Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

NEPA BlogCon 2013 - Blogging 101 (Knepper)

754 views

Published on

Blogging 101

Presented By: Dale Culp and Jonathon Knepper
Track: Technology
Session Format: Co-Presentation
Description: If you’re just starting out with blogging, this session is a must-attend! Join Dale and Jonathan as they discuss how to build your first blog, including choosing a host and domain name, a content management system to work with, and then, how to make your blog thrive.

Published in: Education, Technology, Sports
  • Hi Michelle,

    Thanks so much for having me speak and uploading my slide deck on Outreach and Web PR for bloggers. Additional marketing outreach info/resources to accompany my session can be found at- http://dudewiththehair.com/nepablogcon.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

NEPA BlogCon 2013 - Blogging 101 (Knepper)

  1. 1. Outreach-ing to the Top Jonathon Knepper #NEPABlogCon
  2. 2. See the deck + additional resources: dudewiththehair.com/nepablogcon #NEPABlogCon
  3. 3. About Me Jonathon Knepper Digital Strategist @jonknep jon@dudewiththehair.co m #NEPABlogCon
  4. 4. Meet Annie! #NEPABlogCon
  5. 5. She takes awesome pics. #NEPABlogCon
  6. 6. She has a blog... #NEPABlogCon
  7. 7. She’s on social too... #NEPABlogCon
  8. 8. But nobody knows :( #NEPABlogCon
  9. 9. But nobody knows :( #NEPABlogCon
  10. 10. Not true. One person notices. #NEPABlogCon
  11. 11. What is outreach? #NEPABlogCon
  12. 12. What is outreach? #NEPABlogCon
  13. 13. Outreach Outcomes ●Brand Awareness/Influence ●Real Relationships ●Referral Traffic ●Social Proof ●Organic Search #NEPABlogCon
  14. 14. Outreach Outcomes ●Brand Awareness/Influence ●Real Relationships ●Referral Traffic ●Social Proof ●Organic Search ●Placement $$ can’t buy #NEPABlogCon
  15. 15. 4 Parts of outreach
  16. 16. 1. Research #NEPABlogCon
  17. 17. 2. Your “Thing” #NEPABlogCon
  18. 18. 3. Relevancy Factors #NEPABlogCon
  19. 19. 4. The Ask #NEPABlogCon
  20. 20. What happened to Annie?
  21. 21. More people found her! #NEPABlogCon
  22. 22. More people found her! #NEPABlogCon
  23. 23. Thanks Everyone! See the deck + additional resources: dudewiththehair.com/nepablogcon @JonKnep #NEPABlogCon
  24. 24. Photo Credits :) http://www.flickr.com/photos/oblongpictures/5250948891/ http://www.flickr.com/photos/aiwells/3695267115/ http://www.flickr.com/photos/aiwells/3696077800 http://www.flickr.com/photos/aiwells/3711734728 http://www.flickr.com/photos/joachim_s_mueller/6928072309 http://www.flickr.com/photos/oblongpictures/5713230691/ #NEPABlogCon

×