1. Kecia Funaro-Burton
7 Barnes Street | Norwich, NY 13815 | 607.334.8555 | kecia.funaro@gmail.com
PROFESSIONAL EXPERIENCE
The Place 2015 to Present
Executive Director (Interim)
• Responsible for management of all facets for this non-profit organization.
• Budget development responsibility for the organization to include four in-depth programs along with an administrative component.
• Leading and supporting staff and program directors to ensure programs are operating efficiently and as strong as possible.
• Sourcing funding within the community to expand programs and ensure the strength of the organization.
New Media Retailer 2014 to 2015
Operations Manager
• Responsible for management of the New York Office.
• Managed human resources functions from recruitment to training and development.
• Streamlined department processes and procedures to create operational efficiencies.
• Conducted a customer survey campaign that resulted in a 91% participation rate.
• Project management responsibilities. Constructed a framework for future use.
• Report management responsibilities from budgeting to web analytics for corporate partners.
• Corporate relations management to expand the touchpoints for specific partnerships.
Chobani, Inc. 2013
Corporate Communications Manager, Communications
• Developed and executed a community and government affairs program.
• Created a community support program to establish a giving plan.
• Built and executed a Corporate Social Responsibility program for the company by interviewing leadership to establish
direction of the program from sourcing ingredients, to packaging, to recycling and communicating the message to consumers.
• Project management of the highest priority initiative in the company for the year.
Preferred Mutual Insurance Company 2008 to 2013
Corporate Communications, Marketing, and Public Relations
• Developed and managed the communications and advertising strategic plans for the company.
• Developed and managed an advertising and communications budget.
• Directed efforts for Corporate Philanthropy, including budgeting, and decision making.
• Drove Corporate Responsibility efforts in support of corporate goals and vision.
• Directed all public relations efforts for the company through managing corporate contributions, media relations,
special events and community relations.
• Fostered relationships with media representatives, civic and social organizational leaders, and vendors.
• Developed all promotional and collateral materials to support sales and service initiatives.
• Provided strategic direction for all promotional product and service development.
• Oversaw all corporate communications for the company in support of the corporate vision, message and strategy.
• Managed a high-performing team to ensure company objectives are met with quality products and superior service.
• Created and presented reports and departmental direction for senior management.
• Led Project Management efforts for corporate projects to ensure deadlines were met.
CAREER SUMMARY
Creative and highly accomplished Marketing, Communications and Public Relations Manager with expertise in brand creation and
development, sales, design direction, communications, budgeting and forecasting and the execution of multimedia marketing
campaigns. Proven track record ofgenerating new business through strategic negotiation with solid analytical and team management
skills. Extensive experience in customer retention campaigns through multi-media marketing efforts including print, direct mail, online
and social media.
Currently seeking a position that allows advancement by bringing 20 years of related experience in various market segments.

2. Kecia Funaro-Burton
7 Barnes Street | Norwich, NY 13815 | 607.334.8555 | kecia.funaro@gmail.com
Frontier 2003 to 2008
Account Executive, Business Sales
• Managed business development activities in the Upstate New York Region by strategically
assessing customer needs and Frontier solutions, developing a mutually beneficial
partnership.
• Grew monthly recurring revenues by 15 percent in one year based on customer needs
and product availability.
• Handled a group of 200 high-end business customers to ensure product awareness
and satisfaction.
• Managed the installation of complex services, systems and equipment on customer
premises.
• Led project planning for customer-oriented packages, first time for this project.
• Awarded the MVP award for top sales in 2005. Received a trip to San Francisco.
NBT Bank 1997 to 2003
Assistant Vice President, Marketing Division
• Directed advertising agencies, graphic artists and printers to develop new product and
branding campaigns with supporting collateral materials.
• Managed and developed the direction and budget for a team.
• Developed and installed a merchandising system for a branch network to advertise and
display collateral materials.
• Oversaw marketing efforts during promotions, branch openings and other special events.
• Developed a new website while also launching a new online banking product.
• Managed the development of marketing materials utilized throughout the branches.
• Developed, edited and published the corporate newsletter managing 15 contributors.
• Directed the growth of the design staff by increasing output while expanding design quality.
Communications Specialist, Human Resources Division
• Designed a plan to increase efficiency of employee communications.
• Developed a job description program for the Human Resource Division.
• Conducted employee surveys to further develop employee relations efforts.
• Managed the Performance Review function to ensure reviews were compliant and timely.
• Managed the Compensation function, conducting salary surveys to identify opportunities.
COMMUNITY INVOLVEMENT
City of Norwich 2015 – Present • Elected Member – City Council
Chenango Memorial Hospital Foundation – 2013 – Present • Member – Board of Trustees
Norwich Family YMCA 2013 – Present • Member – Board of Directors
Leadership Chenango 2008 – Present • Member – Advisory Board
Norwich Rotary Club 1998 – 2008 • Past President and Member – Board of Directors
Chenango United Way 1997 – 2003 • Past President and Member –Board of Directors
EDUCATION
State University of
New York at Oswego,
Oswego, NY
Bachelor of Arts Degree
in Communications and
Public Relations
-Graduated with honors
Leadership Chenango,
Norwich, NY - 2014
KEY STRENGTHS
Strategic Business
Development
Team Leadership/
Management
Public Relations
Brand Development
Community Outreach
Forecasting/Budgeting
Sales/New Business
Development
Grants and Giving
Online, Print, Direct, Media
Marketing and Campaigns
Customer Retention
Brand
Awareness
Communication Leadership
EXPERTISE:
yoga community
social media
media volunteerismadvertising
communication
team
relationships
writing
architecture
travel
education
non-profits
sports
public speaking
innovation
INTERESTS: