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A Proposal 
for 
BIG DATA
1. SYNOPSIS 
2. INTRODUCTION 
2.1 Statement of Purpose 
2.2 Objectives 
3. LIMITATIONS 
4. METHODOLOGY 
4.1 Phase Plan 
4.2 Detailed Budget 
3. BENEFITS 
4. CONCLUSIONS 
TABLE OF CONTENTS
SYNOPSIS 
• Facebook handles 50 billion photos from its user base. 
• Amazon.com handles millions of back-end operations every day. 
• The NASA Center for Climate Simulation (NCCS) stores 32 petabytes of 
climate observations and simulations on the Discover supercomputing 
cluster. 
This proposal uses an established three-dimensional conceptual framework to 
systematically review literature and empirical evidence related to the 
prerequisites, opportunities, and threats of Big Data Analysis for international 
development. On the one hand, the advent of Big Data delivers the cost-effective 
prospect to improve decision-making in critical development areas 
such as health care, employment, economic productivity, crime and security, 
and natural disaster and resource management. This has the potential to result 
in a new kind of digital divide: a divide in data-based knowledge to inform 
intelligent decision-making. This shows that the exploration of data-based 
knowledge to improve development is not automatic and requires tailor-made 
policy choices that help to foster this emerging paradigm.
INTRODUCTION 
Big Data, is a large gathering of a data so robust that internal servers 
generally can’t handle the scale of information. 
1. Big Volume: 
• With simple (SQL) analytics 
• With complex (non-SQL) analytics 
2. Big Velocity: 
• Drink from the fire hose 
3. Big Variety: 
• Large number of diverse data sources to integrate
STATEMENT OF PURPOSE 
The first is realizing that the real purpose of 
leveraging Big Data is to take action – to make more 
accurate decisions and to do so quickly. Regardless of 
industry or environment, situational awareness means 
having an understanding of what you need to know, 
what you have control of, and conducting analysis 
in real-time to identify anomalies in normal patterns 
or behaviors that can affect the outcome of a business 
or process. If you have these things, making the right 
decision within the right amount of time in any 
context becomes much easier.
OBJECTIVES 
1. Big data challenges 
2. Big data joined with behavioral motivation leading 
to truly novel social science laws 
3. The behavioral sensitivity of the individual as the 
core entity in the novel simulation standard 
4. A novel standard for evaluation and benchmarking 
5. An issue of scalability
LIMITATIONS 
• Unknown population representation 
• Issues of data quality 
• Typically not very multivariate (at the person 
level) 
• Privacy and confidentiality issues 
• Difficult to assess accuracy and uncertainty
METHODOLOGY
PHASE 1 
Defining your business use case:- 
 As enterprises explore Big Data, the business drivers 
vary widely from revenue growth to market 
differentiation. We’ve seen companies realize the most 
significant benefits from Big Data projects when they 
start with an inventory of business challenges and 
goals and quickly narrow them down to those 
expected to provide the highest return.
PHASE 2 
 Plan Your Project 
 This is where things get specific. As a result of your 
research and meetings, you most likely have a nebulous 
objective, like “reducing customer churn.” This section 
intends to construct a concrete and specific objective 
agreed upon by the project sponsors and stakeholders. 
• Specify expected goals in measurable business terms. 
• Identify all business questions as precisely as possible. 
• Determine any other quantifiable business 
requirements. 
• Define what a successful Big Data implementation 
would look like.
PHASE 3 
 Defining your technical requirements- 
 The technical requirements phase involves taking a closer look at 
the data available for your Big Data project. This step will enable 
you to determine the quality of your data and describe the 
results of these steps in the project documentation. 
Current Technical Environment : 
It’s important to understand what tools are used and the 
architecture they are used in, as it sits today. 
• Inventory all tools used today. 
• Sketch the current architecture.
PHASE 4- 
 Create a Total Business Value Assessment 
 Evaluate your options with a “Total Business Value Assessment”. 
This means that you perform at least a 3-year total cost of ownership 
analysis, but you also include things like time-to-business value, ease-of- 
use, scalability, standards-based, and enterprise readiness. 
However, before you get started on evaluating your solution options, it 
is important to know your “buying team”. Buying teams generally 
consist of stakeholders from multiple organizational levels and 
sometimes multiple divisions outside of IT. At a minimum, there 
should be an executive sponsor, project champion or project team 
lead, technical decision maker, and an economic decision maker.
S. No. Phase Requirements Unit Price Quantity Total Phase Total 
1. I Information Architect Rs.2000/- 2 Rs.4000/- 
2. I Project Manager Rs.7000/- 1 Rs.7000/- 
Rs.11000/- 
3. II Graphics Designer Rs.3000/- 2 Rs.6000/- 
4. II Media Specialist Rs.3000/- 2 Rs.6000/- 
Rs.12000/- 
5. III Copyright Rs.3000/- 1 Rs.3000/- 
6. III Domain Expert Rs.3000/- 1 Rs.3000/- 
Rs.6000/- 
7. IV Engineers Rs.2000/- 1 Rs.2000/- 
8. IV DBA Rs.3500/- 2 Rs.7000/- 
Rs.9000/- 
BUDGET-RESOURCES
S. No. Phase Requirements Unit Price Quantity Total Phase Total 
1. I PCs Rs.25000/- 5 Rs.125000/- 
Rs.125000/- 
2. II Web Development Software Rs.2500/- 6 Rs.15000/- 
3. II Internet Connection Rs.3000/- 1 Rs.3000/- 
Rs.18000/- 
4. III Web Server Rs.6500/- 1 Rs.6500/- 
Rs. 6500/- 
5. IV Domain Name/year Rs.600/- 1 Rs.600/- 
6. IV SEO Rs.6000/- 1 Rs.6000/- 
7. IV Site Hosting/year Rs.3000/- 1 Rs.3000/- 
Rs.9600/- 
BUDGET-HARDWARE & 
SOFTWARE
BUDGET-TOTAL 
Phase Total 
Phase 1 Rs.1,36,000/- 
Phase 2 Rs.30,000/- 
Phase 3 Rs.12,500/- 
Phase 4 Rs.18,600/- 
Total Rs.1,97,100/-
BENEFITS 
1. Re-develop your products 
2. Reducing maintenance costs 
3. Keeping your data safe 
4. Perform risk analysis 
5. Create new revenue streams 
6. Customize your website in real time 
7. Making our cities smarter
CONCLUSIONS 
Many people view “big data” as an over-hyped buzzword. It is, 
however, a useful term because it highlights new data 
management and data analysis technologies that enable 
organizations to analyze certain types of data and handle 
certain types of workload that were not previously possible. 
The actual technologies used will depend on the volume of 
data, the variety of data, the complexity of the analytical 
processing workloads involved, and the responsiveness 
required by the business. It will also depend on the 
capabilities provided by vendors for managing, administering, 
and governing the enhanced environment. These capabilities 
are important selection criteria for product evaluation.

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Big data

  • 1. A Proposal for BIG DATA
  • 2. 1. SYNOPSIS 2. INTRODUCTION 2.1 Statement of Purpose 2.2 Objectives 3. LIMITATIONS 4. METHODOLOGY 4.1 Phase Plan 4.2 Detailed Budget 3. BENEFITS 4. CONCLUSIONS TABLE OF CONTENTS
  • 3. SYNOPSIS • Facebook handles 50 billion photos from its user base. • Amazon.com handles millions of back-end operations every day. • The NASA Center for Climate Simulation (NCCS) stores 32 petabytes of climate observations and simulations on the Discover supercomputing cluster. This proposal uses an established three-dimensional conceptual framework to systematically review literature and empirical evidence related to the prerequisites, opportunities, and threats of Big Data Analysis for international development. On the one hand, the advent of Big Data delivers the cost-effective prospect to improve decision-making in critical development areas such as health care, employment, economic productivity, crime and security, and natural disaster and resource management. This has the potential to result in a new kind of digital divide: a divide in data-based knowledge to inform intelligent decision-making. This shows that the exploration of data-based knowledge to improve development is not automatic and requires tailor-made policy choices that help to foster this emerging paradigm.
  • 4. INTRODUCTION Big Data, is a large gathering of a data so robust that internal servers generally can’t handle the scale of information. 1. Big Volume: • With simple (SQL) analytics • With complex (non-SQL) analytics 2. Big Velocity: • Drink from the fire hose 3. Big Variety: • Large number of diverse data sources to integrate
  • 5. STATEMENT OF PURPOSE The first is realizing that the real purpose of leveraging Big Data is to take action – to make more accurate decisions and to do so quickly. Regardless of industry or environment, situational awareness means having an understanding of what you need to know, what you have control of, and conducting analysis in real-time to identify anomalies in normal patterns or behaviors that can affect the outcome of a business or process. If you have these things, making the right decision within the right amount of time in any context becomes much easier.
  • 6. OBJECTIVES 1. Big data challenges 2. Big data joined with behavioral motivation leading to truly novel social science laws 3. The behavioral sensitivity of the individual as the core entity in the novel simulation standard 4. A novel standard for evaluation and benchmarking 5. An issue of scalability
  • 7. LIMITATIONS • Unknown population representation • Issues of data quality • Typically not very multivariate (at the person level) • Privacy and confidentiality issues • Difficult to assess accuracy and uncertainty
  • 9. PHASE 1 Defining your business use case:-  As enterprises explore Big Data, the business drivers vary widely from revenue growth to market differentiation. We’ve seen companies realize the most significant benefits from Big Data projects when they start with an inventory of business challenges and goals and quickly narrow them down to those expected to provide the highest return.
  • 10. PHASE 2  Plan Your Project  This is where things get specific. As a result of your research and meetings, you most likely have a nebulous objective, like “reducing customer churn.” This section intends to construct a concrete and specific objective agreed upon by the project sponsors and stakeholders. • Specify expected goals in measurable business terms. • Identify all business questions as precisely as possible. • Determine any other quantifiable business requirements. • Define what a successful Big Data implementation would look like.
  • 11. PHASE 3  Defining your technical requirements-  The technical requirements phase involves taking a closer look at the data available for your Big Data project. This step will enable you to determine the quality of your data and describe the results of these steps in the project documentation. Current Technical Environment : It’s important to understand what tools are used and the architecture they are used in, as it sits today. • Inventory all tools used today. • Sketch the current architecture.
  • 12. PHASE 4-  Create a Total Business Value Assessment  Evaluate your options with a “Total Business Value Assessment”. This means that you perform at least a 3-year total cost of ownership analysis, but you also include things like time-to-business value, ease-of- use, scalability, standards-based, and enterprise readiness. However, before you get started on evaluating your solution options, it is important to know your “buying team”. Buying teams generally consist of stakeholders from multiple organizational levels and sometimes multiple divisions outside of IT. At a minimum, there should be an executive sponsor, project champion or project team lead, technical decision maker, and an economic decision maker.
  • 13. S. No. Phase Requirements Unit Price Quantity Total Phase Total 1. I Information Architect Rs.2000/- 2 Rs.4000/- 2. I Project Manager Rs.7000/- 1 Rs.7000/- Rs.11000/- 3. II Graphics Designer Rs.3000/- 2 Rs.6000/- 4. II Media Specialist Rs.3000/- 2 Rs.6000/- Rs.12000/- 5. III Copyright Rs.3000/- 1 Rs.3000/- 6. III Domain Expert Rs.3000/- 1 Rs.3000/- Rs.6000/- 7. IV Engineers Rs.2000/- 1 Rs.2000/- 8. IV DBA Rs.3500/- 2 Rs.7000/- Rs.9000/- BUDGET-RESOURCES
  • 14. S. No. Phase Requirements Unit Price Quantity Total Phase Total 1. I PCs Rs.25000/- 5 Rs.125000/- Rs.125000/- 2. II Web Development Software Rs.2500/- 6 Rs.15000/- 3. II Internet Connection Rs.3000/- 1 Rs.3000/- Rs.18000/- 4. III Web Server Rs.6500/- 1 Rs.6500/- Rs. 6500/- 5. IV Domain Name/year Rs.600/- 1 Rs.600/- 6. IV SEO Rs.6000/- 1 Rs.6000/- 7. IV Site Hosting/year Rs.3000/- 1 Rs.3000/- Rs.9600/- BUDGET-HARDWARE & SOFTWARE
  • 15. BUDGET-TOTAL Phase Total Phase 1 Rs.1,36,000/- Phase 2 Rs.30,000/- Phase 3 Rs.12,500/- Phase 4 Rs.18,600/- Total Rs.1,97,100/-
  • 16. BENEFITS 1. Re-develop your products 2. Reducing maintenance costs 3. Keeping your data safe 4. Perform risk analysis 5. Create new revenue streams 6. Customize your website in real time 7. Making our cities smarter
  • 17. CONCLUSIONS Many people view “big data” as an over-hyped buzzword. It is, however, a useful term because it highlights new data management and data analysis technologies that enable organizations to analyze certain types of data and handle certain types of workload that were not previously possible. The actual technologies used will depend on the volume of data, the variety of data, the complexity of the analytical processing workloads involved, and the responsiveness required by the business. It will also depend on the capabilities provided by vendors for managing, administering, and governing the enhanced environment. These capabilities are important selection criteria for product evaluation.