Michael Kahn expresses his excitement and leadership plans as he steps into the role of Chief Executive Officer, Performics Worldwide. Check out our informative interview here:
Moving from NOW to NEXT in the Marketing of Insights FortuneCMO, LLC
Insights Marketing Day | #IMD15 | 9-21-15 | by Steven Cook
Every business vertical today is experiencing rapid disruption of business models, value propositions, products and services & customer expectations. The Market Research industry is similarly facing big changes. It is more important than ever for insights businesses to understand & use state-of-the-art marketing & brand building approaches to better engage with customers, prospects & strategic partners.
This document contains short articles and opinions from various small business owners and experts on topics related to small business such as marketing, branding, fundraising, and challenges. One article discusses how consumers are becoming immune to email marketing and provides tips for creating effective holiday marketing emails. Another discusses how generating revenue and building a customer base can help small businesses get better equity deals when seeking investors.
Stephen Akintayo is the CEO of several companies in Nigeria including Gtext Media and Investment Limited which provides services such as digital marketing, website design, SMS marketing and more. The document discusses characteristics of successful entrepreneurs such as having courage, passion and discipline to achieve their goals and visions for their businesses despite facing fears and doubts. It also emphasizes the importance of telling your personal story, creating valuable products and services, hiring capable people, gathering customer feedback to scale effectively, and continuously developing your skills and confidence.
Young Arab Leaders's mission is to create and foster leaders in the Arab World. Through their initiatives, they promote leadership, entrepreneurship, and public/private sector cooperation, all of which focus on regional capacity building.
During the 2014 – 2015 period, Young Arab Leaders (YAL) developed 15 business workshops & 3 entrepreneurship initiatives, providing skills and training to approximately 600 young people, entrepreneurs, and business delegates in the UAE.
YAL ran workshop series known as Entrepreneur Journey Series (EJS). EJS is half-talk half-workshop running throughout 2015 aimed at educating & providing entrepreneurs with tools to launch or scale their startups.
Every month, they present a unique topic to their startup community with top caliber mentors & speakers.
This month, June, they are focusing on a "Marketing & Communication Strategy for your Startup".
I have been invited to share my expertise with YAL's startups & upcoming entrepreneurs on the 15th of June at In5 Innovation Centre.
The document provides an overview of social media and how to get started using it. It defines social media as technology-enabled direct communication with a community. It discusses popular social media platforms like LinkedIn, Facebook, and Twitter and how they can be used for business purposes like sales, marketing and customer service. It then provides a 10-day plan for getting started with social media in 10 minutes a day by setting up accounts and connecting with contacts on each platform.
Bob Pritchard is an outstanding businessman who has enjoyed exceptional success in the United States,
Europe and Australasia.
More Information: http://www.icmi.com.au/bob-pritchard
Whether you’re thinking Rebrand, Refresh or Rename, this will save you time and money. Because what your team, prospective team and market want from you has changed.
This juicy 32 page guide is your key to brand success today, giving you:
>> Clarity on what your team and market really want from you
>> The secret formula to fulfilment for business owners
>> A one page checklist to measure your brand!
And so much more!
Download it at https://thesponge.com.au
Michael Kahn expresses his excitement and leadership plans as he steps into the role of Chief Executive Officer, Performics Worldwide. Check out our informative interview here:
Moving from NOW to NEXT in the Marketing of Insights FortuneCMO, LLC
Insights Marketing Day | #IMD15 | 9-21-15 | by Steven Cook
Every business vertical today is experiencing rapid disruption of business models, value propositions, products and services & customer expectations. The Market Research industry is similarly facing big changes. It is more important than ever for insights businesses to understand & use state-of-the-art marketing & brand building approaches to better engage with customers, prospects & strategic partners.
This document contains short articles and opinions from various small business owners and experts on topics related to small business such as marketing, branding, fundraising, and challenges. One article discusses how consumers are becoming immune to email marketing and provides tips for creating effective holiday marketing emails. Another discusses how generating revenue and building a customer base can help small businesses get better equity deals when seeking investors.
Stephen Akintayo is the CEO of several companies in Nigeria including Gtext Media and Investment Limited which provides services such as digital marketing, website design, SMS marketing and more. The document discusses characteristics of successful entrepreneurs such as having courage, passion and discipline to achieve their goals and visions for their businesses despite facing fears and doubts. It also emphasizes the importance of telling your personal story, creating valuable products and services, hiring capable people, gathering customer feedback to scale effectively, and continuously developing your skills and confidence.
Young Arab Leaders's mission is to create and foster leaders in the Arab World. Through their initiatives, they promote leadership, entrepreneurship, and public/private sector cooperation, all of which focus on regional capacity building.
During the 2014 – 2015 period, Young Arab Leaders (YAL) developed 15 business workshops & 3 entrepreneurship initiatives, providing skills and training to approximately 600 young people, entrepreneurs, and business delegates in the UAE.
YAL ran workshop series known as Entrepreneur Journey Series (EJS). EJS is half-talk half-workshop running throughout 2015 aimed at educating & providing entrepreneurs with tools to launch or scale their startups.
Every month, they present a unique topic to their startup community with top caliber mentors & speakers.
This month, June, they are focusing on a "Marketing & Communication Strategy for your Startup".
I have been invited to share my expertise with YAL's startups & upcoming entrepreneurs on the 15th of June at In5 Innovation Centre.
The document provides an overview of social media and how to get started using it. It defines social media as technology-enabled direct communication with a community. It discusses popular social media platforms like LinkedIn, Facebook, and Twitter and how they can be used for business purposes like sales, marketing and customer service. It then provides a 10-day plan for getting started with social media in 10 minutes a day by setting up accounts and connecting with contacts on each platform.
Bob Pritchard is an outstanding businessman who has enjoyed exceptional success in the United States,
Europe and Australasia.
More Information: http://www.icmi.com.au/bob-pritchard
Whether you’re thinking Rebrand, Refresh or Rename, this will save you time and money. Because what your team, prospective team and market want from you has changed.
This juicy 32 page guide is your key to brand success today, giving you:
>> Clarity on what your team and market really want from you
>> The secret formula to fulfilment for business owners
>> A one page checklist to measure your brand!
And so much more!
Download it at https://thesponge.com.au
Every year since 1982, the Inc. 5000 has recognized the fastest-growing private companies in the U.S.
We asked leaders from enterprise software and services companies in the Inc. 5000 to give up the goods and share the most important lessons they’ve learned over the years of their rapid growth.
This is the result of their respected input: lightning in a bottle.
THANKS TO OUR CONTRIBUTORS: Bizo, Beyond.com, HireVue, HubSpot, Madison Logic, Moz, The Nerdery, ReTargeter, and TriNet.
Attracting, Recruiting and Hiring Talented EmployeesPeak Focus
The document discusses the challenges that printing executives face in attracting, recruiting, and hiring talented employees. It notes the transitions occurring in the workforce as Baby Boomers retire and Gen X and Millennial workers enter. While Gen X and Millennials have skills needed in the industry like technology competence, the industry is not well known to them. The document recommends that industry executives understand what drives different generations, market their opportunities aggressively using social media, and provide competitive benefits to attract top talent.
Attracting, Recruiting and Hiring Talented Employeesjscher
The document discusses the challenges that printing executives face in attracting, recruiting, and hiring talented employees. It notes transitions in the workforce as Baby Boomers retire and generations X and Y enter. While generations X and Y have skills needed in technology and marketing, they are often unaware of career opportunities in printing. The document recommends that printing companies understand what drives different generations, market aggressively using social media, and define their brand to attract young talent.
A successful cyberattack can severely damage a business by crippling operations, stealing valuable data, and devaluing a brand, which can potentially cause business failure. When the pandemic hit, most field marketers had to quickly develop new digital strategies to support remote sales. Experts agree that field marketing will play an even bigger role in the buyer's journey and require raising their digital capabilities. This guide explores how field marketing has changed and what strategies experts recommend for the future, noting that while live events will return, digital strategies will remain core.
Storytelling, A New Brand Imperative. CosmoProf Interview with David Altman,...David Altman
David Altman discusses the importance of storytelling for brands to emotionally connect with consumers. He emphasizes that great storytelling encompasses being immersive, interactive, integrated and initiating action. It is also important for brands to be authentic, clear, simple, differentiated, remarkable and not rely solely on price. Brands should cultivate trust through transparency and welcome consumer involvement in co-creating the brand story.
1. Keep your pitch concise and focus on the problem, solution, and business model in 2-4 minutes.
2. Customize your pitch for your audience and know their interests and pain points.
3. Practice your pitch out loud and get feedback to refine your delivery and message. Have a call to action to engage your audience.
Speak Sooner Client Presentation / Pitch Chris Zubryd
Speak Sooner Dot Org is a courageous Non-Profit helping both Doctors and Patients to encourage humanity, caring and resources for Cancer Patients in the US.
How Talent Leaders Can Drive Business Growth Through Cultural Intelligence - ...HR Network marcus evans
Ahead of the marcus evans Talent Management Summit 2023, read here an interview with Lili Gil Valletta on how embedding an inclusive mindset of Cultural Intelligence® helps companies stay competitive in the workforce, while accelerating business growth and impact.
The document discusses why various businesses use social media. It provides quotes from business owners explaining their social media strategies and goals. They aim to engage customers, build their brand, gain feedback, stay connected with their community, reach new audiences, and more. The low cost of social media makes it accessible for small businesses to promote themselves.
7 Social Media Trends That Will Be Huge in 2023.pptxSW SOFTTECH
Are you curious about what social media trends will be huge in 2023? Then check out this Presentation from SW Softtech! They discuss seven trends that will take off in the next few years. These include interactive content, shoppable posts, AR and VR, mini-programs, and ephemeral content. For more information, visit our website.
Maxus is a global media agency that focuses on growth through creative media communications. It uses data and imagination to help clients grow their brands. Maxus prides itself on driving creativity with purpose through insights and data-driven ideas. The agency embraces change and believes in creating impact over just buying audience. It attracts innovative clients and uses collaborative planning to design brand stories and execute ideas flawlessly.
The document discusses Gary Vaynerchuk's philosophy on building a business using appreciation, authenticity, and social media. It emphasizes creating a company culture that focuses on empowering employees and delighting customers. Some key points include instilling the right culture by leading with heart and soul, trusting employees, and appreciating customers; using social media to connect with people through quality over quantity and evoking emotion; and delivering superior customer experiences through small gestures and collecting customer data. The overall message is that businesses should go where people are online, listen to customers, and walk the extra mile to build a sustainable business in the new digital landscape.
The Three Traits of the Sought-After Marketer
When we were asked by one of our long-term clients to help them bridge the often-dysfunctional gap between marketing and sales functions, we thought we already knew the recipe. We didn’t expect that our discoveries would change much of what we thought about marketing. But they did.
A brief intro to discover where travellers are on the net and how to keep them informed about the travel agents activities in the new tech age. http://www.kornfeind.us
Introduction to innovation firm Tangible Labs - who we are, what we believe, what we do, and how we do it. Please contact info@tangible-labs.com for more information.
IMC 636: St. Jude Integrated Marketing CampaignColin Haas
Integrated marketing campaign built for my final class (IMC636) of WVU IMC. Our class client was St. Jude and our target audience was Millennials, 21 - 30. The campaign goal was reaching Millennials and creating a lasting relationship with this generation.
The document discusses building career protection in corporate America by adopting an entrepreneurial mindset. It recommends professionals create opportunities pipelines, learn to watch market indicators, build a personal brand, avoid getting trapped in networking loops, and conduct informational interviews to gain control over one's career trajectory. The goal is to anticipate changes and guide perceptions of one's achievements in order to maintain relevance and attract strategic connections that can lead to new opportunities.
This document provides a situation analysis and background on St. Jude Children's Research Hospital and their target market of young professionals ages 21-30. It discusses St. Jude's history, fundraising efforts, advancements in childhood cancer survival rates, and competitive nonprofit landscape. Research found that while young professionals want to change the world, the idea feels overwhelming, and they prefer supporting local causes with a global impact where they can see the direct effects of their involvement. The proposed #itstartshere campaign aims to engage this target market by showing them how they can feel valued and be part of increasing St. Jude's survival rate through local volunteer and fundraising opportunities.
Top 10 Inspiring Women Leaders To Watch In 2022 April2022.pdfinsightssuccess2
In this edition of our business magazine, "Top 10 Inspiring Women Leaders To Watch In April 2022" that are helping women empowerment.
Read More: https://www.insightssuccess.com/top-10-inspiring-women-leaders-to-watch-in-2022-volume-1-april2022/
The document summarizes key takeaways from the 2018 ANA Masters of B2B Marketing Conference. Several senior marketing leaders from companies like Cisco, Stanley Black & Decker, and LinkedIn provided advice. A few of the main tips included leading with what customers want to hear, investing in the customer experience, ensuring marketing drives purpose and positive impact, getting out of the office to understand customers, continuously evolving to stay relevant, and embracing marketing technology strategically.
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Every year since 1982, the Inc. 5000 has recognized the fastest-growing private companies in the U.S.
We asked leaders from enterprise software and services companies in the Inc. 5000 to give up the goods and share the most important lessons they’ve learned over the years of their rapid growth.
This is the result of their respected input: lightning in a bottle.
THANKS TO OUR CONTRIBUTORS: Bizo, Beyond.com, HireVue, HubSpot, Madison Logic, Moz, The Nerdery, ReTargeter, and TriNet.
Attracting, Recruiting and Hiring Talented EmployeesPeak Focus
The document discusses the challenges that printing executives face in attracting, recruiting, and hiring talented employees. It notes the transitions occurring in the workforce as Baby Boomers retire and Gen X and Millennial workers enter. While Gen X and Millennials have skills needed in the industry like technology competence, the industry is not well known to them. The document recommends that industry executives understand what drives different generations, market their opportunities aggressively using social media, and provide competitive benefits to attract top talent.
Attracting, Recruiting and Hiring Talented Employeesjscher
The document discusses the challenges that printing executives face in attracting, recruiting, and hiring talented employees. It notes transitions in the workforce as Baby Boomers retire and generations X and Y enter. While generations X and Y have skills needed in technology and marketing, they are often unaware of career opportunities in printing. The document recommends that printing companies understand what drives different generations, market aggressively using social media, and define their brand to attract young talent.
A successful cyberattack can severely damage a business by crippling operations, stealing valuable data, and devaluing a brand, which can potentially cause business failure. When the pandemic hit, most field marketers had to quickly develop new digital strategies to support remote sales. Experts agree that field marketing will play an even bigger role in the buyer's journey and require raising their digital capabilities. This guide explores how field marketing has changed and what strategies experts recommend for the future, noting that while live events will return, digital strategies will remain core.
Storytelling, A New Brand Imperative. CosmoProf Interview with David Altman,...David Altman
David Altman discusses the importance of storytelling for brands to emotionally connect with consumers. He emphasizes that great storytelling encompasses being immersive, interactive, integrated and initiating action. It is also important for brands to be authentic, clear, simple, differentiated, remarkable and not rely solely on price. Brands should cultivate trust through transparency and welcome consumer involvement in co-creating the brand story.
1. Keep your pitch concise and focus on the problem, solution, and business model in 2-4 minutes.
2. Customize your pitch for your audience and know their interests and pain points.
3. Practice your pitch out loud and get feedback to refine your delivery and message. Have a call to action to engage your audience.
Speak Sooner Client Presentation / Pitch Chris Zubryd
Speak Sooner Dot Org is a courageous Non-Profit helping both Doctors and Patients to encourage humanity, caring and resources for Cancer Patients in the US.
How Talent Leaders Can Drive Business Growth Through Cultural Intelligence - ...HR Network marcus evans
Ahead of the marcus evans Talent Management Summit 2023, read here an interview with Lili Gil Valletta on how embedding an inclusive mindset of Cultural Intelligence® helps companies stay competitive in the workforce, while accelerating business growth and impact.
The document discusses why various businesses use social media. It provides quotes from business owners explaining their social media strategies and goals. They aim to engage customers, build their brand, gain feedback, stay connected with their community, reach new audiences, and more. The low cost of social media makes it accessible for small businesses to promote themselves.
7 Social Media Trends That Will Be Huge in 2023.pptxSW SOFTTECH
Are you curious about what social media trends will be huge in 2023? Then check out this Presentation from SW Softtech! They discuss seven trends that will take off in the next few years. These include interactive content, shoppable posts, AR and VR, mini-programs, and ephemeral content. For more information, visit our website.
Maxus is a global media agency that focuses on growth through creative media communications. It uses data and imagination to help clients grow their brands. Maxus prides itself on driving creativity with purpose through insights and data-driven ideas. The agency embraces change and believes in creating impact over just buying audience. It attracts innovative clients and uses collaborative planning to design brand stories and execute ideas flawlessly.
The document discusses Gary Vaynerchuk's philosophy on building a business using appreciation, authenticity, and social media. It emphasizes creating a company culture that focuses on empowering employees and delighting customers. Some key points include instilling the right culture by leading with heart and soul, trusting employees, and appreciating customers; using social media to connect with people through quality over quantity and evoking emotion; and delivering superior customer experiences through small gestures and collecting customer data. The overall message is that businesses should go where people are online, listen to customers, and walk the extra mile to build a sustainable business in the new digital landscape.
The Three Traits of the Sought-After Marketer
When we were asked by one of our long-term clients to help them bridge the often-dysfunctional gap between marketing and sales functions, we thought we already knew the recipe. We didn’t expect that our discoveries would change much of what we thought about marketing. But they did.
A brief intro to discover where travellers are on the net and how to keep them informed about the travel agents activities in the new tech age. http://www.kornfeind.us
Introduction to innovation firm Tangible Labs - who we are, what we believe, what we do, and how we do it. Please contact info@tangible-labs.com for more information.
IMC 636: St. Jude Integrated Marketing CampaignColin Haas
Integrated marketing campaign built for my final class (IMC636) of WVU IMC. Our class client was St. Jude and our target audience was Millennials, 21 - 30. The campaign goal was reaching Millennials and creating a lasting relationship with this generation.
The document discusses building career protection in corporate America by adopting an entrepreneurial mindset. It recommends professionals create opportunities pipelines, learn to watch market indicators, build a personal brand, avoid getting trapped in networking loops, and conduct informational interviews to gain control over one's career trajectory. The goal is to anticipate changes and guide perceptions of one's achievements in order to maintain relevance and attract strategic connections that can lead to new opportunities.
This document provides a situation analysis and background on St. Jude Children's Research Hospital and their target market of young professionals ages 21-30. It discusses St. Jude's history, fundraising efforts, advancements in childhood cancer survival rates, and competitive nonprofit landscape. Research found that while young professionals want to change the world, the idea feels overwhelming, and they prefer supporting local causes with a global impact where they can see the direct effects of their involvement. The proposed #itstartshere campaign aims to engage this target market by showing them how they can feel valued and be part of increasing St. Jude's survival rate through local volunteer and fundraising opportunities.
Top 10 Inspiring Women Leaders To Watch In 2022 April2022.pdfinsightssuccess2
In this edition of our business magazine, "Top 10 Inspiring Women Leaders To Watch In April 2022" that are helping women empowerment.
Read More: https://www.insightssuccess.com/top-10-inspiring-women-leaders-to-watch-in-2022-volume-1-april2022/
The document summarizes key takeaways from the 2018 ANA Masters of B2B Marketing Conference. Several senior marketing leaders from companies like Cisco, Stanley Black & Decker, and LinkedIn provided advice. A few of the main tips included leading with what customers want to hear, investing in the customer experience, ensuring marketing drives purpose and positive impact, getting out of the office to understand customers, continuously evolving to stay relevant, and embracing marketing technology strategically.
Similar to A quick journey across brands, industries and people. (20)
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
Boost Your Instagram Views Instantly Proven Free Strategies.InstBlast Marketing
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf1Solutions Pvt. Ltd.
As we move into 2024, the methods for building high-quality backlinks continue to evolve, demanding more sophisticated and strategic approaches. This presentation aims to explore the latest trends and proven strategies for acquiring high-quality backlinks that can elevate your SEO efforts.
Visit:- https://www.1solutions.biz/link-building-packages/
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptxelizabethella096
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
What Software is Used in Marketing in 2024.Ishaaq6
This paper explores the diverse landscape of marketing software, examining its pivotal role in modern marketing strategies. It provides a comprehensive overview of various types of marketing software tools and platforms essential for enhancing efficiency, optimizing campaigns, and achieving business objectives. Key categories discussed include email marketing software, social media management tools, content management systems (CMS), customer relationship management (CRM) software, search engine optimization (SEO) tools, and marketing automation platforms.
The paper delves into the functionalities, benefits, and examples of each type of software, highlighting their unique contributions to effective marketing practices. It explores the importance of integration and automation in maximizing the impact of these tools, addressing challenges and strategies for seamless implementation across different marketing channels.
Furthermore, the paper examines emerging trends in marketing software, such as AI and machine learning applications, personalization strategies, predictive analytics, and the ethical considerations surrounding data privacy and consumer rights. Case studies illustrate real-world applications and success stories of businesses leveraging marketing software to achieve significant outcomes in their marketing campaigns.
In conclusion, this paper provides valuable insights into the evolving landscape of marketing technology, emphasizing the transformative potential of software solutions in driving innovation, efficiency, and competitive advantage in today's dynamic marketplace.
This description outlines the scope, structure, and focus of the paper, giving readers a clear understanding of what to expect and why the topic of marketing software is important and relevant in contemporary marketing practices.
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
3. STACEY COST CAREER STORY
www.staceycost.com Page 1 of 2
I have achieved success in six diverse industries; you can join me in being somewhat amazed by that.
My industriousness has been applied to healthcare, retail (twice), financial services (twice), mobile
phones, dot com and consumer packaged goods.
MY FORMULA
Research, teams, collaboration, mentoring, technology, creativity, having fun and lucky breaks (though
they are elusive).
THINGS I LOVE
Dry humor, reading, dogs, brainstorming, curiosity, quick thinking, authenticity, team players, integrity
and laughing so hard I cry.
THE WORK
HEALTHCARE, HEALTH PLANS AND HUMOR, OH MY (2011 – PRESENT)
Into the world of healthcare communications I came, with no healthcare experience. The challenge?
Eighty percent of people are healthy and healthy people don’t think about healthcare. However, that
same 80% want convenient options for care when they need it. We went to work with insights,
technology, imagination, personality, and tenacity, putting ourselves in the shoes of the notoriously
ambivalent healthy people and the highly interested not-so-healthy people.
We allowed the brand to speak to people as a fellow people, not a giant company. Some of our
creative was revolutionary for a 115-year-old healthcare organization and some of it was a bit funny if
we do say so ourselves.
Our work has exceeded sales and volume goals, grown brand preference scores, and won quite a few
awards. We’ve launched new products, built an enterprise website and intranet and democratized
logos, photos, and templates for a workforce of 20,000. Presbyterian Healthcare Services and
Presbyterian Health Plan are the state’s most preferred healthcare organization and health plan
serving one in three New Mexicans.
One of my favorites. Virtual reality groundbreaking to see the future.
7,000 people at a hospital opening? yup
Don’t make a Medicare Advantage mistake.
4. STACEY COST CAREER STORY
www.staceycost.com Page 2 of 2
RETAIL ADVENTURE (2010)
A well-loved local greenhouse was selling live plants
online, via catalog and in local stores. The retail
stores had one brand, the online store and catalog
had another and the products were the same in all
places. I redesigned their fragmented brands and
the fact that sales grew during a financial crisis was
enormously satisfying to me (1%, but still).
FINANCIAL SERVICES (2000 – 2009)
I’m no quitter. I tried residential mortgage lending two times. I was intrigued by how there are so
many people buying homes, and yet mortgage marketing was so bland. Changed that with clever and
beautiful ideas and similarly fantastic teams. Was able to ring the opening bell on the NYSE for an IPO,
and propelled Santa Fe, NM mortgage REIT into the Fortune 1000 stratosphere.
DOT COM IN THE 90’s
I met a guy, and we were both fascinated by the internet. We assembled a group of
programmers and built a company. We called it SWAN Media. SWAN stood for
Something Without A Name. Please know I’d approach the naming differently if I
had a do-over. Sold the whole caboodle to iXL in 1997. Affirming to know a big thing
when I saw it.
GOT IN AT THE BEGINNING OF THE CELL PHONE INDUSTRY (1986 – 2000)
Answered an ad looking for a marketing person
to promote car phones in the southeast. Got the
job and traveled around the country and the
world doing competitive assessments, pricing,
advertising, merchandising, research and
building a customer analytics team before that
was a thing (e.g., ‘90s). Also got the newest phones and free service which
was cool at the time.
CONSUMER PACKAGED GOODS (1985 - 1986)
I thought pens and pencils
would be interesting since
everyone uses them.
MY FIRST RETAIL ADVENTURE (1984 - 1985)
The idea of being a buyer for a new
chain of stores seemed interesting,
as I do like to shop. I learned a lot.
You must be quite aggressive to
negotiate well and it's hard to leave
that trait at the office.
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12. Name: Wendy Clark
Current Position: Partner
Organization: The Consello Group
Former Global CEO, Dentsu International
Stacey demonstrates the "genius of the and" by being both operational and inspirational in her
work approach. Stacey masters the details, sets a plan, works the plan and delivers results. At
the same time, she leads with vision, inspires teams (both direct and indirect) and plays to win
the war (not the battle).
The highest compliment I can pay Stacey is that during my time working for her I learned
constantly -- about marketing, about business, about human interactions, about leadership and
about integrity.
Name: Valerie Vargas
Current Position: SVP Advertising & Retail Marketing
Organization: AT&T
I have had the incredible opportunity to work for Stacey not only once but twice - at BellSouth
Cellular and then at HomeBanc Mortgage. If you are looking for an individual who drives
strategy, creativity, analytical decision-making and all while inspiring her team - she's your kind
of leader.
Stacey is incredibly insightful. She utilizes this strength in making strategic decisions to take a
product, brand or service to market. Additionally, she is highly analytic using results-driven
analysis to improve performance of that execution in the market. As a leader, she coaches the
best from her team empowering and bringing out the special skill sets and abilities of each
member. An inspirational leader, she is the type of manager who leaves raving fans within any
company she touches.
Name: Jeanne de Vries Sands
Current Position: Chief Information Officer
Organization: Summit BHC
Stacey has a rare talent for knowing what needs to be done immediately and helping others on
their journey to realize what she has already figured out. Stacey is able to take vague
specifications and little budgets and create a meaningful marketing experience. My favorite thing
about working with Stacey is her radical candor and tenacity, even in the face of adversity. She
is a great person as well as a great employee.
13. Name: Scott Goldman
Current Position: Co-Founder and CEO
Organization: TextPower, Inc
In the early days of the cellular industry there was a group of people globe-trotting on behalf of
BellSouth Cellular to help license, launch and operate systems in countries from Germany to
Australia. Stacey and I were both part of that group and worked closely together on projects
where marketing, strategic planning, budgeting and engineering all intersected. In every situation
I found her to be thoughtful, imaginative, concise and receptive to comments. Anyone whose
marketing needs a shot of adrenaline or a manager that can herd cats would be well-served
bringing Stacey on board. She is a rare talent, and I am completely confident recommending her
to anyone.
Name: Melissa Steffan
Current Position: President
Organization: Evernorth Home-Based Care
Stacey is not only a creative brand strategist, but her knowledge and expertise of business
operations have driven outcomes that far surpass a traditional marketing approach. Her
partnership with the business creates a differentiated position for growth and enablement that
are fueled by technology, agility and innovation. She is a strong leader and develops teams that
are not only interdisciplinary but future thinking and provocative.
Name: Tom Beck
Current Position: Executive Director
Organization: SoDA::The Digital Society
I’ve collaborated with Stacey for almost 10 years and worked very closely with her to transform
the digital customer experience in segments as diverse as financial services, healthcare and
niche retail. Regardless of the size of the enterprise, the nature of the target consumer, the scale
of available marketing resources or the complexity of the growth strategy, Stacey has always
found a way to help the business take a big step forward. From what I’ve experienced, her
equation is simple: Strategic vision + An uncanny ability to get things done = Impact.
Stacey is an exceptional leader… a big picture seer, creative brand storyteller, customer
experience maven, digital marketing master and fearless choreographer of the delicate dance
between strategy, marketing, sales and technology. Management teams love working with her
because she is pragmatic and always delivers. Marketing teams love working for her because
she leads with vision, spirit, humor and compassion. And agency partners love working
alongside her because she’s smart, honest and bold. It’s an honor to count Stacey as a client,
collaborator, partner, mentor and friend. I highly recommend, extoll and advocate for her without
hesitation.