing education 10/5/2010 Jobs Health Learning Govt. News My community Source: Pew Internet Project, May 2010 tracking survey
- 27. Thank you!
Editor's Notes
- Black/Hispanic adults are especially responsive to the negative impacts of a lack of broadband—especially when it comes to job/career opportunities, gov’t and health information and keeping up with happenings in their local community.
- Social networking use among internet users ages 50 and older has nearly doubled—from 22% to 42% over the past year. Looking at adults ages 65 and older who have high-speed internet connections at home, 72% say they use the internet on a typical day. That compares with 77% of broadband users ages 50-64, 84% of those ages 30-49 and 86% of those ages 18-29.
- In its first year, the Missouri Virtual Instruction Program showed significantly improved achievement for its students compared with the same students’ achievement in the same subject the previous year; greater percentages of these students scored 3 or higher on AP exams than their peers.