App developer extraordinaire Jason Gaylord gives you the scoop on content management systems and blogging platforms, so you know which one is right for you. If you're a new blogger and aren't sure where to begin or simply want to get more out of your CMS, this is the session for you.

1. v
By Jason Gaylord

2. Let‟s Learn ~ Here are today„s goals:
1. Common Blogging Terms
2. Blogging Platforms (or Content Management Systems)
3. Setting up a Blog

3. 1) Common Blogging Terms

4. Blog
A blog is short for web log, or online diary
 Earliest blogs were known as “zine”

5. Post
A blog post is a new entry for your online blog

6. Tag/Category
Sometimes, blog posts have tags or categories which allow
similar posts to be grouped by some common theme

7. RSS
RSS is an XML (eXtensible Markup Language) format for your
blog posts to be shared with other online resources or with an
RSS reader such as Google Reader
 RSS is an acronym for Really Simple Syndication (most common)
 Sometimes RSS is referred to as a feed
 Atom is another format for blog post syndication

8. CMS
A CMS allows administrators or users with proper permissions to
modify content of a website that may include blog posts, images,
and overall layout
 CMS is an acronym for Content Management System
 Many CMS solutions offer inline WYSIWYG (what you see is what you
get) editors that simulate document editing such as Microsoft Word

9. 2) Blogging Platforms and CMS

10. Wordpress
 Wordpress is by far the most popular CMS and blog engine
 Wordpress has a lot of capabilities that can be extended if
hosted away from Wordpress or if you pay for premium services
 Wordpress now hosts Microsoft Windows Live Spaces
 Wordpress has both pay and free versions

11. Blogger
 Blogger.com is now owned by Google
 Blogspot is now part of Blogger.com
 Integrates with Google+ (Google‟s version of Facebook)
 Limited theme support and lack of overall customization
 Blogger is known as a blog engine and not a CMS system
 Blogger is a free blog engine

12. TypePad
 TypePad is gaining momentum as one of the more popular blog
platforms
 One of the top reasons bloggers use TypePad is for the theme
customization
 TypePad only has pay models

13. Movable Type
 Movable Type was once the second most popular blog engine
 Since 2003, only 2 major versions of the application have been
developed
 Movable Type has help influenced other former software titles
from Six Apart including TypePad (3) and LiveJournal (5)
 Movable Type has both a free Open Source version and
Premium versions

14. LiveJournal
 LiveJournal is only available online
 LiveJournal contains a “friends” list capability that allows users
to syndicate other feeds on their journal
 Although over 50% of the traffic of LiveJournal is from the US,
almost 20% is from Russia

15. Other CMS/Blog Engines

16. 3) Setting up Your

17. What is tumblr?
tumblr. is a micro-blogging system that allows its members to
blog

18. DEMO
tumblr.com

19. How can we post to tumblr?
 Website
 Mobile Apps
 iPhone
 Android
 Windows Phone 8 and BlackBerry 10 ~ TBA
 Email
 Phone

20. For More Info
 Next Sessions:
 HTML 101 - for the techies
 SEO 101 - for those looking to improve their blog rank
 Other Events:
 .NET Valley – NEPA Technology User Group (dotnetvalley.com)
 TECHbash 2013 – Spring 2013 (techbash.com)
 Pennsylvania Conference for Women – October 2nd, 2012
 BlogWorldExpo – NYC Summer 2013 (blogworldexpo.com)

21. Contact Me (Jason Gaylord)
 Website: jasongaylord.com
 Email: jason@jasongaylord.com
 Twitter: @jgaylord

22. ???
(Questions)