Richard Borden is a communications consultant from Cranberry Township, PA with over 20 years of experience in marketing, corporate communications, media relations, and community outreach. He has worked with companies like American Eagle Outfitters, Marconi/Fore Systems, and currently owns his own consulting firm. Borden specializes in developing innovative communications programs and digital strategies to engage audiences and build loyalty for organizations.

1. RICHARD S. BORDEN
303 Grove Court
Cranberry Twp., PA 16066
724-452-4812
bordens@zoominternet.net
www.linkedin.com/in/richardborden
CAREER PROFILE
Creative, resourceful and innovative Marketing Communications, Corporate Communications,
Community and Media Relations professional, specializing in designing, managing and executing
award-winning programs and campaigns. Expressive communicator, coach and digital media expert.
CORE COMPETENCIES
• Innovative and experienced developer of communications programs that engage audiences,
increase collaboration, retention and build company and brand loyalty.
• Creative thinker with practical solutions producing efficient programs that are within-or-below
budget and deliver increased revenue or cost savings.
• Hands-on content development professional, including the development of social intranets,
internet websites, social media, email campaigns, and web-based tools.
• Focused achiever who excels in multi-tasking and deadline-oriented environments.
• Ability to think globally, act locally – experience in communications and community outreach
programs on local to global levels with a passion for community involvement.
• Versatile writer with experience developing key messages and integrating them into internal
communications programs.
• A motivational and mentoring leader with a style that encourages participation and strengthens
skills of team members.
PROFESSIONAL EXPERIENCE
BORDEN COMMUNICATIONS CONSULTING, Pittsburgh, PA
2014 - Present
President/Founder
Digital communications and media relations consulting for Pittsburgh-based organizations.
• Lead consultant for Modern Transportation, Accipiter Systems and Pitt Athletics.
• Content architect, social media director and webmaster for Modern Transportation and Accipiter
Systems web and social sites.
• Senior media relations consultant to the Pitt Football program.
AMERICAN EAGLE OUTFITTERS, INC., Pittsburgh, PA
2004 - 2014
Director, Internal Communications
Responsible for creating and executing the Company's corporate, stores and distribution center
communications programs across multiple brands.
• Key leader of the global retailer’s global employee communications programs and strategies.
• Project leader and webmaster for complete re-design of the company's Intranet from traditional
web technology to a SharePoint platform increasing productivity, collaboration and engagement.
• Content architect and webmaster for AEO’s talent web site – LiveYourLifeLoveYourJob.com
• Led effort to brand internal communications, creating AE Life as the cross-functional employee
communications brand, for intranet, employee e-zine [newsletter] and all employee events.

2. • Directly responsible as content developer for all AE Foundation communications worldwide.
Richard S. Borden – Page 2
UNIVERSITY OF PITTSBURGH ATHLETICS, Pittsburgh, PA
2002 - 2015
Consultant, Media Relations
Provide Media Relations Consulting/Directing to the Athletics program.
• Direct interface and media relations professional in fast-paced 'game day' environment in the
press and media booth at the University of Pittsburgh games for 14 consecutive seasons.
• Responsible for post-game interview quotes for Pitt’s Head Football Coach, including writing and
editing post-game quotes and assisting the attending media.
MARCONI / FORE SYSTEMS, Warrendale, PA
1995 - 2002
Senior Manager, Public Relations & Corporate Communications / Director, Public Affairs
Designed and directed global, regional and local multi-faceted corporate communications programs
contributing to the high growth years of the Pittsburgh region's original tech pioneer in networking.
• Designed, developed and managed corporate communications marketing plans including public
relations/public affairs, employee communications and government relations programs.
• Personally created and managed the company's Government Relations program.
• Represented corporate communications in strategic meetings with executive officers for key
activities including employee events, integrated communications with investor relations, collateral
development (including external website and Intranet content.)
• Lead communications driver for HR communications and employee engagement in non-
profit/charity campaign initiatives.
• Served as lead liaison and event planner for U.S. Presidential tour of the facility and national
media press conference, September 2000.
Additional relevant positions of responsibility included: Consultant Communications Manager and Analyst
Relations Manager.
PROFESSIONAL RECOGNITION AND EDUCATION
Bachelors of Arts Degree, Journalism - California State University, Northridge, Cum Laude Graduate.
Lean Six Sigma Certified – White Belt (2014).
Venture Into Entrepreneurship (VIE) Course Graduate, Duquesne University (2015).
Certified Accomplished Toastmaster and past Club President.
COMMUNITY INVOLVEMENT AND VOLUNTEER PROGRAMS
Volunteer Board Member & Donor, Jr. Achievement of Western Pennsylvania
Volunteer & Donor, Light of Life Mission, Pittsburgh, PA
Certified Emergency Rescue Volunteer, American Red Cross